Dare to Launch

PODCAST · business

Dare to Launch

I'm Jeff Walker, creator of Product Launch Formula® – THE formula that has generated over $1 billion in online sales.I started my first online business in 1996 while I was a stay-at-home dad, and I've been teaching online marketing since 2003. Tens of thousands of students around the world – in hundreds of niches – have used my step-by-step methods to start and grow thriving online businesses.In Dare to Launch, Chris Saunders and I will be having in-depth conversations about what's working – and what's not working – in online business. Listen in and learn from amazing entrepreneurs who are in the trenches building incredible businesses – while living the #launchlife.

  1. 169

    Watch This Before You Post More Content

    The hook for one of my top performing ads right now is essentially just three words: Stop making content. You can never be sure with ads… but my hunch is that one of the reasons it's doing so well isn't just the catchy hook…  … but because it taps into something a lot of folks are feeling – stuck on a social media treadmill that seems to be getting faster and faster. Posting huge amounts of content might boost your algorithm scorecard of likes, followers and comments… But that isn't the scorecard for building a business. Platforms don't care whether you succeed or not – their goal is to keep people scrolling. That's why their metrics reward volume and frequency, not quality. They've got entrepreneurs chasing bigger audiences, rather than deeper connections with the right audience. In this week's episode of Dare to Launch, Chris, Dan, and I go deep on this, including: Why the content treadmill is burning people out – and how to get off it Why going viral is a pain in the ass The scorecard social media wants you to follow… and the metrics you should actually be tracking The TWO things social media is great for Dan's "gut check" test for every piece of content you post Why posting for volume is right at one stage of business – but wrong at another What building connection with your audience actually means – and how to do it without having to post 3,253 times a day Why AI generated content gets you likes… but doesn't build a business The type of content that loses the crowd – and why that's a good thing What I'd do first if I was starting from scratch today … and more. Odds are, you're not selling a mass market product like Red Bull. So you don't need a huge audience to build a life changing business. What you need is connection, authority, and positioning with the right audience, so they believe you can help them solve their problem. Here's what that actually looks like – and how to do it.   Get the FREE Audiobook Launch at https://getyoulaunched.com/  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  2. 168

    The Habits of Mental Resilience

    In this clip, I share what's really helped me build mental resilience over the years.   Some of it is foundational — a natural sense of enthusiasm, and a long-term commitment to practices like meditation and yoga. But the biggest shift came from understanding what I call a Stockdale Moment.   That's the ability to face the brutal reality of your situation, while still maintaining absolute faith that you'll get through it.   During COVID, I made a decision early on: this would be a defining moment. Not something that happened to me — something I would lead through. That mindset changed how I showed up for my team, my clients, and my community during a very uncertain time.   At the end of the day, resilience comes back to this: your job is to serve. When you focus on serving others, it pulls you out of "woe is me" and puts you back into action. That's where real strength comes from.   FREE audiobook "Launch: how to sell almost anything online, build a business you love, and live the life of your dreams" by Jeff Walker.  👉 https://getyoulaunched.com/  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  3. 167

    Information Is Worth $0

    "If anyone can use a free AI tool to get a personalised answer to any question in seconds… are courses dead?"   That's how we open this week's episode of Dare to Launch.   Here's my answer – the value of information is trending towards zero.   I chose those words very carefully. And when you check out the episode, you'll see why.   I've been deep in AI since the 90s. Back then I was using AI to predict stock market trends. And I don't think I've seen a moment that required business owners to think more critically about what they're really selling.   So Chris, Dan, and I sat down to unpack what's really happening with AI right now – and what it means if you're in the expert, coaching, or teaching business.   This is a spicy episode.    Dan and I are usually on the same page. But this time… well, let's just say we have a number of "let me offer a counterpoint" moments. 😉   We also get into:   Why the value of information going to $0 is actually GOOD news for some folks in the wisdom business (and how to make sure you're on the right side of the line)   The one word I've had on my mind since ChatGPT launched – and why it's still the most important word in the AI space   The "AI Tingle" that is – "quietly" – waiting to destroy the trust you've built with your audience (yep, that was deliberate!)   Why using AI to improve your copy could harm your conversions – and why you might be better off writing it yourself (even if you're not good at copy)   What your customers are REALLY buying in an AI world – and how knitting can help you sell it   The most AI proof business I know – and the human elements AI can't replicate   Why people using AI to solve their problems for free could be your best customers   … and more.   Don't believe the doom-and-gloom…   There's opportunity here with AI… and you have more control over it than you might realise. - - -  Get the Free Audiobook of Launch by Jeff Walker at https://getyoulaunched.com/  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  4. 166

    The 7-Figure Mindset

    Grab my FREE Launch Audiobook 👉 https://getyoulaunched.com/    My Launch Coaches are awesome. And in this episode, you get to see it for yourself.  Chris sits down with two of my team – Julie and Jolene  – to ask them about what it really takes to grow from 5 to 6 figures… … and then from 6 to 7 figures. They've seen inside hundreds of launches– from brand new launchers to folks regularly hitting six figures. Every week, they're debriefing, analyzing, and see what actually works. They get into: Why the shortest path is also the safest path The $700K shift – what to do when things go sideways in a launch The mindset shift it takes to hit 7-figures How to crush imposter syndrome … and more. - - -    If you want to know what it really takes to get to 5, 6, and 7 figures, this episode shows you how. Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  5. 165

    Launch Mistakes Everyone Makes

    Free Launch Audiobook at 👉 https://getyoulaunched.com/  - - - Chris only had one request for this special Q&A episode of Dare to Launch…   "Don't tell Jeff and Dan the questions ahead of time."   So this is us – on the spot – answering some of the biggest questions about launching and marketing.   Here are some of the ones Chris fired at us:   "If you were to compress your entire launch formula into just ONE rule, that if broken would guarantee a failed launch – what would that rule be?" "What are some of the ways businesses destroy the trust they've spent years building?" "What ticks you off when you see it in someone's marketing funnel?" "What do most people include in their launch – that they should actually cut?" "How can new launchers deal with the awkward pause after asking for the sale?" "How important is it to be a "category of one"?"   If any of those resonate… or you want our unfiltered take on the biggest launch topics…   Check out this week's episode.     Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  6. 164

    Before Product Launch Formula. Before The Book. Before Any Of It…

    Free Launch Audio book at www.getyoulaunched.com  Before Product Launch Formula. Before the book. Before any of it – I was just a guy at the back of the room at a marketing seminar, looking for some kindred souls.   This short episode is about how I found them.   I want to say I got lucky – those folks went on to shape the entire online marketing world – but I really didn't…   I just put myself in a situation where luck could find me.   Every big jump in my business has come down to the same thing – being in the right room… with the right people.   And if you're still looking for yours, this episode is worth a listen.   Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  7. 163

