“One of the examples it uses has to do with marketing a…” — Music for Life at 2:17
“One of the examples it uses has to do with marketing a piano duo. See, one of the authors, Chip Heath, went to Florida to conduct a seminar for nonprofit arts leaders. One of the exercises was to help these leaders articulate and refine the core mission of their organization. The book says this. The questions put to…”
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