Couchside Conversations

Somewhere between building a career, raising children, supporting aging parents, and becoming the new leader of one’s family, life gets complicated. In this episode of Couchside Conversations, Wealth Advisors Stacey McKinnon and Chris Galeski unpack the realities of midlife: a chapter in which responsibilities stack up and time becomes more limited than ever. Through personal stories and honest reflections, they explore how priorities shift from achievement to relationships, why energy matters just as much as time, and how small mindset shifts can make a meaningful difference.Tune in if you're interested in…* Navigating the “sandwich generation” while balancing kids, parents, and career* Why time, not money, becomes your most valuable resource* How to manage the mental load and avoid burnout* The power of “pre-deciding” your calendar and priorities* Why investing in yourself is essential to showing up for others

Each generation is shaped by its upbringing and the defining events of its time. In this episode of Couchside Conversations, Wealth Advisors Sophie Leahy, Austin Overholt, and Beau Wirick explore how these influences shape financial decisions across generations: Baby Boomers, Gen X, Millennials, and Gen Z (we still need more time to let Gen Alpha cook). Through personal anecdotes and real-life examples, they reveal how family money conversations change over time and why passing down core values, rather than just wealth, creates lasting impact. Tune in if you’re interested in…How different generations approach money, saving, and retirementWhy financial values are shaped more by experience than ageHow to have better money conversations within your familyTeaching kids about money through valuesBalancing spending, saving, and giving across generationsWhat each generation can learn from one another

56% of Americans say their parents never discussed money with them. In this Couchside Conversations episode, Wealth Advisors Eric Selter, Priscilla Brehm, and Chris Galeski discuss why so many families avoid these conversations... and why they shouldn’t. They highlight how thoughtful family meetings can create shared understanding, reduce uncertainty, and help the next generation prepare for future responsibilities.Their conversation highlights that successful family meetings aren’t necessarily about delivering lectures or revealing numbers, but rather creating dialogue, sharing values, and helping families align perspectives on how wealth can support what matters most.Tune in if you're interested in…* Why most families avoid talking about money, and why that can create bigger problems later* The three different types of family meetings and when each one makes sense* Whether parents should share their net worth with their children* How to talk about inheritance, responsibility, and family values* Practical ways to prepare the next generation for wealth

What happens when the home you love no longer supports the life or community you want? In this thoughtful conversation, COO & CMO Stacey McKinnon interviews newly retired advisor Jason Naiman about how he and his wife, Sandy, have been weighing the decision between staying in their longtime home or moving into a retirement community. They explore the emotional and financial trade-offs: social connection, skill-building opportunities, maintenance-free living, built-in long-term care, rising monthly costs, and the impact on heirs. Tune in if you’re interested in…* The pros and cons of staying at home vs. moving into a retirement community* Why socialization and community can be critical for wellness in retirement* How long-term care and memory care factor into retirement housing decisions* The real financial costs, including entry fees, monthly increases, and estate impact* How to navigate these choices with both practicality and compassion

Ever notice how you never regret the vacations you take… only the ones you postpone? In this episode, Morton Wealth Advisor Kevin Rex (who also happens to be a seasoned jet-setter) joins his wife, Nicole, and their best friends, Julia and Nick Cirbo, to share real-life tips that make travel easier and more enjoyable. From concierge hacks and LAX valet tricks to non-negotiables like direct flights, scheduled transportation, and maximizing hotel time, this session is packed with tools that can immediately minimize stress and optimize your time.Tune in if you’re interested in…* How to travel with friends, families, and couples without tension * Practical tips like concierge lists, social media research, Black Friday deals, scheduled pickups, and more* Persuading someone in your life to book a memorable trip with you. Send this episode their way!

Ever wonder how much money you need to retire comfortably? The reality is, your “number” changes at every stage of life. Join Modearn® Advisors Chris Galeski, Joe Seetoo, and Kevin Rex as they explore retirement planning, challenge common rules of thumb, and reveal how spending, taxes, and account types can make the biggest differences. Tune in if you’re interested in…* Why “your number” evolves throughout life* How taxes and account types can make or break a retirement plan* The biggest flaws in common retirement rules of thumb* How much return you actually need, and when taking less risk makes sense* Why defining your spending plan matters more than hitting a magic dollar amount

Artificial intelligence is transforming nearly every industry, but what does it really mean for financial advice? In this conversation from our 2025 Investor Symposium, Financial Advisors Beau Wirick and Mike Rudow break down how tools like ChatGPT can enhance efficiency in some ways while still falling short in areas that matter most: judgment, context, emotional intelligence, and true fiduciary care. Through live demonstrations and real client scenarios, they show how AI can excel at math and research while failing to understand the human stories that drive wise financial decisions. Tune in if you're interested in…* How AI chatbots can and cannot be used in financial planning* Why 65% accuracy isn’t good enough when the stakes are your money* The difference between data-driven answers and human-driven advice* How Morton Wealth blends technology with deep personal relationships

Credit card points are a fun bonus, but as Wealth Advisor Patrice Bening and guest expert Greg Eisenman reveal in this session from Morton Wealth’s 2025 Investor Symposium, they can be much more than that. Greg shares how credit card points are his most powerful tool for funding travel, amplifying everyday spending, and freeing up cash for bigger financial goals. If you want to know how he saved over $24,000 on a trip to Europe using points, don’t miss this episode.Tune in if you're interested in…* The smartest ways to earn, redeem, and not waste credit card points* Which cards offer real value * Strategies business owners can use to supercharge point accumulation* Real examples of turning everyday spending into luxury travel* How to align point-earning with your financial goals and values