    Here's What I Did When I Was Forced to Start From Scratch

    What would you do if you lost everything overnight?   In this episode, I break down what I did when it happened to me in 2005 – when my business was taken out from under me.   I remember how it felt to look at my wife and say the words that no one wants to say:   "I just lost our income."   This episode is the story of what I did next…   From starting from scratch with a totally new offer – that made just 6 sales…   … to six months later, doing a launch that made $600k in the first week.   I also talk about the moment I came *this* close to sending someone my tax return to prove a point.   I didn't. 🙂   But it proves how much you can accomplish in just one year.   - - -  Free Bonuses: https://getyoulaunched.com/  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  8. 162

    My Most Powerful Questions – with Corey Poirier

    Take action on your next launch https://getyoulaunched.com/  - - -  Imagine you get the chance to sit down with your hero for a few minutes…   You want to make an impression.   But you also want to get the gold from them…   Now imagine asking just one question – a question that makes them pause and say:   "Wow. That's deep"   And then… they give you a life changing answer.   In this episode, we're joined by Corey Poirier, who has interviewed over 5,000 of the world's top leaders.   (Seriously, the list of folks he's talked to blows me away)   In this clip, he shares some of the most powerful questions he asks… and the thinking behind them.   Whether you're looking to connect deeper with other people…, or want to unlock life-changing insights, this episode is for you. - - -  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  9. 161

    How to Build a Business That Grows Without You – with Olivier Roland

    Most people build a business because they want to experience more freedom. But something strange can happen along the way…   The more the business grows, the more freedom disappears… leaving them feeling trapped.   And if you feel like you can't step away from your business… or feel like it's slowly taken over your life, this might have happened to you.   This episode will help get you out.   Olivier Roland is one of the most original thinkers I know. And he has a different way of thinking about the freedom business… and why so many entrepreneurs end up trapped.   In this conversation, he shares some simple shifts you can make so your business runs without you needing to be constantly working it, including:   A simple question that instantly tells you if you're getting closer to freedom… or further away  Why being more productive can make you feel MORE trapped… not less  Why the first step to finding more free time might be found in the woods or a ski lift – not a productivity book How your cellphone can help you experience more freedom – and longer vacations (and no, it's not taking social calls on the beach)   … and more.   Olivier's advice is simple AND super actionable…   The kind of advice that could take you from feeling like you have to do everything… to having a business that grows – even when you're not there.   If more freedom was the reason you got into business, check out this conversation…   - - -  Dare To Launch Bonuses: https://getyoulaunched.com/  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube: http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:  Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  10. 160

    What Launchlife Really Means With Jeff Noble

    In my community, we have this thing called "launchlife."   Launchlife means building a business that supports and fits around your life and your goals… rather than the other way around.   Everyone's launchlife is different.    And it doesn't matter what yours looks like… just that you actually have one.   Because to me, this is what building a business is really about.   So… what does your launchlife look like?   Maybe you have an idea of how much you want to make… or a place you'd like to live… or some "bucket list" experiences you'd tick off the list…   To give you some inspiration, I sat down with Jeff Noble.   Jeff runs Noble Initiatives – a groundbreaking organization that supports families affected by fetal alcohol spectrum disorder (FASD).    And he embodies the idea of living a launchlife more than most.    In this conversation, he talks about freedom and money, sure.    But he also touches on some things most people wouldn't expect – like grief, responsibility, and being present when life happens.   Launchlife is more than just becoming a billionaire.    It's about building a truly rich life.   If you want to do that, this episode is for you. - - -  new CTAs   Dare to Launch Free Bonuses found at: LINK  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube: http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  11. 159

    This Skill Will Feed You for Life

    Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://getyoulaunched.com/  - - -  There are no "easy" sales anymore…   The days when you could fire off a quick post and make some sales are gone.   Attention is expensive and customers have gotten skeptical.   So, yes… it's more competitive. But that doesn't have to mean we're now playing on "hard" mode…   It just means we have to raise our game.   The best way to do that is by getting good at marketing.    I'm not talking about overblown tricks, hype, or social media faking…   I'm talking about real marketing – being able to attract the right people, make a compelling offer, and get paid for the transformation you create.   When you get good at marketing, you can create your own economy.    And in shaky times, being able to rise above what's going on in the world so you can maximize the impact you create might be one of the most important things you can do.   And if you think marketing is sleazy or icky… you've only seen bad marketing.   This is what REAL marketing looks like…   Hear more from Jeff Walker on…  YouTube: http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  12. 158

    From 0-300 Subscribers (Here's How)

    Launching is one of the best ways of building an email list. But… what if you don't have an audience?   How do you get those first few hundred subscribers?   If you've ever built an audience from scratch, you'll know this can be a slow grind. It can feel like a rocket launch – it takes a ton of energy just to get off the ground.    But what if there was a path that got you over that initial hump – so you go from zero to 100, 200… or even 300 subscribers – without it feeling like a battle?   Because once you hit those numbers… that's when momentum kicks in… and things start to accelerate.   In this week's episode of Dare to Launch, we sit down with Stenya St Clair and Nicola López Rabkin of Matriarchy Biz who share the simple strategy they used – and teach their clients – to build an audience from scratch.   This could be the difference between getting 2 or 3 new leads a month… to getting 2 or 3 hundred.   They also get into:   How to go from 0-300 perfect fit subscribers in weeks, rather than months. The failure penalty that women face more than men – and how to avoid it How Stenya turned $650 into $7500 with just one Prelaunch lead generation campaign The "backward" mistake entrepreneurs make with lead magnets… and how to fix it Why posting on social media isn't enough anymore (and why Nicola often advises clients to STOP posting on Instagram) Why most entrepreneurs start with a low ticket offer – and why this is often a huge mistake The reason 1-to-1 offers are perfect for first time launches (and why selling just 1 or 2 spots in your launch is actually a good thing)   … and much more.   Plus – Nicola and Stenya walk us through the metrics they focus on for their clients – what to track, what they look for, and the benchmarks you should be aiming for in your campaigns.   (Grab a pen and paper, so you can go through your data)   Whether you want to build an audience of aligned, perfect fit customers… or you want to skip the overwhelm and get straight down to the lead gen tactics that work…   … this episode is filled with super practical and actionable strategies you can use. - - -  Dare to Launch Free Bonuses found at: https://getyoulaunched.com  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - - 

  13. 157

    What If My Product Is Just About Fun and Does Not Create a Big Transformation?

