Ready To Be Heard with Chantelle Dyson

Ever had one of those days where none of your ideas feel right - even when you have a plan? That was me today. I had three episodes prepped, a title for the fourth… and no clue where to go with it. So instead of forcing it, I hit record anyway and brought you along for the ride.In this episode, I walk you through exactly how I navigated that moment — not with a shiny solution, but with a real-time process.You’ll hear:What I really do when I’m stuck for ideasHow to use your own episode data to unlock future goldWhat “off-piste” content means for your brand (and when it’s okay)The value of my “I Haven’t Made It Yet” diary-style episodes and why they might come backWhy some of your best episodes start as an unplanned rambleIf you’ve ever been mid-batch, low on energy, or second-guessing your episode flow — this is your permission to go off-script and trust the process.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Ever had one of those weeks where you just cannot be bothered to record a podcast episode? ME TOO! And it wouldn't be the first (or the last) time. So in this episode, I talk about what that looks like behind the scenes, and more importantly, what to do when the content burnout hits.Whether it's low energy, busy schedules, or a mind that’s gone blank on ideas, it’s all normal - but it can also totally derail your podcast momentum. And momentum is what makes a podcast work.In this episode, I share the exact system I use to stay ahead without feeling like I’m constantly chasing deadlines with easy preparation steps that makes recording feel easy, even when life throws curveballs.You’ll hear:How to stay stay consistent week in week out. How to make sure your podcast doesn’t rely on “hope” to get doneWhy doing it weekly is secretly sabotaging your consistency - and will cause you all the burnoutThe little things that make a big difference to your energy and audience trustWhether you’re just starting or trying to stay ahead, this episode will help you stop winging it and start running your podcast like a pro.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

If you’re still waiting to feel “ready” before launching your podcast… this episode is your wake-up call.I hear it all the time: “I want to start a podcast, but I just need to figure out the tech… get the perfect equipment… perfect the format… sound more confident…” And yet, a year later, nothing's changed. Sound familiar?In this episode, I’m pulling back the curtain on why the pressure to have the perfect setup, perfect plan, and perfect timing is exactly what’s keeping you stuck. We’re talking:The myth of needing the perfect setup, plan, or voiceWhy your first episodes should not go viral (yep, really)The real reason podcasts don’t happen - and how to change that todayHow I started without a big launch, budget, or perfect plan (and still hit 100k+ downloads)This is the pep talk you didn’t know you needed. Because done is better than perfect. And your message? It’s needed NOW - not next year.Ready to finally get your podcast started? My Podcast In A Day course is the shortcut you’ve been looking for. You can get started HERE.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Ever felt like you're just not loud enough to succeed online? In this episode, I’m unpacking a major myth that holds so many podcasters, coaches, and creators back: the belief that you have to be the loudest in the room to be noticed.Spoiler alert.. you don’t!I talk about what actually makes you magnetic online (hint: it’s not volume).If you’ve been told to “just speak up” or be more extroverted to grow your show or business, this will have you using your power of quietness to attract your audience in your own unique way. Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

This one's personal. I recorded this episode as a reminder to myself, and every life coach, therapist, or helping professional who's ever questioned their legitimacy, their pricing, or their right to be seen.In a world that often pits therapists against coaches or makes you feel guilty for building an audience, I’m here to say: it’s not about ego. It’s about impact.I talk about what it's really like to show up as a coach or therapist online, why it's okay to want both income and influence, and why your voice is one of the most powerful tools we have to shift culture, build connection, and help people heal.We get into:The unspoken tension between coaches and therapistsWhy marketing your work can feel icky (and how to change that)The power of long-form content in a world obsessed with viralityWhat actually makes you a “good” coach - and why it’s not about trendsHow to build a sustainable business without burning outWhether you’ve been second-guessing your niche, holding back from being visible, or wondering if it’s all worth it… this episode will remind you why your work matters more than ever.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

You asked for visibility… and now it’s here, things are starting to take off, but suddenly you’re freaking out a little. Sound familiar? In this episode, I unpack what it really feels like when you start being seen online,  and why that internal panic might actually be a green light, not a stop sign.I’m sharing the behind-the-scenes of what happened when I went viral (more than once), the messy emotions that come with growth, and the truth about backlash, trolling, and being controversial without losing your integrity.I also dive into why interview podcasts are usually the worst strategy when you're just starting, and how you *actually* build visibility and credibility.If you’ve ever hovered over the "delete" button on a post, worried about saying the wrong thing, or second-guessed your story because it might p*ss someone off...  this conversation is the one to tune into. Let’s talk about being bold, being seen, and why the fear you’re feeling is a sign you’re doing it right.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

