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We’re coming into the back half of Q1, and this is usually where things start to feel a little different. The excitement from the start of the year has settled, the plans are either working or starting to slip, and the noise in the industry feels louder than ever. This is the point in the year where it’s easy to get distracted—but it’s also where the agents and leaders who stay focused begin to separate themselves.There are a few things I keep coming back to right now, both in conversations with agents and in how I’m thinking about leadership. Some of these are tactical, some are mindset, but all of them come back to the same idea: simplify and refocus on what actually works.For agents, the first thing is around AI. It’s everywhere right now, and it’s incredibly useful. I use it every day. But the agents who are going to win this year are not the ones who rely on it to replace their voice. They’re the ones who use it as a tool while doubling down on being human. People don’t hire you because your follow-up is perfectly written or because you’re consistent on social. They hire you because they trust you, because they know you, and because they feel connected to you. That only happens through real conversations. It doesn’t have to be overwhelming—one intentional conversation a day is enough. The ripple effect of that kind of connection is hard to measure, but it’s very real.The second thing is your hot and warm list. We tend to overcomplicate this by focusing on building out a perfect database, but if you don’t see it every day, it won’t actually drive your business. When your people are visible—when you have a clear list of who is ready now and who is moving in your defined future—your awareness changes. You start noticing opportunities more quickly. You connect dots faster. It’s the same phenomenon as when you buy a car and suddenly see it everywhere. Nothing actually changed except your focus, and the same is true in your business.The third is something simple but often overlooked: getting everything out of your head. When you try to carry every task, reminder, and loose end mentally, it creates a constant background noise that drains your energy. A weekly brain dump—whether it’s on a Sunday afternoon or Monday morning—gives you clarity and control. Once it’s written down, you can organize it, prioritize it, and let go of what doesn’t matter. More than anything, it frees up your mental energy so you can actually show up focused and productive during the week.If this is a conversation your office or team needs right now, send it to them.For brokers and leaders, the conversation shifts a bit. The tactics still matter, but your role is bigger than execution—you’re setting the tone for how your agents experience the business.I think one of the biggest shifts happening right now is how we define a “top producer.” For a long time, that definition has been tied almost exclusively to volume and sides. And while those things absolutely matter, they’re not the full picture anymore. More agents are asking how to build a business that allows them to succeed professionally without sacrificing everything personally. The leaders who recognize and model that balance will be the ones who attract and retain the right people. Because the reality is, agents are paying attention not just to what you say, but to how you live and lead.Culture plays a bigger role in that than we sometimes acknowledge. Agents are drawn to energy. They’re influenced by what they see modeled around them every day. If the environment feels reactive or scattered, they’ll mirror that. If it feels intentional and steady, they’ll rise to it. As a broker or leader, the way you show up—your communication, your preparation, your presence—sets that tone more than anything else.And that brings me to something I’ve been thinking about a lot lately: what it actually means to be a high-capacity leader. It’s easy to assume that it means doing more or being busier, but I don’t think that’s true. The leaders who create the most impact are the ones who are fully present. When they’re with someone, they’re with them. They’re not distracted, they’re not rushing to the next thing, and they’re not trying to do five things at once. That level of presence builds trust, and over time, it builds a culture people want to be part of.It also requires letting go of the idea that you have to do everything yourself. Strong leaders know where they add the most value, and they rely on the people around them to support the rest. Whether it’s marketing, operations, or administrative support, the goal isn’t to be everything—it’s to make sure everything is covered in a way that serves your agents well.At the end of the day, whether you’re an agent or a broker, the throughline is the same. This season isn’t about doing more. It’s about doing the right things consistently. It’s about staying connected when it would be easier to automate, staying focused when it would be easier to get distracted, and staying present in a business that constantly pulls you in different directions.That’s the work that actually moves things forward.If you’re in real estate and in the middle of building, leading, and figuring it out as you go, subscribe for more. Get full access to Consult with AME at consultwithame.substack.com/subscribe

“What does leadership mean to you?”He’s a junior in high school. He plays defensive end. He lifts. He studies. He notices plot holes in movies. And as it turns out, he has a remarkably grounded view of leadership that most adults are still trying to figure out.What followed was one of those conversations that sticks with you. Not because it was polished, but because it was honest.Leadership Isn’t Always LoudMajor was quick to point out something important: not all leaders look the same.Some situations need the fired-up, locker-room, rah-rah voice. Football definitely does. But not every moment calls for someone pounding their chest and yelling speeches.Sometimes leadership looks quieter.Sometimes it’s consistency.Sometimes it’s being a steady presence.Sometimes it’s just doing what you said you’d do, day after day.He said something that really stuck with me: a lot of what people call “leadership” feels like just doing your job. Showing up. Working hard. Treating people well. Cleaning up after yourself.And honestly? He’s not wrong.Doing the Small Things When No One’s WatchingOne of the clearest examples of leadership in Major’s world shows up in the weight room.There are days he’s tired. Days he’d rather coast. Days when moving from one exercise to the next feels slower than usual. But when the weight is in his hands, the effort stays the same.Not because he feels motivated, but because it’s the standard he’s set for himself.He talked about how that consistency creates accountability. When you show up the same way every day, people notice. And suddenly, your effort becomes the expectation, not just for you, but for everyone around you.That same mindset shows up after games, when the locker room is trashed and everyone just wants to go home. He stays. Picks up. Resets the space.Not because he’s told to. Because it matters.“How you do anything is how you do everything.”That lesson shows up early for some people. For others, it takes a lifetime.If this conversation resonated with you, I’d love for you to share it with someone who’s leading a team, raising a teenager, or learning how to lead themselves.Leading Yourself FirstOne of the most powerful parts of our conversation was about self-leadership.Doing the things you don’t want to do. Managing your thoughts. Regulating your emotions. Not spiraling into worry.Major shared a simple framework he uses when he feels overwhelmed:First, list everything you know. Get it all out. Facts, fears, frustrations.Then ask, “Now what?”What can I control?What can I act on?What actually matters right now?Sometimes he turns it into a game. Sometimes he puts on music to create rhythm. The point isn’t to eliminate discomfort. It’s to move through it with intention instead of avoidance.That’s a skill a lot of adults never fully develop.Worry Shrinks Your WorldWe talked about worry and how it quietly limits what you’re capable of.If you can’t control something, worrying about it doesn’t help.If you can control it, worrying still doesn’t help.That doesn’t make it easy. It just makes it clearer.Getting thoughts out of your head and onto paper. Naming what’s real. Letting go of what isn’t yours to carry. That’s leadership, too.You Can’t Lead Others If You Don’t Love YourselfToward the end of the conversation, Major said something unexpectedly profound.“You can’t love other people well if you don’t love yourself.”He described love less like a feeling and more like a resource. Something that has to come from you first. If you don’t have it internally, you end up dependent on others for it. And when they’re gone, so is your sense of worth.Loving yourself, to him, looks a lot like forgiveness. Accepting that you’re human. Learning to live with yourself. Letting go of perfection.That’s where real confidence comes from.The Leaders Who Shape UsWhen I asked him who he looks up to, his answers weren’t flashy.A coach who knows when to be loud and when to pull someone aside quietly.A teammate who stepped up and owned the moment, even when it was uncomfortable.A teacher who meets every student where they are, every single day.Different styles. Same heart.Leadership, at its best, is adaptive. It’s aware. It’s rooted in respect.A Front-Row SeatAt the end of the conversation, I told him how proud I am.Not because he has it all figured out.But because he’s curious. Disciplined. Thoughtful. Grounded in his values.Leadership isn’t about titles or age or volume. Sometimes it sounds like a 17-year-old quietly doing the right thing, even when no one is watching.And honestly, I’m grateful I get a front-row seat. Get full access to Consult with AME at consultwithame.substack.com/subscribe

We finally started watching The Bear.And the episode Forks stopped me in my tracks.I don’t work in restaurants.But I do work in service. In leadership. In environments where details matter and people matter.That episode isn’t about forks.It’s about growth.When Growth Feels Like a Step BackRichie gets sent away for “professional development.”From his point of view, it feels like a demotion.New environment.New expectations.His first job? Cleaning forks. One at a time.He resents it.And honestly? Most of us have been there.Anytime you step into a new role or a new organization, there’s a moment where your ego says, this is beneath me. That’s usually the moment that matters most.Respect Starts With YourselfRichie rushes the work. Cuts corners. Gets frustrated.Until someone pulls him aside and says, plainly:You may not like the task, but you should respect yourself enough to do it well.That’s the shift.Leadership isn’t about the task itself.It’s about how you show up inside the task.Once Richie slows down, he realizes he’s part of something bigger — a system designed to create care, calm, and a “wow” experience for other people.And suddenly, the work matters.If this resonated, share it with a leader or teammate who’s navigating change — or helping others grow through it.Invest Instead of ReplaceHere’s the leadership lesson that stuck with me.Carmy could have fired his team and hired people with more experience.He didn’t.Instead, he invested.He sent people out to learn. To see what excellence actually looks like. To gain perspective they couldn’t get where they were.That takes clarity.And confidence.Great leaders know where they’re going — and they’re willing to pour resources into their people to get there together.Don’t Send People to Learn, Then Shut Them DownThere’s nothing worse than being sent to grow…and then being told, we don’t do it that way when you return.Why send someone at all?Growth dies when curiosity gets punished.Carmy didn’t micromanage Richie when he came back. He didn’t demand explanations. He let him implement. He let him lead.That kind of trust creates ownership.Leadership Is a Team SportRichie’s final realization is simple but powerful:The “wow” moments don’t happen alone.One person notices the opportunity.Others execute it.Together, they deliver something exceptional.Leadership isn’t about being the hero.It’s about building a team that can execute at a high level — without you holding every lever.The TakeawayProfessional development isn’t a perk.It’s a strategy.And it shouldn’t stop with the loudest voices or the top performers. Everyone who supports the mission deserves investment.Different roles need different paths.But growth should be available to all.Sometimes it starts with forks.And sometimes, that’s exactly the point.Subscribe for reflections on leadership, growth, and building businesses that actually support the people inside them. Get full access to Consult with AME at consultwithame.substack.com/subscribe

