EPISODE · Apr 9, 2020 · 30 MIN
Kevin Perlmutter, Chief Strategist, Founder, Limbic Brand Evolution
from Scaling Up Services · host Bruce Eckfeldt
For 20+ years, Kevin has been helping many large, small and non-profit brands evolve. He believes that most brand strategy work is way too complex. They help leaders bring emotion-enhanced methods into their ongoing evolution to discover new opportunities for brand evolution and growth. Prior to Limbic, Kevin served as Chief Strategist & Chief Innovation Officer at sonic branding studio Man Made Music, where he led strategy, innovation, new offering development and research - including the creation of an award-winning neuroscience-based research capability to assess the impact of emotion on brand and human behavior. He also served as a Senior Director of Strategy at global brand consultancy Interbrand, where he led brand strategy/identity creation for clients and strategic offering development - including the launch of Interbrand's customer experience practice. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Kevin Perlmutter, Chief Strategist, Founder, Limbic Brand Evolution
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