Anja Skodda and HAPPYBOND

EPISODE · Mar 11, 2021 · 26 MIN

Anja Skodda and HAPPYBOND

from WV Uncommonplace : Uncommon Conversations · host Jr Sparrow

Anja Skodda is the Founder/CEO/Chief Scientist of HappyBond, a company that produces human grade, nutrition essentials and food products for pets and humans.  HappyBond’s mission is to extend the Healthspan of pets and make pet people happy.  At HappyBond, she leads product development and partnerships, applying her bioengineering education and experience.  For over 20 years, Anja has combined her scientific training and entrepreneurial drive, to a variety of business ventures. Anja studied biotechnology from the Technical University of Berlin for seven years, specializing in tissue engineering of cartilage and skin.  During this time she worked on protein expression at Novartis in Basel. Her research at Novartis expedited the production of new drugs through the use of fluorescent markers.   Her biotech work includes developing the automated technology to scale the drug screening for rheumatoid arthritis, and avoiding animal testing. Anja started her entrepreneurial career in 2006, launching a Bullywood, a corporate company in Stockholm.  She organized and ran the venue and services end to end.  She grew it to host 200 events a year. Following her passion for horse riding, in 2010 Anja moved back to Germany to train with the world’s best dressage riders.  She sold Bullywood in 2013 to fund the development of a collagen essential to prevent joint issues in her dressage horses.  This development ultimately became HappyBond’s first breakthrough product.  In 2016, Anja developed a groundbreaking product for humans. A beauty drink called ‘Anti Everything’, a collagen infused vodka cocktail, simultaneously delivered  anti-aging benefits and a nice buzz. The product launch went viral and generated media coverage around the world. One year later, Anja created ‘HAPPYBOND’ in Berlin and  Venice to commercialize a breakthrough collagen formula that builds, maintains and repairs mammalian joint & hip cartilage. Her inspiration was to help Tony, her beloved bulldog, to overcome arthritis and skateboard again.  Within weeks of taking the supplement, Tony, was pain-free and back riding his skateboard.  In August of 2019, she partnered with Cesar Millan, the “Dog Whisperer” and within a year they Extended to HAPPYBOND to strengthen the bond to your best friend and encompass all products, people and pets. HAPPYBOND is approaching whole health for pets: Body, Mind and Play and they provide Healthspan knowledge in the “wild West” of Pet products. Anja currently resides in Venice California and bulldog Nando, who is HAPPYBOND’s Chief Tasting Officer.

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Anja Skodda and HAPPYBOND

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