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Vee Collective: Mit Taschen zum Multi-Millionen-Business (#709)

EPISODE · Jun 26, 2024 · 1H 1M

Vee Collective: Mit Taschen zum Multi-Millionen-Business (#709)

from OMR Podcast · host Philipp Westermeyer - OMR

Lili Radu hat direkt nach dem Studium ihr erstes Taschen-Label gegründet – und damit sogar den Weltkonzern Apple überzeugt. Mit Vee Collective hat sie nun noch größere Ziele. Ihr "Everyday-Bag" soll zur neuen Longchamp Pliage werden, der meistverkauften Tasche der Welt. Lili Radu setzt dafür auf Kollaborationen mit Gwyneth Paltrow, den Wachstumsmarkt USA – und eine supercalifragilisticexpialigetisches Produkt.

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Vee Collective: Mit Taschen zum Multi-Millionen-Business (#709)

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