Should we strive for a work-life balance... or work-life presence?In this episode of Couchside Conversations, Kevin Rex and Stacey McKinnon explore the difference between the two and how to set healthy boundaries with colleagues and loved ones.Tune in if you’re interested in…• Why “presence” is a healthier, more realistic goal than balance• How to set expectations that reduce guilt and stress• The truth about working from home and what people really want: flexibility• Simple habits to feel more grounded in work, family, and life

The way you handle money doesn’t just come down to income and expenses. Your mindset, which can be dictated by everything from childhood experiences to modern-day pressures, may be the most important determinant in your financial life. Financial Planning Advisors Brittany Yudkowsky and Ian Rennick are here to break down the psychology of money and how you can become more proactive about shaping a mindset conducive to true wealth. Tune in if you’re interested in…• Understanding how your upbringing influences financial habits• Shifting from scarcity thinking to long-term growth• Finding balance between saving for tomorrow and living for today• Building confidence in your money decisions

One of the most common client questions our advisors have been receiving is, “What should I do if we go into a recession?”While no one can predict the next downturn, CEO Jeff Sarti and Modearn® Advisor Beau Wirick break down practical steps to help you feel more confident no matter what the economy throws your way. Tune in if you’re interested in…• Knowing how a recession might impact you, depending on your life stage• Learning the “three-bucket” approach to financial security• Building a resilient investment strategy that prioritizes income• Stress-testing your retirement plan for unexpected events• Feeling more emotionally prepared for uncertainty

Did you know that approximately one in three Americans feels uncomfortable talking about finances with their partner? Although it’s a sensitive topic, money is a critical part of relationships that needs to be discussed with intention. In this episode, Modearn® Advisors Stacey McKinnon and Michael Grosslight explore how money stories and habits shape the way couples approach financial decisions. They share real-life examples, tips, and strategies for creating healthier money conversations at home.Tune in if you’re interested in…Tips for creating a safe space to talk about money (and when a “referee” can help)Navigating different spending styles and risk tolerances as a coupleUnderstanding how your “money story” influences financial decisions in marriageBalancing autonomy with transparency in shared financesPractical strategies for aligning money choices with shared goals

There are more ways to invest than just in the traditional stocks and bonds market. Sometimes, thinking outside the box can unlock untapped potential for investors and offer ways to diversify one's portfolio and protect against volatility. Modearn™ advisors Kevin Rex and CEO Jeff Sarti discuss creative investments that offer opportunities for growth through emerging or niche markets.Here are some key takeaways from their conversation:- Lowercase "c" creative investments like Bitcoin are now mainstream, while uppercase "C" creative investments are still niche and less crowded.- Real estate can be creative depending on the approach, such as focusing on niche sectors like healthcare or storage during market dislocations.- Morton Wealth advocates for private credit as a creative investment avenue, lending to businesses and individuals with tangible collateral, providing stock-like returns but with less volatility.- Modern investors are often distrustful of traditional institutions, fueled by political and economic uncertainty, inflation concerns, and fears around money-printing.- Creative investments often involve more work and expertise, particularly in assessing risk through due diligence on operational, structural, and collateral factors.- Jeff and Kevin urge investors to consider adding more international stocks to their portfolio, with a preferred mix of two-thirds U.S. stocks and one-third international to take advantage of global opportunities and mitigate U.S. market overvaluation.

Welcome to our very first episode of Couchside Conversations, a Modearn™ video series about real conversations to empower you to enjoy the experiences of today while planning for your future. All too often, we get caught up in the daily motions of work and forget the benefits of resting and traveling. In this first episode, Wealth Advisors Stacey and Kevin discuss how vacations can better one’s quality of life, relationships, creativity, and motivation. They also explore the importance of financial savviness when traveling, like using the right credit cards to gain points, considering travel agencies, realizing which aspects of your vacations are worth spending more on, saving ahead of time for bigger trips, and finding balance between enjoying the present and preparing for the future.Stay tuned for more Couchside Conversations episodes! We have topics coming up like…- Battle of the Spouses: Financial Edition- Parenting Tips for Financially Savvy Kids- Protecting Your Family Using Insurance- Gen X: Complexities of the “Sandwich Generation”*Keep watching towards the end to catch our “This or That” segment where Kevin and Stacey ask these rapid fire questions to each other:* • Plan a trip with an itinerary or wing it?• Only visit places you've never been to or only visit places you've already been?• Miss your flight or lose your luggage?• Beach or mountain?• First class flight or five star hotel?• Travel five times but have a budget, or travel once in luxury?• Airbnb or hotel?

There are so many charities we can support out there but sometimes, it can feel overwhelming to choose which ones to donate our time, effort and money to. How can we pick the right organizations and give efficiently to ensure our resources are being used in the best way? This episode of Couchside Conversations is from Morton Wealth's 2023 Investor Symposium. Wealth Advisor Kevin Rex is joined by Jessi Bierling, Associate Director of James Storehouse and Stacy Swanson, Chief Development Officer of Interface Children & Family Services on the Modearn stage to discuss questions that may be top of mind for individuals that are charitably inclined and looking for guidance on how to make the most impact. Jessi and Stacy suggest attending charity events and conducting proper research using sites like Charity Navigator and GuideStar to know which organizations you’d like to donate resources to. Volunteering one’s effort, expertise and mentorship can have a profound impact on your community- help does not always have to come in a monetary form. Kevin, Jessi, and Stacy also recommend listeners to consider Donor-Advised Funds (DAFs) as a way to donate efficiently by contributing appreciated assets and planning multi-year donations. Donors retain advisory privileges over how DAF funds are distributed and contributions to a DAF are usually tax-deductible in the year they are made.Stay tuned for more Couchside Conversations episodes! We have topics coming up like…- Battle of the Spouses: Financial Edition- Parenting Tips for Financially Savvy Kids- Protecting Your Family Using Insurance- Gen X: Complexities of the “Sandwich Generation”