    Dare to Launch Free Bonuses found at: https://getyoulaunched.com/  - - -  It's easy to think "I only teach knitting…" or "I'm only helping people choose better outfits…"   But in case nobody's told you lately…   What you do matters. More than you think.   And in this clip from Dare to Launch, I talk about the moment I finally understood that – and why you should NEVER underestimate the value you create.   Because it took me far too long to learn this lesson…   In 12 years, I went from dreaming about making $10k in a year… to earning $1MM in 53 minutes.   I hit all my financial goals… and it sent me into a tailspin, questioning what my life was really about.   I went to Tony Robbins events, yoga retreats, and meditation workshops…   (It seems I was a slow study.)   Eventually, I realized it was never about the money – it was about impact… helping entrepreneurs like you share their wisdom.   Because here's what you might be missing…   Our work creates ripples. Ripples that go further than we can see.   That's why I think entrepreneurs are the future of humanity – even if you're "only" teaching someone how to play the guitar, write a story, or cook a meal…   Don't sell yourself short.    Here's why you're making a bigger difference than you realize… - - -    Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  14. 156

    Activate Your Best Thinking (Just 4 Steps) with Annie Hymen Pratt

    Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://getyoulaunched.com/    - - -  You can have the best product, the perfect strategy, and your messaging dialed in… and still blow it all in five seconds.   We've all had "why did I do that?" moments – when we react to something in a panic… only to later regret it.   This is why mindset is everything for entrepreneurs…   Every time you go into fight or flight, your brain doesn't see a problem to be solved… it sees a threat to be dodged.   And that's when panic and overwhelm kick in… and your best thinking disappears. But what if you could step into that moment and stop your brain from getting hijacked?   You'd be able to access all the good stuff – you'd make better decisions… solve problems quickly and effectively… and unlock new levels of creativity…   It'd be like taking a "Limitless" pill.    Truth is, you can't serve your people when you're stuck in survival mode. That's why you need a battle plan for handling tough moments.   And you're in luck…   Because in this week's clip from Dare to Launch, Annie Hyman Pratt gives us four simple steps for taking back control when it matters.   This quick listen could save you from making a costly mistake…   - - -    Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  15. 155

    The Big Publishers Said "No", So She Made $1.2MM On Her Own

    Join our next event at: https://getyoulaunched.com/  When a book publisher turned her down, Sandra Angelo didn't argue… Instead, she printed her book at Kinko's, put it in a Ziploc bag… and sold it for $10. That "rejected" book went on to make her over $1.2MM. (And yes, that publisher came crawling back years later!) Today, Sandra makes 7-figures a year teaching folks how to go from drawing stick figures to gallery-level art in months… rather than years. She gets results – fast.  But she's not making 7 figures because she's built a gigantic audience… Sandra's super picky about who she works with. So she's gotten really, really good at generating huge launches from tiny lists.  And in this episode of Dare to Launch, she talks about how she does that. We also get into: How she sold over $1.2MM worth of books – despite being went rejected by every publisher Why "I don't have a big list" and "who am I to teach?" shouldn't hold you back Her approach to compressing time that gets her students results – fast How she made six-figures in one year – while recovering from a near fatal medical mistake Why not going "by the book" landed her 14 prestigious commissions (worth thousands of dollars) How she rebuilt everything from scratch when her life burned to the ground (literally!) The one article that triggered "eleventy billion calls" and $60k in sales in just four days (including the magic photo that made all the difference) … and more. This is a fun conversation… and Sandra's story is truly amazing… and inspiring. She busts a lot of myths about what it takes to succeed. (And if you've been sitting on an idea you haven't launched yet… you'll definitely want to hear the story about how inaction cost Sandra $600,000…) - - -  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  16. 154

    Succeeding Against The Odds – With Elliott Connie

    Build Your Next Launch Fast at https://getyoulaunched.com  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/  - - -  Hear more from Jeff Walker on…  YouTube: http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco   ABOUT TODAY'S EPISODE  I've got more in common with Star-Lord (the character from the "Guardians of the Galaxy" movies) than I should probably admit… OK, so I don't have a laser blaster… or a spaceship (yet!). But like him, I definitely didn't look like the guy to bet on at the start… I was a stay-at-home dad with a failed corporate career who hadn't made a dime in six years. So if you were looking for someone who would go on to save the galaxy make over $100MM in sales… you probably wouldn't have picked me. Same goes for my good friend Elliott Connie… Elliott started out with a front row seat to a rough life. He was about as far away from a happy, contented, confident life as you can imagine… But now he's a world-renowned author, speaker, podcaster who's helped thousands of people… and he's just landed his own network TV show. Like Star-Lord and his crew of misfits, we might not be the smartest, flashiest, or the obvious picks to win… But we won anyway! And that's the thing – you don't need to be perfect to succeed in this game. Like Elliott and me, you can create something awesome… even when no one else gives you a chance. Let's get into how to do that during a quick "taco break"… Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  17. 153

    Why 2025 Was Weird And How to Make 2026 Awesome! - With Emma & Eleanor From The Reconnected

    If last year felt kinda weird – that's because it was weird.    Conversions dropped. Engagement tanked – 2025 was a tough year to be a business owner.    So let's dig into some of the practical, tactical changes we're making this year.   And not just me…   In this week's episode of Dare to Launch, we're joined by Emma and Eleanor from The Reconnected.   They've done numerous seven-figure launches – and generated over A$10MM in a little over five years…    … but they also experienced a ton of challenges last year – challenges that affected pretty much every business owner (and a few crazy ones that didn't!).   Together, we break down the big shifts we saw in 2025… and what we're doubling down on over the next 12 months…   (Things you should be doubling down on too.)   We get into:   How to pull off a six- or seven-figure launch – from your bed (Emma actually did this last year – it's a crazy story) The "Middle G" problem that was quietly costing them sales from their best customers Why charging for your free content could increase your show-up rates… and your sales The "real time vibe checks" their team track more than clicks and opens Why their best email strategy was also their big blindspot Why "I can't afford it" is rarely the true objection… and how to find the real reason your customers aren't buying The Slack channel that every member of their team watches during a launch How they get their customers to improve their messaging and write better copy… without them even knowing about it   … and more.   There's been some big shifts over the past year. But this isn't doom and gloom…   Customers are still buying.    People are still looking for real human beings to help them.   It's still an awesome time to be an entrepreneur.   This episode will help you show up and serve your people in a BIG way (and make it easier for them to say yes)... - - -  new CTAs     Here's whats going on in our community right now! https://getyoulaunched.com  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  18. 152

    How a "Power 10" Can Help You Surge Ahead – With Pat Flynn

    My friend Pat Flynn just shared a great solution for the "succeed without burning yourself out" problem.    And this might be one of the best skills you can learn…   It's no secret I'm not hustle culture's biggest fan.    Sure, there are times when you need to push the pedal to the floor. But there's only so much pushing you can do before you burn out.   Trouble is, by the time you're smelling smoke… it's too late.   That's where Pat's technique comes in…   It's called a "Power 10." And it's something he learned in college to get ahead without hitting the wall.   (Pat also used it recently to finish writing his book in just 10 days… without sacrificing family time.)   Here's what's cool – once he explains it, you'll see how you can apply it to any area of your life – not just your business.   Here's Pat to walk you through it… - - -  Level up your conversions at Conversion Intensive https://getyoulaunched.com    Dare to Launch Free Bonuses found at: LINK  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube: http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  19. 151

