EPISODE · Apr 26, 2026 · 11 MIN
Chapter 18 - Apple Expo Paris 2000
from One More Thing... The Apple Renaissance Podcast · host Unintentional Architects
The Cube flops. Apple's sales plummet and its share price tanks. Steve Jobs pushes ahead with plans to open Apple's own stores, which everyone thinks is the wrong strategy.
What this episode covers
The Cube flops. Apple's sales plummet and its share price tanks. Steve Jobs pushes ahead with plans to open Apple's own stores, which everyone thinks is the wrong strategy.
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Chapter 18 - Apple Expo Paris 2000
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