How can we find the balance between enjoying life in the present and fulfilling our current needs, while still preparing for the future? Wealth Advisors Priscilla Brehm and Stacey McKinnon take the stage at  @morton_wealth 's 2023 Investor Symposium to discuss making wise financial decisions that maximize our joy and memories with loved ones, making sacrifices for long-term goals, identifying the “why” behind our wealth, and making financial planning easier through methods like automatic deductions. Stay tuned for more Couchside Conversations episodes! We have topics coming up like… - Battle of the Spouses: Financial Edition - Parenting Tips for Financially Savvy Kids - Protecting Your Family Using Insurance - Gen X: Complexities of the “Sandwich Generation”

How can we balance taking care of our growing children and aging parents at the same time? This is a dilemma many adults in their 40s and 50s are facing today. In fact, over 50% of individuals in this age range are feeling the pressure of being “sandwiched” between caring for a parent 65 years or older and at least one minor or adult child. This episode of Couchside Conversations is from Morton Wealth's 2023 Investor Symposium. CEO Jeff Sarti is joined by Wealth Advisor Patrice Bening to tell their personal stories of being caught in the middle and share tips for navigating this complex journey.Generation X or the “Sandwich Generation” are feeling the increased emotional and financial pressures faced by both their children and their parents. On one hand, they are dealing with a competitive education system and the expectation to participate in an abundance of extracurricular activities, and on the other, with increasing costs of medication and caretaking for elderly parents, it can feel harder than ever before. Jeff and Patrice highlight the importance of considering retirement and elderly care options, health insurance, Medicare, healthcare directives, and powers of attorney. They also emphasize the value of seeking support from professionals, like wealth advisors, in managing these complexities. Stay tuned for more Couchside Conversations episodes! We have topics coming up like… - Battle of the Spouses: Financial Edition - Parenting Tips for Financially Savvy Kids- Protecting Your Family Using Insurance 

Studies show that disagreeing over money is one of the top reasons for divorce. Is it possible for couples to prevent finances from deteriorating their relationship, and instead embrace the topic of money in a healthier and more productive way? This episode of Couchside Conversations is from Morton Wealth’s 2023 Investor Symposium. Wealth Advisor Beau Wirick and his wife, Daniela Wirick, who is a relationship coach, share their story and emphasize the importance of working with your partner to create a financial plan that respects both of your core needs and dreams. They start by introducing the Gottman Institute’s methodology, which can accurately predict the longevity of a relationship based on observable behaviors like criticism, contempt, defensiveness, and stonewalling. It is important to be aware of these unproductive communication styles when resolving a disagreement with your partner. Daniela suggests using “compromise ovals,” which may help couples map out their non-negotiable needs, areas they can be flexible in and overlapping goals. Beau and Daniela also recommend couples to delve into the “why” behind each other’s viewpoints to further understand and settle financial conflicts. Stay tuned for more Couchside Conversations episodes! We have topics coming up like… - Parenting Tips for Financially Savvy Kids - Protecting Your Family Using Insurance- Owning a Home/Investment Property 

Money can feel like a taboo topic in a lot of households. In fact, more than 60% of parents are uncomfortable talking about money with their kids and therefore avoid having discussions around money entirely. Our upbringing can play a large part in shaping our relationship with money and that same mindset often carries over to our kids. Some parents might even feel insecure about their current financial situation, but these talks don’t have to be scary. A healthy money mindset in the home starts by getting the whole family involved in these conversations.Wealth Advisors Kevin Rex and Patrice Bening took the Modearn™ stage at Morton Wealth’s 2023 Investor Symposium to discuss some of the tools parents can teach kids of all ages to be financially savvy. See below for some tips on how they can start developing a healthy relationship with money and manage their finances responsibly. Tip #1: Start financial education early, as children begin forming money habits as early as age two.Tip #2: Help kids (mainly between the ages of 8 and 14 years old) distinguish the difference between wants/needs and encourage delayed gratification. For example, give them the option to eat at home rather than dine out to help save up for that family trip to Disneyland.Tip #3: Use cash instead of a credit card from time to time to help them understand the value of a dollar.Tip #4: Introduce your teenager to an allowance. This isn’t a one size fits all model. Finding the right allowance for your child based on their needs and goals is a good opportunity for them to manage their own money. Tip #5: Show them how to use a credit card responsibly and build their own credit. Parents can start off with a gas card and slowly introduce other spending limits once their child gets comfortable with the concept of credit. Tip #6: Encourage transparency about financial matters and foster a safe environment at home to discuss money. A few ways to do this would be to share their 529 account statement to show activity and growth or even your paystub so they can see how much you earn, how much you contribute to your 401(k), and how much goes to taxes.Tip #7: Try instilling the bucket approach when your child gets some birthday money or an allowance. This is a fun and easy tool to educate them about goal setting as well as helping others.  The motto we like to use is “give-save-spend,” and this helps them decide how to divide what they earned.Stay tuned for more Couchside Conversations episodes! We have topics coming up like…- The Problem with Most Financial Advisors- Protecting Your Family Using Insurance - Owning a Home/Investment Property

