PODCAST · business
Dirt to Sky Business Podcast
by Jordan Hill
Learn how to make your small business take flight with the Dirt to Sky Business Podcast
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Stop Wasting Time | Protecting Your Most Precious Asset
After a year of hosting the Dirt to Sky business podcast and learning from dozens of successful guests, host Jordan Hill shares essential strategies for time management and protecting your calendar. This episode explores how to treat your time like a financial budget, implement effective time blocking, and maintain a healthy work-life balance while growing a business.In this episode, you’ll learn:- How to use time blocking to ensure you hit your weekly objectives.- Strategies for reviewing and adjusting your schedule to stay punctual and present.- The importance of accountability and sharing your calendar with key partners.- How to identify and limit "time wasters" like social media.- Proven methods for protecting your calendar from external demands while still giving back to your community.Develop a greater vision with Jordan Hill on the Dirt to Sky Podcast. Bringing on a powerful aray of guest that exclusively features their talents and respective position in their work and community.FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST
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He Risked EVERYTHING to Buy a Basketball Team (Now It’s Thriving) | Jason Conrad Story
In this episode of the Dirt to Sky Business Podcast, Jordan Hill sits down with Jason Conrad, owner of the Salem Capitals, to unpack one of the most unconventional journeys in sports and business.From playing professional basketball overseas to cashing out his savings, 401k, and stocks to buy a team with only $2,000 left in his bank account Jason shares what it really takes to build something from the ground up.Develop a greater vision with Jordan Hill on the Dirt to Sky Podcast. Bringing on a powerful aray of guest that exclusively features their talents and respective position in their work and community.FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST#Business #BusinessPodcast #SmallBusiness #BusinessGrowth
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From Struggling Finances to Thriving Community: Leadership Lessons from the Salem Chamber CEO
In this episode of the Dirt to Sky Business Podcast, host Jordan Hill sits down with Tom Hoffert, CEO of the Salem Area Chamber of Commerce. Tom shares his incredible journey growing up in Salem, the lessons he learned from entrepreneurial grandparents, and how he stepped into leadership during one of the chamber’s toughest financial moments. From “burn the boats” leadership mentality to building a culture of trust, mentorship, and resilience, this conversation dives deep into what it really takes to lead an organization and support small businesses in a community.If you’re an entrepreneur, business owner, or leader looking for inspiration, this episode is packed with powerful insights on leadership, mindset, and building strong networks.FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST#Business #BusinessPodcast #SmallBusiness #BusinessGrowth
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Leading with Confidence When You’re the Youngest in the Room | Faith, Leadership & Culture
In this episode of the Dirt to Sky Business Podcast, Jordan Hill sits down with Rob Beckley, High School and Young Adult Pastor at Morning Star Community Church in Salem.Rob shares his journey into leadership at a young age, how he leads large teams of volunteers, builds healthy culture, handles conflict, and protects his family life while carrying the emotional weight of serving others. This conversation is packed with leadership lessons that apply far beyond ministry and directly into business, management, and entrepreneurship.Whether you’re a business owner, executive, manager, or emerging leader, this episode explores what it really means to lead with confidence, compassion, and purpose.Sponsored by Collier LawInterested in sponsoring the podcast? Reach out to Jordan Hill.⏱️ Timestamps0:16 – Introduction & sponsorship0:38 – Meet Rob Beckley and his role at Morning Star1:09 – Becoming a leader at a young age2:36 – Leading 100+ students and 18 volunteers3:18 – Growing up without faith and discovering purpose5:13 – Choosing ministry over engineering7:25 – Starting as an intern and leading older volunteers8:58 – Confidence vs insecurity as a young leader11:06 – How confidence is built through action12:06 – Leading people toward mission, not personality13:01 – Building strong team culture14:21 – “We” language and leading alongside your team15:18 – Hiring slowly and protecting culture16:05 – Conflict resolution and healthy confrontation18:46 – Micromanaging vs giving a long leash20:11 – Learning leadership styles from mentors22:45 – Work-life balance challenges24:40 – Setting boundaries and protecting family time27:00 – Parenting, priorities, and intentional presence29:02 – Compassion overload and emotional burnout31:01 – Creating healthy emotional distance32:12 – The importance of quiet and reflection33:05 – How upbringing shaped leadership values35:00 – Focusing on who you want to become36:00 – Keeping volunteers motivated38:23 – Seasons of doubt and wanting to quit39:03 – Defining success as faithfulness40:42 – Providing for family while following calling43:01 – Handling praise and keeping ego in checkDevelop a greater vision with Jordan Hill on the Dirt to Sky Podcast. Bringing on a powerful aray of guest that exclusively features their talents and respective position in their work and community.FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST#Business #BusinessPodcast #SmallBusiness #BusinessGrowth
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How SEO, AI, and Grit Build Million-Dollar Businesses | Melody Campbell