One of the biggest traps I see in real estate, leadership, and entrepreneurship is busyness masquerading as effectiveness.There are weeks where you feel productive.You crossed things off.You stayed moving.You were “on.”And then you look back and realize…none of it actually mattered.It didn’t move the needle.It didn’t roll up to the goal.It didn’t make you better.It was just busy.And busy can feel really convincing.transcript_2026-01-09T18_12_48.…The Litmus Test for Busy WorkHere’s the question I come back to over and over:Does this activity roll up to what we said was important?This week.This month.This quarter.This year.If it doesn’t connect to the goal, it’s noise.That doesn’t mean busy work disappears. Some of it has to get done. But it does mean it shouldn’t dominate your calendar or your energy.If this resonated, send it to a leader or agent who’s juggling too much.Clarity Starts at the TopAs a leader, one of your primary jobs is to remove gray area.People need to know:* Why we’re here* What we’re trying to accomplish* How their role connects to the bigger pictureI used to get eye rolls for starting meetings by repeating the goal.Same goal. Every time.But there was never confusion.Marketing knew how their work mattered.Admin knew how their work mattered.Relocation knew how their work mattered.Clarity creates focus.Focus eliminates busy work.Batch the Noise So You Can Do the WorkOne of the most practical shifts you can make: batch your busy work.Give it a home.* Focus Friday* Momentum Monday* Half a day. One block.Then protect the rest of your week for the work that actually produces results.At the time we recorded this, I was having business planning conversations with agents who were shocked to realize something simple:For many of them, one listing a month would hit their goal.Not chaos.Not exhaustion.Not being “on” all the time.Just intention.Boundaries Create Breathing RoomHere’s something I had to learn the hard way:You don’t have to do everything this week.Most people aren’t putting the pressure on you — you are.I stopped scheduling new requests in the same week they came in.Then I moved to one week out.Now, sometimes it’s two.And nothing broke.No opportunities disappeared.No fires started.There is still next week.Honest Evaluation Requires DataYou can’t evaluate what you can’t see.If you want clarity, start with awareness.For two weeks:* Track your time* Write down what you’re actually doing* No judgment. Just dataColor code it if that helps:* Green: money-making or goal-driving* Yellow: admin / busy work* Purple: personal and relationship timeThe goal isn’t perfection.The goal is alignment.Stop Comparing. Start Aligning.One of the fastest ways to lose clarity is comparison.Someone else’s calendar is not your measuring stick.If you decided this week was about family, health, or rest — and you honored that — that’s success.If you decided this week was about growth, listings, or conversations — and you honored that — that’s success.Alignment beats optics every time.The Question That Changes EverythingAt the end of the week, ask yourself:Did my time match what I said mattered?If yes — you’re winning.If no — now you know what to adjust.Clarity doesn’t come from doing more.It comes from doing on purpose.If you like thinking about work, leadership, and life a little more intentionally, subscribe here. Get full access to Consult with AME at consultwithame.substack.com/subscribe

January 14 is an interesting day.It’s far enough into the year that the new year energy has faded,but close enough that we’re tempted to reset again.Next Monday.The 1st of the month.A fresh start.Clean dates feel productive. They promise clarity. Control. A do-over.But they also give us permission to pause.And pause can quietly turn into delay.Clean Dates Don’t Create ChangePlanning feels like progress.You rewrite the goals.You reorganize the calendar.You tell yourself, “I’ll start fresh.”But planning without movement is just comfort.Real change doesn’t come from a perfect start date.It comes from reducing the distance between intention and action.If you’ve been waiting for the right day to start, this might be your nudge. Share with someone who could use a simpler way forward.What Actually WorksIf you’re someone who likes structure (I am), here’s the shift:You can keep the clean date.Just don’t wait on it.Use the days before as preparation.Fix the system that’s been tripping you up.Remove the friction that made the habit hard to keep.Set things up so Monday isn’t heavy—it’s inevitable.Momentum doesn’t start when you track it.It starts when you remove resistance.Study What Worked, Not Just What Didn’tInstead of asking:* Why did I fall off?* What did I miss?Try this:When did this work—and why?The wins tell you what’s repeatable.That’s where confidence comes from.Consistency Is More Powerful Than MotivationOne of my biggest lessons this past year was this:Doing a few things, consistently, beats doing everything—sporadically.Consistency builds trust.With yourself.With others.And trust is what keeps you going when motivation fades.It doesn’t have to be perfect.It just has to be dependable.Start Smaller Than Your Ego Wants ToYou don’t need a full reset.Start with one thing you can keep—even on your worst week.One walk.One meeting.One boundary.Get solid there. Then build.Momentum compounds faster when it’s realistic.Remove Before You AddInstead of asking, “What do I need to add?”Ask, “What do I need to remove?”Most excuses are just friction wearing a different name.Make the right thing easier.Make the wrong thing harder.If You’re Waiting for Monday…This is your reminder:You don’t need a clean date.You need a cleaner path.Start now—by making it easier to begin.Leadership, growth, and navigating the messy parts with clarity. Get full access to Consult with AME at consultwithame.substack.com/subscribe

Real estate asks a lot from agents.You’re expected to sell homes, negotiate deals, manage relationships — and somehow also be a full-time marketer.It’s no surprise so many agents feel stretched thin.That’s why I sat down with John Perry, ARC Realty’s Chief Marketing Officer, to talk about what actually matters in marketing and where agents can give themselves some breathing room.You Don’t Need to Be a Marketing ExpertAgents often believe they have to design, create, produce, and post everything themselves. John’s perspective is refreshingly simple:You don’t need to be a professional marketer.You just need to show up consistently and stay connected.ARC’s marketing team exists to take the heavy lifting off agents so they can spend their time talking to people — not wrestling with Canva.Digital Tools Work Best With a Human ApproachJohn calls it a “digital aptitude, analog mindset.”Use the tools. Automate the routine.But don’t replace the human part.The emails, newsletters, and market reports keep you top of mind.The conversations are what build trust.Lead With Value, Not NoiseClients want information they can use — not just filler content.Neighborhood trends.Sales activity.What their home might be worth.Everyone is curious about what’s happening on their street, and agents who share clear, helpful data position themselves as the local expert without sounding salesy.When an Agent Feels Stuck, Start With the BasicsJohn often works with agents who feel like they should be further along in their business. His advice almost always starts here:Get your database organized.Define how you want to communicate.Pick a few tools you’ll actually use.There isn’t a magic platform.But there is a path forward once you know where your business is actually coming from.Want to Dominate Your Neighborhood? Be Present.For the agent who wants to become “the” agent in their area, John’s advice is straightforward:Show up.Share relevant data with your neighbors.Attend events.Host your own.Be visible and helpful.It’s farming, but with a human touch — and it works.When a Top Producer Has $25k–30K to SpendThis is where it gets fun.John looks at sponsorships, neighborhood magazines, client events, digital advertising, and even ballpark signage — anything that gets an agent in front of the people who already know and trust them.The goal isn’t to be flashy.It’s to stay connected in meaningful ways.Let’s Talk About Personal BrandsThere’s no shortage of advice telling agents to build their own logos and visual identities. John doesn’t disagree with the intention, but he brings it back to something simple:Your name is your brand.People refer people.Not symbols.Not icons.And with ARC’s brand strength behind you, your name only becomes stronger.Consistency Beats EverythingJohn jokes that his team teases him for using the word “cadence” too often, but it’s the truth.A regular rhythm of communication makes your calls feel warm, not cold.Automation supports your presence.Consistency builds momentum.What Agents Actually NeedNot more platforms.Not more noise.Agents need clarity about who they’re serving, how they want to show up, and what tools support that work.Your name is your brand.Your relationships drive your business.And your marketing should help you strengthen those relationships — not distract you from them. Get full access to Consult with AME at consultwithame.substack.com/subscribe

This time of year makes everyone pause.Business slows.Life shifts.And it’s normal to wonder if a different brokerage—or a different season—might be a better fit.There’s nothing wrong with exploring.It’s healthy.It’s smart.Just like the Transfer Portal in college football: listen, learn, stay open.Real estate should feel that way, too.Here are a few gentle thoughts before you make a big decision.Start With YouA slow quarter doesn’t mean you’re in the wrong place.Sometimes it’s just the market.Sometimes it’s the season.And sometimes it’s something inside you that needs attention.Burnout.Boredom.Lack of systems.Wanting more support.Craving a reset.Those feelings are normal.And they show up long before a brokerage change solves anything.Get Clear on How You WorkEvery agent builds their business differently.So ask yourself:What gives me energy?What drains it?Where do I feel supported?Do I like collaboration?Do I prefer independence?Do I want deeper relationships?Or faster momentum?There’s no right answer.Just clarity.And clarity helps you decide whether you truly need a change—or just a shift in how you’re working today.Talk It Out With Someone You TrustMost tension comes from things we haven’t said yet.A mentor.A peer.A coach.Sometimes a broker.Sharing what you’re feeling can open doors.Or offer perspective.Or simply help you breathe again.Often, one honest conversation changes everything.You deserve people who can help you sort through it.When Change Is the Right Next StepSometimes growth nudges us forward.You want new challenges.New support.New structure.A fresh environment.That’s okay.That’s healthy.It means you’re paying attention to where your career wants to go.Just make sure the decision comes from alignment.Not fear.Not frustration.Not comparison.A Gentle ReminderYou deserve a business path that fits your life.Your rhythm.Your energy.Your goals.Careers grow in seasons.Some expand.Some refine.Some point you somewhere new.The goal isn’t choosing what looks right.It’s choosing what feels right.Whatever your next step is, I hope it brings clarity.And peace.And confidence.I’m cheering you on. Get full access to Consult with AME at consultwithame.substack.com/subscribe

