EPISODE · Apr 25, 2026 · 1 MIN
SFS Minute 977: No One Notices
from School for Startups Minutes
A couple of years ago, my wife and I were getting ready for a party. It was early summer, so we assumed that a lot of people would want to go outside. We did all of the things that you do at the beginning of the season. We got the pool ready, we pressure washed, we cleaned all of the furniture, and we put new flowers out. We did everything, and in the end, not a single person asked to go outside. For some reason, the party stayed in the kitchen, and no one wanted to go look at all of the work we had done. Boy, that felt horrible that day. Anyway, this week we are talking about all the little things that sound important but aren't, and I'm talking about ways to handle the situation. I'll give you some advice on when no one notices your hard work right after this. The spotlight that you feel is internal. You are the only one thinking about you. People are not paying that close of attention. Quit worrying about it.
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SFS Minute 977: No One Notices
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