    How to Create Miracles in 2026 – With Hal Elrod

    Hal Elrod shouldn't be alive.   When he was 20, he was hit head-on by a drunk driver and declared clinically dead for six minutes. When he came out of his coma, the doctors had more bad news – they told him he'd never walk again…   But he did.   Years later, Hal was diagnosed with a rare and aggressive cancer… and given two weeks to live.   He beat that too.   You might think it's a miracle Hal is still alive… and you'd be right.   But this isn't luck… or chance.   Hal made TWO decisions on both those occasions that helped him beat the odds… and go on to achieve the impossible.   He calls them the "Miracle Equation."    And in this week's episode of Dare to Launch, he shares how you can use it to create miracles in your own life, including:   The two part "Miracle Equation" Hal used to defy the doctors – and how you can it in business, launches, and life The Jim Rohn quote that inspired his entire Miracle Morning movement The single most effective Miracle Morning habit – and how to use it to hit your 2026 goals faster The three words Hal says to himself to bounce back from rejection, criticism, or any kind of crisis What most people get wrong about affirmations – and Hal's three-step approach that helps you cultivate a bulletproof mindset Plus – how to build your own "Miracle Morning" – Hal walks us through the six habits that can rebuild your mindset, your health, and your business.   … and more.   Hal's living proof that you can create miracles. But there's nothing woo-woo about this…   You need to put in the work. But if you're up to the task… you can achieve the impossible. And this episode will show you how. Get Hal's book and other resources at https://miraclemorning.com  - - -    Dare to Launch Free Bonuses found at: https://getyoulaunched.com/   Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  20. 150

    This Is What Launchlife Looks Like – With Emma And Eleanor From The Reconnected

    It's the time of year when folks are getting excited about the goals they want to hit next year. And while having goals is awesome…   When you set a goal that feels really big, it can drain the energy out of you – the finish line seems so far away… a little too out of reach.    But before you start setting your sights on lower, more "realistic" targets, here's something I've noticed…   Most of the time… those big, far off, audacious goals aren't as distant as people think.   And this clip from Dare to Launch – where Emma and Eleanor from The Reconnected share their "Launch Life" – is a great example.    ("Launch Life" is the term we use in our community to describe your dream life – the ability to run your business so it fits your life and goals, rather than the other way around.)   Because while Emma and Eleanor share plenty of pinch me moments that often seem like far off dreams – international travel, holidays, financial freedom…   What I want you to pay attention to is how they made it happen…   They didn't change their business, their mission, or their clients… they built their dream life by evolving how they served their people.   That's why I want you to check out this clip.   Because whatever goals you're shooting for in 2026 – more freedom, more income, a bigger purpose…    … you might find they're closer than you think.   - - -    Dare to Launch Free Bonuses found at:  https://getyoulaunched.com    Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/  - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  21. 149

    These Taco Questions Unleashed The Business Genius of Mike Michalowicz

    Every episode of Dare to Launch features a taco break – quick-fire questions to keep things fun.   As you might have guessed, most of these questions revolve around Mexican food. But we also toss in the odd curveball or two.   Here's why – fun, unexpected questions often get genius answers you'd never have gotten otherwise.   This clip with Mike Michalowicz is a great example.   One minute, we're having the "hard vs. soft shell" debate…   (Actually, there is no debate – it's always soft shell. 😀)   … the next, he's sketching out how he'd build an unstoppable team to grow his imaginary taco truck business, including:   The first place he'd go to find new team members The subtle, intangible behaviors he'd look for before hiring anyone The "Escamole / Van Halen" trick he'd use to help him identify the best of the best   … and more.   This taco break is fun… and way more valuable than I thought it would be…   - - -  Dare to Launch Free Bonuses found at: https://getyoulaunched.com/ Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  22. 148

    The Difference Between "They're Never Going To Buy" And "Heck Yeah… This Is A Sale!"

    The difference between "they're never going to buy" and "heck yeah… this is a sale!" is night and day…   That's what Chris said in this clip from Dare to Launch and he's right on the money – especially when it comes to getting that all-important first sale…   A quick win flips a switch – it shuts down your inner critic and boosts your confidence – making a second, third, and fourth "yes" even more likely.   By the time you get chance to overthink… you're already on a roll – and racking up sales.   Many folks miss out on these wins – not because they're using bad strategies…   They do it by filling their heads with negative stories and expectations before they even start.   (Yep… this is one of those "mindset" things.)    So let's get into what actually creates momentum – and how you can get more of it… fast! - - -  Dare to Launch Free Bonuses found at: https://getyoulaunched.com/  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -    Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  23. 147

    How I Built SEVEN 7-Figures Businesses… Without Ever Stepping In Front Of The Camera – with Johannes Waldow

    Most people think you have to be the face of your business to really make it big. But Johannes Waldow has done the exact opposite…   And he's not just built ONE big business…   He's built SEVEN, 7-figure businesses – in seven different niches – all without stepping in front of the camera or being "the expert."   And he did it before AI was even a thing.   In this week's episode of Dare to Launch, Johannes breaks down how he thinks about building these businesses, including:   The keys to building a business – without being the face of it The moment Johannes realized he could "create his own expert"... and why it worked The two business models he finds most effective for scaling How adding launches into his business grew it from six to seven figures – practically overnight Johannes advice for people who want to launch… but don't know where to start The high level strategies that he uses to build seven figure businesses in niches like speed reading, piano playing, real estate, and eyesight healing The questions he asks before starting a new business (or working with someone new)   If you want to build a big business – but don't want to be front and center – this episode is for you… - - -  Dare to Launch Free Bonuses found at: https://getyoulaunched.com/  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  24. 146

    Why Most Entrepreneurs Never Experience Freedom – With Mel Abraham

    On the face of it, Mel Abraham was doing everything right…   Business was great…    He was flying all over the country…    Money rolling in…   But then his 5-year-old son handed him a drawing…    … and Mel realized he was screwing up the one thing that actually mattered.   As entrepreneurs, we're quick to measure our wealth in dollars.    But money alone can't give you freedom. So in this episode, we sat down with Mel to talk about what actually does.   We get into how you can create true freedom… so your life feels full, rich, and rewarding, including:   The difference between earning money vs. making money Why the ideas of "passive" income is a myth What financial freedom actually looks like (Mel gives one of the best definitions I've heard) Why striving for work/life balance is keeping you stuck in mediocrity (and what to aim for instead) A better way you can measure your wealth (it's not dollars) The FIVE income types every entrepreneur should know   … and more.   Mel's story is inspiring… and I don't say that lightly.   Ponzi schemes… surviving cancer – Mel's had what he calls a "million dollar education"... and he's sharing his hard-won wisdom.   This episode could change how you feel about money, freedom, and what really matters.   - - -  Dare to Launch Free Bonuses found at: https://getyoulaunched.com/  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  25. 145

