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How to Craft a Reader Statement

In this episode, AJ explains to Mike what a Reader Statement is and how authors can come to their own statement. They discuss the statement for Mike’s new book, The Money Habit, and even talk about how you can use this statement to get in front of agents and publishers, and even in marketing materials. It’s not what you’re writing about, it’s who your book is for and how to solve their chief concerns.

Episode 82 of the Don't Write That Book podcast, hosted by Mike Michalowicz, titled "How to Craft a Reader Statement" was published on June 19, 2025 and runs 43 minutes.

June 19, 2025 ·43m · Don't Write That Book

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In this episode, AJ explains to Mike what a Reader Statement is and how authors can come to their own statement. They discuss the statement for Mike’s new book, The Money Habit, and even talk about how you can use this statement to get in front of agents and publishers, and even in marketing materials. It’s not what you’re writing about, it’s who your book is for and how to solve their chief concerns.

Check out Burned by Julie Bee. Thank you to Julie for sponsoring today’s episode!

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Books/Resources Mentioned:

Burned: How Business Owners Can Overcome Burnout and Fuel Success, by Julie Bee

Sustainability Simplified, by Josh Spodek

Books by Chris Guillebeau

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