What are the main problems in the financial advisory industry? How is Morton producing solutions to these pain points? Wealth Advisors Stacey McKinnon and Beau Wirick take the stage at Morton Wealth's 2023 Investor Symposium to answer these questions.Stacey and Beau discuss the evolution of financial services from focusing on investment selection to providing holistic, client-centered advice, emphasizing the role of financial advisors as coaches rather than just investment managers.They highlight structural issues within the industry, such as the limited number of clients an advisor can effectively serve, the tendency to focus on clients who have already obtained a high level of wealth while neglecting those who are still in the critical process of building their wealth, the prevalence of misleading financial advice on social media platforms like TikTok.Modearn aims to solve these problems by leveraging technology through our app to serve more clients, especially those in wealth-building phases, encouraging advisors to foster meaningful relationships with their clients, and by providing personalized, objective financial advice through a team of experts.Stay tuned for more Couchside Conversations episodes! We have topics coming up like…• Protecting Your Family Using Insurance • Keeping Up with the Joneses• Owning a Home/Investment Property

Buying real estate feels more complex than ever in today’s market. However, investing in real estate or becoming a homebuyer is still top of mind for many people. With higher interest rates, an increasingly competitive housing market, and the rising popularity of investing in a secondary property, Modearn™ Advisors Jon Wingent and Kevin Rex are here to decode our complicated real estate landscape and answer tough questions.*Here are some key takeaways from their conversation:*•  Current interest rates seem high due to a period of very low rates, but historically, they are not unprecedented.•  Kevin and Jon agree the affordability of a home is crucial, suggesting that only about 30% of monthly take-home pay should go towards mortgage payments. However, potential homeowners should remember they can refinance their mortgages if/when interest rates drop.•  When buying a home, focus on non-negotiable features like kitchens and bathrooms, as they are the most expensive to renovate.•  Renting may be necessary in competitive markets, but buying even a less-than-dream home can be beneficial for building equity.•  Jon and Kevin encourage listeners to focus on purchasing a primary home first before considering rental properties. While rental properties can generate income, they are active investments requiring responsibility and effort.•  Potential buyers should prepare financially, get pre-approved, and work with a trustworthy buying agent to increase their chances of a smooth transaction.*Keep watching towards the end to catch our “This or That” segment where Kevin and Joe ask these rapid fire questions to each other:* • Stay in the home you have or move to a new home?• As a landlord, would you rather have a long-term tenant or rent your property out as an Airbnb?• Build your dream home or buy a dream home?• Earthquake or flood damage?

You’ve probably heard of the phrase “keeping up with the Joneses,” but did you know it first appeared in a comic strip back in 1913? Use of the expression became a way to refer to people who focus on comparing themselves to their neighbor. A lot has happened since then and thanks to social media, “keeping up” has been taken to a whole new level.In this episode of Couchside Conversations, Modearn™ Advisors Beau Wirick and Stacey McKinnon discuss the challenges of being influenced by those around us, and the complex nuances that may come with having a circle of affluent friends.*Here are some key takeaways from their discussion:*•  Social media can breed an unhealthy level of comparison as it exposes us to a wider range of competition outside our immediate circles, including public figures/celebrities, which intensifies the pressure to conform and “keep up” more than previous social landscapes.•  Engaging with more successful individuals can be beneficial, as their habits, goals and lifestyles can influence and potentially improve your behavior.•  It is pivotal to evaluate your own intentions and ask yourself whether your actions/motives are purely for societal appearance to ensure your life is fulfilling and honest. Reflect on your friendships to see if they are meaningful or if one or both parties only values the relationship because of the status it brings.•  Try to be open about financial limitations with peers which can prevent uncomfortable situations, such as overspending in social settings. Real friends who genuinely value your friendship will understand.*Keep watching towards the end to catch our “This or That” segment where Beau and Stacey ask these rapid fire questions to each other:*•  Save to buy the perfect thing or spend now to get the good enough thing?•  Bigger home or bigger savings account?•  Go on vacation but never eat out or never travel but eat out as much as you want?•  New luxury clothes or new luxury car?•  Keep up with the Joneses or find new friends?

Kids are expensive. In fact, raising a child to age 18 can cost between $200,000 and $350,000- and that doesn’t even include additional expenses like extracurricular activities and private schooling. From small expenses like school supplies to larger costs like college and sports, everything adds up quickly. In this episode of Couchside Conversations, Modearn™ Advisors Kevin Rex and Patrice Bening discuss ways to prepare for these expenses, mitigate some costs and protect your family’s financial future. *Here are some key takeaways from their discussion:*• Couples should discuss childcare early on and if one of them will stay home with the children, if there are local family members who would be willing to help, and if hiring a nanny makes sense for their situation.• Sharing resources like clothing and sporting equipment with family and friends can help mitigate some costs. Patrice says relying on her “village” and community was crucial to raising her children, as her friends helped with carpooling, rides, and hand-me-downs.• Even after your child turns 18, you may still support them financially in certain aspects. Especially in our modern economy, many kids move back in with their parents after college or ask for help when planning their wedding, buying a home, etc.• They stress the importance of life insurance and estate planning to protect your family’s future in case something happens to you or your partner/co-parent.• No matter how much you plan, there are always unexpected costs and challenges in raising children. Therefore, it is important to stay flexible, have a substantial savings/emergency account, and keep intentional and honest financial discourse going with your partner. *Keep watching towards the end to catch our “This or That” segment where Patrice and Kevin ask these rapid fire questions to each other:* • Public or private school?• Hire a babysitter or call the grandparents to watch the kids when it's date night?• Club sports or community sports?• Take your kids when you go out to eat or leave them at home?

