All Episodes

Client Finance Acquisition: The Fastest Way To Grow Your Studio Without Cash Flow Holding You Back

The 8 Ways Fitness Studios Generate Leads Ranked From Worst To Best.

He Joined Our Gym... Then Bought It (Steven Cooley)

InLife Wellness On The Way To 100 Studios (Scott Capelin)

Over 40's & 50's Crowd No One Is Going After (Julie Sampson)

85 Members In 6 Weeks (Palma Tette)

The Brutally Honest Fitness Studio Tier List (Jono Petrohilos)

Scaling From 1 To 10 Studios (BUMP HQ)

2026 Marketing Blueprint for Fitness Studios

14 Years as a Studio Owner: How to Build a Resilient Fitness Business (Scott Williams)

Opening, Buying, Scaling & Franchising (Keith Flowers)

From NRL Debut to Business Success (Sandor Earl)

Building A Peronsal Brand To 600,000 Followers (Gerard Hall)

The Sales Script Behind 11,000 Clients Sold (Full Breakdown)

Building a Passion Driven Fitness Business (Daniel Pardo)

The 7 Step Facebook Ad Checklist Unblock Your Lead Flow

The 8 R'S For A Successful Franchise

How to Build a Sustainable Pilates Business in 2026 (The Pilates Journal)

$100K Nutrition Opportunity & GLP-1s (Jenny O'Mahony

The 7-Step Sales Framework for studio owners

Why Passion Alone Won’t Grow Your Gym (Sara McNelis)

I Ranked Every Way Gyms Get Leads (Most Are a Waste of Time)

Is ClassPass Hurting Studios? (Perry Howell)

I Was Ready to Quit… Then We Hit $120K Months

Learn From an 8-Figure CEO Who Scaled a Global Sales Company

10 Clients Per Month, Zero Ads: The Instagram Sell-By-Chat Method

How Nerida Built Two 7-Figure Female-Only Studios And How Emotional Intelligence Changed Everything

What 2025 Revealed And How We're Using It in 2026

Business Of Pilates Episode 6 - Converting Trials Into Members

From 1 Studio to 50: The Untold Story of Vision Personal Training

3 Automation Secrets High-Performing Fitness Studios NEVER Skip

The Business Of Pilates Episode 5 - Is Sales A Dirty Word?

Jono Transformed His Life by Taking Ownership and Investing in His Education (Last Place to First)

The Business Of Pilates Episode 4 - 8 Ways To Market Your Business Ranked

From Personal Trainer to $30 Million in Sales (How Shane Scaled Online)

How Benny Built a $1.5M Fitness Studio (and Won PT Manager of the Year Twice)

The Business Of Pilates Episode 3 - Completing The Perfect Presale

The Business Of Fitness Episode 112 - 5 Ways To Destroy Your Fitness Business

The Business Of Pilates Episode 2 - ClassPass Debate

FItness Business Growth Is Rebranding To The Business Of Fitness & Will Run Alongside Of The Business Of Pilates

The Business Of Pilates Episode 1 - Why Does This Podcast Exist

#111- 12 Annual Events To Boost Retention & Community

#110 - 3 Ways to Boost Company Productivity with Calendars

#109 - The 5 Keys To Retaining Staff

#108 - Marketing Is Not An Expense (free sheet below)

#107 - 10 years in business: 10 biggest lessons learned

#106 - Database Reactivation 101 with value and 12 seasonal offers.

#105 Sales Training For A Pilates Network (Full Script Breakdown & Role Play)

#104 - Matthew Syndrome, The Natasha Syndrome & The Steph Syndrome

#103 -Why Dumb People Think They're Smart

#102 - Alex Hormozi's 5 Stages Of Busines

#101 - Open a Brand-New Fitness Location and Make $3,600/Week Profit.

#100 - We Raise $66,000 For Local Families In Need And So Should You

#99 - Internal 8 Week Challenge To Rescue Winter & Make 20k (No Ad Spend)

#98 - Busy, Broke & Burnt Out

#96 - Orlando Santucci - High Ticket Closing & Getting 1% Better Everyday

#95 - Why You Can't Rely On Automations From 2 People That Love Automations

#94 - James Sackl - Marking, Sales & Operations With An 8 Figure COO

#93 - Hiring A Virtual Assistant

#92 - Liam Shaw - 4 Years Of Door To Door Sales. A Story Of Determination

#91 - Allana Ford - CEO of Muse Pilates - 13 locations across 3 states in 5 years.