You think you know someone—until they sit across from you on a podcast and casually mention they once had a heart attack while training for a marathon.That’s how this conversation with Thad started. I thought we’d talk about real estate, brokerage operations, and leadership. We did—but what came out was a story about resilience, purpose, and what it really means to lead from the middle.The Day Everything ChangedThad was training for a marathon, running early one Saturday morning near Brookwood Hospital, when he suddenly collapsed.He had a heart attack 100 yards into the run. His friend sprinted for help, and by the time an ambulance arrived, another runner—a paramedic—was already performing CPR.Thad was clinically dead for six minutes.He doesn’t remember any of it.“I thought I could out-exercise every bad thing I did,” he told me. “But I learned I couldn’t outrun neglect in other parts of my life.”That moment changed everything—his health, his mindset, and eventually, his career path. It set him on the road from agent to leader.From the Field to the Front OfficeThad wasn’t looking for leadership when it found him.After years of selling homes, he was getting restless—bored, even. He loved the industry, but the pace was exhausting. When Tommy Brigham, founder of ARC Realty, told him about his vision for the company—a brokerage built around people—something clicked.He didn’t want to sit in the corner office. He wanted to be with his agents.“I sit at a different desk every day,” he said. “I like being in the middle of it. Hearing their challenges, celebrating their wins. I don’t want to be behind a glass wall.”If there’s a label for his leadership style, it might be this: in the trenches. He calls himself “a broker for the people.”If you enjoyed this conversation, subscribe to hear more real stories about leadership, growth, and the people shaping real estate from the inside out.Leading Like an Offensive LinemanThad played college football as an offensive lineman—a position that shapes how he sees leadership to this day.“The offensive line controls the game,” he said. “They have to be consistent, disciplined, and okay with not being noticed. You don’t get the glory, but without you, the play doesn’t work.”That mindset has carried into how he leads his team.He doesn’t chase recognition; he builds the structure that allows others to succeed.Leadership, for him, isn’t about spotlight moments—it’s about process, rhythm, and accountability.“Football is a controlled fight,” he said. “It’s chaos, but you still have a job to do. Real estate can feel the same way. You can’t think about the last play or the next one—you just focus on what’s in front of you.”Control in the ChaosThat focus is something he teaches his agents, too.“When things go crazy, I tell them: don’t focus on the closing. Focus on what gets you there,” he said. “Are you doing your blocking and tackling every day? Are you mastering your skills? Are you deepening your relationships? If you do those things, success takes care of itself.”In a market that’s shifted from easy sales to skill-based performance, those fundamentals matter more than ever.Consistency beats intensity.Every time.The Power of TribeAs our conversation shifted from business to culture, Thad said something that stuck with me:“ARC is a tribe. Each office has its own personality, but we all share the same DNA—collaboration.”Agents drop into each other’s offices, swap ideas, share frustrations, celebrate wins. That connection—the ability to call any broker, walk into any office, and feel supported—is what makes the culture special.It’s not competition that drives them; it’s collective improvement.“I want agents who want to get better,” Thad said. “I don’t care if you sell $2 million or $20 million. Do you want to grow? Do you want to help others? Can you accept help? That’s who fits.”Never ComfortableThe most powerful line of the day came near the end:“I don’t want to be comfortable,” Thad said. “And I don’t want agents who are comfortable. I want people who push me to stay sharp.”Comfort dulls growth.Challenge builds capacity.And the best leaders—like the best offensive linemen—are the ones who quietly keep the team moving forward, one play at a time. Get full access to Consult with AME at consultwithame.substack.com/subscribe

We can’t control the market.But we can control how we show up in it.When things feel slow, uncertain, or just plain heavy, it’s easy to spiral. These are the things that actually move the needle — the habits and mindsets that keep you steady no matter what the market’s doing.1. Lead Yourself FirstBefore you lead clients, a team, or your business — lead you.That means the basics: move your body, drink your water, sleep enough.You’d never let your kids skip the things that keep them regulated and healthy — why do we do it to ourselves?When your mind and body are steady, you make better decisions, recover faster from setbacks, and stay grounded through chaos.2. Focus on Daily ConnectionsReal estate is a relationship business — not a transaction business.You don’t need to call 20 people a day. Start small: talk to one person a day.When things are great, keep doing it.When things are slow, especially keep doing it.That one conversation a day keeps your business — and your confidence — alive.3. Trade Motivation for DisciplineMotivation is fleeting. Discipline lasts.Instead of planning based on how you feel today, plan for what you can do consistently.Think 12-week goals instead of 12-month goals.Focus on mastering one habit at a time — not all of them at once.Start with one call a day.Then add a handwritten note.Stack small wins until they compound.Consistency is what builds momentum — not perfection.Share this with someone who needs the reminder: You can’t control the market. But you can control how you show up in it.4. Watch for Mindset TrapsTwo big ones:* Comparison. Social media is a highlight reel. You’re comparing your real life to someone’s best 10 seconds.* “Time is running out.” It’s not. January 1 is just another day. You can start your 12-week year anytime.Focus on what you can control. Let the rest go.5. Remember What Actually Makes You HappyWhen agents design their “ideal week,” it rarely starts with real estate.It starts with the things that bring them joy — family dinners, workouts, grandkids, quiet mornings, pickleball.Your business should support that life, not consume it.Build a business that fits your happiness, not the other way around.6. Surround Yourself with MirrorsWe all need people who remind us who we are when we forget.A good coach, mentor, or friend will help you see past your own doubt and give you perspective when the story in your head gets too loud.If you don’t have that person, find one.And be that person for someone else.7. Take Action — AlwaysThe fastest way out of a rut is to move.Send the text. Make the call. Go for a gratitude walk.Action kills anxiety.Every time you move, you prove to yourself that you can.You’ll never regret the effort.Only the time you spent sitting still.If you enjoyed this, hit subscribe below to get future posts like this in your inbox. Get full access to Consult with AME at consultwithame.substack.com/subscribe

There’s something grounding about talking with someone who’s been in this business long enough to see every phase of it — from handwritten showing sheets to AI-powered CRMs.That’s what made my conversation with Beau Bevis, CEO of ARC Realty, so rich. We covered everything from leadership to burnout to the messy middle of building a company from scratch.Here are a few takeaways that stuck with me — and maybe they’ll land with you, too.1. Growth requires letting go.Beau started ARC Realty 14 years ago, coming off a long career in sales and management. In those early days, he wore every hat: broker, problem-solver, copier repairman, air conditioner negotiator — you name it.Then a peer group told him the truth:“You’ve built something amazing. But you’re the problem.”It wasn’t about capability — it was about capacity. He had become the bottleneck. And the only way to keep growing was to elevate others.That’s leadership in its rawest form: realizing you can’t do it all and choosing to empower others instead of holding tighter.2. You can’t over-communicate — you can only under-connect.We both laughed about the times people say, “You’ve already told me that,” when in reality, it’s the first time they’ve really heard it.Beau put it simply:“The downfall of every organization and every real estate transaction is the lack of communication.”Repetition might feel redundant, but clarity creates confidence.And confidence builds culture.3. Leadership looks different up close.There’s a lot that agents see — the meetings, the marketing, the events.But behind the scenes? It’s messy.It’s duct-tape systems, evolving processes, and late-night calls that keep things moving.Beau’s philosophy is simple: “Major stuff is easy. It’s the little things that get complicated when you don’t have a system.”We both agree — growth requires structure. Systems don’t stifle vision; they make it scalable.If this resonated with you, share it with someone who leads with heart — or who’s learning how to.4. Burnout doesn’t mean you’re weak. It means you care.When Beau realized he was “just going through the motions,” his wife had already noticed eight months earlier.Burnout doesn’t always show up as exhaustion — sometimes it’s the slow fading of curiosity and critical thinking.For me, it showed up when I microwaved my food scale. (Yes, really.)We both learned the same lesson: sometimes you need to pause not because you’ve lost your drive, but because you’ve lost your margins.5. Family will always tell you the truth.When my husband and son once joked that my priorities were “work and then them,” it hit me harder than I expected — because they were right.Beau shared the same reflection:“The person I gave my time to didn’t appreciate it. But the family member I didn’t show up for sure did notice it.”You don’t need to be everywhere.You just need to be where it matters most.6. The future belongs to those who stay human.We talked about AI, tech, and all the shifts happening in real estate. Beau’s take:“AI will impact our business, but it won’t replace people.If Beau and Anna Marie don’t use it effectively, then we’ll get replaced.”Technology is a tool. But trust — the human kind — is the foundation.That part isn’t changing anytime soon.7. Mentorship is the real legacy.Beau learned from giants like Tommy Brigham and Susan Fitzgibbon, and now he’s intentional about passing it on.His advice for anyone seeking a mentor:“Find someone who wants to see you win — not someone who wants to win because of you.”The best mentors carry battle scars, not just trophies.And they slow down long enough to help you see what’s ahead.8. Female leadership isn’t coming — it’s here.Beau, a self-proclaimed “girl dad,” didn’t shy away from saying what many don’t:“It’s harder for women. That’s just real.And I’m proud to see them leading here.”We talked about how women often compartmentalize — mom here, leader there — when in reality, the same skills that keep a family running can build a thriving business.Organization. Empathy. Follow-through. These are not “soft” skills.They’re leadership in its purest form.9. Margin is the new measure of success.When I was younger, I thought success meant checking every box.Now, I ask myself: Did I do four things that were meaningful today?Beau’s learned that same rhythm:“Chasing busy” doesn’t make you better.It just makes you tired.10. Build sunny weather.Beau said something I’ll never forget:“The leadership group creates the weather.If it’s cloudy, it’s because we’re not communicating.If it’s sunny, it’s because we worked through the hard stuff.”And that’s it, really.Leadership is creating the kind of weather where people can grow.If you’ve ever led through change — or are learning how to — this conversation reminded me that it’s not about having all the answers. It’s about staying curious, staying connected, and remembering that your people are watching how you handle the weather. Get full access to Consult with AME at consultwithame.substack.com/subscribe