It might feel like the podcast world is oversaturated… but that’s not the truth.In this episode, I’m busting the myth that you’re “too late” to start your podcast. Yes, there are over 4.5 million podcasts registered - but only a tiny fraction of them are actually posting consistently. I’ll break down the real stats and show you why now is the ideal time to get in, especially if you’re in coaching, therapy, or a service-based business.We talk about:Why volume equals validation, not competitionHow to differentiate yourself with your voice and your storyWhat VIP really means in podcastingThe biggest mistake people make when they finally hit publishIf you’ve been watching others launch and wondering if you missed the boat, this episode will reignite your momentum. You don’t need a flashy studio or hundreds of downloads - just a real message, a clear niche, and a willingness to commit.This is the pep talk-meets-strategy plan to help you finally press record - and stick with it.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

If you’ve been posting daily and still feel like you’re shouting into the void - I got you covered! In this episode of Ready To Be Heard, I’m diving deep into why your visibility problem isn’t frequency, it’s strategy. We’ve been taught to feed the algorithm, but I’m calling BS on content for content’s sake.I talk through what actually builds long-term visibility (hint: it's not more B-roll and quick cuts) and why playing the algorithm game leaves you burnt out and disconnected. This episode is a wake-up call to stop posting and start connecting.You’ll learn:The 3 traps keeping your content invisibleWhy bold beliefs beat bland repetitionHow to switch from content churn to content that convertsI share what’s worked (and what hasn’t) from behind the scenes of my business, why I can’t stand empty podcast chart tactics, and what to do instead to build an audience that actually cares.Are you ready to create bold content that feels like you and builds real trust?! Let's do it!!Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

In this deeply personal episode, I’m pulling back the curtain on how I found my voice - after years of staying quiet. From childhood moments during my parents’ divorce to the pain of ending my own marriage in my 20s, I trace the dots between silence and self-expression. This isn’t just about divorce or therapy. It’s about what happens when we stop performing and start telling the truth.You’ll hear how I went from hiding my feelings in sick bay at school to publicly sharing my story, and the fears that came with it. I talk about social "suicide" moments, what my grandma taught me about vulnerability, and why journaling and podcasting became lifelines during some of the loneliest years of my life.Because when you own your voice, you own your story. And that changes everything.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Embark on a journey through the nuanced terrain of podcasting, especially tailored for the discerning product-based entrepreneur. We're tearing down the one-size-fits-all facade and laying out the essential strategies you need to stand out in the saturated market of audio storytelling. From understanding when a podcast might actually detract from your business to embracing the DANCE methodology for content perfection, we're here to guide you through the importance of a well-crafted podcasting approach. You'll uncover the power of episodic content and learn how to repurpose with finesse, ensuring your marketing efforts are as sustainable as they are impactful.Transitioning to the interplay between branding and business models, we're shaking up the status quo by sharing a narrative on the rise of TikTok and its influence on your social media playbook. Discover why product-based businesses must thread carefully with podcasts and why personal brands or mission-driven companies, like 'Who Gives A Crap', have a unique edge in this auditory domain. With keen insight and expert advice, we ready you for the podcasting arena—only once your sales and specialization ducks are in a row.And for the soul-searchers and meaning-makers, this episode is a heartfelt exploration of using podcasts and books as tools to combat societal loneliness and forge authentic connections. I'll share my personal crusade against the quick-fix culture of bestseller lists, advocating for content that endures through true merit and shared values. This isn't just about creating a podcast—it's about creating a legacy. So, whether you're seeking to make waves or carve out a niche of impact, our free starter checklist awaits to launch your journey with purpose and passion.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Every week, I get up for a ParkRun. Okay, most weeks. It's not for good reason that I'll often miss a ParkRun (yes, having your hair done the day before is a good reason) and I'll even visit other ParkRuns is I'm somewhere else in the country to make sure I don't miss out. But this isn't just about fitness. Showing up to the parkrun, seeing my time every week, and being able to see my progress is having more than just an impact on m health and business. I run with a podcast or audiobook in my ears - usually it's business, mindset, or marketing. But it's not those that are having the impact. I'm running my own race, against myself, every week. I'm seeing my progress, tracking the data, and looking at the 1% differences. Somehow, I'm learning all these things in the context of a parkrun, but I'm learning things about business too.And in today's episode, I'm sharing what I've learnt about business mindset, mental agility and success from running the weekly parkrun.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