    Unlocking Your Authentic Abundance – With Michael Maidens

    Abundance is one thing… but tapping into your authentic abundance is something else.   Maybe you've felt the difference – you meet someone who seems to have it all… but something feels "off"?   They don't feel aligned… or truly happy.    It's like they're wearing a version of success that doesn't quite fit.   This is the abundance trap no one warns you about.   You can have a driveway full of Ferraris and a fat bank account. But if it doesn't feel good when the lights go off, that's not real abundance.   In this clip from Dare to Launch, Chris and I chat to Michael Maidens about how to unlock your authentic abundance – the kind that feels as good on the inside as it looks on the outside.   In other words – you can have what you want… and feel great about it too.   We also get into:   How to tell if you're chasing the wrong type of success What to do if something feels "off" Why you can't experience real abundance without authenticity A simple reframe that eliminates imposter syndrome (without needing to "fix" yourself)    … and more.   It's easy to feel you have to be something that you're not to succeed in this business. But as you'll see, experiencing true abundance isn't about changing who you are…   … it's about letting more of the real you come through.   Here's how to unlock your authentic abundance. - - -  new CTAs   Join us at Build Your Launch Live: https://getyoulaunched.com  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/  - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  26. 144

    Who You Spend Time With Shapes Your Success (Here's Why)

    Strategies and tactics often get the spotlight. But if most successful entrepreneurs were honest about what really moved the needle for them, it probably wouldn't be a 5-step plan…   … it would be a community.   "You become the average of the five people you spend the most time with" has become a bit of a cliche. But you only have to spend five minutes in a "wrong" room to realize how true it is.   In this clip from Dare to Launch, we're talking all things community with Michael Walker… including why it might not be the exciting, shiny thing you're looking for…    … but it might be the one thing you really need.   You'll also hear:   Why the right room might be a better cure for imposter syndrome than a mindset hack   How to tell if you're in the wrong community (and how to find the right one)   The weird "Fractal" effect community can have on you… and your customers   … and more.   Some of the biggest shifts I've had in my business – and we're talking 10X shifts – have come from being in the right room… with the right people.   That's why your next breakthrough might not come from what you learn… but where you learn it.   This clip will help you find the right room for you.   - - -   Build Your Launch Live Happening Dec 3 - 5. Sign up at https://getyoulaunched.com/  Dare to Launch Free Bonuses found at: LINK  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  27. 143

    How to Launch Your Product Without an Audience and Other Answers to Your Launch Questions

      Every Launch Masterclass (my big annual launch) Dan and I do a live Q&A.   No scripts or fancy slides – just me and Dan riffing off each other, answering the questions that matter. And even though the 2025 Launch Masterclass has come and gone…   I'm sharing some of the best questions – and answers – in this week's episode of Dare to Launch.   So if you've ever thought…   "I have an idea for an offer… but I don't have an audience or an email list. What should I do?"   "I'm an introvert, what's the best way for me to launch?"   "I'm worried only a few people will buy my offer…"   "How can I make sure my marketing really connects with my audience?"   "I hate going on camera… can I launch without using videos or going LIVE?"   Check out this week's special episode of Dare to Launch…    … and we'll give you the answers.   Dare to Launch Free Bonuses found at: https://getyourlaunched.com   Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  28. 142

    Stand Up Comedy Made Him A Better Copywriter (With Will Hamilton)

    If you want to improve your writing skills, you might consider signing up for a copywriting course. But Will Hamilton went a different route…   He took comedy classes on Zoom… from a guy who used to write for Jay Leno.   And in this clip from Dare to Launch, Will explains why it's the best thing he's ever done for his copywriting.    It's not about writing jokes or being funny though…   If you've ever seen a comedian live, you'll know they're masters at creating and building tension, holding it, and releasing it at the perfect moment – so the entire room explodes.   If you think about it, this is exactly what your launches do…   You create and build tension in your prelaunch… and you hold it until you're ready to deliver the punchline – your offer.   (And just how telling the punch line at the wrong time will completely kill a joke… the right move at the wrong time stops your sales dead in the water too...)   It's powerful stuff. - - -  Dare to Launch Free Bonuses found at: https://getyoulaunched.com   Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/  - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  29. 141

    She's Helped 4,000+ Artists Build a Solid Income with Stacie Bloomfield

    Some napkins and a Sharpie – that's how Stacie Bloomfield started her now 7-figure business.   From being a full time manager at Starbucks to building a wildly successful creative business, Stacie's journey is a masterclass in turning your passion into sustainable income.   In this week's episode of Dare to Launch, Stacie shares her story, showing how she went from a doodle on a napkin to building a 7-figure business. (And how she teaches thousands of other artists how to do the same.)   You'll discover:   How Stacie turned a quiet art habit into a 7-figure business (starting with no audience and no plan)... The scary $600 purchase that felt like a huge gamble… until it generated over half a million dollars in sales… Why her first products didn't sell – and the simple strategy she used to figure out what people actually wanted… What passive income actually looks like for artists (and how Stacie built it without launching anything new)...   How creatives can use collectible items to turn one-time buyers into loyal customers…   How Stacie has helped over 4,000 artists grow real income and create their own success stories – without having to become "influencers"... Why she tells creatives NOT to quit their jobs – and what to do instead…   … and more!   In this episode, you'll hear Stacie say, "I'm not changing the world with my art."    I think she's wrong…   By trailblazing a path for artists and creatives to turn their talents into real income… she actually is changing the world.    She might just change yours too… Order Stacie's book and other art programs at: www.Staciebloomfield.com Check out Stacie's art and tea towel club at: www.gingiber.com  - - -  Check out free bonuses at https://getyoulaunched.com  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/  - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them.   Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  30. 140

    This 5-min Practice Sets You Up For Success Every Day

    I added a simple 3-minute routine to my mornings that's been a total game-changer.   Those 180 seconds give me a clearer mind, less stress, and way more focus.   Nick Ortner is the guy who introduced me to this routine…   … and in this episode of Dare to Launch, Nick explains what it is and how it works, so you can try it yourself.   One thing I've noticed is that this routine is really helpful when life gets stressful or hectic and I'm struggling to come up with creative ideas.   It's like a secret weapon that quickly gets you out of "stress mode" and into a more grounded place – and it gives you a huge edge.   So do yourself a favor…   … follow along as Nick walks Chris and me through a routine that lowers stress, sharpens your focus and presence, and gives you clarity – all in just a few minutes.   It might just change your life, like it did mine. - - -  Join the Launch Intensive happening Nov 6 -7th by going to https://getyoulaunched.com  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them.   Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  31. 139

    Protect Your Energy – Your Business Depends On It (with Chris Ducker)

    Long hours, late nights, nonstop launches… You're told that that's what it takes to build a business – but it's also a sure path to burnout.   And that's exactly what happened to Chris Ducker…   Chris is a serial entrepreneur. He's built three 7-figure companies. And a few years ago, he burned out.   And on this week's Dare to Launch, he shares what he learned about burnout, and how to be successful in a sustainable way.   Specifically, Chris shares how to manage your energy for long-term success, including:   How to get stuff done in a sustainable way, so you're in it for the long haul… What he changed after he experienced burnout (including the new habits he's developed)... How to stay in your zone of genius while empowering your team to thrive in theirs… Why real leadership means choosing presence over insecurity… … and more!   A lot of folks chase "busy" like it's a vanity metric. But as Chris says, "Any idiot can fill a calendar."   You should design your life first, build your business around that, and protect your energy like your business depends on it.   Because it really does.   This episode shows you how to do it…   - - -  new CTAs   Dare to Launch Free Bonuses found at: https://getyoulaunched.com   Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  32. 138

