Aakash Gupta: Pricing and Packaging

An episode of the GTM Strategist Podcast podcast, hosted by Maja Voje, titled "Aakash Gupta: Pricing and Packaging" was published on May 17, 2024 and runs 50 minutes.

May 17, 2024 ·50m · GTM Strategist Podcast

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Summary

Aakash Gupta is an EPIC Product and Growth leader. He has vast experience in product leadership roles at hyper-growing companies such as affirm, EPIC games, and Apollo.io, where he rose to VP of Product at $1.6B Series C. He also has a mega-popular Substack (109K followers) and LinkedIn, where he has more than 200K followers. I love to joke that all the other 4Ps of marketing spend money, and pricing makes it. So why do so many people shy away from it? In this episode, we discussed pricing and packaging hands-on using examples. Links: https://www.linkedin.com/in/aagupta/ - Aakash on LinkedIn (205K) https://www.news.aakashg.com/ - Aakash’s Substack (109K) https://twitter.com/aakashg0?lang=en - Aakash on X The Ultimate Guide to B2B SaaS Pricing & Packaging (https://www.news.aakashg.com/p/ultimate-guide-b2b-saas-pricing) -- GTM Strategist: ⁠⁠⁠⁠⁠https://gtmstrategist.com/⁠⁠⁠⁠⁠ ⁠⁠https://www.linkedin.com/in/majavoje/⁠⁠ ⁠⁠⁠⁠⁠https://gtmstrategist.substack.com/⁠⁠⁠

Episode Description

Aakash Gupta is an EPIC Product and Growth leader. He has vast experience in product leadership roles at hyper-growing companies such as affirm, EPIC games, and Apollo.io, where he rose to VP of Product at $1.6B Series C. He also has a mega-popular Substack (109K followers) and LinkedIn, where he has more than 200K followers. I love to joke that all the other 4Ps of marketing spend money, and pricing makes it. So why do so many people shy away from it? In this episode, we discussed pricing and packaging hands-on using examples. Links: https://www.linkedin.com/in/aagupta/ - Aakash on LinkedIn (205K) https://www.news.aakashg.com/ - Aakash’s Substack (109K) https://twitter.com/aakashg0?lang=en - Aakash on X The Ultimate Guide to B2B SaaS Pricing & Packaging (https://www.news.aakashg.com/p/ultimate-guide-b2b-saas-pricing) -- GTM Strategist:

⁠⁠⁠⁠⁠https://gtmstrategist.com/⁠⁠⁠⁠⁠

⁠⁠https://www.linkedin.com/in/majavoje/⁠⁠

⁠⁠⁠⁠⁠https://gtmstrategist.substack.com/⁠⁠⁠

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