When most people think about mortgages, they picture the smiling loan officer bringing breakfast to the office or the smooth closing table handoff. What they don’t see is the massive amount of work that happens behind the scenes—the technical details, the financial risk, and the leadership lessons that come with running a mortgage company.I recently sat down with Steve Shoemaker, founder of Ellason Mortgage, to pull back the curtain on what it really takes to build (and grow) a boutique mortgage company in today’s market.From Iowa Fields to Birmingham BoardroomsSteve’s story starts far from real estate finance. Growing up in Iowa, his first job was detasseling corn—a detail he jokes most people will have to Google. Watching bankers in suits convinced him there was another path.That path led him into mortgage lending in the late ’80s, eventually moving him to Birmingham in the mid-90s. After a long career at a major regional bank, he and a group of partners decided to take over a smaller company. The result: Ellason Mortgage, now licensed in five states and growing with a focus on purchase loans and relationships with realtors and builders.The Unseen Work“Most people assume the mortgage business is just about relationships and lunches,” Steve told me. “But no one thinks about testing 250 online applications to make sure the system works, or securing a $20 million warehouse line to fund closings at the end of the month.”Every loan involves dozens of steps: online applications, document uploads, approvals, closings, investor packaging, and risk analysis. It’s the kind of unglamorous work that makes the whole system function—much like building a car you expect to run the moment you turn the key.Building the Right TeamSteve is the first to admit his leadership style was shaped by trial and error.* Early on, he pushed his team too hard—“like the old Soviet style,” as he calls it—only to see burnout.* Then he tried buying lunch every day, but culture can’t be built on free meals.* Hiring family members of top agents? Also a recipe for failure.Today, his focus is much narrower: finding the rare people who combine math skills with relationship skills, who can be coached, and who source their own business.“We’re not hiring ten people a month,” Steve said. “We’re looking for the one who fits and makes everyone else better.”Why Culture Matters More Than Basis PointsIn real estate and lending alike, money matters—but culture often matters more.At ARC Realty, we see it all the time. Agents rarely leave over a few basis points. They leave (or stay) because of how they’re treated, whether they feel supported, and whether they see a fair return on their effort.Ellason Mortgage operates the same way. Steve coaches every loan officer weekly, emphasizing communication with borrowers and accountability on pipeline management. “If I’m making proactive calls early in the process,” he said, “I don’t get emergency calls at the end of the month.”What’s Next in MortgagesWe also talked about some of the bigger industry shifts:* Credit Scoring: New models like VantageScore may soon include utility or cell phone payments, potentially opening doors for first-time buyers without traditional credit.* Student Loans: Deferred loans coming back onto credit reports have already dropped some borrowers’ scores dramatically, creating new hurdles.* Fannie & Freddie: Discussions about taking them public could reshape accountability and profitability in the industry.* Rates: Don’t expect dramatic drops anytime soon—small, gentle decreases are more likely than another refinance boom.Final WordSteve closed our conversation with a reminder that while technology and policy will always evolve, some things won’t change: communication, relationships, and doing the right thing for the borrower every single time.If you want to learn more about Ellason Mortgage, visit EllasonMortgage.com.👉 If you enjoyed this conversation, hit subscribe so you don’t miss future episodes and articles where we pull back the curtain on the real estate industry. Get full access to Consult with AME at consultwithame.substack.com/subscribe

In this week’s episode, I sat down with someone who’s been in my leadership circle for a long time—Erle Morring, President and Managing Broker of Premier Property Group along Florida’s Emerald Coast. He oversees four offices (soon to be five) and leads with something that never goes out of style: empathy backed by accountability.Our conversation is full of real-world tactics for leading a brokerage, coaching agents at every stage, and building a culture that lasts—even when the market’s shaky.Here’s what stood out:1. The Best Brokers Lead with EmpathyErle said it best:“When agents walk in these four walls, they’ve got to feel some love. And support. Doesn’t mean you always agree—but you’ve got to have their back.”Agents are doing hard things. They're managing people, emotions, chaos, and closings. They don’t need more stress when they walk into the office—they need a cocoon. A place that grounds them. That’s the culture you create with empathy.But he was quick to clarify: empathy doesn’t mean lowering standards. It means caring enough to keep people in the lane.2. Cadence Isn’t Just for Sales—It’s for SanityWe both believe in a weekly office meeting. Call it what you want—sales meeting, training, team rally—it’s the rhythm that keeps people tethered to purpose.“The meeting should be about selling houses,” Erle said. “Because that’s how we all make money. But the way each agent gets there? That’s different. And it’s our job to know what makes them tick.”Consistency builds trust. And showing up for your agents every single week is one of the most powerful things you can do as a broker.3. Motivation Looks Different for EveryoneOne of Erle’s early mentors told him:“Everyone in here doesn’t want to be number one.”Some agents want to sell 150 houses a year. Some want to sell 4. And both deserve your attention. Your leadership should match their goals—not your assumptions.If this conversation made you nod your head or breathe a little easier, chances are someone else needs to hear it too. Forward it to a fellow broker, team leader, or agent who’s doing the hard (and heart) work of leading people right now.4. Know Which Numbers Actually MatterOur favorite numbers to watch:* Profitability is the bottom line.* Retained company dollar tells you if your splits and expenses are sustainable.* Transactions are healthier than just looking at volume.* Listings are the lead measure—more listings = more control.* Engagement (like meeting attendance) tells you how dialed-in your people are.He also reminded me: “We need two dashboards—one for running the business, and one for motivating the sales force.”5. Don’t Wait for the First of the MonthYou don’t need a new quarter to start showing up differently. As Erle put it:“Pull out your calendar. What were you doing 90 days ago? That’s why your business looks like it does today.”Start now. Start messy. Just start.6. Leading People Is Personal—and Sometimes HardThis is the real stuff nobody tells you in leadership training:* Not everyone will vibe with you. Some agents will leave because of you. Others will come because of you.* Every day is practice. Every conversation is a rep.* You will hear things you weren’t ready for. (Like someone walking in and telling you their spouse is cheating.)* And yes, even your top agents need boundaries—and someone to say, “You’ve got to turn it off.”7. Don’t Just Launch People—Help Them Land TooWe wrapped with a topic we both care deeply about: helping agents transition into the next season.Whether it’s retirement, slowing down, or building a referral business, you need to give them permission to evolve.Some agents won’t admit it—but they’re clinging to the identity of being “Susie Q. Realtor” and don’t know who they are without it. It’s our job to normalize the shift and help them leave well.What Erle’s Reading (and NOT Reading)Don’t look to the news for motivation—it’ll drain you. Instead:* He’s a fan of Ninja Selling* He thrives on conversations with other leaders* And he always makes time for real connection“We’re in a people business. And we’re people people.”And if you want to connect with Erle, he’s the real deal and happy to chat:📧 [email protected]📱 205-427-0503Final Thought:This business is messy. But it’s also meaningful. When we show up with empathy, lead with curiosity, and keep a steady rhythm—we build something that lasts.Thanks for being part of this space. Get full access to Consult with AME at consultwithame.substack.com/subscribe