If you’re struggling to understand your employee benefits, you’re not alone. As your career evolves, it can become increasingly complex to navigate and optimize the extra benefits that are available to you beyond just your base salary. Modearn™ Advisors Mike Rudow and Beau Wirick discuss what you should know when it comes to 401(k) plans, Health Savings Accounts (HSAs), equity compensation, and life and disability insurance to help ensure you are getting the most out of your career benefits.Here are some key takeaways from their conversation:•   401(k) Plans: Traditional 401(k)s offer tax benefits now but are taxed upon withdrawal, whereas Roth 401(k)s are taxed upfront but grow tax-free. •   Therefore, traditional 401(k)s are beneficial for those in higher tax brackets currently, while Roth 401(k)s are advantageous for individuals who are younger in age or expect to be in a higher tax bracket in retirement.•   Traditional 401(k)s can impose a tax burden on beneficiaries as they must withdraw the entire balance within 10 years, potentially incurring taxes.•   Equity Compensation: Restricted stock units (RSUs) are a form of equity compensation where employees receive company stock as part of their salary, usually with a vesting schedule. Non-qualified stock options (NQSOs) give employees the right to buy company stock at a predetermined price, also according to a vesting schedule.•   Health Savings Accounts (HSAs) offer triple tax benefits: tax deduction on contributions, tax-free growth, and tax-free withdrawals for qualified medical expenses.•   Life and disability insurance have different tax implications based on if the employer or employee pays the premiums. Furthermore, employer-provided group policies may not be portable, leaving the employee without coverage if they leave the company. Private individual policies can be kept regardless of employment status.*Keep watching towards the end to catch our “This or That” segment where Beau and Mike ask these rapid fire questions to each other:* • Roth or traditional 401K?• High deductible health plan with an HSA or low deductible health plan without HSA?• Have your employer take care of your benefits or take care of it yourself?• Keep up with the Joneses or find new friends?

There’s more to wealth than maintaining a stable income. Financial health also includes managing your cash in strategic ways. Modearn™ Advisors Kevin Rex and Thao Truong discuss smart ways to help you balance investments and liquidity, the best accounts where you can store your cash, and how much you should save in your emergency fund for those unexpected situations.*Here are some key takeaways from their conversation:*•  If you’re in your wealth building years, it’s important to have your investments grow through compound interest while ensuring you have access to liquidity for emergencies.•  Kevin shares his perspective on having “access” to cash by using a Home Equity Line of Credit (HELOC) while still maximizing the growth potential of his investments.•  A general rule of thumb for emergency funds is they should cover 3 to 6 months of expenses. Thao says it is important to understand your individual needs, circumstances (like job stability) and monthly expenses when determining the size of your emergency fund.•  For short-term needs, Thao and Kevin suggest high-yield savings accounts, which offer immediate access to cash while earning interest.•  For funds that won’t be needed for some time, CDs can be a good option as they offer higher interest rates but come with a lockup period. Investment accounts (stocks, bonds, mutual funds) are also a good option for funds that won’t be needed for several years; however, they come with volatility risk.•  Treasuries can be more flexible than CDs as they can be sold before maturity before penalties and offer competitive interest rates without state income tax. However, their value can fluctuate with market conditions.*Keep watching towards the end to catch our “This or That” segment where Thao and Kevin ask these rapid fire questions to each other:* • You get $5,000 from a tax refund. Do you put it toward emergency fund, invest it, or pay off debt?• CD or Treasury Bonds?• Your group of friends are planning a vacation and you don't have the money. Tap into your emergency fund?

Navigating life after high school looks a lot different today than it did 20 years ago. With increased academic pressure/competition and higher college application fees, aspiring college students and their families face more stress than ever before. However, many young people are also realizing that a college degree may not be absolutely necessary for a successful career. Modearn™ Advisors Patrice Bening and Kevin Rex discuss how to best support your child through the complex journey of college planning, or even how to prepare them for life after high school should they decide against the traditional college path.*Here are some key takeaways from their conversation:*•   It is important to start the college planning process early. Try to understand your child’s interests and goals, and if they would prefer to attend a small or large school, close to home or far away, etc.•   While it may be easy to get caught up in the prestige of an institution, it is crucial that parents and students focus more on what each school offers in terms of opportunities, experiences, and overall fit.•   Patrice recommends tools like 529 plans and saving early to maximize compound growth.•   Have open conversations with your children about college and financial costs. Consider other options like community college together. It is important to maintain a balance of being a guiding parent while letting your children make informed decisions for themselves.•   Kevin mentions that he and his wife diversify investments for education through 529 plans, life insurance, and custodial accounts to provide flexibility and options for their children should they choose not to pursue college.•   Patrice shares her positive experience with a college counselor who helped her family navigate the often overwhelming and emotional process of applying to college.*Keep watching towards the end to catch our “This or That” segment where Kevin and Patrice ask these rapid fire questions to each other:* • 529s or?• Private or public school?• College or no college? • Hire a college counselor/advisor or do it yourself?TIMESTAMPS0:00 Intro0:56 Reflection on supporting children4:44 Finding the right college fit8:35 Considering non-traditional paths like community college11:57 Financial planning for education14:50 529 plans15:47 Other options for saving for education18:40 This or That