    To Hire or Not to Hire? (With Mike Michalowicz)

    One of the worst decisions I made early on in my business?    Following this advice from a well-respected marketing guru:   "Don't hire anyone. Employees will make your life hell."   I trusted this person, so listening to them felt like the smart play.   And while it did keep things simple in some respects, it also kept my business small – and way more stressful than it needed to be.   When I eventually figured out that this was terrible advice (which took way longer than I'd like to admit), my business skyrocketed… and I started having a lot more fun in it too.   Of course, there's more nuance to this than just "hire a bunch of people."   Which is why I invited Mike Michalowicz – who literally wrote the book on building unstoppable teams – for this episode of Dare to Launch.   Whether you want to do more with your existing team, are thinking about hiring your first virtual assistant, or feel resistant to hiring anyone at all, there's a lot of gold in this conversation.   We also get into the best way to attract the right people to your company…   … why you should avoid job titles (and what to do instead)...   … and more!   Check it out now.   - - -  Dare to Launch Free Bonuses found at:  https://getyoulaunched.com  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  33. 137

    Momentum is the most powerful force in life and business

    I just tested a new add-on with Product Launch Formula®…    …something simple that helped students get quick wins, build confidence, and create momentum from day one.    The results surprised even me… and the community it sparked was incredible.   In this week's episode of Dare to Launch, Chris, Dan, and I break down exactly what we did… and how you can adapt it for your business.   This is a funky time to be in business. Things are way less predictable than they were 5 or 10 years ago.   And what people need right now is instant results and direct feedback.    That's why this little "something extra" became a key piece of my offer – and something any coach, teacher, or course creator can add to their offers too.   - - -  Dare to Launch Free Bonuses found at: www.getyoulaunched.com  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  34. 136

    This "Extra" Thing Shifted My Entire Launch

    I just tested a new add-on with Product Launch Formula®…    …something simple that helped students get quick wins, build confidence, and create momentum from day one.    The results surprised even me… and the community it sparked was incredible.   In this week's episode of Dare to Launch, Chris, Dan, and I break down exactly what we did… and how you can adapt it for your business.   This is a funky time to be in business. Things are way less predictable than they were 5 or 10 years ago.   And what people need right now is instant results and direct feedback.    That's why this little "something extra" became a key piece of my offer – and something any coach, teacher, or course creator can add to their offers too.   - - -  Dare to Launch Free Bonuses found at: https://getyoulaunched.com  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  35. 135

    Turn a Simple Post Into Marketing Gold (and 13.8M Impressions)

    What if I told you that – in just a few seconds – you could create a piece of content that could generate millions of impressions and thousands of comments from your target audience?   Pretty cool, right? But wait, it gets even better…   Because this content can also give you valuable insights you can use to make your marketing more powerful and your future offers more attractive.   In this episode of Dare to Launch, Rachel Miller shares how one simple post generated 13.8M impressions and 42,000 comments in just 72 hours.   And this is more than just vanity metrics… it's what those 42k comments revealed that's really exciting…   Because the comments were filled with deep, meaningful insights from her target audience – people self-identifying with her community.    In just three days, the post turned into a focus group of 42,000 of her perfect customers – telling her exactly what they want, what they care about, and what their big struggles are.   Even better, people were tagging friends – new prospects – who were a perfect fit for Rachel's offers.    Just from a single post.   Rachel also shows you how to create a similar post, and she gives you a word-for-word template you can use today to start building your own "focus group" – so you can use your post to discover what your audience really cares about. - - -    Dare to Launch Free Bonuses found at:  https://getyoulaunched.com   Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them.   Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  36. 134

    Discover Your High-Ticket Offer, Hidden in Plain Sight

    This is probably one of the most actionable episodes ever of Dare to Launch.   Because Bari Baumgardner walks you through a 10,000-foot strategy for creating a high-ticket funnel that takes your ideal customers from:   "Wait, you can do that?" to "I could do that…" to "I have to do that!"   What's great about Bari's approach is that you don't need to create a new course or program…    Instead, this is about depth – giving your audience an opportunity to go deeper with you, so they actually master what you teach.   If you already have a course – or even just an idea for one – Bari shows you how to turn it into a richer, deeper experience – and a premium, in-demand offer.   And she really walks you through how to do it – including the "3 x 3" system many big names (including me) use to make high-ticket offers.   This is a super valuable and actionable episode. - - -  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube: http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them.   Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  37. 133

    For More Sales, Make a Bold Offer

    If you think you're selling knowledge, think again…   Knowledge is everywhere. And it's free. Podcasts, YouTube, blogs… answers are just one Google search or ChatGPT conversation away.   So what are we really selling?   Our framework. Our approach. Our way of doing things. And while that might sound simple, it's not easy…   Because that's where fear often kicks in.   When someone says "no thanks" to your offer, it's not just a simple "no"…   … they're saying "no" to your personal approach… your ideas… your take… and your voice. And that stings a little.    (OK, it stings a LOT.) That's why so many people start diluting what they do. They try to please as many people as possible, add extra "stuff," and get advice from anyone and everyone… Until their offer is a watered-down version of what made it powerful in the first place. But the only way your work cuts through the noise is if you stop trying to please everyone and lean into what makes it yours. That's when your real voice comes out. That's when you start attracting the right people – and more of them. And that's when your offers become so desirable they practically sell themselves. That's exactly what Chris, Dan, and I unpack in this clip from Dare to Launch… - - -  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://getyoulaunched.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them.   Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  38. 132

    From Thousands to Millions of Views - YouTube Shorts With Will Hamilton

    Dare to Launch Free Bonuses found at: https://getyoulaunched.com Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  39. 131

    Jeff and Dan Answer MORE of Your Burning Launch Questions

    Join my FREE Launch Masterclass here 👉 https://productlaunchformula.com/masterclass25 (Available until August 28th, 2025)   - - -    In this LIVE Q&A from my 2025 Launch Masterclass, I answer the questions that business owners everywhere are asking right now.   It often feels like the world is moving faster than ever – politics, economics, technology, AI – and it's easy to feel left behind.    But here's the truth: your ultimate security isn't found in a job, a paycheck, or a market that feels unpredictable. It's in creating value for the world, showing it to the right people, and getting paid for it.   That never changes.   In this special Q&A episode, you'll discover real, practical insights and strategies that can immediately improve your messaging, marketing, and conversions.    This is what's working now – the thinking I'm using in my launches. (In fact, this Q&A is part of my latest launch!)   Plus, you'll get a front-row seat to the questions other Masterclass participants are asking – so you can see what's on the minds of business owners just like you.   And this is just part one…   Part 2 is coming in a few days – and I'll be diving even deeper into actionable strategies, answering more questions, and uncovering even more insights that can change the trajectory of your business over the next year.   - - -  Join my FREE Launch Masterclass now:  https://productlaunchformula.com/masterclass25   Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

