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Fast Five Shorts | Do You Agree With Hibbett’s Decision To Create A Standalone Kids App?

EPISODE · Jul 5, 2025 · 4 MIN

Fast Five Shorts | Do You Agree With Hibbett’s Decision To Create A Standalone Kids App?

from Omni Talk Retail

This segment on the Retail Fast Five podcast, sponsored by the A&M Consumer and Retail Group, Simbe, Mirakl, Infios, Clear Demand, and Ocampo Capital, examines Hibbett's kids-focused digital strategy.Hibbett launches a standalone kids app and website under new owner JD Sports for ages 13 and younger. Both Chris and Anne question this approach, suggesting resources would be better spent on TikTok influencers and content creation where kids actually discover products, rather than building separate apps.For the full episode head here: https://youtu.be/-J5sCVAKsfQ🔔 Subscribe for weekly retail insights!#hibbitt #kidsapp #JDsports #athleticretail #mobilecommerce #retailapps #kidsecommerce #influencermarketingThis podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy

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Fast Five Shorts | Do You Agree With Hibbett’s Decision To Create A Standalone Kids App?

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