PODCAST · education
The Fred Files
by Alicia Campbell
What if you could predict your verdict before stepping into the courtroom?The Fred Files pulls back the curtain on jury thinking and trial preparation, giving plaintiffs' lawyers and mediators unprecedented insights into what makes jurors tick.Hosted by trial lawyer and trial scientist, Alicia Campbell, and empirical legal scholar, Nick Schweitzer, this podcast explores how online focus groups can revolutionize case preparation.Each episode tackles the questions keeping plaintiffs’ lawyers up at night: Should I go to trial or settle? What's my case really worth? Is a 75-person sample reliable? With rotating hosts offering legal, statistical, and technical perspectives, The Fred Files is a unique resource for anyone wanting to break free from the echo chamber and transform their approach to trial preparation. Perfect for plaintiffs' lawyers handling cases of any size and mediators tired of making proposals without knowing the true value.Data-driven insights are no longer just for bl
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Big Data and Its Little Brother: Separated at Birth, Powerful Together, with Monte Tynes and Courtney Wilson
Monte Tynes and Courtney Wilson have fallen in love with “big data” and big data’s “little brother,” called Fred. Why? Because big data reveals the things that shouldn’t worry you and the things you should. Fred, on the other hand, guides you when “you don’t know everything” and when you can’t absorb the expense of a big data study. In this visit with Fred’s creators, Alicia Campbell and Nick Schweitzer, the partners at Tynes Law Firm describe how they use both platforms in their Mississippi practice. Tune in as they break down the critical timing to get the most out of both: starting with Fred, and then moving to Big Data.Connect with Fred☑️ Douglas "Monte" Tynes, Jr. | LinkedIn☑️ Courtney Wilson | LinkedIn☑️ Tynes Law Firm | Facebook | LinkedIn☑️ Alicia Campbell☑️ Nick Schweitzer☑️ Focus with Fred☑️ Subscribe: Apple Podcasts | Spotify | YouTubeProduced and Powered by LawPods
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12
Kansas Wants to Stop Anchoring - Will Your State Do the Same? With Tom Dickerson
"I think this is coming to a place near you," warns Tom Dickerson, trial attorney leading the fight against sweeping tort reform in Kansas. A bill would prohibit plaintiff lawyers from requesting any dollar amount for non-economic damages. With hosts Alicia Campbell and Nick Schweitzer, Tom describes his effort to fight it. And Nick describes his research that counters the argument of the bill’s supporters: “Anchoring isn't really a big deal, and it doesn't really happen, and jurors aren't just blindly doing this – but when you take it away, you have worse outcomes.” Because anti-anchoring could come “to a place near you,” Tom urges all lawyers to be ready to fight. “First and foremost, everybody needs to get involved in their trial lawyers organization.”Connect with Fred☑️ Tom Dickerson | LinkedIn☑️ Dickerson Oxton | LinkedIn | Facebook | YouTube☑️ Alicia Campbell☑️ Nick Schweitzer☑️ Focus with Fred☑️ Subscribe: Apple Podcasts | Spotify | YouTubeProduced and Powered by LawPods
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11
“All Human Beings Are Willing to Return a Big Verdict,” with Sean Claggett
"There's nothing nuclear about a verdict that's predictable." Sean Claggett, trial lawyer and co-author of “Jury Ball,” the groundbreaking book on big data, has made it his mission to help plaintiffs’ lawyers predict verdicts. In this episode, he visits hosts Alicia Campbell and Nick Schweitzer just days before picking a jury in Provo, Utah – a city where jurors don’t give big verdicts, according to conventional wisdom. Sean is unbowed: “Provided the right facts and the right story, I think all human beings are willing to return a big verdict.” Tune in for his case breakdown.Connect with Fred☑️ Sean Claggett | LinkedIn☑️ Claggett & Sykes | LinkedIn | Instagram | Facebook | X☑️ Alicia Campbell☑️ Nick Schweitzer☑️ Focus with Fred☑️ Subscribe: Apple Podcasts | Spotify | YouTubeProduced and Powered by LawPods
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Strategic Visuals That Turn Cases Around, with Seton Claggett
From an individual’s spinal injury to an entire town’s polluted landscape, Focus Graphics designs demonstratives that pop – and persuade. CEO Seton Claggett visits hosts Alicia Campbell and Nick Schweitzer to explain the value of visuals and the return on investment. “You can get a colorization of an MRI or something, get a couple of them, and be out of the door for less than a grand, and they are extremely impactful,” he says. Tune in as Seton walks through the Focus Graphics origin story, process, and successes.Connect with Fred☑️ Seton Claggett | LinkedIn☑️ Focus Graphics | LinkedIn | Instagram | Facebook | X | Vimeo☑️ Alicia Campbell☑️ Nick Schweitzer☑️ Kevin Doran☑️ Focus with Fred☑️ Subscribe: Apple Podcasts | Spotify | YouTubeProduced and Powered by LawPods
