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“wipes, diapers, bath products, lotions. It's decision…” — The Toast at 56:07

“wipes, diapers, bath products, lotions. It's decision fatigue before you've even made it to the checkout line. So when you find a brand you trust, it's one less thing to overthink. Now that I'm a mama, I totally get it because before having a baby, I thought you just bought whatever was on the shelf. But then you…”

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