We've all been there - launching a podcast and expecting people to listen. You've got a message to share with the world, you wanna do some good, AND grow your business at the same time...But time and time again, I see entrepreneurs, life coaches and therapists making the same mistakes with their podcasts. And it's okay, we've all gotta start somewhere when we launch a podcast. We're all gonna make those rookie mistakes... But if I can help you skip a few of those steps so you don't fall into the traps that I see all the new podcasters making, that could make all the difference to the way you approach your podcast from the start, then it could make all the difference! Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Navigating the tightrope walk between a career in teaching and the entrepreneurial leap is no small feat, and this week I'm revealing the raw truths behind such a journey. Picture this: I'm prepping for a crucial business presentation, but I'm also on the clock at a school, ready to mold young minds. In this intimate sharing session, I recount how adjusting my teaching schedule created the breathing room my business desperately needed, while also dissecting the often sugarcoated success stories on networking platforms. This balancing act isn't just about passion; it's a strategic game of time management and financial planning that rarely gets the spotlight it deserves.As someone who's worn the hats of CEO, CMO, and CFO all before lunch, I understand the juggling act that is solo entrepreneurship. In this episode, I explore the necessity of a safety net when building your dream business and the reality that growth often comes at a snail's pace. I'll share how maintaining a foothold in my previous teaching career not only provided a financial cushion but also offered a unique perspective that enriched my business venture. For anyone standing at the crossroads of maintaining stability and chasing innovation, this episode is a must-listen, as I lay bare the strategies and mindset needed to navigate these transformative waters successfully.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Picture this: you're about to make a presentation at a networking meeting, and you're asked by stranger "do you have any jack leads?" —how do you spin that into a compelling story? That's where the power of storytelling in podcasting comes to life, something I'm constantly fine-tuning on my own journey. This episode is a deep-dive into the art of crafting stories that stick with your audience, from using a story bank to draw out the perfect anecdote, to striking that delicate balance between rich detail and the punchy brevity that keeps listeners craving more.As a former teacher and speaker, I'll share my insights into pace, tone, and enthusiasm to keep the narrative fresh and riveting whilst thinking of some of the best storytellers in the business that we can learn from. It's no longer good enough to just show up online with a bunch of "how-to", educational content. We've got a job to get that audience listening by creating relatable content that builds a strong emotional connection with your listeners. Every word matters, and so does every pause—so join me as we navigate the subtle, transformative craft of storytelling that can turn a simple podcast episode into a memorable journey for every listener.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

I've been a teacher since 2014, when I started training in schools, and since 2022, I've been transitioning from education to entrepreneurship. Online, it's easy to see everyone talk about the success of their business and quitting their old industry. But I'm here to normalise doing it slowly, one step at a time, and to validate that finding a complementary balance between your old venture and new can be the way to make it work for you - even if that means getting to a stage where you're delivering a business session in the middle of a school day! I'm no less of an entrepreneur or a business owner because I'm still in teaching. And it turns out, zero-hours contracts aren't as bad as the reputation they get when they work for you and give both parties what they need!Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

If you're an entrepreneur that's been releasing their podcast consistently every week, hoping for more downloads but never seeing the results, then you're gonna want to listen in on this week's podcast episode. Today, I'm sharing the secret strategies to doubling your downloads in the next 30 days. In just one month, you can take your podcast downloads from 5 to 10, or 5000 to 10,000. And one of those strategies I even started back in February and it did exactly as it says on the tin, and the other two strategies are there to try on for size. Of course, podcast downloads aren't everything but as a entrepreneur that wants to change the world with your work, I know the more people that see your podcast, the greater impact you're gonna have on the world. So tune in to find out which strategy you can try to double your podcast downloads in the next month.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Big visions drive me. I've always had big ideas, whatever role I'm in. Mixed Attainment Maths curriculums in teaching, building a community of single women to end loneliness, and changing the way the world thinks through podcast, and those are just the career ones! And sometimes life demands come into play, and in the interest of doing at least one of them well, we end up having to give up on some of our big dreams and visions to make way for new aspirations to unfold. It isn't just about the work I do, but also the other big ideas I've had to change direction on, and how my life has evolved over the past five years. Whatever I choose to do, I'm committed to making a difference—one small step at a time, holding my values of creativity, connection and fun at the core of everything I do.Join me to learn why it's more than okay to give up on those dreams sometimes, whether that's forever or just on pause.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

It's always easier to look back and say "here's how to start a podcast" once you've already started one. The Single Girl's Guide to Life podcast started over 3 years ago, back in July 2021, and this podcast, Big Vision Business Owners, started 6 months ago. So from my two experiences starting a podcast, I'm gonna peel back the content to reveal how creating strategic content and fostering genuine engagement trumps any trending chart position. In this week's episode, I'll share my weekly ritual for turning a single podcast episode into a treasure trove of repurposable gems that will guide your listeners through that all important customer journey. And by the end of the podcast episode, you'll be equipped with five key strategies to cement your podcast as a vital part of your business ecosystem, turning listeners into loyal customers and amplifying your brand’s voice in the most effective wayWant to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

