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“which is 58% of all viewers that night. The finale ad…” — Acquired at 2:59:58

“which is 58% of all viewers that night. The finale ad rates eclipse the Super Bowl. So NBC sold 30 seconds for as much as $2 million this back in 1998. That is about 54% more than the $1.3 million you would pay for the same 30 second advertisement during the 1998 Super Bowl. Yeah.”

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