When Amy Henson stepped into the role of VP of Operations at ARC Realty, she didn’t just inherit a title—she inherited expectations, an evolving company, and a new way of seeing herself.In this episode, I sat down with Amy to talk about what it's really like to lead when you’re still defining what that leadership looks like. We talked about:* Taking over after someone beloved leaves* Growing from task-driven to people-driven work* The mental shift from managing a home to managing a company* Learning to set boundaries as a working mom and executive* And yes, we even talked about sending calendar invites for date nights with our husbands (non-negotiable).Stepping Into the UnknownWhen Amy took over the VP of Operations role, it wasn’t a simple baton pass. It came with growing pains, steep learning curves, and the humbling reality of needing to bet on herself before she fully believed in her own capability.“I deleted Paige’s email from my inbox this week,” Amy told me. “It felt like a moment. Like, ‘Okay, I don’t need to ask her about everything anymore. I’ve got this.’”From office relocations to staffing transitions, Amy found herself not just learning on the job, but learning how to define a job that hadn’t fully existed in its current form before.Redefining What “Work” Looks LikeAs someone who had been at home for years, Amy was no stranger to hard work—but work in a professional setting brought new challenges. “You go from being task-oriented to people-oriented. And that’s a totally different kind of effort.”She’s the first to admit she didn’t go to school to run operations. But she’s found herself in the thick of it—overseeing teams, connecting systems, problem-solving when the HVAC goes out or water appears on the office floor.And along the way, she’s realized the skills honed at home—time management, multitasking, communication—are some of the most transferable and powerful tools in her toolbox.Boundaries, Guilt, and GrowthAmy and I both laughed (and nodded seriously) at the idea of “leadership guilt.” That lingering pressure to always be present, always available, always proving our worth. And yet, we know—especially as women—that boundaries are essential.Amy shared how leaving her laptop at the office was a game-changer. “I’m still working on it, but it’s helped me compartmentalize. When I’m home, I want to be present.”That intentionality doesn’t stop with work hours. It extends into date nights with her husband (yep, scheduled on the Skylight calendar) and showing her kids—especially her daughter—what it looks like to step into leadership with humility and strength.Lessons from the Home FrontAmy’s youngest once joined her for a day at work and came home saying, “Whew, that’s a long day. And then you have to deal with us.” That tiny moment? A big reminder that kids are watching, learning, absorbing more than we realize.“I want her to see that you don’t have to have it all figured out at 18,” Amy said. “You can evolve. You can change. You can do something completely new at 43.”Operations as ArtThe work Amy does may not always be easy to define, but it’s deeply felt. She’s helped shape the structure that lets 950 agents function like small businesses—smoothing the friction between departments, building communication across teams, and fostering a culture where people are empowered to act without waiting for approval.“Right people in the right seats with just a little direction can do incredible things,” she said. And that’s exactly what’s happening under her leadership.What Amy’s Still Working On* Saying no without guilt* Taking Fridays off without explanation* Letting go of the idea that leadership means being tied to a desk* Learning to be okay with being a work-in-progressShe’s a self-proclaimed terrible note-taker and a reluctant goal-setter. But when she sets her mind to something? She gets it done. Just ask her about passing her real estate exam—at 11 PM the night before her deadline.So what’s next for Amy?More clarity, more alignment, and more open communication with her team. “I want to know what success looks like—because once I know that, I can build toward it.”From carpool to the C-suite, Amy’s not just running operations. She’s rewriting what modern leadership looks like—for herself, her family, and the next wave of women stepping into more.Enjoyed this conversation?📥 Subscribe for more stories about leadership, motherhood, real estate, and navigating the in-between.💬 Share this post with someone who’s stepping into something new. Get full access to Consult with AME at consultwithame.substack.com/subscribe

What if instead of chasing more—more closings, more volume, more hustle—we chased better?That’s exactly what my colleague Matt Williams has set out to do. In our recent conversation, he shared the origin story behind HOLOS, a personal initiative he created in 2025 to become a more present husband, stronger leader, and healthier version of himself.It started with a shift. A conscious decision to stop obsessing over end-of-year metrics and instead focus on five simple habits that made him feel whole.And funny enough? His business started to grow anyway.What Is HOLOS?Pronounced ho-los, the name comes from the Greek word for “whole.” And that’s the goal: to become whole—mind, body, and spirit—so that leadership flows naturally and impact multiplies.For Matt, that meant anchoring himself in five daily practices:* FaithStart the day with intention. Time in the Word, prayer, and journaling gratitude—beyond just the obvious stuff. He’s digging deep with a new exercise: recognizing what we don’t have and don’t want (no leaky roof, no peanut allergy, no broken leg). It’s shifting his lens entirely.* FitnessNot for the gains, but for the habit. Whether it’s a workout, a walk, or stretching, the goal is to move every single day.* FamilyBeing in community with like-minded people, encouraging each other, and sharing wins and challenges. This isn’t solo work. Saying yes to his wife and kids more often. Living out his values at home, not just at work.* FocusLess screen time. More reflection. Matt’s even gone as far as using a tool called Brick—a device that disables apps unless you physically scan it to “unlock” distractions. It’s extreme accountability that’s working for him (and frustrating his daughter when she can’t get to YouTube Kids!).* FoundationEven just ten minutes a day of something that grows him. A podcast. A book. A new insight. Because better doesn’t happen by accident.The ImpactHere’s the wild part: while focusing on these five things, Matt hit his best first quarter in real estate in ten years.It wasn’t the calls or the cold leads. It was the alignment. And the ripple effect has shown up in his family life, his faith, and even his social reach—though he’s not chasing virality. As he said, “If I can reach one person each day, that’s enough.”Rethinking the Numbers GameAs someone who leads agents and sits in plenty of strategy sessions, I’ve been saying this too:“More isn’t better. Better is better.”We celebrate more: more units, more volume, more grind. But what about better systems, better habits, better boundaries?Matt’s story reminds us that we can define our success differently. We can build careers and lives that are rooted, not reactive.And it’s not just about real estate. It’s about legacy.So if you’re in that early-January headspace in July… wondering what’s next, where the next client is coming from, or why you’re feeling disconnected even in your success—maybe the answer isn’t out there.Maybe it’s in those five small habits. Stacked day after day.Not perfect. But done. On a whiteboard. On a notecard. In your own rhythm.Just better.Want to connect with Matt?Find him on Instagram at @mattbwilliams5 or follow @live.holos to learn more about his journey and join the movement. Get full access to Consult with AME at consultwithame.substack.com/subscribe

Why More Isn’t Always Better: Redefining Success in Real EstateFor years, hustle culture has told us to chase more—more listings, more sales, more awards, more recognition. But the older I get, and the more I grow as a leader, a mom, and a wife, the more I realize more isn’t always the goal.In our industry, we celebrate the 30 Under 30s, the top producers, the ones doing the most. But what we don’t often celebrate is better—better processes, better balance, better alignment with what actually matters.The Power of Knowing Your NumberWhen agents talk to me about their goals, it’s rarely about chasing the biggest numbers anymore. It’s about right-sizing their business to fit their life.I’ve had agents tell me:"I know my number. I know my limit. If I go beyond it, I burn out. But if I stay here, I can still be the mom, the grandmother, the person I want to be."That’s the real win.We don’t talk enough about how to intentionally build a business that supports your life—not one that consumes it. It’s not always about how many homes you can sell—it’s about how many dance recitals you can make, how many dinners you get to sit down for, how many quiet moments you don’t miss.Chasing More vs. Building BetterThis isn’t me stepping away from ambition. I still love a good growth plan. I still push for excellence. But I’ve had to learn that success is not just about the green and yellow blocks on my calendar—my work time. It’s also about the purple—the time I spend with Trace and Major, the time I invest in being fully present.And honestly? That’s where my better is found.Celebrate the Whole PersonI think hustle culture sticks around because salespeople love being celebrated. It’s addicting. But as a leader, I’ve realized my responsibility is to celebrate the whole person, not just the production. People aren’t just top producers—they’re parents, spouses, friends, community members.Sometimes, they need help seeing that it’s okay to slow down. It’s okay to build a life that’s more than just your work.And real talk: a lot of agents never really retire. Part of it is financial, but part of it is identity. If you’re not a real estate agent, then who are you? That’s why it’s so important to build a life that’s bigger than your title.Fall in Love with the ProcessIf you fall in love with the process—not just the results—you’ll last longer. You won’t burn out chasing the next sale. You’ll find joy in the day-to-day, the conversations, the relationships, the life moments that tie us to our people.Nick Saban says it best—it’s all about the process. Not the trophies. Not the final score. The process.That’s where the magic is.Let’s Celebrate LongevityI’d love to see a 60 Over 60 list in real estate. Or a 30 Over 30—but for those who’ve been in the business for 30 years, not those who are just under 30 years old.Those are the agents who have stood the test of time. They’ve weathered markets, balanced life changes, and found their groove.They may not top the production charts, but they’ve built something sustainable. Something joyful.Something better.And that’s worth celebrating. Get full access to Consult with AME at consultwithame.substack.com/subscribe

In this episode of the podcast, I had the privilege of sitting down with Jeff Newman—my colleague, fellow leader at ARC Realty, and longtime friend. Jeff brings a wealth of experience to the table, having transitioned from the world of education and coaching into real estate leadership over 15 years ago. Our conversation was honest, insightful, and full of wisdom for anyone stepping into a leadership role—especially those in fast-paced, people-centric industries like real estate.From the Classroom to the Closing TableJeff’s leadership journey began in a high school classroom, where he taught and coached. When the owner of his brokerage approached him about becoming a broker, Jeff said yes—without fully knowing what he was signing up for. That willingness to jump in and learn on the fly has served him well ever since.Interestingly, Jeff credits coaching more than teaching for preparing him to lead in real estate. Coaching taught him how to have tough conversations—how to tell someone they weren’t quite there yet, while also showing them a path to get better. “Clear is kind,” he said, quoting Brene Brown, and that approach to leadership—honesty paired with compassion—has shaped how he supports agents, colleagues, and even family.Every Agent Is Different—So Is Every LeaderJeff and I both agree: you don’t lead everyone the same way. Just like parenting, leadership requires nuance. Some agents need structure and firm deadlines. Others thrive with encouragement and space. Jeff’s laid-back, steady leadership style might not be flashy, but it’s grounded in thoughtfulness, availability, and presence.“I’m not the cartwheel guy,” he joked. And he doesn’t have to be. Because what agents remember—and what makes them stay—is that he answers the phone, he listens before reacting, and he shows up for them. That authenticity makes all the difference.Feedback, Ego, and Growing PainsWe laughed about the first pieces of constructive feedback we received—being “too cold” or “too corporate” in our leadership style. It’s humbling, but necessary. “You don’t have to have all the answers,” Jeff said. And sometimes, the best leadership move is to say, “I don’t know—but I’ll find out.”Leadership is a two-way street. Giving honest feedback is just as important as receiving it. I shared a recent example where he had to tell me no—and I didn’t love hearing it. But we worked through it, because healthy leadership teams talk through the hard stuff and come out stronger.Work-Life Rhythm > Hustle CultureOne of the most powerful parts of our conversation was about burnout. Jeff shared candidly about a time when he stepped down from a leadership role—not because he couldn’t do it, but because it was costing him too much. He made a commitment to not miss baseball games or time with his kids, and that decision didn’t hurt his leadership—it actually improved it.We both believe that hustle culture is overrated. “More” isn’t always better. Better is better. We need to normalize celebrating progress, not just volume. Sometimes, success looks like setting boundaries, saying no, or blocking off time for the people who matter most.The Core of Leadership: Availability, Consistency, and CommunicationJeff said it best: “If they don’t see you, it’s hard for them to think you’re actually leading them.” Whether it’s a quick text, a returned call, or just showing up when it counts—being present and accessible is what creates trust. That, and consistently living out your values.If you’re a new leader—or an agent looking to grow into leadership—take Jeff’s advice to heart:* Know your style, but stay flexible.* Say no when it protects your priorities or your people.* Listen before reacting.* Be available.* Lead by example, not ego.This episode was a reminder that leadership is less about titles and more about how we show up—at work, at home, and in our communities. I hope it encourages you as much as it encouraged me. Get full access to Consult with AME at consultwithame.substack.com/subscribe