When you put yourself out there online in the ways I do, it's a funny side effect when somebody knows you before you know them. It's a little bit "celebrity" to be recognised because someone who has seen or heard you online... but I LOVE meeting those people. And in this episode I'll share why those in-person, real-life connections, that come as a result of putting yourself out there and getting more people bring me joy and excitement. Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

When you first start a podcast, it's the dreaded fear of every entrepreneur turned podcast host - what if nobody listens to my podcast? And from there, the overthinking begins... Are my messages landing with the right people? Maybe I'm not "expert" enough.Why would anyone listen to me?The numbers are low and you don't know what's working yet - and in this episode, I'll be sharing how we can use that to our advantage. And I say this as someone that has started over with their podcast, going from hundreds of guaranteed weekly downloads, down to single and double digits as I first start a new podcast again. Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

People are always really shocked when I tell them I network at least once a week. That's my average. I head to at least one event every single week, mostly in person, to network in the local community, or further afield if I'm  heading to a conference or training. And that's because networking, at the startup stage of my business, is pivotal for my business. It's the bit I got wrong in my first business, the part I didn't spend enough time doing. Despite being time-rich, I overlooked this as a key part of bulding relationships, building brand awareness and setting up the foundation for my business. So listen in to find out the reason I'm committing to networking once a week in 2024, and how this dedication is key to not just surviving but thriving in today's business landscape. Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

I hear it all the time - "How do I get more downloads on my podcast?", "How can I make it to the top of the charts?"And I get it - these metrics are the only measures we're automatically provided with when it comes to podcast hosting platforms and the public perception of how successful your podcast is doing. But with nearly three years of podcasting experience, I can tell you that from a business perspective, the download numbers and chart position aren't the crux of having a successful podcast that works for your and your business.Sure, exposure is good - the same way getting a radio interview, "going viral" and having an article written about you can all raise awareness of you and who you are. But we're in the business game - not the podcast sponsorship game, which is prediominantly run on download numbers. We're here to make our podcast work as part of our nuture sequence, of building our authority and enabling people to get to know and trust us, as well as teach them something they didn't know before.Which is exactly why I'm gonna share with you why the podcast download numbers aren't the most important measure when deciding if your podcast is succesful and doing well or not.What You'll Learn In This Episode:- The difference metrics for measuring the success of your podcast (that aren't just the download numbers!)- Understand the customer journey and sequence behind the podcast, and how the podcast fits into nurturing leads and creating a pipeline.- What it really takes to make a "successful" podcast, beyond making it in the Apple Podcast charts.Best Moments:- "The success of your podcast can be looked at objectively... but the charts are not going to tell you the data that only you know, which is how many leads is it bringing in and how many leads are you able to nurture through that process."- "The next time you feel like you're panicking about the downloads on your podcast, take a step back and think, instead of worrying about trying to grow this thing, how can I connect better with the audience?"- "So when it comes to considering the success of your podcast, you can spend each week looking at the numbers, stressing over the numbers and thinking. The numbers are what it is. But my question to you would be, especially if you're a podcast that's already out there, if you are getting a thousand downloads per week, putting you in the top 5% nearly of all podcasts out there, where are those thousand people going?"Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Early into the "I Haven't Made It Yet Series" self doubt crept in as the sales hadn't yet. (You can head back to Episode 2 to find out about it). It's been a quiet few months in 2024, showing up every day working on the marketing, the lead gen, sales techniques... you name it, I'm doing it in some way. And despite those efforts, I hadn't yet secured a sale in 2024. But this week, I finally did it. Because this isn't like a PAYE job. You don't know when the next commitment to pay is coming in, when the next referral or lead is going to be the right fit, it doesn't follow a schedule. Instead, it's blind faith (paired with course correcting where necessary) matched with strategy and consistency. And yes, I've made the sale, and I'll be celebrating and sharing it with you - because a sale is a celebration no matter what when it's in your own business. And so the strategy, consistency and self-belief now needs to continue to keep working on the next sale too! Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Today's episode is all about starting a podcast. Whilst you can pick up your phone, record an episode and get it all uploaded to Buzzsprout (or any other podcast host) within a few moments, sometimes we can get in our own way. Plus, there's ways to leverage this launch and use it to your advantage. So with "starting a podcast" being on SO many people's lists, I'm sharing how long it *actually* takes to launch - so that you can reverse engineer from your launch date how you're gonna get your podcast started and off the ground. What You'll Learn In This Episode:- How long it takes to start a podcast- What's gonna get in the way of your starting and launching your podcast.- The leverage in a podcast launch and if a soft launch or hard launch is better suited to your and your businnes.Best Moments:- "It's great for building your authority, getting known as an expert in your field, and, of course, it gives you endless amounts of content to be able to use and to have that omnipresence across all social media platforms." - "At the other end of the spectrum, we have what's called a soft launch... A soft launch can be useful for somebody like that, who is putting themselves out there in a new way for the first time." - "You need to be thinking about exactly what you're doing with the intent of your podcast, everything what you're going to be talking about. What you're going to be doing and why."Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

