PODCAST · business
NutraIngredients NutraCast
by William Reed Ltd
Break the news on Supplements & Nutrition with NutraCastPodcast. A podcast brought to you by the team behind NutraIngredients.com.
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328
NutraCast: How Nutrify C-Suite SumFlex is redefining industry events
As India’s nutraceutical sector continues to accelerate onto the global stage, the upcoming Nutrify C-Suite SumFlex Summit in Mumbai is positioning itself less as a traditional conference and more as a high-level working boardroom for industry leaders.
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327
NutraCast: Pendulum bets on prebiotics with Gut Fuel as GLP-1 buzz reshapes market
Biotech company Pendulum Therapeutics is expanding beyond probiotics with the launch of Gut Fuel, a prebiotic fiber and polyphenol blend designed to support gut microbiome function and metabolic health.
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326
NutraCast: All grown up—Energy drinks shift from stimulation to systems
For years, energy drinks have been built around one simple promise: more stimulation. But as consumers start using these beverages as part of everyday wellness and performance routines, the category is beginning to evolve.
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325
NutraCast: From SEO to GEO: How AI is redefining visibility for supplement brands
As AI tools reshape how consumers discover dietary supplements, brands may be chasing the wrong signals, according to HALO Comms co-founder Derek De Vette. With more than 30 years of experience advising organizations across technology and consumer sectors, he offers a long-view perspective on how communications strategy is evolving in the age of AI.
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324
NutraCast: Making fiber sexy: Is it the secret to healthspan and longevity?
Longevity continues to dominate wellness, largely driven by the buzz around peptides, wearables and high-tech interventions. However, Dr. Karan Rajan, founder of prebiotic fiber brand LOAM, says one of the most evidence-backed drivers of long-term health is something far less flashy: fiber.
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323
NutraCast: No more ‘me too’ brands: Elevate Organic’s bet on clinical proof, certification and regeneration
After helping scale Garden of Life into a category leader, founders Brian Upton and Hank Ramsey are starting over with Elevate Organic—a new supplement brand they founded along with Matt Borden. The brand centers around clinical validation, transparency and regenerative sourcing – something they say sets them apart from competitors.
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322
NutraCast: Amazon’s new supplement policy could trigger delistings
Dietary supplement brands selling on Amazon face a new compliance hurdle as the platform prepares to roll out an updated policy on March 31 that will increase scrutiny of product listings.
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321
NutraCast: Is mentorship the most overlooked growth driver in the supplement industry?
The dietary supplement industry often talks about scaling brands, supply chain pressure and navigating regulatory scrutiny, but the teamwork required to execute it is often left out of the conversation.
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320
NutraCast: The rise of personalized menopausal care in the supplement industry with SEASON34
When CEO Irene Rojas Stanbury could not find relief for her own perimenopausal symptoms, she decided to create the solution herself. Teaming up with her mother, Dr. Maria Stanbury, a gynecologist with over 30 years of experience, they developed SEASON34, a dietary supplement line specifically designed for women navigating perimenopause and menopause.
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319
NutraCast: How AI is changing the way supplements are shopped and purchased
Data science and AI solutions provider Tredence said AI is changing how businesses operate and even think, with retailers going from being ‘just a retail company’ to certified technology companies.
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318
NutraCast: Dr. Coetzee on personalized nutrition, psychoneutrogenomics and why anaerobic bacteria is the next big thing
Dr. Oscar Coetzee, VP of education and clinical support at Designs for Health, shared his unconventional career journey from psychology to nutritional science and how he still applies much of his background to his current work.
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317
NutraCast: How Alethios is bringing clinical trials home
The biggest barrier to clinical research is not always science, it is often access. Zeenia Framroze, CEO of Alethios, saw the inequity and decided to do something about it.
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316
NutraCast: Is fiber the new protein?
A new trend report examines why consumers are tapping into functional foods over supplements for fiber, how GLP-1 users are driving prebiotic adoption and why diverse fiber formulations outperform single-prebiotic strategies.
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315
NutraCast: The hidden epidemic of unapproved research peptides
Banned Substances Control Group’s Oliver Catlin recently partnered with the Associated Press to expose something shocking: research peptides marketed as “laboratory chemicals” are flooding mainstream platforms like Amazon and Alibaba.
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314
NutraCast: The emotional toll of GLP-1 meds
New research from Chemi Nutra highlights how GLP-1 users want to maintain the benefits of the medication while feeling like their former selves, revealing a significant gap in addressing the broader physiological and psychological impacts of weight loss meds.