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9
When Data Shows You the Real “Bad Actor,” with Brian Aleinikoff
When Brian Aleinikoff represented a 16-year-old girl who was paralyzed after falling from a chairlift, he leveraged a big data report that made it clear: He had to reframe the case to focus on the true “bad actor” – not the chairlift operator but the “multi-gajillion-dollar corporation” itself. As he explains in this case breakdown with hosts Alicia Campbell and Nick Schweitzer, skiers who enjoy expensive resorts don’t want to believe that a lift operator isn’t paying attention. “They want to believe that these lift operators are trained appropriately, but sometimes they're not. And that's what we really had to focus in on and convince the jury of.” The jury was convinced, awarding $21.5 million against the resort.Connect with Fred☑️ Brian Aleinikoff | LinkedIn☑️ Leventhal Puga Braley | LinkedIn | Instagram | Facebook | X☑️ Alicia Campbell☑️ Nick Schweitzer☑️ Kevin Doran☑️ Focus with Fred☑️ Subscribe: Apple Podcasts | Spotify | YouTubeProduced and Powered by LawPods
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8
Using Data to Beat the Defense, with Eric Fong
He’s known as the “data beater.” He’s secured $91 million for a convenience store robbery victim and $42 million for a young woman who was “betrayed” by Child Protective Services. He’s Eric Fong, and he stops by “The Fred Files” to reveal how he uses data to beat the defense. With hosts Alicia Campbell, Nick Schweitzer, and Kevin Doran, Eric shares his approach to trial preparation, including how he identifies case weaknesses before trial through data research. Connect with Fred☑️ Eric Fong | LinkedIn☑️ Fong Law☑️ Alicia Campbell☑️ Nick Schweitzer☑️ Kevin Doran☑️ Focus with Fred☑️ Subscribe: Apple Podcasts | Spotify | YouTubeProduced and Powered by LawPods
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7
Why Your 20-Minute Voir Dire Misses Everything, with Valerie Hans, Jessica Salerno, and John Campbell
Is there evidence that giving attorneys more time to ask more detailed questions would better predict juror bias? “We found a resounding ‘yes,’” says Valerie Hans, who joins Jessica Salerno and John Campbell to discuss their groundbreaking research. Valerie, of Cornell Law School and a leading authority on the jury system; Jessica, a social psychologist from Cornell University's psychology department; and John, trial lawyer-turned-researcher and co-author of JuryBall, published their findings in a 2021 paper called “The Impact of Minimal Versus Extended Voir Dire and Judicial Rehabilitation on Mock Juror's Decisions In Civil Cases.” Hosts Alicia Campbell, Nick Schweitzer, and Kevin Doran unpack the significance of their study, including that extended voir dire with case-specific questions identified 42% of jurors as potentially excludable, while minimal voir dire captured less than 2%. Connect with Fred☑️ Jessica Salerno | LinkedIn☑️ Trial by Data and Cornell University | Facebook | X☑️ Valerie Hans | LinkedIn☑️ Cornell Law School | LinkedIn | Facebook | X | Instagram☑️ John Campbell☑️ Campbell Law☑️ Alicia Campbell☑️ Nick Schweitzer☑️ Kevin Doran☑️ Focus with Fred☑️ Subscribe: Apple Podcasts | Spotify | YouTubeProduced and Powered by LawPods
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AI Couldn’t Summarize Depositions – Until Now, with John Campbell
Imagine you’ve got a big case and you want a summary of every deposition. “The first temptation might be, ‘Well, I'll just throw my depo into an AI, and I'll have it summarize it.’ But if you've ever tried that, it would choke on the depo.” That’s how John Campbell describes the problem. His expertise comes from pioneering the use of big data in litigation and writing JuryBall, the groundbreaking book about big data, with his wife, “The Fred Files” co-host Alicia Campbell. His solution? A deposition summarization tool called Res Ipsa AI, which he developed with software engineer Kevin Doran, another member of “The Fred Files” team. John and Kevin join Alicia and empirical legal scholar Nick Schweitzer to give a behind-the-scenes look at this tool that transforms 100-page depositions into 10-page interactive summaries with hyperlinks to original testimony. “What we started thinking about was, what if we could build a tool that’s not a Swiss army knife; it doesn't do a thousand things?” John explains. Their tool does one thing: summarize depositions, quickly and accurately.Connect with Fred☑️ John Campbell☑️ Campbell Law LLC☑️ Alicia Campbell☑️ Nick Schweitzer☑️ Kevin Doran☑️ Focus with Fred☑️ Subscribe: Apple Podcasts | Spotify | YouTubeProduced and Powered by LawPods
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Strategic Timing: Maximizing Fred Throughout Your Plaintiff Case