I didn’t know it before this year, but until recently, I’d been playing it small in my business. When I first jumped across from teaching to business, I was thinking about hourly rates, what would cover my working, and adopting a self-employed model, working from my previous experiences as a freelancer in theatre. But over the past 2 years, I’ve realised that if you’re building a business, your visions gotta be bigger.If you’re not gonna be burnt out from wearing all the hats all the time, you’re gonna need a team.If you’re gonna have a team, you’re gonna need to craft a culture. If you’re gonna craft a culture, you’ve got know what it looks like - you’ve gotta have a big vision. And those visions also extend past your business - what does the vision look like for you in the future? Having a big vision is the key driving force to any business owner achieving their version of big.It doesn’t have to mean scaling past 7 figures, but it can allow you to dream past the £40k goal you had for you business “just to replace your salary.”So listen in to hear my journey of building a big vision for the business, what I hope to build, and how you can flesh out the same big vision for your business too. Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

In this episode, I'm moving social media to the side and sharing the TWO main methods for getting your podcast seen by the right people (i.e. your ideal clients), as well as dispelling the myth that podcast downloads are the measure of success of the podcast in your business. This makes sure your efforts are best placed to promote your podcast and get it seen by your ideal clients, rather than getting it seen by anyone and everyone, so that you can leverage the podcast to get more leads, create a greater connection, and move potential clients towards becoming customers, all from your podcast episodes.What You'll Learn In This Episode:- Why who's downloading your podcast is more important than podcast downloads alone- The two methods to focus on to get your podcast seen by more people, without posting to social media. - The concept of creating a "contagion" with your podcast, and the psychology behind making a podcast that people WANT to share with their peers.Best Moments:"We don't care if we get 100,000 downloads. If those people aren't the right kind of people, they're not your ideal clients.""There are ways to actually get more eyes on your podcast that don't just fall to social media." "Your content has got to be worth listening to... where they wanna just keep listening to the next ones.""We are all about creating a true connection with your audience, building a community around your podcast."References:Ep 13 of BVBO - How To Stand Out OnlineContagious - Jonah BergerWant to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

When I first started building a business from scratch, I didn't realise how completley alone I would be. I had jumped from a busy, full-time teaching job, with various additional responsibilities, to no job at all - just me, myself and time in my business. All that time, surely I was loving it?!WRONG. Despite the excitement and adventure of pursuing this new, flexible lifestyle, where I would be the one in control of my time, working on a project I loved and was passionate about, and could see the direct rewards and results of my own efforts... it was lonely. But having spent the two years prior learning how to be alone and enjoy and embrace my single life, I took the same principles and learnings to overcome that loneliness in my business. And you can hear all about how I've navigated that transition in this week's Big Vision Business Owners episode of "I Haven't Made It Yet" Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Imagine you open up Instagram and you’re inundated with notifications. Comments, likes, follows. One of you videos has gone VIRAL – it's the dream, right?! But is the pursuit of virality in business marketing really all it's cracked up to be?When I first started marketing my life coaching business through content, getting views was *everything* and going viral was IT. And it didn’t take long before one of my Reels reached 10,000 views. A few  months after that, a TikTok hit 200,000 views. And the experiences are WILD, to say the least. So from someone that’s “gone viral”, here’s what it’s REALLY like to get all those eyes on your business, and what it does as a result. Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