This week’s business meeting took a turn I didn’t expect—but maybe we needed it. We dove into a topic that’s personal for me, and if we’re honest, probably for most of us in this industry: dopamine and the way real estate plays into our addiction to the chase.Let’s start here: dopamine isn’t about the reward—it’s about the pursuit of the reward. It’s that hit you get when the client says, “We’re writing an offer,” and your brain immediately lights up with anticipation. It’s why we refresh our email 83 times in a row or jump every time the phone buzzes. And in real estate, where your job is to stay moving, stay available, stay responsive… that pursuit never really ends.We’re wired for the chase.And if we’re not careful, it wires us to burn out.I got vulnerable and told the room something I wasn’t proud of: I had picked up my phone 245 times a day. A DAY. (The goal from a podcast I listened to? To keep your phone pickups under your sugar intake in grams. Let’s just say I was way off.)Even worse, I thought I was giving myself rest when I wasn’t. Scrolling social media at night? That’s not rest. That’s feeding the same pursuit mindset that had me constantly “on” during the day. The real wake-up call came on a Sunday when I left my phone in the car during church. The world didn’t collapse. Nobody desperately needed me. Except for Apple, who politely told me what my screen time was for the week.That moment of awareness shifted everything.Since January, I’ve started setting small boundaries. I don’t bring my phone into church. I’ve turned off non-essential notifications (Candy Crush, I’m looking at you). I use app limits on social media—just one hour a day now. And I’ve challenged the people in my office to do the same. Start small. Start somewhere. But start.Because here's what I know: agents are dopamine junkies. We live for the listing presentation, the negotiation, the late-night text that says “they’re going to write.” But we don’t always know how to shut that off. And when we finally get the listing or close the deal, we sometimes feel… weirdly deflated.That’s dopamine at work. The high was in the chase.If we don’t find healthier, more sustainable ways to reset—walks, real human conversations, gratitude texts, even just reading a book—we burn out. Not because we’re weak, but because we’re human. And our brains can’t live in pursuit-mode 24/7.So if you’re in real estate (or sales, or just life right now), here’s my encouragement:→ Get aware. Check your pickups. Look at your screen time.→ Set some guardrails. Turn off one notification. Put your phone away during dinner.→ Choose recovery. Not scrolling. Real rest. Real connection.You don’t have to opt out of tech. You just have to stop letting it run the show. Get full access to Consult with AME at consultwithame.substack.com/subscribe

Discipline is hard—especially in real estate. It’s not just the long hours or emotional toll. It’s the travel, the conferences, the client calls at 9 p.m., the unpredictability of your day, your week, your month. This business asks a lot of us. And it doesn’t pause just because we’re tired.At the start of 2025, I made a commitment—to myself and to the agents I lead—that we were going to flip the script. We launched a 75-day health challenge that encourages our team to put themselves first. Because real talk? You cannot pour from an empty cup. Real estate agents spend so much time taking care of everyone else, they forget they matter, too.We’re calling this the “season of selfish”—and I say that with love. It’s about creating (or maybe finally creating) boundaries. Turning off work to be a present parent. Saying no to the 11th back-to-back showing so you can sit down for dinner with your family. You can be a phenomenal agent and a great spouse, parent, or friend. The industry just doesn’t make it easy.Real estate is notorious for glorifying hustle culture. “More, more, more” is the constant drumbeat—more clients, more closings, more late nights. But after the rollercoaster of 2021 through 2024, many agents don’t need more. They need to do less—and do it better. They need to fall back in love with this business and the life they built around it.Our wellness challenge—whether it’s 75 Hard, Medium, Soft, or even “75 Hard for Jesus” (yes, that’s a real one!)—is about progress, not perfection. Some are doing two workouts a day. Others are focused on hydration, movement, or getting enough sleep. And that’s okay. For many, just showing up for themselves four days out of seven is a massive win.Let’s not underestimate the emotional and mental load this career carries. Agents are constantly “on.” They're the quarterbacks of the deal, juggling multiple parties, expectations, and personalities. Brokers do the same—except they’re leading an entire team of individual businesses. That level of responsibility takes a toll. And it means we also need to be intentional about turning “off.”Sleep is one of those unglamorous, non-negotiable things. It’s boring, but essential. If I treat sleep like my second job, I show up as a better mom, wife, leader, and broker. Without rest, our fuse is short, our patience is gone, and we make decisions from a place of burnout. And we all know what that feels like.This challenge has reminded me that leadership starts with modeling. If I want my agents to take care of themselves, I have to do it, too. If I want them to build businesses they enjoy, I need to build one that brings me joy. Because people want to work with companies that inspire them to be the best version of themselves—not just the most productive version.So yes, discipline is hard. But it’s also a choice. One that requires us to show up every day with intention—for our clients, our families, and most importantly, ourselves. Get full access to Consult with AME at consultwithame.substack.com/subscribe

In a compelling interview, I sit down with Tommy Brigham, a real estate legend with over 50 years of experience, to uncover the heart of ARC Realty. This conversation dives into the company’s origins, its core values, and its future—offering timeless lessons on real estate leadership and creating a legacy that lasts.The Power of Relationships in Real EstateTommy Brigham’s philosophy is simple yet profound: “The world is built on relationships.” With 52 years in the industry, he’s seen trends come and go, but one truth remains—how you treat people defines your success. At ARC Realty, this people-first approach sets the tone. “We didn’t aim to be the biggest,” Tommy says. “We wanted to be the best place for agents to thrive.” In an industry torn between agent-centric and brokerage-centric models, ARC stays focused on fostering growth and connection.Leadership That Leaves a LegacyTommy shares his evolution from a scarcity mindset to one of abundance. Celebrating others’ wins, he says, brings peace and purpose. As he hands over leadership at ARC Realty, he finds joy in mentoring the next generation. “You set the tone,” he advises new leaders. “Your compassion, consistency, and culture in real estate—it all starts with you.” This wisdom is a masterclass for anyone aiming to lead with integrity.A Vision for ARC Realty’s FutureThough he’s passed the baton, Tommy isn’t stepping back. Inspired by companies like Movement Mortgage, he envisions a new role as ARC’s Chief People Resource. “Our agents are our customers,” he explains. “As we grow across markets, they need more care—someone to talk to about life, leadership, or struggles.” This human-first support could redefine how ARC nurtures its team, keeping real estate culture strong and agents thriving.Wisdom for Aspiring Real Estate LeadersFor rising agents and brokers, Tommy’s advice is clear: seek mentorship. “Find someone who’s faced success and failure,” he says. “That wisdom can’t be Googled—it’s earned.” He also stresses resilience and habits as the bedrock of long-term success in the real estate industry.Tommy Brigham’s Final WordsOpen and approachable, Tommy shares his cell number (205-540-0536) and keeps his door wide open. “I want ARC to stay healthy—emotionally, mentally, spiritually, financially,” he says. “If I can help someone be their best, I’m doing my job.” This isn’t just talk—it’s who he is.Connect with Tommy Brigham TodayReady to tap into his insights? Call or text Tommy at 205-540-0536. For the full scoop on leadership in real estate, culture, and integrity, watch the interview below. Get full access to Consult with AME at consultwithame.substack.com/subscribe

A couple of weeks ago, I attended my first Leading Real Estate Companies of the World (LeadingRE) conference in Las Vegas. As a seasoned real estate professional, I’ve been to many conferences, but this one stood out. Here’s why—and what I learned.What Makes LeadingRE Unique?The LeadingRE conference unites independent, non-franchise brokerages nationwide for collaboration, education, and growth. With tailored tracks for agents, relocation experts, and leadership teams, it’s designed to deliver value to every attendee. Unlike past events where I was a speaker or brand rep, this time I flew under the radar—no obligations, just participation. The result? I listened, learned, and left with pages of notes and newfound clarity.Top 5 Takeaways from LeadingRE 2025* Insights from Industry GiantsPresenters from firms with 700+ agents and thousands of transactions shared strategies on growth, agent development, and real estate tech trends. These insights help anticipate shifts in markets like mine in Birmingham.* Big-City Trends Inform Smaller MarketsTrends often start in metros and trickle to mid-size regions. Hearing firsthand from leaders in those spaces helps us at ARC prepare smarter.* Break Out of the Local BubbleStaying in your local circle limits growth. Conversations with peers from diverse markets offered fresh perspectives I can’t get from Birmingham competitors. Leadership thrives on neutral, idea-sharing spaces like this.* AI in Real Estate: Tool, Not ThreatArtificial intelligence in real estate is here—streamlining admin tasks and saving time. But it won’t replace the human touch: authenticity, trust, and connection. My AI assistant, “Chatty,” supports me, but I’m still the face in my videos and the decision-maker.* Clear Cooperation Policy Debate Heats UpThe Clear Cooperation Policy (CCP) sparked buzz. A major brokerage pushes for private listing networks before MLS exposure, citing benefits for high-profile sellers. In most markets, though, maximum exposure drives better prices. Agents must educate sellers on options—clarity is key.Why This Conference MatteredThe LeadingRE conference reignited my passion. I returned with fresh ideas, renewed energy, and a broader view of real estate industry trends. Isn’t that what top-tier professional development should do? Here’s to learning, listening, and embracing what’s next. Get full access to Consult with AME at consultwithame.substack.com/subscribe

