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“No, not really. Are we the Mercedes of email? Not quite…” — Acquired at 29:36

“No, not really. Are we the Mercedes of email? Not quite, but maybe we're getting there. Are we the Tesla of email? Okay, this is beginning to feel about right. And there's a classic positioning game that you can do. It's a little bit of a Mad Libs exercise where you say, for a target customer who has a need or an…”

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