#90 - Gerard Hall - Going Viral To 600,000 Followers And Making $200,000 In 30 Days

#89 - Nerida Bint - Emotional Intelligence When Leading Your Team

#88 - The most important 18 months of our lives

#87 - Personal Problems Show Up In Business - How to win in 2025

#86 - Our 5 Biggest Lessons In 2024

#85 - Jayde Beilby - 200k Per Month Online Coach

#84 - Tikis Maciel - Facebook & Instagram Ads For Online Coaches

#83 - Marketing & Sales In December For Fitness Businesses.

Part 7 l Pricing & Contracts

#82 - We Raised $66,000 For Local Families Running Annual Charity Trivia Nights

#81 - Why You Need To Have Contracts

Part 6 l The Silent Sale & Onboarding

Part 5 l Trial Closing, Closing & Objections

Episode 77 - Scott Williams - The Down Under Championships

Part 4 l Marketing & Sales System l Complete Sales Script Breakdown

#76 - Part 4 l Marketing & Sales System l Complete Sales Script Breakdown

Episode #75 - Rebekah Strachan - RBB Fitness Studio l Exercise To The Beat l A Truly Unique Concept

Hiring, Training & Developing A Sales Team With An 8-Figure CEO l Episode 74 - Shane Da Costa

#73 - Brooke Orbuck She Sells - 8 Million In Fitness Sales

#72 - Jake Wilmot Fitribe - 100k Consecutive Months On The Way To 7 Figures

#71 - Mitch & Jayme Part 3 - Marketing & Sales Process - Lead Nurture & Booked Calls

#70 Jayme & Mitch Part 2 - Marketing & Sales Process - Lead Generation Campaigns

#69 Nerida Bint - The impact of Emotional Intelligence when running a business

68 Jayme & Mitch - The Offer Is King

#67 Steven Cooley - The Importance Of The First Session

#66 Mitch & Jayme - The mentor that changed our lives in 2012 living in Canada

#65 Iggy Odighizuwa 8 Figure Online Coach & AI Pioneer

#64 - Phil Britten survivor of the 2002 Bali Bombings

#63 - Connor Inch Copying Writing & Content Marketing

#62 Shane Da Costa - In Person Trainer To 8 Figure Online Coach

#61 - Shelley Lentfer Pineapple Fitness - The Pros & Cons of running a female only studio

#60 - Steven Cooley Balancing Friendship & Business

#59 - Onboarding clients with a manual approach

#58 - Kim Barrett Your Social Voice & Becoming A Mogul

#57 - Scott Orbuck Director Of Sales 7th Level

#56 A Passionate Rant That All Fitness Business Owners Should Listen To.

#55 Mitchell Done - Marketing To Beginners, Over 40s & 50s Part 1

#54 Sandor Earl - Phoenix The Gladiator & The Director Of Air Locker Training

#53 - Andrew Gaussen 25 Million USD And Counting

#52 - Jayde Beilby

#51 - James Cant goal setting in 2024 and maintaining high performance.

#50 - Jackson Millian The Wealth Mentor

#49 - Paul Meldrum 100m Retention

#48 - Brooke Osbuck

#47 - Steve Jenson - Impact Training Corporation

#46 - Nick Hunter - The Founder Of Recover A Software That Automates Retention

#45 - Our December Marketing Plan

#44 - Jono Petrohilos Fitness Education Online

#43 - Chris Lawrence Former Kangaroo, West Tigers Legend & Founder of One Training

#42 - Beau Zorko Evolt

#41 - Ben Fletcher The Founder Franchisor of Listen To Your Body Australia

#40 - Jayne Vaiao - Running 2 Fitness Businesses While Be A Mother

#39 - Will Warren Davey - Primabolics Supplements Optimising Human Performance

#38 - Iggy Odighizuwa - 7 Figure Fitness Business Owner & Charlie A New AI Robot Developed For Coaches

#37 - Brent Kromer Closers For Fitness

#36 - Diarmuid O’Dowd Hill A - A Tactical Sales Training From A 7 Figure Closer

#35 - The Core 4 Framework From Alex Hormozi Applied To Fitness Business Owners

#34 - Josh Hamilton High Performance Men

#33 - Chris Hennessey Running A Successful Outdoor Program

#32 - Abe Vantze All Things Fitness Sales

#31 - Matt Greenwood The First Ever Franchisee of F45

#30 - Nerida Bint The Story of Lissome

#29 - Natasha Araya Zero to Hero And Becoming Great At Sales

#28 - Palma Tette From A Garage To Successful Gym

#27 - Paige Dudding Fitribe A Multi 6 Figure Online Fitness Business

#26 - Matt Phillips Zipleads & The Power Of Automation

#26 - Aaron Malton Vision Personal Training Learning Sales

#25 - Jason Mottle Successful Gym Owner & High Ticket Closer