Rebel Brown - How Communities and Social Media are Changing the Sales Cycle

Discussion Highlights 1:20 Buyer empowerment through social media 2:45 Opportunities for sales in social and communities 4:40 Community building for enterprises 6:40 How to become engaged as a company in community and social networks 9:20 Compressing the traditional sales cycle 11:30 Who "gets" social media within the company Rebel is interested in building marketing strategies based upon a constantly changing playing field. In this discussion, we concentrate on the sales cycle and how the distribution of information is changing how your buyers interact with your company. External Resources Website: http://www.rebelbrown.com/ About Rebel: http://www.rebelbrown.com/meet-rebel/ http://www.linkedin.com/in/rebelbrown