In this episode, I had the pleasure of speaking with Bryant Turner Jr., a former professional football player who successfully transitioned into the real estate industry. Now an associate broker, Bryant shares how his experience in sports leadership, teamwork, and discipline helped him build a thriving career in real estate sales and management.We discussed the skills he gained from playing football, his leadership philosophy, and how faith and family continue to guide his career. If you’re looking for insights on how athletics and real estate intersect, this interview is for you!Who is Bryant Turner Jr.?Bryant introduced himself with a mix of humor and humility:"Hi, I'm Bryant Turner Jr., associate broker, retired professional football player, dad of Kennedy, Zoe, and Trey. Oh yeah, I was also second in state for shot put. And I do color commentary for UAB football games."Bryant has worn many hats—athlete, broadcaster, father, and real estate professional. His transition from the football field to real estate sales was a natural fit, leveraging the discipline and strategy required in both industries.Why Bryant Turner Jr. Chose Real EstateMany former athletes struggle to find a second career after retiring from professional sports, but Bryant found inspiration in a conversation over breakfast:"A guy named Randy Brooks actually talked to me at a breakfast spot about real estate. We started talking about football, and he did a really good job of making the connection between the two. In about a 20-minute conversation, I thought, 'You know what? I want to go down that path.'"This real estate success story is a great example of how skills like teamwork, strategic thinking, and perseverance translate from sports to business. BT quickly realized that real estate agents need the same mindset as professional athletes—handling pressure, creating winning strategies, and staying resilient.Leadership in Real Estate: Lessons from the FieldOne of the most valuable takeaways from our conversation was Bryant’s leadership philosophy:"Leadership isn’t just about telling people what to do. It starts with how you hold yourself accountable. When you set the standard for yourself, you naturally set the standard for others—whether that’s your family, your business, or your team."This mindset is crucial for real estate professionals, team leaders, and entrepreneurs. Success in the industry isn’t just about sales—it’s about leading yourself and others effectively.Faith, Family, and Real Estate SuccessBeyond his real estate career, Bryant’s faith and family are his foundation. He credits his faith for guiding him through transitions and keeping him grounded:"Faith has always been my anchor. It keeps me steady, reminds me of my purpose, and helps me lead—not just in my career, but in my home."He balances his real estate business, family life, and sports broadcasting with the same commitment to discipline and excellence that defined his football career.Key Takeaways from BT’s Journey* Athletic skills translate to real estate success – Discipline, teamwork, and perseverance are key.* Leadership starts with self-discipline – To lead others, you must first lead yourself.* Faith and family keep you grounded – A strong foundation helps navigate career transitions.* Networking matters in real estate – A conversation with a mentor changed Bryant’s career path.Final ThoughtsBT’s story is an inspiring example of career reinvention and real estate success after sports. Whether you’re an athlete, entrepreneur, or someone looking for motivation, his insights on leadership, discipline, and faith are invaluable.If you enjoyed this interview, don’t forget to subscribe and follow for more insights on real estate, business growth, and leadership! Get full access to Consult with AME at consultwithame.substack.com/subscribe

The Three Phases of a Real Estate Career: Growth, Business, and LeadershipReal estate is a journey—one that brings people from all walks of life into an industry full of opportunity. It’s not a one-size-fits-all career path, and there’s no single way to succeed. Instead, agents move through different stages of growth, each with its own set of challenges and rewards. Whether you’re just starting out, building your brand, or stepping into a leadership role, understanding these phases can help you navigate your career with confidence.Phase One: The Excited New AgentEvery real estate agent starts somewhere. Maybe you’ve always loved looking at homes, or perhaps you were drawn in by the flexibility real estate offers. Some get started straight out of college, while others take the leap after raising a family or leaving a previous career. Regardless of how you got here, the excitement is real.New agents bring an infectious energy to the industry. They’re eager to learn, meet clients, and make things happen. But with that enthusiasm comes a learning curve. Contracts, negotiations, inspections—it’s a lot to take in, and real estate school doesn’t cover everything you’ll face in the field.At this stage, mentorship and hands-on training are game-changers. Having a broker or experienced agent to lean on can help new agents avoid common pitfalls and gain confidence in their skills. Real estate is an on-the-job learning experience, and the best thing a new agent can do is soak up as much knowledge as possible. If you’re looking for guidance on how to start your real estate career, check out ARC Agent Services for resources and support.Phase Two: The Business-Minded ProfessionalAt some point, agents realize that they’re not just selling houses—they’re running a business. This is a big shift. It’s no longer just about working hard; it’s about working smart. The most successful agents in this phase start treating their career like a business by:* Creating a plan – Knowing where you want to go and how to get there.* Branding themselves – Standing out in a competitive market.* Setting up efficient systems – Managing transactions, marketing, and client relationships smoothly.* Focusing on long-term growth – Building a pipeline instead of chasing the next deal.This is also when agents start to think about work-life balance. Setting boundaries, planning work hours, and making sure business doesn’t consume every waking moment is key. Many in this phase seek out additional education, hire assistants, or invest in marketing tools to scale their success while maintaining quality service.Phase Three: The Mentor and LeaderFor some agents, there comes a point when success isn’t just about their own deals—it’s about helping others succeed. This is the leadership phase, where agents take on roles such as:* Team leaders – Running a group of agents and guiding them to success.* Brokers – Managing an entire office and providing resources to agents.* Mentors and trainers – Sharing knowledge with newer agents and helping them navigate the business.* Industry leaders – Influencing the real estate landscape through associations and policy work.Leadership in real estate isn’t just about making more money; it’s about giving back and shaping the next generation of agents. Those in this phase focus on coaching, team-building, and inspiring others. It’s a whole new challenge but an incredibly rewarding one.Real Estate Careers Are Not One-Size-Fits-AllOne of the best things about real estate is that there’s no single path to success. Some agents transition quickly through these phases, while others stay in one stage for years—and that’s okay. The beauty of the industry is its flexibility.For example, teachers often transition into real estate seamlessly because of their experience in managing people and communicating effectively. Others bring business skills from previous careers, helping them establish strong operational systems early on. No matter your background, there’s a place for you in real estate.Final Thoughts: Keep Growing and Keep LearningNo matter where you are in your career, the key to success in real estate is a willingness to learn and adapt. New agents should focus on building a strong foundation. Business-minded agents should refine their systems and maximize efficiency. And those stepping into leadership should embrace mentorship and education.Real estate is more than just buying and selling—it’s about relationships, problem-solving, and personal growth. By understanding where you are in your journey and where you want to go, you can build a career that’s both successful and fulfilling.If you’re looking to start or grow your real estate business, explore the tools and resources available at ARC Agent Services. Where do you see yourself right now? And more importantly, where do you want to go next? The best part about this industry is that the path is yours to create. Get full access to Consult with AME at consultwithame.substack.com/subscribe

Change is one of those things that’s always easier to talk about than to experience. For most of my career, I’ve been the one guiding others through it—helping them navigate the emotions and practical shifts that come with a new direction. But now, I’m on the other side. I’m the one going through it, and let me tell you, it’s a whole new perspective. Get full access to Consult with AME at consultwithame.substack.com/subscribe

Down here in the South, football isn’t just a game—it’s a way of life. It’s full of lessons that go way beyond the field. Not too long ago, I shot a video talking about how the transfer portal was going to shake up college football, making everyone rethink how they recruit, pay players, and build teams. Now, as I look at what’s happening in real estate, I can’t help but see some pretty strong parallels. Just like in football, the key to success in real estate comes down to solid leadership, being able to adapt, and having a clear vision for where you’re headed.The Transfer Portal and Real Estate Shakeups When the transfer portal was introduced, people thought it would turn college football on its head. Players could jump from team to team, and suddenly, traditional recruiting strategies were up in the air. Sound familiar? In real estate, we’re facing our own set of changes—shifting markets, new technology, and evolving customer expectations. To stay on top, we’ve got to be just as adaptable as those football teams navigating the transfer portal. It’s all about being ready to pivot and finding new ways to win.Leading Through ChangeWhether you’re leading a football team or a real estate team, strong leadership is what makes the difference. A great head coach knows how to inspire, strategize, and keep the team focused on the big picture. The same goes for real estate leaders. And with all the buzz around the National Association of Realtors (NAR) and the Department of Justice (DOJ) shaking things up in our industry, it’s more important than ever to have that kind of leadership.But here’s the good news: with every challenge comes an opportunity. Just like a football coach who sees potential in every play, real estate leaders can use these industry changes to rethink how they do business, strengthen their teams, and ultimately, come out ahead.Building a Strong TeamIn both football and real estate, it’s all about the team. A coach’s ability to bring in the right players and keep them motivated is what wins games. In real estate, that means recruiting agents who not only have the skills but also share your vision for success. Surround them with the right support, the latest tools, and a shared sense of purpose, and you’ve got a winning team on your hands. It’s about creating a culture where everyone is on the same page and ready to tackle whatever comes next.Staying Optimistic and FocusedOne of the biggest lessons from football is the importance of staying positive and keeping your eyes on the prize. Markets will shift, regulations might change, and unexpected challenges will pop up. But with the right mindset and a clear vision, you can turn those challenges into opportunities. Just like a football coach who’s always ready with a new game plan, real estate leaders who stay optimistic and adaptable will find new ways to succeed, no matter what.ConclusionWhen I look at both college football and the real estate industry, I see that the fundamentals of success are pretty much the same. Strong leadership, a clear vision, and the ability to adapt are what it takes to win—whether you’re on the field or in the office. As we move forward, I’m confident that the teams and leaders who embrace these principles will not just survive the changes but thrive in them. Get full access to Consult with AME at consultwithame.substack.com/subscribe

