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#59 · Die KI ist da! Bitte Marketing neu denken

EPISODE · Jan 19, 2024 · 24 MIN

#59 · Die KI ist da! Bitte Marketing neu denken

from GLASKLAR · Der Marketing & Sales Podcast · host Tobias Gläser & Ralph Müller

KI ist nicht neu, aber sie erhält neue, verstärkte Aufmerksamkeit, weil sich Angebote wie ChatGPT und Co. an ein breites Publikum richten. Die Einschätzung welche Veränderungen die KI im Marketing mit sich bringt, changieren zwischen unter- und überbewertet sein. Wie gehts du mit KI um? Zwischen Stressmodus, sich Zeit nehmen und im KI-Sandkasten Erfahrungen sammeln: diese Folge basiert auf persönlichen Einsichten. Ein guter Ansatz, wenn du weisst, dass sich fast alles verändern wird – aber nicht weisst, wohin.

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#59 · Die KI ist da! Bitte Marketing neu denken

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