Money can get personal. It’s intertwined with complex emotions, relationships, lifestyle decisions and mindsets. Therefore, it can be normal for many people to avoid asking vulnerable questions about money and talking about these potentially sensitive issues with each other. That’s why Modearn™ Advisors Patrice Bening and Stacey McKinnon are here to discuss money questions we’re too embarrassed to ask, and their answers, in a safe environment.*Here are some key takeaways from their conversation:*1:09 *How do I manage the dynamics of career and family?* Work-life balance should be viewed as a synergy where both personal/family and work commitments coexist rather than fighting to be first. Sometimes, one will take priority over the other, and that’s okay.3:50 *Am I wrong for not having a picture-perfect life or family?* In this modern age of social media, there is more pressure than ever to be a flawless parent, spouse, and person. Patrice and Stacey highlight how “professionalizing” childhood for our kids or placing too much stress on ourselves to have these picturesque lives and relationships can be detrimental to our well-being. 7:58 *How do I get started with estate planning?*Estate planning is a sensitive topic, particularly when choosing guardians for children, but it is crucial to address these decisions proactively to prevent the state from making them.13:27 *How do I talk about life insurance with my spouse, especially if one of us doesn’t work?* There are a lot of potentially uncomfortable conversations that could arise with your spouse when trying to place a number on your lives. It is important to value life insurance by how much your “team” would need should that person pass away, not just by the income someone brings in. A stay-at-home parent has many roles that would need to be accounted for.18:10 *What should I do with my 401(k)?*Stacey and Patrice discuss target date funds, the risks that come with them, and the decision paralysis many people face when considering how to invest their 401(k). 21:44 *I have debt. What do I do?*Patrice encourages listeners who may have debt to pause, assess their spending strategy and set realistic expectations around what they can do to pay their debt off. Stacey says it can feel less overwhelming to pay debt off in smaller increments.25:47 *How do I manage all these different aspects of my life? I feel like I’m not doing enough.*It is critical to outline your priorities and values when maintaining a healthy and balanced life. For Stacey, she prioritizes her marriage, so when her marriage starts to become compromised by other obligations, she makes changes. “More” is only better to a certain extent. 27:18 This or ThatKeep watching towards the end to catch our “This or That” segment where Stacey and Patrice ask these rapid fire questions to each other:• Do you talk to your kids about your finances?• Do you prefer having a joint account with your spouse or separate?• Use debt now to make a purchase or are you going to defer, save, and buy later?

What is the true cost of parenthood? While many people dream of expanding their family, it is important that aspiring parents fully understand the price tag on things like giving birth, childcare, education, adoption and IVF. Modearn™ advisors Beau Wirick and Stacey McKinnon discuss family planning, how personal this process is, and the importance of being aware of these costs.Here are some key takeaways from their conversation: - The average cost of raising a child in the U.S. is approximately $325,000, or $1,500 per month, accounting for necessities like housing, healthcare, food, and transportation. Depending on location and circumstance, this number could be much higher.- Stacey shares that in California, public adoption costs $20,000 with no guarantee of being matched with a child.- According to many online resources, IVF costs $15,000 to $20,000. However, if you add up injections, procedures, and appointments, it is closer to $30,000 for one IVF cycle and $10,000 for each time after that. Oftentimes, health insurance does not cover IVF.- Stacey recommends using an HSA for medical expenses to gain a tax advantage. - Beau and Stacey emphasize that it is okay to make your own decisions about family planning. Try your best to avoid falling into the pressure of what others expect from you, and make decisions that feel right for you. If you cannot have kids or decide not to have kids, there are other ways to give back to the world and fill your life with joy. 

Estate and tax laws are set to expire in 2025, which may usher in new changes. Modearn™ Advisor Stacey McKinnon, Estate and Tax Attorney Brian Standing and Managing Partner of Ascend Advisors Scott Gilmore take the stage at Morton Wealth's 2024 Investor Symposium to discuss how to prepare for these potential modifications. Here are some key takeaways from their conversation:- The tax law that was put in place in 2017(Tax Cuts and Jobs Act) could revert by the end of 2025. - If the estate tax exemption reverts from the doubled limit (currently $13.6 million) to its previous level (around $6.8 million), many more estates would be subject to estate taxes. While the risks of this happening are lower since the election, families with large estates may need to consider accelerating certain planning actions now.- More highlights of the 2017 Tax Cuts and Jobs Act included lowered individual tax rates, limitations on mortgage and SALT deductions, and an increased standard deduction, set to revert if laws are not updated.- Structures like SLATs (Spousal Lifetime Access Trusts) allow tax-efficient transfers. It is an irrevocable trust created by one spouse for the benefit of the other. By transferring their assets to a SLAT, the donor spouse removes their assets from their taxable estate while the beneficiary spouse retains access to them.- Strategies like charitable remainder trusts and donor-advised funds also offer tax benefits while allowing clients to direct funds toward philanthropic goals over time. - Inflation can increase asset values, potentially creating estate tax issues for families whose assets exceed exemption limits.

How does our relationship with money shape our financial goals? How does the way we perceive wealth and success impact our sense of worth? Is it possible to reverse unhealthy money habits and thought patterns? In this episode live from Morton Wealth’s 2024 Investor Symposium, Modearn™ Advisors Patrice Bening, Jenn Caruso and Brittany Yudkowsky explore the complex emotions that make up your “money mindset,” and the power your attitude toward money has on your future.Here are some key takeaways from their conversation:- According to studies by Cambridge University, money habits and thought patterns are typically established by age seven, influenced by family and childhood experiences. - There are four primary money scripts/mindsets: money status, money focus, money avoidance, and money vigilance. - People with a money status mindset generally link their self-worth to their net worth and are more likely to overspend.- People who are money focused view money as a path to fulfillment and freedom, which sometimes leads to compulsive spending/overspending.- Money avoidance means you have a negative view of money and believe it is bad, often avoiding financial management and conversations about money.- People who have the vigilance mindset usually prioritize saving but could often feel anxiety around spending and are reluctant to enjoy their savings/wealth. - Brittany, Jenn and Patrice agree that money scripts can evolve over time due to life events and maturity. When you understand your money mindset, you can also be aware of any unhealthy habits you may have and work to reverse them.- It is crucial to identify your personal values and spend your money accordingly to enhance time, meaningful experiences, and fulfillment. It is also important to focus on personal goals over societal comparisons.'