From single mom to “million-dollar business builder,” Melody Campbell breaks down what actually grows a business in today’s SEO + AI landscape. In this episode of Dirt to Sky Business Podcast, Melody shares hard-earned lessons from 20+ years in digital marketing, how SEO is evolving alongside AI, why results matter more than credentials, and how resilience, pivots, and people-first thinking create long-term success.If you’re a business owner wondering why the phone isn’t ringing, how AI is changing search, or how to scale without burning out, this episode is a must-listen.Episode Highlights & Timestamps:00:00 – Intro & sponsor shoutout00:40 – Meet Melody Campbell, “The Small Business Guru”01:30 – Building a business as a single mom02:10 – From print marketing to predicting the internet boom03:20 – Why Melody chose SEO as her core focus04:00 – Turning small local businesses into six- and seven-figure companies05:30 – Why she only works with one business per category per area06:40 – Early tech obsession, AOL days, and learning before it was cool08:20 – Results over credentials: why execution is the real currency09:20 – Case studies that speak louder than marketing claims10:10 – Learning to price your value and stop undercharging12:00 – Why Melody doesn’t sell discounts, only results13:20 – What every business should do before hiring SEO help14:00 – Google Business Profiles and free visibility strategies16:50 – How AI is changing how people search and buy18:00 – SEO isn’t dead: why search still matters in an AI world20:20 – Why networking and social media alone aren’t enough22:30 – How AI rewards expertise, authority, and real stories24:00 – Building trust online with FAQs, case studies, and proof27:00 – Pivots, setbacks, and rebuilding after major life events30:00 – “Life is 50/50” and learning to solve problems instead of fearing them33:00 – Lessons from parenting, resilience, and choosing your hard34:45 – Bodybuilding, confidence, and rebuilding strength later in life36:50 – Showing up before you feel ready38:00 – Final thoughts on growth, discipline, and self-belief59:30 – Closing episode👉 Subscribe for more real conversations with business owners who’ve built success from the ground up.
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Live Podcast: Energize and Elevate Event
Recorded live at Energize & Elevate 2026, Jordan Hill sits down with Kyle and Lindsay Rouse—a married “power couple” balancing careers, three daughters, and a bodybuilding lifestyle that reshaped their routines, time management, and relationship.They talk about how bodybuilding started for them (almost by accident), why prepping for shows together brought them closer (even when everyone warned them not to), and how they handle the real-life stuff people don’t always see: planning meals, staying consistent with kids and work, bringing food to events, and keeping their mindset grounded through faith—even in a sport built on comparison.If you’re overwhelmed and want a realistic starting point, their advice is simple and repeatable: start small, move daily, and stack habits one at a time.What you’ll hear in this episodeHow Kyle and Lindsay got into bodybuilding while raising three kidsRoutine + time management that actually works in real lifeStaying disciplined without turning it into unhealthy perfectionismFaith as a reset button when pressure and comparison hitBeginner-friendly advice for busy parents and professionals
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Brad Lea's SHOCKING Truth Relationships Built My Empire, NOT Money
Join Jordan Hill on the Dirt to Sky Business Podcast as he sits down with the legendary Brad Lea, founder and CEO of Lightspeed VT, for an electrifying conversation packed with untold business secrets and hard-hitting truths! (0:21)Brad Lea reveals his personal journey from a "shitbox shack" to building multi-million dollar businesses (4:40), sharing the pivotal moment he learned the value of authenticity and why it's your greatest filter for success (3:36). Discover why Brad believes relationships are key to building lasting wealth (11:39) and why valuing money over human connection can lead to losing both. (12:49)Learn about Lightspeed VT (6:45), Brad Lea's revolutionary interactive training technology that serves as an affordable, on-demand training department for businesses of all sizes – from small companies to giants like General Motors and Ashley Furniture (9:28).In this powerful episode, you'll learn:Brad Lea's personal journey to authenticity and its impact on his success (4:31).The critical lesson: why relationships are more important than money in business and life (11:39).How to leverage your network for financial success without "using" people (15:24).Brad Lea's surprising advice on buying businesses vs. building from scratch for faster wealth accumulation (19:54).The mindset, skill set, and habits essential for sustained success and wealth building (38:46).Why taking personal responsibility and seeking new information is crucial for changing your results (39:11).Don't miss these controversial business insights that challenge conventional thinking and provide a clear path to elevating your business and personal life!Thank you to today's sponsors: Embraced, Age Prepared, and Beautiful Blinds and Beyond (0:26).Develop a greater vision with Jordan Hill on the Dirt to Sky Podcast.FOLLOW OUR SOCIALS!IG AND TIKTOK: @DIRTTOSKYPODCAST#Business #BusinessPodcast #SmallBusiness #BusinessGrowth #BradLea #Entrepreneurship #WealthBuilding #Relationships #Mindset #SalesTraining #BusinessStrategy #LightspeedVT #SuccessSecrets #JordanHill #DirtToSkyPodcast
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Nobody Cares, Work Harder: Cameron Hanes on Discipline, Legacy, and Doing the Work
Cameron Hanes sits down on the Dirt to Sky Business Podcast to talk about hard work, discipline, and the mindset behind his “nobody cares, work harder” philosophy. He opens up about growing up outside Springfield, chasing his father’s approval, and how that drive shaped the way he approaches life, hunting, and business.Hanes explains his daily “lift, run, shoot” routine, why preparation matters more than motivation, and how what you do when no one is watching shows up in your results. He shares lessons learned from parenting, leadership, surrounding yourself with the right people, and shifting from a scarcity mindset to believing there’s room for everyone to win.The conversation covers bow hunting, endurance training, accountability, legacy, and using personal struggles as fuel rather than excuses. This episode is for entrepreneurs, athletes, and anyone who believes effort, consistency, and ownership still matter.FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST
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Doing What You’re Built For: The Business of Self-Awareness
In today’s episode of the Dirt to Sky Business Podcast, host Jordan Hill sits down with her husband and business partner, Mike Hill, to share an honest and powerful conversation about career pivots, leverage, and personal growth.Mike walks us through his journey from the Army National Guard to IT, and ultimately into real estate—where he’s spent the last six years building a successful, people-centered business. He opens up about stepping away from the security of a W2 job into the uncertainty of a 1099 role, learning the hard truth that your results directly reflect your effort.This episode dives deep into the importance of self-awareness, understanding your DISC personality, and why trying to “fix” your weaknesses may actually slow you down. Mike shares how leveraging the right people—from transaction coordinators to assistants and partners—allowed him to focus on what he does best: building relationships and leading.You’ll also hear a powerful story about ego, confidence, and a perceived failure that became a defining growth moment—one that helped him close hundreds of deals and build long-term trust with clients.A huge thank you to Collier Law for sponsoring today’s episode. We’re also currently looking for one more long-term sponsor to partner with the Dirt to Sky Business Podcast.Call to Action (CTA):🎧 Tune in now and discover why surrounding yourself with people better than you might be the smartest business move you’ll ever make.👉 Interested in sponsoring the podcast or connecting with Mike? Reach out today and be part of the journey.
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Inside the Vineyard Empire: Mike Osborn Tells All
In this episode, we sit down with Mike Osborn, the new CEO leading Willamette Valley Vineyards into its next era of growth and innovation. From building Wine.com in its early days to stepping into one of Oregon’s most iconic wineries, Mike brings a rare combination of entrepreneurial vision and deep industry insight.He shares what makes Willamette Valley Vineyards so unique, why Oregon wine has captured global attention, and how he’s navigating the complexity of running a destination-focused brand with multiple tasting rooms, restaurants, and national distribution.We dive into leadership, culture, sustainability, the future of wine experiences, and the mindset required to lead a company that blends craftsmanship, hospitality, and large-scale operations.If you’re passionate about wine, business strategy, or the journey of modern CEOs, this episode is packed with value.Want more episodes like this?👉 https://salembusinessjournal.org/podcast/FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST#Business #BusinessPodcast #SmallBusiness #BusinessGrowth
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Building Beauty + Building Yourself: Confidence, Purpose & Business
In this episode of the Dirt to Sky Business Podcast, Jordan Hill sits down with Christine Lewy, founder and CEO of Divine Complexions — a powerhouse entrepreneur, artist, and leader who built one of Oregon’s most loved beauty brands through vision, grit, and heart.Christine’s journey is all about growth, courage, and stepping into the version of yourself you always knew you could become. If you're chasing a dream, building something from nothing, or learning to believe in yourself again, this episode is for you.✨ Connect with Christine:Instagram: @christinelewyDivine Complexions: divinecomplexions.comThank you Audio To-Go for sponsoring this episode🔔 Subscribe for weekly conversations that take your mindset and business to new heights.💬 Comment your favorite insight below.⬆️ Share this episode with someone who needs a boost today.📺 Want more episodes like this? Find them here: salembusinessjournal.org/podcastFOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST#Business #BusinessPodcast #SmallBusiness #BusinessGrowth
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A Thousand Miles to Freedom: John Safi’s Unbelievable Journey
In this episode of the Dirt to Sky Business Podcast, John Safi takes us through an incredible journey that began in a small Afghan village and led him through years on the front lines as a U.S. military combat interpreter. Shot in combat and shaped by unimaginable challenges, John later immigrated to the United States, rebuilding his life in Texas, Massachusetts, and now Oregon — the place he proudly calls home.Today, John is a senior in college, an author with two published books, and the founder of Rakistan Security LLC, providing federal wildfire security services across the Northwest. He also serves as an employment coordinator with Salem For Refugees, helping newcomers build a future in America.John shares powerful stories from combat, cultural misunderstandings, and lessons in resilience, gratitude, and courage — reminding us that “life is a chance” and we’re capable of far more than we think.His third book, A Thousand Miles to Freedom, is coming soon.📌 Connect with John: Instagram, Facebook & X under Nerola John Safi📘 combatinterpreter.com🎧 Listen to more episodes: https://salembusinessjournal.org/podcast/FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST#Business #BusinessPodcast #SmallBusiness #BusinessGrowth
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Purpose Over Pride: What he learned from losing everything
In this episode of the Dirt to Sky Business Podcast, Tim Rist from Discover Oregon Real Estate shares how vision, humility, and service can redefine success.From starting college at 15 and running a business at 17, to helping the City of Corvallis address homelessness, Tim’s story is one of grit, gratitude, and purpose. His upcoming book “Find Your Place” explores how he turned personal challenges — including a time of voluntary homelessness — into a lifelong mission to end homelessness of both body and spirit.Tim also discusses the Curiosity Collective, a movement encouraging people and businesses to give 1% of their income to causes that matter. For Tim, generosity isn’t just charity — it’s a catalyst for growth and transformation.✨ Learn how big goals, humble leadership, and small acts of giving can create lasting change.👉 Watch the full episode and explore more inspiring Oregon stories at:https://media.salembusinessjournal.org/#Leadership #RealEstate #PurposeDriven #OregonVoices #Homelessness #CommunityImpact #FaithInAction #SalemOR #HumanityFirst
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Pushing Through Fear: Josh’s Journey
💬 In this episode of Dirt to Sky Business Podcast, Jordan Hill talks with Josh C., owner of Shadow Protection LLC, a growing Oregon-based security company.Josh opens up about his journey from a tough childhood and military discipline to entrepreneurship and MMA fighting. He shares how his first year of failure revealed his true strength, how faith and resilience shaped his mindset, and why he believes fear is a signal to move forward — not stop.🔥 A raw and inspiring conversation about faith, discipline, and chasing dreams even when doubt screams louder.👉 Watch the full episode and explore more local stories at:https://media.salembusinessjournal.org/FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST#EntrepreneurMindset #BusinessStories #OregonBusiness #FaithDriven #Motivation #SmallBusiness #PodcastClip #Leadership #GrowthMindset #InspiringTalk #Business #BusinessPodcast #SmallBusiness #BusinessGrowth
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Spend Less, Make More, Invest the Difference: The Trevor Howard Mindset
Develop a greater vision with Jordan Hill on the Dirt to Sky Podcast. Bringing on a powerful aray of guest that exclusively features their talents and respective position in their work and community.💰 What does it really take to build wealth and retire early? In this episode, real estate investor Trevor Howard shares how he went from a 9-to-5 engineer to achieving financial freedom at just 24 years old. Trevor breaks down his simple yet powerful strategy: “Buy real estate and wait.” He explains how house hacking, smart partnerships, and disciplined investing helped him build a multi-million dollar portfolio — and what lessons he learned from both wins and setbacks along the way. From living rent-free to co-founding Stack Asset Group with billion-dollar goals, Trevor’s story is packed with insight, honesty, and practical advice for anyone ready to take their first step toward financial independence. 🏘️ Listen now and learn the mindset that could change your future. FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCASThttps://media.salembusinessjournal.org/#Business #BusinessPodcast #SmallBusiness #BusinessGrowth #FinancialFreedom #WealthBuilding #Investing #Entrepreneurship #TrevorHoward #DealJunkies
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🥊 Knocking Out Limits: Lisa’s Journey to Empower Women Through Boxing
Develop a greater vision with Jordan Hill on the Dirt to Sky Podcast. Bringing on a powerful aray of guest that exclusively features their talents and respective position in their work and community.🥊 From pop-up boxing camps to one of the only all-female boxing gyms in the U.S., Lisa’s journey is a story of courage, growth, and empowerment. In this episode of the Salem Business Journal Podcast, she shares how Women’s Boxing International was born, the powerful community behind it, and how she’s helping women build confidence — both in and out of the ring. 💪 Tune in and get inspired by a story that proves strength comes from lifting others up. 🎙️ FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST#Business #BusinessPodcast #SmallBusiness #BusinessGrowth #SalemBusinessJournal #WomensBoxingInternational #WomenInSports #Empowerment #BoxingForWomen #CommunityDriven #Inspiration
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Fresh Flavors, Bold Vision: The Story Behind PINTXO'S Salem
Develop a greater vision with Jordan Hill on the Dirt to Sky Podcast. Bringing on a powerful aray of guest that exclusively features their talents and respective position in their work and community.In this episode of the Dirt to Sky Business Podcast, we sit down with Tommy, owner and chef of Salem’s newest restaurant, PINTXO'S. Tommy shares his journey from working in restaurants as a teenager to choosing bartending over engineering—and ultimately launching PINTXO'S in downtown Salem. With a vision inspired by northern Spain, PINTXO'S brings authentic flavors, fresh ingredients, and a welcoming atmosphere to the local food scene. From patatas bravas and empanadas to Spanish wine and European cocktails, Tommy explains how PINTXO'S offers something for everyone—whether it’s happy hour or a more upscale dining experience. He also talks about the challenges of starting a business, his philosophy on treating employees well, and his passion for creating a positive work culture. 🎙️ Guest: Tommy, Owner & Chef of PINTXO'S 📌 Topics: Entrepreneurship, Restaurants, Spanish Cuisine, Community, Leadership FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST#Business #BusinessPodcast #SmallBusiness #BusinessGrowth #DirtToSkyPodcast #PintxosSalem #SpanishFood #SalemOregon #Entrepreneurship #RestaurantLife #BusinessPodcast #AuthenticCuisine
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Building a Media Company: Inside Jesse Peone's SBJ Transformation
Develop a greater vision with Jordan Hill on the Dirt to Sky Podcast. Bringing on a powerful aray of guest that exclusively features their talents and respective position in their work and community.In this episode of the Salem Business Journal Podcast, we sit down with Jesse Peone, owner of the Salem Business Journal. Jesse shares how SBJ has evolved from a traditional print paper into a full-scale media company, with a mission to support small businesses, strengthen the community, and provide a platform for civil discourse. He also discusses the launch of multiple podcasts: the SBJ Podcast, Dirt to Sky Business Podcast, the Spanish SBJ Podcast, and The Native Podcast—each designed to reach new audiences and bring fresh perspectives to the community. 🎙️ Guest: Jesse Peone 📌 Topics: Business Media, Community, Podcasts, Local Growth #SalemBusinessJournal #JessePeone #BusinessPodcast #DirtToSky #LocalMedia #OregonBusiness #EntrepreneurshipFOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST#Business #BusinessPodcast #SmallBusiness #BusinessGrowth
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Behind the Lens with Chris Fischer: Film, Vision & Experience
In this episode, we sit down with filmmaker Chris Fischer to learn more about his journey in the world of film and storytelling. Chris shares insights into his creative process, his experiences working across different projects, and what it takes to bring powerful stories to life on screen. We also dive into the challenges and opportunities of the filmmaking industry, the inspiration behind his work, and a closer look at the exciting projects he is currently developing, including the vision behind All Around Project. Whether you’re passionate about film, curious about the creative process, or looking for inspiration from a storyteller shaping his own path, this conversation offers a unique glimpse into the life and work of Chris Fischer. 🎬 Guest: Chris Fischer – Filmmaker, Director, Storyteller ✨ Topics: Filmmaking, Creativity, Storytelling, Industry Insights, Future Projects 📌 Subscribe for more inspiring interviews with creators and innovators.
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More Than Numbers: Inside WORTTTH with Matt Budden
Develop a greater vision with Jordan Hill on the Dirt to Sky Podcast. Bringing on a powerful aray of guest that exclusively features their talents and respective position in their work and community.In this episode, we sit down with Matt Budden, co-founder of WORTTTH Advisory, to explore his journey from a Chartered Accountant in South Africa to a visionary leader in relational financial services. Matt shares how WORTTTH blends rigorous financial analysis, bespoke valuation, advisory, and fractional CFO solutions with a deeply relational and sustainability-focused approach.We dive into the core philosophy of WORTTTH – Transform Tomorrow Together – and uncover how their client-centric, community-driven model helps business owners build impactful and enduring ventures. Whether you're an entrepreneur, finance professional, or simply curious about conscious business-building, this conversation is packed with insight, strategy, and inspiration.FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCASTLearn more about WORTTTH: https://worttth.com/about-us/Follow them on Instagram: @WORTTTHSubscribe for more stories with founders and innovators transforming their industries.Like, comment, and share to support the podcast and our guests!#WORTTTH #MattBudden #FinancialAdvisory #SustainableBusiness #RelationalFinance #TransformTomorrowTogether #Entrepreneurship #BusinessPodcast #Business #SmallBusiness #BusinessGrowth
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From Vision to Reality: The Journey of Real Accounting’s Owners
In this episode, we sit down with the founders of Real Accounting to hear the story behind the company. From their personal journeys and the challenges they faced, to how Real Accounting came to life and continues to grow, this conversation offers an inspiring look at the people behind the brand. We talk about their vision, their experiences as business leaders, and what it takes to build a company that values trust, community, and results. Whether you’re interested in entrepreneurship, accounting, or just love hearing stories of passion and perseverance, this episode is one you won’t want to miss. 💼 Learn more about Real Accounting: https://realaccounting.biz📌 Subscribe for more interviews and inspiring stories. FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST#Business #BusinessPodcast #SmallBusiness #BusinessGrowth #RealAccounting #Entrepreneurship #BusinessJourney #FoundersStory #AccountingLife #Leadership
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The Mind-Reading Magician: Building a Career in Wonder with Fin
🎩 Meet Finn— a professional magician, mentalist, and emerging leader in the Pacific Northwest performance scene. In this episode of Dirt to Sky Business Podcast, Finn joins host Jordan Hill for a conversation about growing up with a gift for performance, finding community as an entertainer, and building a career rooted in magic, mentorship, and creative risk.From mind reading to building confidence on stage, Finn shares how he went from curious kid to one of the most recognizable entertainers in Oregon. Whether you're building something new or leveling up what you’ve already started, you're in good company here.🔔 Subscribe for weekly episodes!
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Leadership Development for Today's Workforce | Kristine Medyanik (Dr. K)
In this episode of the Dirt to Sky Business Podcast, we sit down with Dr. Kristine Medyanik — aka Dr. K — founder of Shattered Glass Leadership, leadership coach, and college professor.Dr. K. shares her powerful journey and dives into what it really takes to lead in today's evolving workplace — especially for women balancing career and life during the pandemic.💡 What You’ll Learn:The four leadership styles in her "Ways to Lead" assessment: Nice Way, Fun Way, Right Way, My WayHow self-awareness, diversity, and community shape effective leadershipGen Z in the workforce and the future of onboardingCommon leadership blind spots and how to fix themWhether you're managing a team or leading without a title, this episode will shift how you think about influence, growth, and real leadership.📲 Connect with Dr. K:🌐 shatteredglassleaders.com📱 @ShatterglassLeadership on Facebook, Instagram & LinkedIn🔔 Don’t forget to like, subscribe, and hit the bell for more inspiring conversations!#LeadershipDevelopment #WomenInLeadership #DrK #DirtToSkyPodcast #GenZWorkforce #TeamDynamics #EmotionalIntelligence
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The "Five Fs" of Success: Faith, Family, Finance, Fun, and Fitness with Alex Ferry
In this episode, Alex shares his story—from growing up in Salem and playing basketball to building a successful insurance agency rooted in family legacy. He talks about the values that drive his work, how his team builds community through branding (yes, including those iconic Jeeps), and how personal branding plays a role in business growth.We also dive into his “5 Fs” framework: faith, family, finance, fun, and fitness, and how he and his wife plan their goals with intention. Plus: AI in marketing, real estate investing, and how fitness and discipline impact every part of life.
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#16 I Knew Nothing About Business (Until This!) | From Overwhelmed to Organized
In this episode of the Dirt to Sky Business Podcast, we sit down with Jackie—entrepreneur, cleaning company founder, and membership manager at the Salem Chamber of Commerce.From launching Jackie’s Natural Cleaning Inc. to helping local businesses thrive, Jackie shares real, unfiltered insights on:✅ Starting and scaling a service business✅ Learning from client feedback✅ Building strong business networks (BNI & Chamber)✅ Managing teams + staying legally protected✅ Defining your version of success✅ Collaborating with the competition✅ Finding ideal clients & handling rejectionWhether you’re in the cleaning industry, a small business owner, or just getting started, Jackie’s story is packed with practical lessons and inspiration.🎧 Powered by: SMI Real Estate & Collier Law🔗 Connect with Jackie: @jackiesnaturalcleaninginc6666 #CleaningBusiness #Entrepreneurship #SmallBusiness #SalemOregon #BusinessTips #Networking #BusinessPodcast #JackiesNaturalCleaning #SalemChamberFOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST
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#15 Dropped Out of College for Music? TALBOTT BROTHERS Reveal the Best Advice They EVER Got
Join us on the Dirt to Sky Business Podcast as we sit down with country music artists Nick and Ty Talbot of the Talbot Brothers! Discover their journey from Imperial, Nebraska to making waves in the music industry, with a special stop in Eugene, Oregon.In this episode, the brothers share invaluable advice on treating your passion like a business from day one. They reveal the "best advice" they ever received: forming an LLC at just 19 years old, and how this foundational business decision shaped their success.Sponsored by: Collier Law & Smi Real EstateFOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST
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#14 Success in Business & Life Balance with Jon Moore | Physical Therapy Project
🚀 Want to build a business and a life rooted in fitness, fulfillment, and freedom?Join Jordan Hill as she interviews Jon Moore, a performance physical therapist and founder of The Physical Therapy Project, on how to redefine success beyond just business.In this episode, Jon shares:💡 His unique approach to physical therapy and long-term health🔓 How he broke free from the traditional healthcare model🤝 The power of community, vision, and intentional living🏅 Lessons from sports that apply to entrepreneurship and personal growth👨👩👧👦 How to build a thriving business while prioritizing family and self-care🔍 What You’ll Learn:🎯 How to identify your ideal client📱 Modern marketing strategies for health & wellness professionals❤️ Why community and connection are key to success⚖️ How to balance business, family, and personal fulfillmentWhether you're a physical therapist, health entrepreneur, or someone looking to live more intentionally, this episode is full of real, actionable insight.Follow Jon Moore and The Physical Therapy Project:📸 Instagram: https://www.instagram.com/thephysicaltherapyproject/FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST#Business #BusinessPodcast #SmallBusiness #BusinessGrowth
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#10 Inside the Mind of a Country Artist: A Conversation with Brandon Hartt
Brandon Hartt is a country music artist that lives in Oregon. The conversation delves into Hartt's journey in the music industry, from his early exposure to music through his mother and the impact of Waylon Jennings, to his current career as a songwriter, producer, and artist. Hart discusses his songwriting process, the challenges he's overcome, and his perspective on the spiritual and energetic aspects of music.He shares his experiences with collaborations, the importance of authenticity in his music, and his vision for the future, including his desire to use his platform to make a difference in the world by addressing issues like water scarcity and the high cost of concert tickets.Go follow @bharttmusic on Instagram and support his music!
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#13 Building a Luxury Brand: The Salon Abode Story
Join us in this episode as we sit down with the amazing Jenny , also known as Girl Gone Brond, owner of the stunning Salon Abode! Jenny shares her incredible journey from a small-town girl with a passion for hair to a successful two-time salon owner and business guru.We dive deep into:Building a killer marketing funnel that actually works!Mastering your business finances like a pro - no more fear of the P&L sheet! Understanding your target audience and speaking their language. Tips to stay innovative and ahead of the curve.Whether you're a seasoned entrepreneur or just starting out, this episode is packed with practical tips and inspiring insights to take your business to the next level. Get ready to be motivated and empowered!👉 Don't forget to like, subscribe, and hit that notification bell so you don't miss out on future episodes
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#12 Leading with Purpose: Ryan Tribbett on Lobbying Business, Politics & Team Culture
This episode features an insightful conversation with Ryan Tribbett, the owner and President of PacWest Lobby Group. Ryan shares his journey of building his own business, offering a deep dive into the world of lobbying and government affairs. He demystifies the role of a lobbyist, explaining how PacWest serves as the "eyes, ears, and mouthpiece" for various entities, from businesses to nonprofits, navigating the complex legislative landscape.Ryan discusses the myths surrounding lobbyists and emphasizes the importance of ethical representation and the positive impact they can have on communities. He shares a personal story of how PacWest made a significant difference in the construction industry. The episode also delves into Ryan's approach to leadership, emphasizing the value of a diverse and supportive team, including practical insights into managing different generations in the workplace. He also shares the challenges of starting his own business and the importance of mission and goals in overcoming obstacles.
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#11 Cubicle to CEO: Monetizing Your Skills & Building a Business with Ellen Yin
Ever dreamed of ditching the 9-to-5 and becoming your own boss? Join Jordan Hill in this inspiring episode of the Dirt to Sky Business podcast as she sits down with Ellen Yin, founder and CEO of Cubicle to CEO, a top business podcast and education platform!Ellen shares her incredible journey from the corporate world to entrepreneurship, revealing the pivotal moments and strategies that led to her success. She breaks down: The Power of Messaging: Learn how to target your ideal customer by crafting content for those who are not problem aware, problem aware, and solution aware. Niche Down for Success: Discover why niching down to a specific outcome is more effective than demographics. Mastering Traffic, Leads, and Sales: Get practical advice on how to identify and solve your business's biggest challenges by understanding these three key elements. Monetizing with Media: Explore how to use podcast guesting, and other types of media to boost visibility. Building a Thriving Community: Learn how to build community and leverage it to grow your business.Don't miss Ellen's insights on the crucial role of data, the power of podcasting, and practical advice for anyone starting or scaling their business!Resources:Connect with Ellen, Instagram account: @cubicletoceo Thank you to our sponsors: SMI Real Estate and Clutch Industries.
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#9 Unstoppable: How Nat Borchers Rose Through the MLS Ranks and Built a Real Estate Empire
In this inspiring episode of the Dirt to Sky Business Podcast, former MLS star Nat Borchers shares his incredible journey from not being drafted to building a successful 14-year soccer career and transitioning into real estate investing. 🚀🏠 Learn how Nat turned a $5,000 bonus into his first property investment⚽ Hear how grit and preparation shaped both his athletic and business life🏙️ Discover how he’s revitalizing downtown Salem through The Forge and 45th Parallel👥 Gain insights on building powerful teams and navigating tough economic cyclesThis video is packed with motivation, actionable business advice, and behind-the-scenes stories from the world of sports and real estate.👉 Subscribe for more entrepreneurial stories and business insights!
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#8 - Entrepreneur Bob Dalton on Solving Homelessness & Fixing Social Media
In this inspiring episode of the Dirt to Sky Business Podcast, entrepreneur and visionary Bob Dalton shares his powerful journey—from launching the social enterprise Sackcloth & Ashes, inspired by his mother’s homelessness, to building a tech platform designed to heal our fragmented communities.💡 Learn how Bob bootstrapped his business into a nationwide movement and why he's now focused on localism as the answer to modern society’s biggest challenges—from homelessness to mental health.🔥 Discover:The personal story behind the "buy one, give one" blanket campaignHow 8,000 blankets sold overnight changed everythingWhy our addiction to social media is making us lonely—and how his new app Local aims to fix itWhat the future of digital communities could look likeKey advice for entrepreneurs who want to create real impactIf you care about community, innovation, or social impact, this episode is a must-watch.
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#7 How Andrew & Jordan McCourry Built 2 Thriving Businesses Before 30 — While Raising Kids!
Would you buy two businesses, raise two kids, and quit your job—all in two years? 😱 That’s exactly what Andrew and Jordan McCourry did. With zero experience in window cleaning and a baby on the way, they dove headfirst into entrepreneurship. This episode of D2S reveals how they went from YouTube tutorials to building thriving businesses—while keeping their marriage and sanity intact.
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#6 Transforming Lives Through Fitness & Mindset | Devon Grogans' Inspiring Journey
In this episode of the Dirt to Sky Business Podcast, host Jordan Hill sits down with Devon Groggans, founder of Next Level Training and Physiques, to uncover the mindset, motivation, and mission behind his growing fitness business. Devon shares his incredible transformation from college athlete to pro bodybuilder and thriving online coach—serving busy parents and professionals across the country.What you'll hear in this episode:-Devon’s journey into bodybuilding and entrepreneurship-How he built a successful remote coaching business-A powerful client transformation story that changed his outlook-Insight into creating sustainable fitness habits for busy lives-Smart ways to use social media and AI for business growth💬 Whether you're into fitness, business, or personal growth, Devon's story will leave you inspired and better equipped to chase your goals.FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST
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#5 Inside the Business Brain of Lance Donnelly | From College Football to CEO
Ever wonder how a tanning salon franchise can turn into a lifestyle brand? In this episode of Dirt to Sky Podcast, host Jordan Hill chats with Lance Donnelly – the founder and CEO of Tan Republic – about how he transformed a single tanning salon into a thriving lifestyle company. 🚀 Learn how a small business grew into a franchise empire, and the vision it took to get there. What you’ll learn: • How Lance transitioned Tan Republic from a local tanning salon to a successful lifestyle franchise • Insights on developing an entrepreneurial vision and business growth strategy • Tips for small business owners on branding, expansion, and community impact Enjoyed this interview? 👍 Like the video and Subscribe to Dirt to Sky for more inspiring entrepreneur stories every week! Don’t forget to comment your biggest takeaway or any questions for Lance. Follow us on Social Media:Instagram – @DirtToSkyPodcast (behind-the-scenes content)TikTok – @DirtToSkyPodcast (clips & updates) #BusinessPodcast #SmallBusiness #Entrepreneurship
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Episode #4: Creating a Restaurant That Feels Like Home - with Matt Miller
In this inspiring episode of the Dirt to Sky Business Podcast, host Jordan Hill sits down with Matt Miller, the heart and soul behind Miller’s Barbecue. Discover how a job layoff during COVID led Matt to follow a calling that transformed into a thriving business. From serving smoked brisket for 500+ men at a church event to building a family-friendly restaurant filled with warmth, toys, and community spirit, Matt shares every step of his powerful journey.🟢 Learn how faith, resilience, and purpose drove him. 🟢 Hear why saying “no” is essential for growth. 🟢 Explore how his restaurant became a safe haven for foster families and a hub for generosity.This episode is a must-listen for entrepreneurs, restaurateurs, and anyone passionate about meaningful business.
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Marketing, Motherhood & Mission with Kara Alicia
This week, Jordan sits down with the one and only Kara Alicia — founder of KCreative, community advocate, and all-around marketing queen!They chat about how Kara built her business from the ground up (with no degree!), what it really takes to stand out online, and why showing up—on social media and in your community—matters more than ever.Plus, Kara shares how volunteering, parenting, and personal values all play a role in how she leads today. This convo is full of laughs, real talk, and tons of inspiration for anyone building something from scratch.
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#2: Tyler’s Story: Succeeding in Business Through People & Passion.
In this inspiring interview, Tyler shares how he built a successful business without a formal education — all by focusing on people.He opens up about the power of being coachable, having strong mentors, and why connecting people is the key to long-term success in any business. Whether you're just starting out or looking to grow your leadership skills, Tyler offers real, actionable steps you can apply today.FOLLOW OUR SOCIALS!IG AND TIKTOK: DIRTTOSKYPODCAST
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#1: 31K Followers in 7 Months! Jacob Espinoza’s Social Media and Community Blueprint
Dive into What's happening Salem with Jacob and Jordan. They cover everything from leadership, conifidence, and how failure can be the engine that pushes you further. Enjoy Jacob's detailed insights on promoting the community and growing a brand through media.
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ABOUT THIS SHOW
Learn how to make your small business take flight with the Dirt to Sky Business Podcast
HOSTED BY
Jordan Hill
CATEGORIES
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