This week, I had a moment of doubt creep in. As somebody that is inherently optimistic, positive and energetic, this is an infrequent experience for me. The toll of business however, can get the better of me and it reminds me of the human being that I am, and how it can't always feel breezy and that even with bouts of resilience and positivity, there will be moments of doubt. In this episode, I talk about where that doubt has crept in, how it's affected me and what I did about it. And you'll hear me talking my way back out of it, claiming back my inner resilience and not letting any lack of sales pull me down. (If you haven't listened to the first episode of "I Haven't Made It Yet", head back to Episode 1 here)Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Starting a podcast is one of the biggest moves you can make in your business to increase your visibility and get known for what you do. But if you don’t have this ONE thing sorted behind your podcast, it’ll fall flat, you’ll lose momentum and you won’t show up like you need to in order to make your podcast a success. If you’re looking to build authority and be seen as the expert in your industry, you need to get this ONE element of your podcast sorted before you get going 💪🏻Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Welcome to this *NEW* second of style of podcast within the Big Vision Business Owner world called “Haven’t Made It Yet”. It’s the side I’ll be sharing as the new business owner, navigating her way through business life on a path to “Making It” as someone who hasn’t yet made it. It’s an invitation to join me on this journey - one which you may be further ahead than me, or following in the footsteps of. Wherever you are, you’re welcome to join me, Chantelle Dyson, as I peel back the curtain on a business that hasn’t even hit its 5 figures yet! You’ll hear all the juiciness as I share  my transition from being a teacher (still in as 2 days in the day job) to launching a podcast training and agency. You won’t be hearing for any 7-figure CEO right now. This is from business owner that hasn’t made it yet, that’s muddling through, getting it wrong, and finding the happiness in solving all the problems along the way. And I’m starting it off with a discussion to tackle the question of what 'making it' truly looks like, challenging the benchmarks set by society and instead, defining it on our own terms. Expect personal growth, business mindset, plus a whole lot of humility and vulnerability… It’ll be an ongoing conversation of ups and down, lessons and learnings, and in this journey of milestones, goals and growth, the narrative never truly ends—it only transforms.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Welcome to this episode of the Big Vision Business Owners Podcast, where I delve deep into the topic of standing out online in today's competitive digital landscape. If you're worried another company in the same industry as you will take up all the space online, this episode will bring you insights and strategies to help you shine amidst the crowd.I'm here to tell you that even in a crowded market, there are methods to use to stand out online like no other in your industry is doing right now to get more eyes on your business and to make sure you don't blend in.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Ready to make money from your podcast? It's one of the first things people talk to me about when they launch a podcast, so I'm here to share the 5 surprising ways you can make money from your podcast and how it can be part of your long-term revenue stream in your business. The road to monetisation isn't an easy one, but there are more ways than just getting a sponsorship to bring in funds from your podcast, and I'll be talking about them today as well as the pros and cons that go with each so that you can decide how podcasting fits into your business model.If you're a business owner with a podcast looking to unlock new revenue streams or a listener curious about the behind-the-scenes of podcasting success, this episode is a must-listen! Tune in to this episode of Big Vision Business Owners and discover the game-changing strategies that could redefine your podcasting journey. Subscribe, hit play, and let's explore the exciting world of podcast monetisation together!Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

To niche or not to niche, that IS the question on ever business owners niche (and we say it like "neesh" not "nitch" FYI!)Niching down is an age-old discussion as to whether to or whether not, and I'll be giving you my insights and a very definitive answer as to whether you should niche down in your business (or your podcast) or not.Whether you're a seasoned podcaster looking to get more eyes (and ears) on your content or an entrepreneur seeking a competitive edge, this episode provides actionable strategies for discovering and embracing your niche. Join me as I explore the benefits of niching down, from building a loyal following to establishing yourself as an authority in your field.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

In this episode, I'll share the powerful strategies to skyrocket the visibility of your coaching business, even if you're starting from scratch with zero followers. From leveraging social media tactics to crafting compelling content, I'll give you actionable insights to help you stand out in the crowded online space. Tune in to learn practical steps, overcome initial challenges, and build a strong online presence that attracts your target audience. Don't let a lack of followers hold you back – learn how to make your coaching business seen and set the stage for success!Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

*THIS EPISODE IS COMPLETELY UNEDITED* - except for the intro music, I've left this episode exactly as it was when I recorded it. The reason? So that you could hear what a podcast with no editing sounds like, and realise that stutters and mistakes are absolutely fine, so that you can finally get over your perfectionism and actually get that podcast recorded, once and for all. Honestly, I thought about this episode *a lot* more than usual. I rely on the edits to retake parts, but I've also done interviews, been on panels, and I'm a teacher by trade, so committing to what I'm saying and not being able to go back and edit is just normal. And the next time you try to tell me you can't start your podcast because you're worried you'll "say the wrong thing" or "stumble over your words", you'll know that 1. you can always edit and 2. there's a podcast episode out there of mine that's completely unedited and where I do stumble over my words, and hey, I'm here to let the world see and hear it! Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