Do you spend too much? Too little? Just right? Answering this question is more complicated than it might sound. In this session, Morton advisors will help attendees bucket their spending into areas that are most meaningful to them and their lifestyles. For example, how much spending should go toward your memory bank vs. bank account? There are dozens of spending decisions we make on a daily basis, and by having a clear plan, investors will be much more likely to feel empowered to enjoy their wealth.Here are some key takeaways from their conversation:- A spending strategy aligns short and long-term goals with priorities and values. It helps to categorize your needs, wants and dreams separately so you can allocate different parts of your wealth toward different buckets accordingly. It is natural for a spending strategy to evolve throughout life. - Kevin introduces himself as someone who prioritizes creating meaningful experiences and enjoys spending on traveling, concerts, etc. Patrice emphasizes financial responsibility and long-term planning, while Mike advocates for strategic spending and allowing flexibility in achieving life goals. - Session participants identified their personal needs, wants and dreams, illustrating the importance of written goals for clarity and accountability. - Needs include things like housing, healthcare and food. Wants are short-term desires like a vacation in the next year or home upgrades. Dreams are long-term aspirations like a second home or early retirement.- When building your spending plan, it is crucial to start with an emergency fund (3-6 months of expenses), take advantage of employer 401(k) matches, pay off high-interest debt before investing, and automate savings to ensure consistent contributions toward goals. - Younger generations often lack guidance due to insufficient assets under management. Morton’s approach includes working with clients on financial decisions without requiring a traditional AUM threshold.

Did you know that two-thirds of high-net-worth Americans who work with a financial advisor own a second home? The one-third who don't already may be considering it... but, there are some crucial questions to ask before anyone should start scrolling through Zillow. What are the pros and cons of owning a second property? What are the nuances of renting or keeping it solely for personal use, and what would make it a worthwhile investment? How about owning with your family members? Modearn™ Advisors Stacey McKinnon and Thao Truong are here to explore the complexities, risks, and benefits of calling more than one place, "home."Here are some key takeaways from their discussion: - Rental property should ideally generate 4-6% in annual rental income compared to its value to be considered a positive investment.- If the property is regularly rented, many expenses can possibly be written off.- Hiring a property manager can help reduce stress and effort but comes at a cost.- The cost of both your primary and secondary homes combined should cost less than 40% of your post-tax income.- Don't forget to factor in unexpected maintenance and repair fees while building your emergency fund.- If you rent your home out, should you go the short-term route (Airbnb/Vrbo) or long-term? Short-term rentals can be profitable but may come with high fees, strict regulations, and community pushback, making them riskier investments. Long-term rental issues include tenant disputes, eviction laws, and hidden expenses.- Forming an LLC can offer liability protection.- Instead of direct property ownership, investing in a private real estate fund may offer diversification and passive income without management hassles.- Finally, while real estate can be a strong investment and build family wealth, thorough research, honest financial evaluation, and professional guidance are crucial for success.

Making decisions around your finances can be overwhelming, with countless ways to make mistakes along the way. But what are the most common and costly money errors you should avoid?In this episode, Modearn™ advisors Patrice Bening and Beau Wirick open up about their personal experiences and reveal the three biggest financial missteps they wish they'd never made—so you can learn from their past and steer clear of these pitfalls yourself.Here are some key takeaways:- Not having a spending strategy: It's easy to spend unintentionally when you don't have a plan. Many of us overspend on short-term gratification and end up missing opportunities that could've changed our lives in considerably significant ways. Create a realistic spending strategy that gives purpose to your money and aligns with your long-term goals and values.- Not using credit wisely: Many of us are afraid of debt because no one told us it can be a huge leverage! Using debt strategically (like taking a mortgage on a rental property) can enhance investment returns compared to buying with cash, thanks to tax deductions.- Not paying yourself first: Did you know that investing $5,000 annually for 40 years amounts to $1 million, but investing the same amount for 30 years, just 10 years less, compounds to only $500,000? Time is your best friend - prioritize investing now. Instead of saving what's left after spending, spend what's left after saving and investing.

While it can be fun to daydream about your improved home, it can get surprisingly costly to execute - financially and emotionally. With increasing production and labor costs, people are spending 60% more on home renovations now than in 2020. In this episode, Modearn™ advisors Joe Seetoo and Kevin Rex share their personal experiences with renovations and discuss strategies to mitigate remodeling costs (as well as the stress).Here are some key takeaways from their conversation:- COVID-19 and lifestyle changes have made homes more important as places of rest, work, and social hubs, increasing the desire for upgrades.- Joe shares his experience with a major remodel that required moving his family out due to extensive structural work. Large-scale renovations can be an incredibly stressful process, both emotionally and financially. It is important for couples to prepare for the amount of time and energy remodeling can take, from interviewing contractors to making sure your vision aligns with your partner's and having to make quick decisions over the phone during the work day. - Kevin and Joe discuss the importance of budgeting and planning, noting that remodeling often exceeds initial estimates by 20–30% or more.- They explore various financing options, such as home equity lines of credit, 401k loans, and borrowing against securities. Joe also recommends being intentional with your short-term cash management; for example, he used money set aside for taxes to fund renovations and replenished that tax-paying account with income from his job.

Leading a modern business isn't easy, especially since the landscape around work and fulfillment has changed so much this past decade. How can business executives navigate these complexities, ensure their team feels fulfilled, take care of clients, and grow their company?In this episode, Morton Wealth CEO Jeff Sarti and COO & CMO Stacey McKinnon reflect on the evolution of our firm, sharing the wins and lessons that shaped our journey, including how we’ve reimagined leadership, embraced innovation, and stayed focused on what matters most: our people and clients. Here are some key takeaways:- The firm grew from 18 to nearly 60 team members over the last decade, shifting from reactive operations to intentional growth and structure.- Lon Morton founded our firm on the principle of innovation and client-first thinking, rejecting the traditional Wall Street model in favor of truly customized solutions.- Stacey and Jeff emphasize company growth isn’t for growth’s sake, but to create opportunities for clients and team members, including equity ownership and career advancement.- Instead of top-down command culture, Morton fosters collaborative, emotionally intelligent, feedback-driven leadership that supports individual growth and team cohesion. - Jeff and Stacey also commit to innovation in both marketing and work culture — investing in advisors’ online presence and embracing flexibility in hybrid work.- We are constantly advancing our services to meet our clients’ needs and democratize access to quality investments and financial advice.