Hey everyone! I stumbled across a really cool chart that I just have to share with you. It’s from Mike DelPrete, who’s a real estate tech strategist at the University of Colorado Boulder. He put together something called the DelPrete Probability Paradox, and it really nails what a lot of us have been thinking and feeling in our industry lately.Quick backstory: I met Mike briefly at a conference—he probably wouldn’t remember me—but I’m convinced we’d be besties if we ever had the chance to geek out together. His work, especially this chart, totally resonates with what’s going on in our world right now.The DelPrete Probability Paradox: What’s It All About?So, the chart is this super-smart tool that shows how much attention a scenario gets compared to how likely it is to actually happen. I first saw it back in April when there was all this buzz about big changes in our industry—like the NAR settlements and the DOJ getting involved. Now that we’re right in the middle of these changes, I thought it was a great time to bring this chart back into the conversation.What I love about this chart is that it’s a great reminder that the stuff that gets the most attention isn’t usually what actually happens. With all the new paperwork and rules we’re dealing with, it’s easy to get caught up in these “what if” scenarios that everyone’s talking about, even though they’re not super likely.How It Applies to UsLately, in our meetings and roadshows, I’ve noticed how these low-probability scenarios can take over the conversation. People ask about situations that, while possible, hardly ever happen. For instance, out of 50 transactions, maybe one or two are really challenging or weird. But most of the time, things go pretty smoothly for both the agent and the client.Those rare cases—the ones I jokingly call “one-time at band camp” scenarios—definitely deserve attention, but we can’t let them overshadow the more typical, drama-free transactions that make up most of our work. The DelPrete Probability Index is a great way to keep things in perspective, helping us as leaders guide our teams through the noise.Keeping Our CoolI’ll be honest—I’ve had my own moments of getting worked up over these “what if” scenarios, especially during the roadshows. Even though I know the paperwork inside and out and feel good about what we’re explaining, I still catch myself worrying about those unexpected questions that might come up. It’s a good reminder that we all need to manage the stories we tell ourselves, especially when we’re dealing with something new or a bit uncomfortable.Mike’s chart also reminded me of a great exercise from Dan Elzer’s classes. He gets agents to write down the absolute worst, best, and most likely outcomes of a scenario—like knocking on a door or making a cold call. It’s such a simple way to help agents shift their mindset, focusing on what’s most likely to happen instead of what’s most terrifying.Trying It OutIn my upcoming meetings, I’m planning to tweak Dan’s exercise for our team. I’m going to ask agents to think back on their last five or ten transactions—Were they smooth? Were they challenging? By looking at what’s already happened, they’ll have a better idea of what to expect moving forward, and thanks to Mike’s chart, they’ll realize it’s usually the more typical transactions that come up.As leaders, it’s on us to help our teams feel confident, stay in control, and keep calm when things get chaotic. Whether it’s using visual tools like the DelPrete Probability Index, doing mindset exercises, or just encouraging some reflection, we can help them focus on what’s likely, not just what’s possible.Wrapping It UpI hope this little dive into Mike’s chart gives you some helpful insights as you prep for your own meetings and conversations. I’d love to hear what you think—Does this chart click with you? Have you tried any similar exercises with your team? Let me know in the comments below!And if you’re curious to check out Mike DelPrete’s full article on this, you can find it here.Thanks for sticking with me through this chat about nerdy charts and the stories we tell ourselves. I hope it was helpful, and I’m looking forward to hearing your thoughts. Have a great day!— Anna Marie Get full access to Consult with AME at consultwithame.substack.com/subscribe

I wanted to share some thoughts sparked by a video I saw in a class earlier today. This is being shot in the afternoon, so my energy might be a little different, but the message is crucial. The video featured Kara Lawson, the women's basketball coach at Duke University. It was a clip they showed on SportsCenter, where she talks to her female athletes about handling hardship better. Her insights resonated deeply with me.When I was in college, I was a student-athlete too. Back then, I didn't fully grasp what hardship meant for me. My experiences at that time shaped my perspective, but as years passed, my understanding of handling difficult situations evolved. Now, I constantly strive to handle hard things better than I did before. It's not about perfection but about improvement—responding to challenges in a way that makes me proud of my reactions and how I managed my emotions.Handling hard better means maintaining control of myself and my responses. It also involves ensuring that my relationships with people and situations remain intact after the difficulty has passed. This approach is especially relevant now, as our industry is about to undergo significant changes.In a few days, we will experience a major shift in our industry. Despite all the preparation—company policies, training sessions, updated processes—the real test comes when the switch is flicked. It's like asking our entire industry to switch from putting their left thumb on top to putting their right thumb on top. Practice is essential, but execution in the heat of the moment is the true challenge.As a broker, manager and leader, preparation is my first step in handling hard. Am I ready to answer questions from buyers or sellers who might not be as informed as we'd like them to be? Handling these calls requires patience and consistency, ensuring that every person I talk to gets the best version of me, no matter how repetitive the conversation feels.Another crucial aspect is ensuring that our office, accounting, and closing departments are prepared. Agents need their settlement statements well in advance, similar to the early days of TRID when documents had to be provided three to four days before loan funding. This preparation ensures that everyone gets the compensation they expect, especially since title companies and closing attorneys might be looking in new places for this information.Moreover, as broker/managers, we've conducted workshops and training sessions for our agents. But inevitably, there will be an agent who missed all the training and calls in a panic while heading to a listing presentation. In these moments, it's essential not to get flustered but to provide the support they need, even if it’s last minute.So, how do you handle hard? How do you prepare yourself to be the best version of you when challenges arise? I'd love to hear your strategies for managing difficult situations. And if you haven't seen Kara's video yet, I'll drop the link below. It's definitely worth the 3 minutes of your time.Stay strong and handle hard better!#DES Get full access to Consult with AME at consultwithame.substack.com/subscribe

So for me, rest seems boring. You know that feeling when a child gets overstimulated and they start crying, unable to control their emotions? It's like they just need a nap, some rest, to reset.As you grow older, especially when leading an organization, that overstimulation can be similar. Even if you're not maxed out, that constant go-go-go feeling can become addictive. But eventually, you hit a point where you realize you need to slow down.For me right now, that means Major and I walked six miles last Sunday. We strolled to the park and back, without phones or music—just us, enjoying the sunshine and each other's company.If you're watching this and wondering, "What's she talking about, and how do I find this? I don't want to take a nap either," maybe it's time to start experimenting. Find ways to unplug, disconnect, work with your hands, and spend time outdoors. Get full access to Consult with AME at consultwithame.substack.com/subscribe

Ever seen someone step up to a big, company-wide project—a stretch for them—and absolutely crush it? I've had several instances where I've given people opportunities to participate and/or lead challenging projects. Despite their initial nerves and worries, they excelled and exceeded expectations. It's like being a proud mom watching them succeed, knowing they could do it. They feel accomplished, encouraged, and inspired to take on more challenges.Seeing their growth motivates me to seek out more stretch projects. I want to push myself further and continue to grow. I thrive on that feeling. (More on this soon!)What inspires you to take on stretch projects and push your boundaries further?Looking to empower your real estate team with stretch projects that drive growth and success? Let's explore how strategic challenges can elevate your team's skills and performance. Reach out to me today to discuss strategies for implementing impactful stretch projects in your brokerage. Get full access to Consult with AME at consultwithame.substack.com/subscribe

Having just read "Unreasonable Hospitality" by Will Giardina, it's clear we all crave curated, handpicked experiences. But in a world where AI predicts our every need, we risk losing that personal touch.To truly care and understand others, it takes more than just surface knowledge. It's about building deep, meaningful connections—not just close, but profoundly connected. You can't outsource this level of empathy and service. It requires your personal investment and genuine effort to truly appreciate and serve others.Feeling inspired by the message of "Unreasonable Hospitality," but wondering how it applies to real estate? Let's discuss how we can elevate your approach to caring leadership and genuine connection in the real estate industry. Reach out to me today and let's start a conversation!Together, let's make a difference through meaningful connections and personalized service in real estate!#RealEstateLeadership #HumanConnection #CaringLeadership #ReachOut #Hospitality #HumanConnection #Leadership Get full access to Consult with AME at consultwithame.substack.com/subscribe

As the broker leader, you set the tone for your team. Will even mentions in his book (Unreasonable Hospitality) that culture isn't taught, it's caught. This means it's not just about talking about your vision; it's about your team seeing you live out what's important to you.Demonstrating that caring and kindness can be cool sets a powerful example. Your behavior influences your team members, who, in turn, support your agents. They mimic your actions and attitudes. Get full access to Consult with AME at consultwithame.substack.com/subscribe

There aren't many opportunities to find a safe space where you can deeply discuss what's happening in your brokerage and be vulnerable with other broker managers who are in the same boat. You can't talk about these things with your agents because you need to project confidence and strength.However, when I found such a space, it was a powerful reminder of the amazing people in this industry that I deeply respect. They needed a place to be vulnerable, and so did I. Get full access to Consult with AME at consultwithame.substack.com/subscribe