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313
NutraCast: How US trade policy is disrupting the supplement supply chain, threatening quality
Tariffs meant to boost U.S. manufacturing might actually be pushing companies away from American investment. Chase Johnston, vice president of operations at Arjuna Natural, breaks down how rapidly shifting tariff rates are creating chaos for the India-based botanical manufacturer.
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312
Nutracast: The push for nutrition education in medical school
Despite nutrition playing a critical role in preventing chronic diseases, the subject is not sufficiently incorporated into medical education. However, a movement is underway to change that.
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311
NutraCast: Is the mycobiome the key to healthy aging?
While bacteria often dominates microbiome discussions, the mycobiome—the fungal community within our bodies—plays an equally crucial role in health, particularly as we age.
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310
NutraCast: How modern freeze-drying tech is reshaping nutraceuticals
Walt Pebley, chief scientific officer at OFD Life Sciences, gives listeners a guided tour of the evolution of freeze-drying. The lyophilization vet has spent more than four decades pushing the boundaries of freeze-drying—transforming it from a preservation method into a platform for scientific and nutritional innovation.
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309
NutraCast: Bevi wants to solve America’s focus crisis, starting at the water cooler
The company behind Smart Water Coolers just launched Focus Blend, a functional enhancement that combines caffeine, L-theanine, magnesium and B vitamins for sharper focus. The offering was inspired by the growing focus crisis.
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308
NutraCast: The Vitamin Angels push to close maternal nutrition gaps
Nutritional maternal health in the U.S. has high rates of nutrient deficiencies, leading to risks like anemia, preeclampsia, low birth weight and significantly higher maternal mortality rates.
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307
NutraCast: Well-intentioned regulations that could backfire
The Council for Responsible Nutrition is ringing the alarm on two bills, one impacting pregnant women in California, the other, minors in New York.
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306
NutraCast: Why GLP‑1s, sustainability and TikTok are the next frontier of wellness
Nielsen IQ recently released its The Next Frontier of Wellness Report. The leading global consumer intelligence company identified several trends shaping the industry.
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305
NutraCast: Nutrabolt on the ‘Energy Drink 2.0′ revolution
Once dominated by a few established brands that relied on high-sugar, high-caffeine formulas for an energy boost, today’s energy drink market is larger, more fragmented and healthier than that of the early 2000s.
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304
NutraCast: Herbalife on its ‘new generation’ approach to weight management
Demand for weight management supplements is on the rise, with the global market size estimated at over 33 billion currently and projected to reach over 71 billion by 2030, according to Grand View Research. The demand for natural and clinically-backed weight management supplements is largely driven by increasing obesity rates, growing health and wellness awareness and the demand for effective solutions.
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303
NutraCast: Beyond prenatals: Folate’s crucial role in methylation, women’s health and more
Folate, also known as vitamin B9, is a vital nutrient that plays a pivotal role in cell growth and development. The CDC recommends all women capable of becoming pregnant take 400 micrograms of folic acid daily to prevent neural tube defects in a baby’s developing brain and spine. But what is folate’s role outside of pregnancy?
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302
NutraCast: Tapping into the estrobolome
As awareness of gut health grows, so do more specific areas of the microbiome, such as gut-brain axis, the gut-skin axis and the gut-hormone axis. For women, this hormonal link is the estrobolome, which encompasses the bidirectional communication system between the gut and the endocrine system.
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301
NutraCast: The market, regulatory landscape and opportunity for peptides and bioregulators
BioLongevity Labs is a health optimization company that focuses on peptides, bioregulators and small molecules. While much of the biohacking community knows about these compounds, general awareness is low, with only 3% of Americans familiar with therapeutic peptides, according to BioLongevity Labs Cofounder Hunter Williams.
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300
NutraCast: Ritual’s defining prenatal health research
Although a large majority of pregnant women in the United States use prenatal vitamins, not all are created equal—and most have not been studied in their final, finished form. In fact, women of ‘childbearing potential’ were banned from U.S. clinical studies until 1993.
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299
NutraCast: How ancestral pressures are shaping modern health behaviors
Trends are always a hot topic, but what about reasoning behind those trends? What motivations, social dynamics and experiences shape our decisions when we purchase products like creatine or ashwagandha, for example?
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298
NutraCast: How to win in the MLM marketplace
It’s no secret that direct sellers and multi-level marketers have suffered in recent years with the rise of social media. Last year Rodan + Fields announced plans to move away from its multi-level direct selling model and earlier this year many were shocked to hear that Modere would shut down after 23 years in business.
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297
NutraCast: Christina Rahm on forging a new standard for clean manufacturing
Xoted Biotechnology Labs is putting science and sustainability at the forefront by launching a new R&D facility in Spartanburg County, South Carolina.
