Lessons Learned From Losing $400,000 With Aaron Parkinson

EPISODE · Mar 19, 2024 · 27 MIN

Lessons Learned From Losing $400,000 With Aaron Parkinson

from The DigitalMarketer Podcast · host Scalable Media Network

You have to assume, if it can happen to MGM, it can happen to anyone.Getting hacked is practically inevitable these days.And too many individuals and even business owners are operating like it won’t happen to them.Sharing passwords, not having 2FA turned on, and even having little oversight of who else has access to your accounts are no longer viable options.After a hack that resulted in a $400,000 loss, Aaron Parkinson, CEO of 7 Mile Media SEZC, had to learn the hard way that when it comes to cyber security, it’s ‘better to invest 1% of your gross revenue in cyber security than to be wiped out in one shot.’Aaron has hired a company to ensure that it doesn’t happen again, but even though they assured him, the chances of it happening again are still high. They’re just there to make sure it’s mitigated as quickly as possible next time.As it stands, cyber security is now a necessity for businesses. Especially those heavily reliant on digital marketing and platforms like Meta for revenue.So, the question is, are you protected?“The biggest security issue you have is humans. It's not software. No, it's Sally. The receptionist has an admin account and she got hacked.” - Aaron ParkinsonKey Takeaways:00:00 The Harsh Reality of Cybersecurity Threats03:39 The Devastating Impact of Sophisticated Hacking on Businesses 07:31 Strategies for Enhancing Cybersecurity and Protecting Your Business 19:50 The Importance of Proactive Cybersecurity Measures Connect with Aaron ParkinsonLinkedIn - https://www.linkedin.com/in/aaron-parkinson-99044610/ Website - https://7milemedia.com/ Be sure to subscribe to the podcast at: https://www.digitalmarketer.com/podcast/Facebook: https://www.facebook.com/digitalmarketerInstagram: https://www.instagram.com/digitalmarketer/LinkedIn: https://www.linkedin.com/company/digital-marketer/This Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable[Free Guide & Assessment] 7 Levels of ScaleFREE EPIC Challenge More Shows You'll LovePerpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan...

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Lessons Learned From Losing $400,000 With Aaron Parkinson

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