Opalescence Toothpaste: A Valentine's Story

Opalescence Toothpaste was born on Valentine's Day. Though it didn't provide much romance for our chemist (or our CEO) that day, it now freshens the breath and brightens the smiles of people all over the world. It provides high fluoride uptake, which is especially important for aging patients who experience high incidents of dry mouth and root exposure. Dr. Dan Fischer discusses how this low-abrasion formula is safe for daily use and explains exactly why it costs more than the average toothpaste. Dan E. Fischer is President and CEO of Ultradent Products, Inc. He is extensively involved in the research and development of many dental products and maintains a part-time practice with an emphasis on esthetic dentistry.