How Rolling Stone and AI Are Transforming the Creator Landscape

Episode 11 of the The Business of Talent podcast, hosted by Sam Hysell, Jordan Williams, titled "How Rolling Stone and AI Are Transforming the Creator Landscape" was published on September 18, 2025 and runs 29 minutes.

September 18, 2025 ·29m · The Business of Talent

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Summary

Jordan and Sam reconnect to discuss recent updates in their lives and their return to the show. Highlights include Jordan buying an apartment in New York City and Sam working on big projects for Usher. They discuss the evolving role of AI in the creator economy and the impact of Rolling Stone's 25 Most Influential Creators of 2025 list. They also delve into a new media funding platform, Waterfall, that promises to shake up traditional film and TV funding models by offering fans and investors more power. The episode concludes with a discussion on how AI will shape content creation and what it means for the authenticity of creators.00:00 Reunion and Catching Up00:54 Big Life Updates01:51 The Evolving Creator Economy02:46 Rolling Stone's Influential Creators of 202511:44 Waterfall: A New Era in Film and TV16:02 AI's Impact on the Creator Economy28:41 Conclusion and Future Plans

Episode Description

Jordan and Sam reconnect to discuss recent updates in their lives and their return to the show. Highlights include Jordan buying an apartment in New York City and Sam working on big projects for Usher. They discuss the evolving role of AI in the creator economy and the impact of Rolling Stone's 25 Most Influential Creators of 2025 list. They also delve into a new media funding platform, Waterfall, that promises to shake up traditional film and TV funding models by offering fans and investors more power. The episode concludes with a discussion on how AI will shape content creation and what it means for the authenticity of creators.

00:00 Reunion and Catching Up

00:54 Big Life Updates

01:51 The Evolving Creator Economy

02:46 Rolling Stone's Influential Creators of 2025

11:44 Waterfall: A New Era in Film and TV

16:02 AI's Impact on the Creator Economy

28:41 Conclusion and Future Plans

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