Using Business For Good - An Interview with B-Corp Certified CEO Farzan Dehmoubed

When interviewing candidates, do you know the perfect question to ask in every interview which results in mission-driven and loyal employees? Join us today as we talk to Farzan Dehmoubed, the CEO of Lotus Sustainables, which is a purpose-driven Certified B-Corp that is all about creating change and bringing people into the fold that are passionate about the cause too.Farzan has the perfect question to understand what someone's true strengths are and how to recruit and retain great employees that will be in love with your mission.Farzan is the Founder and CEO of Lotus Sustainables, an eco-friendly company on a mission to eliminate plastic from shopping. After launching its first product online with unprecedented success, Farzan expanded the company to retail. Lotus Sustainables eco-friendly products are now available in 15,000+ stores across the US and Canada, as well as on Amazon and Lotus-Sustainables.com. As the leading manufacturer of reusable bags and reusable produce bags, Lotus Sustainables has eliminated the need for over 3 Billion single-use plastic bags. In 2020 the company ranked 144 on the INC 5000 fastest-growing companies in America.In this episode, you will learn:the perfect question to ask in every interview, which leads to great employeesthe difference between strengths and skillsets, and why it is important to differentiatewhy being mission-driven results in great employees who careinsights into the B-Corp Certification processand more!//WHEN YOU’RE READY, HERE’S HOW WE CAN HELP YOU//TAKE THE FREE 5-MINUTE EMPLOYEE ENGAGEMENT ASSESSMENThttps://turningthecornerHR.com/quizSCHEDULE A CALL WITH A HUMAN RESOURCES CONSULTANThttps://turningthecornerHR.comLISTEN TO OUR PODCASTApple Podcasts:https://podcasts.apple.com/us/podcast/how-i-turned-the-corner/id1637875430Spotify:https://open.spotify.com/show/2S4sGuOSeXWXIKY7zMW1p5iHeart Radio:https://www.iheart.com/podcast/269-how-i-turned-the-corner-100448118/HIRE KENDRA AS A CONSULTANT OR KEYNOTE SPEAKERhttps://kendraprospero.com/__________Say hello on social:YouTube: https://www.youtube.com/channel/UC18USlHyF1MEruK2tO3fdFQFacebook: https://www.facebook.com/TurningTheCornerHRInstagram: https://www.instagram.com/turning_the_corner/LinkedIn: https://www.linkedin.com/company/turning-the-corner/__________About Turning The Corner HRThe world of work is more complicated than ever, and traditional HR has struggled to keep pace. When it comes to creating and sustaining healthy, thriving cultures, small businesses suffer the most.Turning the Corner is the remedy. Today’s high-tech, low-touch, cookie-cutter approaches simply don’t work for small businesses. Experience, judgment, and relationships have been replaced by technology in the name of efficiency with disastr