Daniele Catalanotto and Guy Martin discuss principle number five from the Service Design Principles 1-100 book, written by Daniele.
00:00 Open
00:06 Welcome
00:53 Don’t Blame the Customer
03:40 An explicit example
06:40 Outro
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Daniele Catalanotto is a service design practitioner, the author of the Service Design Principles series of books, and the founder of the Swiss Innovation Academy
Guy Martin has worked with global companies and startups in a wide range of roles, including service delivery, corporate education, and leadership development.
Music by Mikhail Smusev from Pixabay
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A production of Neolux Consulting
