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How to Get New Personal Training Clients Fast

Episode 95 of the Strength Matters podcast, hosted by Strength Matters, titled "How to Get New Personal Training Clients Fast" was published on January 31, 2024 and runs 10 minutes.

January 31, 2024 ·10m · Strength Matters

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Are you struggling to attract new clients to your fitness business? In this episode, we delve into the world of personal training and gym ownership with a focus on acquiring new clients quickly and efficiently. Join James Breese, Josh Kennedy, and Andrew Wallis as they share insider tips and real-life experiences to help you break out of the marketing slump and start seeing results. This episode is packed with actionable advice and tough love that's essential for every fitness professional se...

Are you struggling to attract new clients to your fitness business? In this episode, we delve into the world of personal training and gym ownership with a focus on acquiring new clients quickly and efficiently. Join James Breese, Josh Kennedy, and Andrew Wallis as they share insider tips and real-life experiences to help you break out of the marketing slump and start seeing results. This episode is packed with actionable advice and tough love that's essential for every fitness professional seeking to grow their client base.

Timeline Summary:

  • [00:00:22] Tough Love and Marketing Reflection
  • [00:01:29] Importance of Momentum and Consistency
  • [00:03:03] Reactivating Past Clients
  • [00:03:59] Leveraging Referrals and Relationships 
  • [00:05:19] Engaging Prospects with Targeted Contact

Key Takeaways:

  1. Self-Reflection: Assess past marketing efforts and focus on being helpful, not just selling.
  2. Momentum Building: Consistency in marketing efforts leads to sustained client acquisition.
  3. Reactivating Past Clients: Reach out to previous clients for quick wins.
  4. Referral Systems: Utilize current clients to gain new ones through word-of-mouth.
  5. Prospect Engagement: Contact potential clients who showed initial interest but didn't convert.
  6. Email Strategy: Utilize the nine-word email technique for re-engagement.
  7. Social Media Presence: Regular, helpful posts can generate leads and keep you top of mind.

Websites and Links Mentioned:

Quotes:

"Your current client needs are a result of your last 90 days of effort." – James Breese

"Momentum and consistency are key to sustained success." – Andrew Wallis

"The easiest way to get clients? Reach out to past ones." – James Breese

"Referrals are your low-hanging fruit in client acquisition." – Andrew Wallis

"Being helpful is more impactful than just trying to sell." – James Breese

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