Ep. 274 TOO MUCH CONTENT?

In our zeal to share our knowledge with our audience, we sometimes offer too much content. Mark and Darren discuss this phenomenon and offer both perspective and practices for giving your audience your most appropriate content.

SNIPPETS:

• Vast content is a blessing

• You can't share everything  you know in one presentation

• To share everything, write a book

• Give the highlights

• What's the intent of the event

• What does the audience need to know

• Decide which details to share

• Be willing to let some material go

• If you squeeze too much content in, you squeeze your audience out

• Serve the needs of each specific audience

• Use a single-elimination tournament format to 'eliminate' content