  40. 130

    Jeff and Dan Answer Your Burning Launch Questions (Part 2)

    Join my FREE Launch Masterclass here 👉 https://productlaunchformula.com/masterclass25 (Available until August 28th, 2025)   - - -    In this LIVE Q&A from my 2025 Launch Masterclass, I answer the questions that business owners everywhere are asking right now.   It often feels like the world is moving faster than ever – politics, economics, technology, AI – and it's easy to feel left behind.    But here's the truth: your ultimate security isn't found in a job, a paycheck, or a market that feels unpredictable. It's in creating value for the world, showing it to the right people, and getting paid for it.   That never changes.   In this special Q&A episode, you'll discover real, practical insights and strategies that can immediately improve your messaging, marketing, and conversions.    This is what's working now – the thinking I'm using in my launches. (In fact, this Q&A is part of my latest launch!)   Plus, you'll get a front-row seat to the questions other Masterclass participants are asking – so you can see what's on the minds of business owners just like you.   And this is just part one…   Part 2 is coming in a few days – and I'll be diving even deeper into actionable strategies, answering more questions, and uncovering even more insights that can change the trajectory of your business over the next year.   - - -  Join my FREE Launch Masterclass now:  https://productlaunchformula.com/masterclass25   Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  41. 129

    Jeff and Dan Answer Your Burning Launch Questions (Part 1)

    Join my FREE Launch Masterclass here 👉 https://productlaunchformula.com/masterclass25 (Available until August 28th, 2025)   - - -    In this LIVE Q&A from my 2025 Launch Masterclass, I answer the questions that business owners everywhere are asking right now.   It often feels like the world is moving faster than ever – politics, economics, technology, AI – and it's easy to feel left behind.    But here's the truth: your ultimate security isn't found in a job, a paycheck, or a market that feels unpredictable. It's in creating value for the world, showing it to the right people, and getting paid for it.   That never changes.   In this special Q&A episode, you'll discover real, practical insights and strategies that can immediately improve your messaging, marketing, and conversions.    This is what's working now – the thinking I'm using in my launches. (In fact, this Q&A is part of my latest launch!)   Plus, you'll get a front-row seat to the questions other Masterclass participants are asking – so you can see what's on the minds of business owners just like you.   And this is just part one…   Part 2 is coming in a few days – and I'll be diving even deeper into actionable strategies, answering more questions, and uncovering even more insights that can change the trajectory of your business over the next year.   - - -  Join my FREE Launch Masterclass now:  https://productlaunchformula.com/masterclass25   Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  42. 128

    Sell Your Stuff Without Feeling Salesy: Seed Launching with Sarah MacKeigan

    What if you could turn your passion into a business… without the stress of endless trial and error?   In this week's episode of Dare to Launch, Sarah MacKeigan shares how she made a bold career move – from healthcare project manager to dog physiotherapist.    You might have heard the advice – "just follow your passion." But that's easier said than done.   Sarah followed her passion… but she also had to overcome real challenges – challenges many entrepreneurs face – especially when it came to selling…   Like a lot of business owners, she struggled to figure out how to turn her expertise into a viable, profitable business.   But Sarah didn't give up.   Instead, she found a way to fill her program with paying customers before she actually created it. And the results blew her away.   She shares exactly how she did it in this week's episode. You'll also hear:   How Sarah transitioned from a traditional career to something unconventional (and the personal experience that led to the shift) The unexpected struggles she faced while turning her passion into a business (it's not as simple as the "just follow your passion" crowd would have you believe) How she built – and got paid for – her program before she created it… and why this "backward" approach makes offers even more desirable and powerful   … and much more   If you want to turn your passion into a mission-driven, profitable business that serves you and your community, this episode is for you…   - - -  In my FREE Launch Masterclass, I'll walk you through the same "get paid before you create it" process Sarah used to create a highly desirable, profitable program.  Get all the details here 👉https://productlaunchformula.com/masterclass25    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  43. 127

    He Turned This One Skill Into 24 Six-Figure Launches

    If you've ever wondered whether you could turn your skills into something more, you should meet David H. Lawrence XVII…   Because while most people in his industry live gig to gig, David discovered a way to turn his voiceover talents into a thriving online business – one that's brought in 24 six-figure launches (so far) and serves thousands of aspiring actors.   Here's what's crazy…   David never planned to be an online teacher. In fact – in his own words – he was dragged… "kicking and screaming."   First into teaching… then into going online.   But he's glad he was. 🙂   If you've ever thought, "People won't pay for what I know," listen to David's story… you might be surprised.   You'll also hear:   The moment in an acting class that sparked his entire business. How he turned one "can you teach me how to do that?" moment into a repeatable, thriving income stream. The mindset shift that took him from "Is this even possible?" to "This works every single time."   … and much more.   If you're sitting on a skill… or a talent… or an idea – wondering how you can turn it into something bigger, this episode is for you.   See what's possible when you stop trading time for money… and turn your skills into life-changing business. - - -    Want me to walk you through the same proven blueprint David used to start and grow his business? Check out my FREE Launch Masterclass: 👉https://productlaunchformula.com/masterclass25     - - -    Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  44. 126

    A Very Special Dare To Launch Announcement For Today!

    Register for this year's FREE Launch Masterclass at https://getyoulaunched.com/   - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode: Dare to Launch Interview with Michael Walker Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

  45. 125

    Behind The Scenes Of The Launch Masterclass: The Squirrel Cam Story - Launch Masterclass starts in 2 days!

    I didn't plan it.   It just kinda happened… and then it became a "thing".   A few years back, I was doing a live session in my Launch Masterclass, when out of the corner of my eye, I saw it…   Right next to my camera was a squirrel.   And this thing is just going nuts.   Now I'm live with thousands of people. So I'm doing everything I can to stay focused and not get distracted, but I can't help it…   … my eyes keep wandering over to this little guy scampering all over my deck.   I knew I had to say something.    Dan and I laughed about it. And by the next session, he'd rigged up a second camera and "Squirrel Cam" was born.   Moments like that often feel like mistakes. But every year since, there's always someone who asks:   "Is there a squirrel cam this year?"   Yeah, it is kinda ridiculous. But "squirrel cam" is what launching is all about – showing up live, figuring things out in real time, and leaning into whatever happens.   In this clip from Dare to Launch, Chris, Dan, and I get into this more – including the full "squirrel cam" story… and how you can use "mistakes" to build a closer connection to your audience.   Want to launch or grow your business – faster? Join the Free Launch Masterclass Aug 14th at https://getyoulaunched.com/ Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco    Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  46. 124