Did you know that 70% of the time, family assets are lost from one generation to the next, and assets are gone 90% of the time by the third generation? Giving, receiving, and using one's inheritance wisely isn't easy and usually takes a lot of intentional planning and emotional consideration.In this episode, Modearn™ advisors Kevin Rex and Stacey McKinnon share their tips on all things inheritance to ensure you are prepared financially, relationally, and emotionally, when giving or receiving. You should watch this conversation if you're interested in...- Learning whether it’s better to give money during your lifetime or after death- Avoiding common mistakes when receiving your inheritance- Smart strategies for structuring inheritance to reduce family conflict and maximize impact- Why “fair” doesn’t always mean “equal” — and why that’s okay

Using your credit card points strategically is an art that can land you some pretty cool vacations when you do it right. In this episode of Couchside Conversations, Modearn™ advisor Chris Galeski and his wife, Briana, share how they turn everyday spending into unforgettable travel experiences. Tune in if you're interested in...- The pros and cons of popular cards like the American Express Platinum.- A fairly new credit card, Bilt, that allows renters to earn points on their rent payments.- How to pick the right card based on your preferences and lifestyle.- Chris and Briana's favorite online resources that help them stay updated with travel deals and credit card strategies.- Why hoarding points can cost you, and how inflation affects point value.

Three years ago, we launched Modearn™, a flat-fee financial planning service designed for Gen Xers and Millennials seeking personalized advice without the traditional barriers. In this episode of Couchside Conversations, financial advisors Stacey McKinnon and Beau Wirick share the story behind Modearn™, why it matters, and how partnering with a Modearn™ advisor can help you make smarter decisions in every area of your life.Tune in if you're interested in...- How personalized financial advice can fit your life today—not just when you’re retired or already wealthy.- The truth behind saving vs. spending and planning for your kids’ education—all the big decisions Millennials and Gen X are juggling right now.- Why being able to call someone who knows your full financial picture is game-changing.- How Modearn™ can help you access resilient alternative investments.

Did you know that approximately one in three Americans feels uncomfortable talking about finances with their partner? Although it’s a sensitive topic, money is a critical part of relationships that needs to be discussed with intention. In this episode, Modearn® Advisors Stacey McKinnon and Michael Grosslight explore how money stories and habits shape the way couples approach financial decisions. They share real-life examples, tips, and strategies for creating healthier money conversations at home.Tune in if you’re interested in…* Tips for creating a safe space to talk about money (and when a “referee” can help)* Navigating different spending styles and risk tolerances as a couple* Understanding how your “money story” influences financial decisions in marriage* Balancing autonomy with transparency in shared finances* Practical strategies for aligning money choices with shared goals

Being your own boss comes with flexibility and freedom... but it also comes with the responsibility of figuring things out on your own. In this episode of Couchside Conversations, financial advisors Kevin Rex and Mike Rudow break down three of the most common (and expensive) mistakes they see business owners make. Tune in if you're interested in…• Choosing the right entity structure (LLC, S Corp, C Corp) for your goals• Understanding how to pay yourself in the most tax-efficient way• Balancing salary vs. distributions and avoiding costly IRS mistakes• Exploring retirement strategies designed specifically for business owners• Learning how to build a business that supports your long-term goals*SUBSCRIBE*YouTube: https://www.youtube.com/@modearnbymorton *FOLLOW*Instagram: https://www.instagram.com/modearn_by_morton/ *CONNECT*with Kevin on LinkedIn: https://www.linkedin.com/in/kevin-rex-morton/with Mike on LinkedIn: https://www.linkedin.com/in/mrudow1/*VISIT*our website to learn more about us: https://www.mortonwealth.com*ABOUT US*Let us introduce ourselves! We are Modearn™, a platform that provides proactive and creative financial advice for the next generation of earners out there. Because the truth is, you shouldn’t have to wait until you’ve already accumulated your wealth to get solid financial advice. Besides, research has shown the younger you start to invest and plan for your future, the more successful you will be in the long run. That’s why we created Modearn™, an offering powered by Morton Wealth that will remind you of a concierge doctor, but with planning and advice sprinkled in throughout the year. We will be there when you need us. *SCHEDULE* an introductory call with a Modearn™ advisor: https://www.mortonwealth.com/services/modearnInformation presented herein is for discussion and illustrative purposes only and is not intended to constitute financial advice. The views and opinions expressed by the speakers are as of the date of the recording and are subject to change. It should not be assumed that Morton will make recommendations in the future that are consistent with the views expressed herein. These views are not intended as a recommendation to buy or sell any securities, and should not be relied on as financial, tax or legal advice. You should consult with your finance professional, accountant, or tax professional before implementing any transactions and/or strategies concerning your finances.#businessowners #businessownertips #financialadvisor #financialplanning

Did you know that individuals who give to charity are more likely to feel happy, satisfied, and a higher sense of purpose? In this eye-opening episode of Couchside Conversations, financial advisors Beau Wirick and Patrice Bening explore the real meaning behind generosity, different giving styles, and how to optimize your tax strategy. Tune in if you're interested in…• Making giving a consistent (and joyful) part of your financial plan• Finding clarity on what to support—and why it matters• Teaching your kids or grandkids the value of generosity• Exploring donor-advised funds, appreciated stock strategies, and legacy giving• Understanding how giving back can strengthen your sense of community