In their third installment of a series about Fred, trial scientist Alicia Campbell brings back COO Nick Schweitzer and CTO Kevin Doran for insights about how to maximize this platform. Learn why early case evaluation prevents costly mistakes, how Fred guides discovery strategy and expert selection, and why bulk pricing makes data-driven decisions accessible for firms of all sizes. Alicia shares her bold vision of attaching Fred reports to motions to dismiss, explaining: "We have an ability to know now, so we shouldn't be guessing."Learn More and Connect☑️ Alicia Campbell☑️ Nick Schweitzer☑️ Kevin Doran☑️ Focus with Fred☑️ Subscribe: Apple Podcasts | Spotify | YouTubeProduced and Powered by LawPods
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Inside Fred's Virtual Jury Room: How Your Case Gets Evaluated
Fred isn't just software – he's your strategic partner in case evaluation. Trial scientist Alicia Campbell, CEO Nick Schweitzer, and CTO Kevin Doran take you inside Fred's virtual jury room to show exactly how 75 real jurors evaluate your case. From building multi-plaintiff, multi-defendant studies to using national samples instead of venue-specific ones, Fred is designed to be scientifically rigorous and cost effective. Learn how custom questions and evidence ratings can expose weaknesses in your strongest evidence. Come back for the third installment in this series, when Alicia says the panel will discuss how Fred “can help you keep your doors open, keep your lights on, and have a healthy Christmas bonus.”Learn More and Connect☑️ Alicia Campbell☑️ Nick Schweitzer☑️ Kevin Doran☑️ Focus with Fred☑️ Subscribe: Apple Podcasts | Spotify | YouTubeProduced and Powered by LawPods
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3
The Data Platform Every Plaintiff’s Attorney Needs Now
Meet Fred, “Big Data’s Little Brother.” You need him in your life if you’re a plaintiff’s lawyer, says trial scientist Alicia Campbell, who developed the platform in 2016. She explains why in this inaugural episode of The Fred Files. Tune in as Alicia, COO Nick Schweitzer, and CTO Kevin Doran explain how Fred gathers input from 75 real jurors to provide crucial insights for a fraction of traditional focus group costs. From video evidence evaluation to settlement strategy, they describe how data-driven insights are no longer just for blockbuster cases. They’ll continue their primer on Fred in the next two episodes.Connect with Fred☑️ Alicia Campbell☑️ Nick Schweitzer☑️ Kevin Doran☑️ Focus with Fred☑️ Subscribe: Apple Podcasts | Spotify | YouTubeProduced and Powered by LawPods
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2
Welcome to The Fred Files
What if you could predict your verdict before stepping into the courtroom?The Fred Files pulls back the curtain on jury thinking and trial preparation, giving plaintiffs' lawyers and mediators unprecedented insights into what makes jurors tick.Hosted by trial lawyer and trial scientist, Alicia Campbell, empirical legal scholar, Nick Schweitzer, and data guru, Kevin Doran, this podcast explores how online focus groups can revolutionize case preparation. Each episode tackles the questions keeping plaintiffs’ lawyers up at night: Should I go to trial or settle? What's my case really worth? Is a 75-person sample reliable? With rotating hosts offering legal, statistical, and technical perspectives, The Fred Files is a unique resource for anyone wanting to break free from the echo chamber and transform their approach to trial preparation. Perfect for plaintiffs' lawyers handling cases of any size and mediators tired of making proposals without knowing the true value.Data-driven insights are no longer just for blockbuster cases. Fight for Justice with Fred. To learn more about how Fred can help you in your next case, visit us at focuswithfred.com.Produced and Powered by LawPods, podcast marketing that converts prospects and drives revenue.
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ABOUT THIS SHOW
What if you could predict your verdict before stepping into the courtroom?The Fred Files pulls back the curtain on jury thinking and trial preparation, giving plaintiffs' lawyers and mediators unprecedented insights into what makes jurors tick.Hosted by trial lawyer and trial scientist, Alicia Campbell, and empirical legal scholar, Nick Schweitzer, this podcast explores how online focus groups can revolutionize case preparation.Each episode tackles the questions keeping plaintiffs’ lawyers up at night: Should I go to trial or settle? What's my case really worth? Is a 75-person sample reliable? With rotating hosts offering legal, statistical, and technical perspectives, The Fred Files is a unique resource for anyone wanting to break free from the echo chamber and transform their approach to trial preparation. Perfect for plaintiffs' lawyers handling cases of any size and mediators tired of making proposals without knowing the true value.Data-driven insights are no longer just for bl
HOSTED BY
Alicia Campbell
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