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296
NutraCast: The new probiotic predicted to transform oral health
Ostia Sciences Inc. and EXPERT’Biome recently announced a new oral care probiotic through contract development and manufacturing organization Lallemand to launch clinical trials.
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295
NutraCast: How Zest is making cognitive health assessments more accessible
London-based Zest is offering a Precision Memory Assessment (PREMAZ) test, which aims to detect subtle cognitive changes that may occur decades before dementia symptoms arise.
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294
NutraCast: Evvy connects the gut, vaginal and urinary health dots
Evvy, a vaginal microbiome testing and care company, launched in 2021 with a mission to close the gender health gap by leveraging overlooked female biomarkers. Through its platform, the company has built the world’s largest dataset on the vaginal microbiome and is using this novel data to drive better outcomes in women’s health.
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293
NutraCast: TruShield takes on banned substances with new program
Athletes often rely on dietary supplements to take their performance up a notch, but poor quality supplements could also be what holds them back if they’re not vigilant. That’s where certification programs come in.
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292
NutraCast: Kerry showcases flavor innovation in supplements
Kerry Group recently released its Supplement Taste Charts using the latest consumer insights and trend data for the flavors driving demand.
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291
NutraCast: New survey reveals trends, insights in cognitive health
OmniActive Health Technologies has released a new survey, offering insights the company considers essential for guiding the development of future health products that align with evolving consumer needs.
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290
NutraCast: Citruslabs launches grant program to bridge research gaps
Research in women’s health, mental health, sleep and longevity has long been underfunded despite growing demand for innovation in these vital areas. Susanne Mitschke, co-founder of contract research organization Citruslabs, believes that robust clinical trials are essential to closing this gap.
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289
NutraCast: Innovations and insights in the plant protein market
Phil Vigeant, CEO and cofounder of PlantFusion, says active consumers should consider plant protein.
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288
NutraCast: Millennials’ impact on women’s health, the gut-gyno axis and more
While women have been historically underserved, the last decade has witnessed a rise in products dedicated to improving women’s health—tackling issues such as fertility, pregnancy, menstruation, menopause, pelvic health, sexual wellness and more.
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287
NutraCast: Radicle Science’s co-founder on AI accelerating personalization and why diversity matters
McKinsey’s ‘Future of Wellness’ report found that nearly one in five consumers and one in three millennials in the U.S. prefer personalized wellness solutions. Pelin Thorogood of Radicle Science says that today, more than ever, advanced technologies like AI are accelerating a seismic shift toward personalization.
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286
NutraCast: Tapping into into the subconscious mind to understand consumer behavior
Consumer surveys have informed market research since the late 1800s, but traditional methods only scratch the surface—prompting one company to push behavioral research boundaries by accessing the subconscious drivers of ingredient preferences.
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285
NutraCast: Axiom Foods tackles heavy metal contamination in plant proteins
Los Angeles-based Axiom Foods recently debuted Oryzatein 2.0, the first patented plant protein with no detectable levels of lead, according to independent lab tests.
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284
NutraCast: The importance of diversifying supply chains amid a geopolitical crisis
The dietary supplement industry relies heavily on other regions for ingredients. With today’s ever-changing geopolitical climate, Craig Koffler, VP of sales at the Freemen Nutra Group says that diversifying the supply chain is no longer optional — it’s essential.
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283
NutraCast: doTERRA’s Kirk Jowers on the rise of essential oils
The CEO discusses the rapid evolution of the essential oils market over the past decade and doTERRA’s role in driving this growth and innovation.
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282
NutraCast: Delivering on women’s health: How a meal service took the market by storm
Without any marketing, Chiyo became the top Google search result for postpartum nutrition, attracting thousands of pre-orders and recognition from The New York Times and Bon Appétit. The company has since expanded beyond postpartum care to address various women’s health concerns including fertility, PCOS and endometriosis.
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281
NutraCast: Move Nutrition on building bridges in sports nutrition
Two years ago, the founder of 24 Stories Marketing launched Move Nutrition Network, a platform that connects researchers, brands, dieticians and trainers in the sports nutrition world. Today, Move has a popular quarterly newsletter and just announced several new additions to its advisory board.
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280
NutraCast: The Akkermansia Co. on its ‘happy coincidence’ for weight management
The Akkermansia Company launched into the U.S. consumer market in 2024, introducing a gut health product with Akkermansia muciniphila, a bacterium discovered and decoded by the company’s founders.
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279
NutraCast: NutraShure on why butyrate will be ‘a household name’
After launching NutraShure amid the pandemic, Brandon Sojka set out to develop a novel, non-mineral based butyrate source using L-lysine.
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