This week's episode of the Big Vision Business Owners podcast steps into the rapidly-evolving digital landscape where artificial intelligence (AI) has become a game-changer across various industries, transforming the way we approach marketing and business. In this episode, I delve into the multifaceted realm of AI, such as Chat GPT and Copy.ai, demystifying its applications from content creation to marketing strategies. I reveal the AI tools I'm using to help me save time and get it ALL done as a solo entrepreneur, and share the reasons you need to get on board with AI and how to do it in the right way. As well as that, I'll be sharing the concerns to maintain over AI and why you won't lose your job to an AI tool any time soon, even if you're feeling a direct threat from it right now. AI isn't something to be afraid of, but in business and content creation there is a RIGHT way to using AI tools in 2024 so you can leverage AI as a powerful tool, rather than seeing it as a mere shortcut to a quick and easy life.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Whilst we all wind down for the end of the year, this week's episode comes out specially on New Year's Eve. My word for 2023 was "excitement" and from a personal experience, there have been trips to more places around the UK than ever before, attending conferences, going to gigs and attending the very special Eurovision.In my personal life, the introduction of "step-children" has brought on a new dynamic, and how that balances in with managing the business has been an interesting challenge. But the key bit that you all want to know about is the business. With a new venture starting half way through the year, this second business is already more successful than the first. And I'm going to share the moves I made and strategies I applied that got me there in 2023, to make this year an even greater success than 2022. 2022 was about finding my feet.2023 was about following my intuition. I'm dreaming bigger, going for the big vision, and transitioning into being a business owner, not being self-employed.And I urge you too, to reflect on your year, not just from a business perspective but your personal life too - it's just as important. And I wish you a Happy New Year as we close on 2023, and head into the wonder that's going to be 2024! References:Networking Around EssexNetworking Essex - FREE - Thursdays in Chelmsford, Southend and ColchesterThe Hook - £25 - Breakfast Club on Mondays in ColchesterAmbitious Women in Essex - FREE - Various locations, often Chelmsford and ColchesterWinning Women - £15 - Tuesdays in Chelmsford and Southend, New Event starting in ColchesterFederation of Small Businesses (FSB) - £8/£5 depending on membership - Various Locations including online meetingsSmall Business Geek - FREE - Mondays in Stanway, Fridays in WivenhoeThe Village - £15/Month Membership or PAYG events - Various Dates in ChelmsfordConferencesExpert Empires - Twice per year in LondonSales and Closing Super Conference - Annually in BirminghamTrainingElite Closing AcademyWant to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Welcome to a special episode of "Big Vision Business Owners" with Chantelle Dyson, your podcast expert and online visibility coach, where we cut through the noise and get straight to the heart of why Taylor Swift is undeniably the Greatest Entrepreneur of our Time.Love her or not as a pop artist, it's time to give credit where credit is due. In this episode, I'll be separating the melody from the money and diving into the sharp business mind behind the music.Regardless of your stance on her chart-topping hits, her moves in the business arena demand recognition.Taylor Swift really has been one to turn her wildest dreams into a reality, establishing herself not just as a musical icon but as a savvy entrepreneur with a keen eye for opportunities, and a brand that has continued to grow a loyal and dedicated fanbase .  From her fearless transition to ownership with the re-recordings as a way of takign control of her masters to the way she fearlessly addresses industry challenges, Taylor Swift is crafting her own narrative.So, put aside your musical preferences and join me for an episode that cuts through the "Bad Blood" and focuses on the undeniable truth – Taylor Swift is not just a pop sensation; she's the Greatest Entrepreneur of our Time. It's time to appreciate the business genius behind the catchy tunes. Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

As a life coach or therapist, a podcast is a no-brainer to add to your business - it'll get your audience to know, like and trust you AND give you a stock of great content to use forever. You gain assets whilst making an impression with your audience. But 90% of podcasts don't make it past their third episode, and I'm here with this week's episode to make sure you're not one of those three. This week, I'll be discussing the 7 common podcast launch mistakes that coaches don't account for when they first start a podcast. You'll learn exactly what many aspiring podcasters stumble upon and learn how to avoid them.I'll draw upon proven strategies and insights as learned through my own podcast launches, offering a tailored guide specifically designed for professionals in the life coaching and therapy space. From crafting compelling content to leveraging your unique expertise, we leave no stone unturned.Instead of running into the seven critical mistakes that could hinder your podcast's potential and reputation, I've carefully crafted each point to resonate with the unique challenges and opportunities that life coaches and therapists encounter in the podcasting realm.Whether you're a seasoned practitioner or just starting your journey, this episode equips you with the knowledge and tools needed to make your podcast launch a resounding success (which doesn't necessarily mean making into the charts - if you're looking for a "quick hack" of how to make it into "New and Notable" on Apple, then this episode isn't for you. If you want to lear how to start, launch and grow your podcast so you can release it every week with consistency, and grow your coaching podcast in an authentic and organic way, that leaves a lasting impact on your audience, then this episode is for you. Hit play and let's launch strong together!Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Welcome to the Big Vision Business Owners podcast, your go-to resource for impactful insights on content creation and online visibility. I'm Chantelle Dyson, your host and guide through the strategies that empower business owners to make a lasting impact. In today's episode, we tackle the challenge of saving time on content creation, emphasising the importance of strategic planning. Content creation can be the bane of your life as a business owner that's busy doing all the other activities in your small business already... but listen in to find out how you can half your content creation process.Discover practical ways to streamline your process, including my powerful waterfall method, and find out whether AI tools are really the secret ingredient to a speedy content creation process.Key Takeaways:"The podcast is the most important thing... It's the value building stuff, the bit where they get to know you. That is your priority.""Start with the end in mind... have an actual intent of everything because I've got an end goal.""Often we feel like we've got to cast a wider net to get more people into the business, but the problem is you haven't actually worked out what works on any of them yet."Join me in revolutionising your approach to content creation and making a meaningful impact—one podcast episode at a time."Clever Content Club: The monthly in-person content creation session to get your content organised for the month ahead. Taking place in Chelmsford, Essex. Sign up here for details of the latest event.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

