PodParley PodParley

Evolving from Thought Leadership Executive to Independent Advisor | Dan Pontefract | 380

Episode 380 of the Leveraging Thought Leadership podcast, hosted by Thought Leadership Leverage, titled "Evolving from Thought Leadership Executive to Independent Advisor | Dan Pontefract | 380" was published on March 17, 2022 and runs 22 minutes.

March 17, 2022 ·22m · Leveraging Thought Leadership

0:00 / 0:00

What if you could change fields - without losing the relationships you'd made at your current organization?

Many thought leaders start their careers working for an organization or company. Some begin by writing about culture, leadership, and developing content for the organization, or, thought leadership may be a passion that they follow on their own time. But what do you do when you're ready to take on thought leadership as a full-time practice? Do you have to abandon the relationships you've made in your career?

 

Our guest in today's episode is Dan Pontefract. Dan is a TedX speaker, and author of two really special books; Lead Care Win: How to Become a Leader Who Matters, and Open to Think: Slow Down, Think Creatively, and Make Better Decisions. He is also the Founder and CEO of the Pontefract Group, a firm that aims to improve the state of leadership and organizational culture.

Dan talks about what it was like to start his thought leadership career as the Chief Learning Officer at Telus, while writing a personal blog on culture, leadership and learning. From there, he began writing for the leadership channel at Forbes, and sharing his ideas through keynote speaking. When Dan felt his role as CLO had reached its natural peak, he proposed a partnership with Telus. He created an external consulting business, focusing on sharing the same culture changes he'd achieved with Telus - and his thought leadership took off!


Dan shares how he navigated being a public thought leader while working at an organization; how he navigated that relationship; and how he worked with Telus when he was ready to expand beyond their interests. He kept the relationships he made at Telus, and expanded beyond them - while not losing the connections he'd already made.

If you're a thought leader who wants to move from working in an organization to developing your own firm, Dan's insights will prove invaluable. Be sure to listen in!

Three Key Takeaways:

  • It is possible for a thought leader of a company to have a public profile. However, you should ensure that the public persona does not develop at the expense of your internal work.
  • If you have a good working relationship with a company, there is no need to separate as your career advances. Find ways to keep the relationship mutually beneficial.
  • Writing thought leadership for a personal blog can be a gateway to writing for larger publications, or even getting a publishing deal.
SmartBug on Tap SmartBug Team Welcome to SmartBug on Tap—your go-to podcast for actionable marketing insights, thought leadership, and expert strategies to elevate your brand's success. Hosted by the team at SmartBug Media, each episode features engaging conversations with industry leaders and SmartBug experts, tackling topics from creative alignment and strategic planning to leveraging tools like HubSpot for enterprise success.Whether you're a marketing leader, a strategist, or a HubSpot power user, this podcast delivers practical advice you can apply right away. Tune in for stories of innovation, best practices, and SmartBug's unique approach to solving complex marketing challenges—served straight from the source. CHCA Entrepreneurial Podcast Stephen Carter Leveraging key thought leaders including influential CEOs and business owners, this podcast takes listeners into focused conversations and interviews that reveal key aspects of entrepreneurship. Covering topics such as innovation and ideation, customer-centric design, leadership strategies, startup advice, and more, this podcast has material specific to entrepreneurs at al levels. Listen in and be engaged. Leadership Powered by Common Sense Doug Thorpe Doug Thorpe is a performance-driven Senior Executive, Entrepreneur, Board Member, Thought Leader, and Consultant with more than 40 years of success in the financial services, executive coaching, oil & gas, and healthcare industries. Leveraging extensive experience in guiding business transformation for growth-oriented organizations, he is a trusted guide for mid-cap companies to large global enterprises requiring expert assistance with leadership development, team performance, employee engagement, culture shifts, and change management. Fine Tune with Corby Fine Corby Fine Looking to 'Fine Tune' your business, your job, your team or yourself? Corby Fine offers innovative and thought provoking ideas along with real world examples, to address all kinds of different challenges and opportunities helping you innovate and succeed. Leveraging his two decades of experience, you will hear from industry experts and learn through case studies in marketing, digital transformation, analytics and leadership.
URL copied to clipboard!