“And basically the customer insight that is animating the…” — Decoder with Nilay Patel at 30:39
“And basically the customer insight that is animating the company and animating our strategy is this acronym that we call GEM Squared. Gamified, entertainment-driven, multi-purchase, multi-generational. Like that's what we think kind of the power core is of play and the future of play. That's where things are growing.…”
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