How to track your social media ad spend using google analytics - Guest David Remmerswaal Founder Dimple Digital

This episode is focused on why you should be tracking the performance of your ad spend to optimise results. We don't want you to give your hard-earned money away without getting something back. So this episode with David from Dimple Digital breaks down why it's so important to know what's performing well and what's not.  We chat about: How to track your ad spend using google analytics Where to spend your marketing budget using analytics to optimise your results How to understand conversion rates What does Google Analytics track? What is a Facebook pixel? Why do you need to link your website, google and social media accounts? Definition of a “conversion.” What is Google tag manager? Having a sales process is essential to close a lead you’ve worked hard to get. Need some support to get your ad spend in check? Contact David [email protected]