Episode Nine: Capitalising on social media as a data source

From our 2017 conference Insurance Innovators, Steven Mendel, Chief Executive Officer and Co-Founder at Bought By Many discusses 'Capitalising on social media as a data source': • Identifying profitable customer niches through social media analysis: how can meaningful insight be achieved? • Questions of privacy, morality and legality: the difficulties of tapping into a private world • Aligning data strategy with customer-centricity: steps for success • What opportunities do new data sources present insurers to enhance the customer relationship? Take a look at our upcoming Insurance Innovators: Summit 2018 conference here >> https://bit.ly/2rICBXP