Love To Hate The “Smart Is The New Influencer” Movement

Everyyyyybody’s talking about long-form content, becoming a cultural commentator, and ~having an opinion~ as an essential part of your online presence come 2026 — but there are some serious elephants in these rooms and we are CALLING ‘EM OUT TODAY. In this episode:+ A deep dive into the role of journalism in the internet age+ The problem with the “smart is the new influencer” movement+ Why we’re burning out on opinion-based content (and need “vibes” more than ever)+ What to consider before you pivot your content to long-form+ How to decide whether to hop on another platform (cough cough linkedin!)+ “Instagram is television” and what that means for your strategyIf you enjoy this ep, please leave us a review! TYSM!This episode is sponsored by Sobremesa Institute, the unconventional Spanish school. Explore the 2026 in-person language immersion here, and find all of their 2026 offerings here.