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“I think we purposely capped our rating scale at one to…” — Decoder with Nilay Patel at 39:19

“I think we purposely capped our rating scale at one to five. I mean, to be perfectly candid, I think it's a structural weakness of most large companies is thinking about new category development. You know, you tend to get focused on your existing business and very obvious adjacencies. And then you tend to lose sight…”

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