    The Go-To Affiliate Strategy That Helps The Little Guys Outperform The Big Dogs

    Affiliate promotions (where you promote someone else's product to your list) can be one of the easiest, fastest, and most profitable launches you do.   I've been on both sides – both promoting and having other people promote my launches – for literally decades now.    And it's no secret that I love these kinds of promotions.   Done well – where you promote a proven offer that gets real results for your people – it's a triple home run… 1. You make a lot of sales, without having to do all the hard work of creating and launching a product.   2. Your people get great results… so they love you for introducing them to the product.   3. You build up great rapport and relationships with the people you help promote.   Win win win.   But… like anything… there's a right and a wrong way to do these sorts of promotions.   And doing them the right way makes an enormous difference…   To the point where I've seen brand-new affiliates with tiny lists FAR outconvert established "gurus" with massive lists.   And almost every year, I see at least one brand new partner who comes out of nowhere and lands one of the big sales prizes I offer for my launch.   So what makes for a killer affiliate promotion?    - - -  Join the PLF Partner Team and promote the Launch Masterclass Aug 14 - 28, 2025 by going to https://productlaunchformula.com/affiliate  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  47. 123

    When Life Wallops You Do This - DTL Clip #38

    There are moments when life just wallops you – when all you can see is fear, overwhelm, and uncertainty.   So let's get into what you can do when that happens…   Because there is a way through those moments. And it doesn't involve looking for silver linings or pretending everything's fine.   I won't pretend staying calm and grounded when the pressure is on is easy… because it's not.   But this clip from Dare to Launch will give you a few things you can do – practical, actionable steps you can take to lead yourself (and others) forward… even in the hardest moments.   - - -  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://getyoulaunched.com/    - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Resources Referenced in the episode:    Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

  48. 122

    Pat Flynn Got Millions Of Subscribers For His Pokemon Channel! How? "Lean Learning"

    Pat Flynn didn't set out to build a Pokémon brand with over 4 billion views and 3 million followers…   He just wanted to learn how to use TikTok. So he created a simple experiment – he was going to post one video a day for 60 days.   That's when things kinda snowballed…   What happened next is a crazy story, with a bunch of powerful lessons. And since Pat's a good friend, I invited him onto the Dare to Launch podcast so he can share it with you.   Pat's name might ring a bell. He's a successful entrepreneur many times over. But one of the things I like most about him is how he loves to learn and experiment.   Take this new brand for example…   Pat already had multiple successful businesses in wildly different niches (think everything from earning passive income to Pokémon)...   But he wanted to learn how to get really, really good at TikTok. So he started another new business.    This one was also in the Pokémon niche… but was exclusively focused on TikTok.    And the wild thing is… he didn't use ANY of his existing audience or platforms to help promote it. Because the goal, first and foremost, was LEARNING.   This was a brand-new niche, audience, and channel for him – he had zero reputation, zero credibility, and zero followers. And that's exactly how Pat liked it…   He knew the best way to get good was to do this "from scratch."    (And to make doubly sure he wasn't recognized, he never even showed his face in his videos.)   Like anyone starting something new, Pat had to wade through that initial "sucky" phase – when everything feels hard, messy, and you don't see any results…    The first month was a struggle…   His videos were getting a couple hundred views – nothing spectacular. And if he was only focused on metrics, he probably would have quit.    But he wasn't. And he didn't…    He was committed to his 60 day experiment. So he kept showing up and – on day 35…   Boom – one of his videos blew up, hitting 750,000 views.   The snowball started to pick up pace…   His views and subscribers started ramping up… fast. And cool opportunities started coming his way:   He was invited by the Detroit Lions to open Pokémon packs – on the field! He got to meet famous NBA and UFC fighters through his channel He started clocking up millions of views every single day – and bringing in five figures in ad revenue   He launched Card Party – a live event for Pokémon collectors, creators, and fans. The last event attracted over 5,500 attendees… and sold out with $0 marketing. (It's now so popular, he's now doing TWO events a year.)   He leveraged his Pokémon audience to generate 2,000 extra sales for his new book, land himself on the NYT bestseller list… and generate hundreds of social shares along the way   … all from taking one daily action – uploading a simple video.   This episode of Dare to Launch is a masterclass in what happens when you stop waiting and start doing… even when no one is watching.   Pat breaks down why information and inspiration could be the thing holding you back…   … and how just taking a small step in the right direction can have big results.   (And yes, this works for non-Pokémon niches too! 🙂) - - -  Get Pat Flynn's Book: https://www.Leanlearningbook.com  Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://getyoulaunched.com/  - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

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    The Day My Business Was Stolen - DTL Clip #36

    What if you woke up tomorrow and your business was gone? And I'm not talking "you lost a big client" or a "big chunk of money" gone… I'm talking every client… every cent  – your entire business. And not just gone… but stolen by one of the people you trusted most. Well, I can tell you how it feels… because it happened to me. One moment, I was earning more money than I could have dreamed of… the next, I'm answering an early morning phone call and hearing the words: "Jeff, it's Mike. I'm taking the business…" I'd love to tell you that I quickly shrugged it off . But that's not what happened. Still…I managed to turn what felt like a total gut punch into something even better. Here's the full story   Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://getyoulaunched.com/  - - -    Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco     Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

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    Two Keys to a Bulletproof Mindset (With Elliott Connie) - DTL #35

    We all have moments when our mental game slips a little.    Maybe we feel stuck. Maybe we catch ourselves thinking, "Why me?"   Thoughts like this might be natural… but that doesn't make them any easier to live with.    What we want is to snap ourselves out of a funk and get back on track. But how do we do that?   To find out, I asked one of the most bulletproof people I know…   Elliott Connie is a renowned therapist, speaker, podcaster, author, and stand-up comedian (and longtime member of my mastermind group).    As a psychotherapist, he's lectured all over the world sharing the Solution Focused method. He's also shared the stage with some big name celebrities, including Tiffany Haddish.   Elliott's life gets crazier every time I see him (in a totally good way).   Here's something else you should know about Elliott – his journey has been anything but easy.    He knows a thing or two about facing challenges. But as you can see by his list of accomplishments… he's not let any of them stop him from creating a rich life.   In this clip from Dare to Launch, Elliott shares the steps he's taken to build his unshakeable mindset…   … including two practices you can rely on to help you stay calm, navigate life's challenges, and keep moving forward.   - - -  Join the PLF Partner Team: https://productlaunchformula.com/affiliate Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://getyoulaunched.com/  - - -  Hear more from Jeff Walker on…  YouTube:  http://www.youtube.com/@productlaunch  Instagram: https://www.instagram.com/jeffwalkerco  Threads: https://www.threads.net/@jeffwalkerco   Got a question for us?  Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!   THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes.   Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!  

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ABOUT THIS SHOW

I'm Jeff Walker, creator of Product Launch Formula® – THE formula that has generated over $1 billion in online sales.I started my first online business in 1996 while I was a stay-at-home dad, and I've been teaching online marketing since 2003. Tens of thousands of students around the world – in hundreds of niches – have used my step-by-step methods to start and grow thriving online businesses.In Dare to Launch, Chris Saunders and I will be having in-depth conversations about what's working – and what's not working – in online business. Listen in and learn from amazing entrepreneurs who are in the trenches building incredible businesses – while living the #launchlife.

HOSTED BY

Jeff Walker

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