In this episode, "Why Starting A Podcast Will Give Small Business Thought Leaders the Advantage in 2024," I unravel the unique benefits that podcasting offers to emerging thought leaders in the small business realm. Drawing from my personal journey running a successful podcast for my life coaching business for the past two years, I'll uncover the strategies, insights, and advantages that have contributed to my the 100,000 downloads and podcast that has charted in the Top 10 for Great Britain: Relationships on Apple Podcasts.I'll share how you can use podcasting to establish you as a credible authority in your spadce, as well as leverage a podcast to bring in new leads and move them through to being a client. If you're a small business owner looking to elevate your status as a thought leader in 2024, this episode is your guide to leveraging the podcasting advantage. Tune in, take notes, and get ready to unlock the potential that podcasting holds for you and your business.Subscribe now to The Big Vison Business Owner Podcast and join the conversation as we navigate the exciting landscape of podcasting in 2024. Your journey to thought leadership starts here!Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

If you're an ambitious entrepreneur seeking to evolve into a Big Vision Business Owner, join your host and podcast expert, Chantelle Dyson, as she unravels the essence of this exciting journey to entrepreneurship. In this episode, I share my personal experience of shifting my business mindset, exploring the critical moment when I distinguished between a self-employed mindset and a visionary business owner mindset at Tony Dada's First Social Entrepreneur Conference, where I was introduced to concepts from "Cashflow Quadrant" by Robert Kiyosaki.I'll share what it means to be a Big Vision Business owner, from a world of self-employment to visionary entrepreneurship, giving you examples to refer to along the way. We'll take a look at the significance of having a big vision, serving as a guiding force that offers clarity on goals and directs your present actions. If you're looking for a community of like-minded individuals who are passionate about making an impact on the world, ambitious in their dreams and goals and want to build their business to bring them, their community and others freedom and joy, join the vibrant Big Vision Business Owner Facebook community to connect with like-minded people just like you so you can share your vision, and draw inspiration from fellow visionaries.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Welcome to "Big Vision Business Owners," the podcast dedicated to empowering entrepreneurs with ambitious dreams and goals. Hosted by Chantelle Dyson, a seasoned podcast expert and visibility coach, this show goes beyond the basics, offering insights into the multifaceted journey of building a business with a significant impact.And we're kicking off with the number one thing you need in your business: Crafting a commanding online presence. So get ready for a deep dive into the strategies that make a difference in the digital age, elevating your profile and establishing authority.In this episode, I'll be covering the intricacies of content marketing and the power of repurposing content for maximum impact, sharing how you can simplify your content creation process and apply it to any social media platform you choose, enhancing your visibility and solidifying your authority in your niche.Listen in for how to leverage your online visibility through offline methods, and discover the untapped potential in face-to-face interactions and fostering genuine relationships that act as a gamechanger in your coaching business to boost your presence and build authority in your space.Tune in for practical tips, real-world examples, and a holistic approach to online business visibility. Whether you're a seasoned entrepreneur or just starting, "Big Vision Business Owners" is your go-to resource for navigating the complexities of the business world while making a positive impact, strategically building your profile.Subscribe now for a podcast that goes beyond the surface, helping you build a business with a big vision and an influential online presence.Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud

Welcome to The Big Vision Business Owners Podcast - this is the podcast for business owners who have a message to share and want to have an impact on the world. I'm Chantelle Dyson, your host of Big Vision Business Owners as well as your podcast expert and online visibility coach. Each week, I'll be discussing, alongside you, all the things that going into being a Big Vision Business Owner, of being able to get that message out there, to build a community of people that hear that message, and share your values, and actually help you make change in the world, as well as growing your business.It's all about creating a true connection with your audience, creating a community that surrounds your business and spreads your message for you, and it's about changing the way the world thinks, one podcast at a time. The first episode is out on Thursday 30th November 2023, so mark it in your calendars, hit the follow button and make sure you don't miss out on those first episodes that are out very, very soon. I'll see you there!Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.Music by Kadien: Instagram | Spotify | SoundCloud