The Big Book-Launch Debrief
In this episode, Mike breaks down all the data he’s managed to collect so far since publishing The Money Habit in January 2026. He updates AJ on bulk buys, individual orders, how he ran orders through third-party systems like Porchlight, and how pre-sales added up, and more. He’ll lay out whether they met or missed his team’s expectations. If you’re into juicy data, this is the week you won’t want to miss!
Episode 123 of the Don't Write That Book podcast, hosted by Mike Michalowicz, titled "The Big Book-Launch Debrief" was published on April 2, 2026 and runs 58 minutes.
April 2, 2026 ·58m · Don't Write That Book
Summary
In this episode, Mike breaks down all the data he’s managed to collect so far since publishing The Money Habit in January 2026. He updates AJ on bulk buys, individual orders, how he ran orders through third-party systems like Porchlight, and how pre-sales added up, and more. He’ll lay out whether they met or missed his team’s expectations. If you’re into juicy data, this is the week you won’t want to miss!
Episode Description
In this episode, Mike breaks down all the data he’s managed to collect so far since publishing The Money Habit in January 2026. He updates AJ on bulk buys, individual orders, how he ran orders through third-party systems like Porchlight, and how pre-sales added up, and more. He’ll lay out whether they met or missed his team’s expectations. If you’re into juicy data, this is the week you won’t want to miss!
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Books/Resources Mentioned:
Nir Eyal, Hooked
Mike’s Monday Night Reading (Audio)
Connect with AJ & Mike:
AJ Harper, website
AJ’s Socials:
Mike Michalowicz, website
Mike’s Socials: