Fitness Business Consulting

Click here to book a call with Jayme if you want to grow your studio https://fitnessbusinessconsulting.io/dfybc In this episode, Scott Williams shares his journey from a CrossFit enthusiast to a seasoned gym owner and event organizer. We explore the evolution of CrossFit, the rise of Hyrox, and practical insights for aspiring fitness entrepreneursChapters00:00 The Journey to CrossFit SFS03:03 The Evolution of CrossFit in Australia05:53 The CrossFit Affiliate Experience09:00 The Importance of Coaching and Community12:01 Overcoming Challenges in the Fitness Industry14:58 The Resilience of CrossFit Owners17:52 Personal Transformation Through CrossFit20:47 Building a Successful Fitness Business23:39 The Future of CrossFit and Functional Fitness25:30 Improving Service and Customer Commitment28:40 The Importance of Owner Involvement30:52 CrossFit vs. Hirox: Complementary Competitors32:53 The Role of an MC in Fitness Events35:41 The Rise of Running Clubs and Community Fitness39:45 Organizing Fitness Events: Behind the Scenes45:01 The Future of CrossFit and Its CommunityPlease subscribeClick here to book a call with Jayme if you want to grow your studio https://fitnessbusinessconsulting.io/dfybc Jayme

If you want to help scaling your studio you can book a call with Jayme here https://fitnessbusinessconsulting.io/dfybc Chapters00:00 Building a Passion for Wellness and Fitness02:57 The Journey into Franchising05:50 Navigating Studio Acquisitions09:08 Understanding Business Models in Fitness11:57 The Dynamics of Membership and Community14:53 The Evolution of Yoga and Pilates18:10 Franchising Insights and Challenges25:22 Regional Opportunities in Fitness Business31:59 Franchisee Selection and Community Engagement39:33 Strategic Expansion and Market Analysis46:24 The Importance of Local Ownership in Fitness50:10 Building Community Through FitnessPlease Subscribe

If you want to grow your fitness studio you can click here https://fitnessbusinessconsulting.io/dfybc Sandor Earl shares his journey from aspiring NRL player to successful entrepreneur, highlighting lessons on resilience, leadership, environment, and mindset. Discover how self-belief, character, and environment shape high achievers and how these principles can be applied to personal and professional growth.00:00The Journey to Becoming an NRL Player18:20Overcoming Adversity and Embracing Failure24:11Taking Responsibility and Moving Forward27:53Navigating Insecurities and Accountability30:07The Importance of Environment and Relationships32:01Leadership Styles and Influences34:50Building Respect and High-Performance Culture37:47Character Over Skill in Team Dynamics40:29Personal Accountability and Leadership in Adversity43:42Transitioning from Sports to Corporate Leadership46:29The Synergy of Management and Leadership49:43The Struggles of Being a Boss vs. a Leader51:42Future Aspirations in Fitness and WellnessPlease Subscribe

If you want to grow your gym or fitness studio you can click here and book a call with Jayme https://fitnessbusinessconsulting.io/dfybc Gerard shares his journey from skepticism to success in organic marketing, affiliate marketing, and paid ads, revealing tactical strategies to grow and monetize social media audiences effectively.00:00The Journey to 600,000 Followers08:52Transitioning to Fitness Business12:29The Impact of Mentorship16:36Overcoming Challenges and Burnout19:00Going Viral and Rapid Growth24:02The Power of Consistency26:48Navigating Paid AdvertisingPlease subscribe

If you would like to learn more about our how we grow studios you can book a call here https://fitnessbusinessconsulting.io/dfybc Jayme Richardson breaks down the exact sales call framework FBC's team has used to sell over 11,000 memberships for fitness studios across the USA, Australia, Canada, and New Zealand. From the opening connection phase through to closing, the right questions to ask, and how to handle prospects who ramble, stall, or ghost. If you're a gym or studio owner running sales calls in-house, this episode will change how your team operates.

If you want to learn moer about our services you can book here https://fitnessbusinessconsulting.io/dfybc In this episode, Jayme Richardson and Daniel Pardo share their journeys from lack of confidence to fitness entrepreneurs. They discuss building a passion-driven business, navigating online and in-person training.00:00From High School Friends to Fitness Enthusiasts19:51The Journey to Becoming a Personal Trainer25:38Passion Over Profit: The Heart of Fitness Training27:02Motivation: The Drive Behind Success29:50Building a Personal Training Business34:40Navigating Client Relationships38:54Transitioning from Personal Trainer to Business Owner43:01The Challenges of Online Coaching46:43Current Business Model and Future Aspirations

If you want to grow your studio you can book a call below https://fitnessbusinessconsulting.io/dfybc Learn a simple seven-step Facebook ads checklist for fitness studio owners to generate quality leads and convert them into clients. This guide covers campaign selection, audience targeting, creative tips, lead forms, follow-up strategies, and automation.00:00Introduction to Effective Facebook Ads for Gyms02:47Choosing the Right Campaign Structure06:06Targeting Your Audience Effectively08:57Creating Compelling Ad Creative10:27Utilizing Lead Forms for Better Conversion

If you want to grow your studio you can click belowhttps://fitnessbusinessconsulting.io/dfybc In this episode, Andrew Simmons, CEO of Vision Personal Training Studios, shares the core principles behind building a successful personal training business. He discusses the importance of the eight Rs—Role Model, Rapport, Result, Reputation, Retention, Raving Fans, Referrals, and Revenue—and how they drive long-term success in the fitness industry.00:00The 8 R'S05:59Integrating Values into Business Practices10:40Relatability in Fitness Coaching13:24Understanding Client Demographics21:49Setting Realistic Expectations for Clients26:07The Importance of Nutrition in Fitness29:28Role Models in the Age of Social Media33:52Balancing Rapport and Authority in Coaching44:16The Significance of Results in Client Retention49:09Revenue Challenges in the Fitness IndustryPlease subscribe

If you want to book a call with Jayme click belowhttps://fitnessbusinessconsulting.io/dfybc This episode features industry expert CJ discussing the explosive growth of Pilates, the evolution of studio models, instructor development, and future trends. Gain insights into business strategies, equipment innovations, and how to thrive in the competitive Pilates landscape.00:00Introduction and Industry Growth02:13Why the Pilates Journal Was Created03:04History and Development of Reform Studios03:55Joseph Pilates and Contrology05:21Different Styles of Pilates and Market Segments06:38Success Factors of Major Pilates Brands08:07Instructor Qualifications and Continuing Education09:22Business Challenges and Opportunities in Pilates10:54Creating a Holistic Wellness Business Model13:30Instructor Progression and Client Retention15:53Experience and Aesthetics in Studio Design16:56Why Pilates Continues to Grow Globally18:01Shift from Weight Loss to Longevity and Wellness19:15Marketing to Men and Diversifying Client Base20:34US vs Australia Market Trends26:08Emerging Equipment and Advanced Apparatus28:32Business Model Adaptations for Long-Term Success31:39Creating a Full Wellness Experience35:36Progression and Personalization in Pilates36:50Instructor Training and Client Engagement40:19Upcoming Expo and Industry Innovations40:59Smart Equipment and Data-Driven Training42:06Who the Pilates Journal Is For42:14Event Expectations and Industry Growth43:26Future of Pilates and Emerging Technologies46:57Potential Game-Changers in Pilates EquipmentPlease subsribe

In this podcast episode, dietitian Jenny discusses the critical differences between dietitians and nutritionists, the impact of GLP-1 medications on weight loss, and the importance of accountability in nutrition coaching. The conversation explores how gym owners can integrate nutrition into their business models legally and effectively, emphasizing the significance of community support and simple habit changes for achieving better results. Jenny also highlights the future of nutrition in the fitness industry, advocating for a holistic approach to weight loss that goes beyond calorie counting.00:00 Understanding Nutrition: Dietitian vs. Nutritionist02:53 The Impact of GLP-1s on Weight Loss and Fitness05:59 Accountability in Online Coaching09:06 Integrating Nutrition into Gym Business Models12:17 Creating Effective Nutrition Challenges14:44 Simple Strategies for Nutrition Coaching17:53 Leveraging Community for Accountability20:55 Monetizing Nutrition Services in Gyms23:45 The Role of Quick Wins in Client Retention27:11The Future of Weight Loss Solutions: GLP-1s and Beyond

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebcJayme Richardson, owner of Fitness Business Consulting, shares a seven-step framework for effective sales in fitness studios. He emphasizes the importance of building rapport, understanding clients' goals, exploring their past experiences, and pitching in a simple yet engaging manner. The discussion also covers trial closing techniques and the importance of securing commitment from potential clients.00:00Introduction to Effective Sales in Fitness02:47Building Rapport and Understanding Goals06:11Exploring Past Experiences and Emotional Drivers08:53Crafting the Perfect Pitch11:58Trial Closing and Moving ForwardPlease Subscribe

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebcIn this podcast episode, Sara shares her journey as a gym owner and the challenges faced in the fitness industry. She emphasizes that passion for health and fitness is not enough; one must also develop marketing and sales skills to succeed. The conversation covers the evolution of fitness trends, the importance of community, and the resilience required to navigate legal battles. Sara also discusses integrating recovery into fitness businesses and the significance of personal connection with members.00:00Introduction to Passion and Business in Fitness04:09The Journey of Gym Ownership11:16CrossFit vs. Other Fitness Trends17:51The Importance of Business Skills in Fitness21:02Navigating Challenges in the Fitness Industry22:10The Importance of Being the Face of Your Business24:16The Hardships of Building a Business25:50Facing Legal Challenges in Business31:56The Fight for Fairness and Community37:25The Shift Towards Recovery and WellnessPlease subscribe

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebcJayme Richardson discusses effective lead generation strategies for fitness studios, ranking various methods from least to most effective. He emphasizes the importance of low-effort, high-reward tactics, such as email and text marketing, while critiquing less effective methods like cold DMs and traditional advertising. The conversation also highlights the significance of content creation and referrals in nurturing leads and driving conversions, ultimately advocating for mastering meta ads with direct offers as a key skill for success.00:00Lead Generation Overview02:50Evaluating Lead Generation Strategies06:11The Power of Content and Referrals09:01Effective Communication Techniques11:57The Role of Advertising in Lead Generation14:19Community Engagement and Events17:41Meta Ads and Direct Offers26:34Final Thoughts on Lead GenerationPlease Subscribe

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebcIn this conversation, Jayme Richardson interviews Perry, the ex-head of brand for Paris Hilton and Tinder, and founder of the Pilates Gang. They discuss Perrie's journey from digital marketing to the fitness industry, emphasizing the importance of branding, community building, and overcoming fear in the Pilates space. They also explore the impact of ClassPass on studio owners and the need for authentic connections within the fitness community. The conversation highlights actionable strategies for Pilates studio owners to enhance their branding and foster a sense of community among members.00:00Introduction to Perry's Journey02:39The Importance of Branding in Pilates05:57Navigating the Digital Marketing Landscape08:59Building Community in Pilates Studios11:48Overcoming Fear and Embracing Rejection15:00The Role of ClassPass in the Pilates Industry17:57Creating Authentic Connections20:43The Future of Pilates Gang24:00Final Thoughts andPlease subscribe

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebcIn this episode, Jayme Richardson interviews Jake and Jayde, successful online fitness business owners who transitioned from in-person training to a thriving online model. They discuss their journey, including the challenges they faced, the importance of mentorship, and how they scaled their business to multi-seven figures. The conversation highlights key insights on pricing, community building, and the significance of tracking business metrics. They also share their plans for a new venture aimed at empowering women in the fitness industry.Chapters00:00 From Gym to Online Business: The Journey Begins10:00 Navigating Network Marketing: Lessons Learned19:45 The Transition to Online Fitness: Finding Their Niche29:50 Scaling Success: The Role of Mentorship39:46 Traveling and Building a Business: Balancing Act27:05 Navigating Challenges and Seeking Guidance29:50 The Importance of Mentorship in Business34:57 Sales Evolution and Building Confidence41:15 Scaling Success and Future VenturesPlease subscribe

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc Listen Here Spotify: https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple: https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ Please subscribe

Grab the document below and start using this system in your business today.https://docs.google.com/document/d/1Txnb_3ZgKtZKdsSXV27PNGwWMudPtKmEusERNizIHrM/edit?tab=t.0If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc Listen Here Spotify: https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple: https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ Please subscribe

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebcListen HereSpotify: https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8RApple: https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6QFollow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/Please subscribe

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebcListen HereSpotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6QFollow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc Jayme & Mitch sit down with Allana the CEO of Muse Pilates to discuss in detail how to convert trials into members.Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ Please subscribe

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc Andrew is the founder of Vision Personal Training, In this episode we cover the journey from studio 1 to 50 and the lessons learned along the way.Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ Please subscribe

If you wish to learn more about our services you can book a call with Jayme directly https://fitnessbusinessconsulting.io/learnmorebc Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ Please subscribe

Jayme, Mitch & Alana discuss sales, how to sell people at higher prices and how to do it with integrity. If you wish to learn more about our services, you can book a call below https://pilatesprofitpathway.io/dfyvsl Follow Us On Instagram To Stay Updated Allana Ford https://www.instagram.com/thebusinessofpilates_ Pilates Profit Pathway https://www.instagram.com/pilates.profit.pathway/ Thanks for tuning in.

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/dfybc Jono was coming 75th out of 75 people. He turned to education. Came first and founded Fitness Education Online Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ Please subscribe

Jayme, Mitch & Allana discuss the 8 ways to market your business and rank them 1 to 8 Jayme, Mitch & Allana debate ClassPass and class packs vs memberships If you wish to learn more about our services, you can book a call below https://pilatesprofitpathway.io/dfyvsl Follow Us On Instagram To Stay Updated Allana Ford https://www.instagram.com/thebusinessofpilates_ Pilates Profit Pathway  https://www.instagram.com/pilates.profit.pathway/ Thanks for tuning in.

If you’re ready to grow your studio, book a call with Jayme here: 👉 https://fitnessbusinessconsulting.io/dfybc Shane was a 1-on-1 personal trainer at Fitness First. In 2020, when the world stopped, Shane pivoted online and went on to generate over $30 million in sales. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below Please subscribe

If you’re ready to grow your studio, book a call with Jayme here: 👉 https://fitnessbusinessconsulting.io/dfybc Today, we’re excited to welcome Benny, a two-time National PT Manager of the Year with Vision Personal Training. He scaled one studio to over $1.5 million per year before opening his own successful studio. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below https://fitnessbusinessconsulting.io/dfyoptin Please subscribe

Jayme, Mitch & Alana break down exactly how to launch and run a successful presale — so you can open your studio with 100+ members on day one. f you wish to learn more about our services, you can book a call below https://pilatesprofitpathway.io/dfyvsl Follow Us On Instagram To Stay Updated Allana Ford https://www.instagram.com/thebusinessofpilates_ Pilates Profit Pathway https://www.instagram.com/pilates.profit.pathway/ Thanks for tuning in.

If these are the 5 ways to destroy your business, does doing the opposite mean it will be successful? Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below https://fitnessbusinessconsulting.io/dfyoptin Please subscribe

Jayme, Mitch & Allana debate ClassPass and class packs vs memberships. If you wish to learn more about our services, you can book a call below https://pilatesprofitpathway.io/dfyvsl Follow Us On Instagram To Stay Updated Allana Ford https://www.instagram.com/thebusinessofpilates_ Pilates Profit Pathway https://www.instagram.com/pilates.profit.pathway/ Thanks for tuning in.

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Jayme, Mitch & Allana pull back the curtain on the business of Pilates—what actually drives growth, why “community” isn’t enough, and how to launch strong without burning cash. Alana (Muse Pilates) shares her origin story, presale playbook, and why sales & marketing matter as much as reformers. Please subscribe If you wish to learn more about our services, you can book a call below https://fitnessbusinessconsulting.io/dfybc Follow Us On Instagram To Stay Updated Allana Ford https://www.instagram.com/thebusinessofpilates_ Pilates Profit Pathway https://www.instagram.com/pilates.profit.pathway/ Thanks for tuning in.

In our studios we would map out 12 annual events to improve retention, generate leads and develop a strong community Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below https://dfy.fitnessbusinessconsulting.com.au/doneforyouoptin Please subscribe

1. Facebook Ads - 2. Sales -3. Using A Calendar. The 3 things that have changed our lives the most. 3 Steps to get more out of your calendar Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/  To learn more about our Done For You Service, click below https://fitnessbusinessconsulting.io/dfyoptin  Please subscribe

Jayme Richardson sits down with Mitchell Done to discuss the 5 things we did to ensure we kept key staff members. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below https://dfy.fitnessbusinessconsulting.com.au/doneforyouoptin Please subscribe

Marketing is not an expense. It's an investment. https://docs.google.com/spreadsheets/d/1fLzczSigG86FvTH6X6-xdy7usB1qcajTL_b29_FX2nE/edit?gid=724091046#gid=724091046 Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below https://dfy.fitnessbusinessconsulting.com.au/doneforyouoptin Please subscribe

CELEBRATING 10 YEARS IN BUSINESS: 10 BIGGEST LESSONS LEARNED Lesson 1 – The Offer is King/Queen Our first Bootcamps. Done-for-you everything. Sell what people actually want. Otherwise business is hard Lesson 2 – Save Your Money Don’t buy shit to impress people you don’t know or like. Money in the bank helps me sleep at night when things go bad—and they will go bad. Lesson 3 – Timing Matters Market over the manager. We got lucky in 2015. If you get lucky, execute fast and stay consistent. Lesson 4 – A Sale a Day Keeps the Doctor Away Sales fix almost every problem in business. And sales come from activity, not one magic line in a script. Lesson 5 – Pricing Can Make or Break You If you get pricing wrong, nothing else matters. Not the offer, not the timing, not the luck. If the money math doesn’t work, it’s game over. Lesson 6 – Focus, Focus, Focus Avoid shiny objects. This has been my biggest mistake, over and over. If you get bored, go for a walk don’t change something in your business that’s working. Lesson 7 – Supportive Partner When things get challenging and you need to go into overdrive, your partner needs to be on board. If not, she’ll resent the business—and you’ll resent her. Communicate early if you’re about to enter one of those periods. Lesson 8 – Friends That Work for You I think it’s a great idea. One of my close mates was a trainer for 7 years—we travelled together, watched UFC, caught up monthly. You’ll both make mistakes. Just separate the worlds. If it was serious, I’d say, “This is not your employer talking, this is your friend,” and vice versa. Lesson 9 – Everyone Cancels People get divorced after buying homes and having kids. So don’t be shocked when someone cancels their gym membership with one email and pretends you never existed. Lesson 10 – Business Partnerships If one partner wants $1M and the other wants $10M, you’re going to have problems. Mitch and I drive the same car, live in similar homes, and spend the same way. Your personal life goals need to be aligned.

"You don’t need more leads — you need to follow up with the people already in your world. I want to give you a simple strategy: 12 done-for-you offers that align with the Australian calendar so you can run a 28-day reactivation promo every single month. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below fitnessbusinessconsulting.io/dfyoptin Please subscribe

Jayme jumps on a team meeting with a Pilates Network with 14 studios and runs them through our fitness sales script we use for our Done For You Service. BELEIF & CONVICTION OVER EVERYTHING ELSE. If you wish to learn more about our Done For You Service click below https://fitnessbusinessconsulting.io/dfyoptin

The Matthew Syndrome, The Natasha Syndrome & The Steph Syndrome....... The difference between dumb, smart and wise people.

Jayme Richardson hosts his first solo podcast to document 5 years of thinking I was the smartest man alive to realise I was dumb. The Dunning Kurger Effect Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below https://dfy.fitnessbusinessconsulting.com.au/doneforyouoptin Please subscribe

Jayme Richardson sits down with Mitchell Done to discuss the 5 stages of business. People quit in stage 3. Keep working through it. Uninformed Optimism Informed Pessimism Valley Of Despair Informed Optimism Success Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below https://dfy.fitnessbusinessconsulting.com.au/doneforyouoptin Please subscribe

We did this twice 12 Kettlebells in a Sports Hall while finishing work at 7:31am. The fit out and presale cost? $5,000. True story. This is our story and we pulled off twice. Before you invest $500,000 into a franchise or a big commercial space you can try this first. The best fitness business model in our opinion to pull out lots of cash. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below https://dfy.fitnessbusinessconsulting.com.au/doneforyouoptin Please subscribe

Jayme Richardson sits down with Mitchell Done to discuss how we raised $66,000 for local families in need by hosting an annual charity trivia night. We give you a step-by-step breakdown of how we did it. Listen Here Spotify - https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple - https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here - https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below https://dfy.fitnessbusinessconsulting.com.au/doneforyouoptin please subscribe

Jayme Richardson sits down with Mitchell Done to discuss how to run an 8-week challenge to save cancellations in Winter while generating revenue and reactivating your old leads and ex-members. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below https://dfy.fitnessbusinessconsulting.com.au/doneforyouoptin Please subscribe

Jayme Richardson sits down with Mitchell Done to discuss the cost of focusing on the wrong things in your business. If you're busy, burnt out, and broke it can only mean one thing. You waste your time. You can change that today. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below https://dfy.fitnessbusinessconsulting.com.au/doneforyouoptin Please subscribe

Jayme Richardson sits down with Orlando Santucci from the Closers Colt to uncover his journey from working in fast food to becoming a high-ticket closer and sales trainer. The message of this podcast. Anyone can get better at sales. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below https://dfy.fitnessbusinessconsulting.com.au/doneforyouoptin. Please subscribe

In short, we're in the people business. To connect with people, you must manually call and text them throughout the entire sales process. If you do this, you will build better relationships, help more people, and make more money. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service, click below https://dfy.fitnessbusinessconsulting.com.au/doneforyouoptin. Please subscribe

A high-level conversation around marketing, sales, and operations. James is someone I looked up to from afar listening to his podcast Coffee is for Closers. The podcast really influenced our Done For You service. Over the last 12 months, we’ve gotten to know each other and I’m still learning from James today. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about our Done For You Service click below https://dfy.fitnessbusinessconsulting.com.au/doneforyouoptin Please subscribe

Jayme and Mitch sit down and discuss what our five VAs do in our business and why you should hire a VA. If you aren't leveraging offshore staff, you are making a huge mistake. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ To learn more about hiring a VA you can click below https://dfy.fitnessbusinessconsulting.com.au/information-page-5926-2271 Please subscribe