TBR Talks: Decoding Strategies and Ecosystems of the Globe's Top Tech Firms

In this episode of “TBR Talks,” Patrick Corcoran, Vice President, Global Head of Marketing and External Relations at Hitachi Digital Services, joins host Patrick Heffernan and TBR Senior Analyst Stephanie Long for a discussion on partner marketing, including the benefits of a 360-degree relationship with partners and the biggest challenges in navigating partner relationships.Additionally, Patrick [Corcoran] shares insights into the merging of GlobalLogic and Hitachi Digital Services. Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick C on LinkedIn: https://www.linkedin.com/in/patrickrcorcoran/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of “TBR Talks,” Rob Kopel, Partner, AI Leader at PwC Australia, joins host Patrick Heffernan as well as TBR Principal Analyst Bozhidar Hristov and TBR Senior Analyst Alex Demeule to discuss practical delivery of AI solutions to clients. Rob shares his insights into how clients with more mature AI strategies are managing risks associated with adoption as well as where augmentation, rather than automation, makes sense in terms of cost efficiency. Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Rob on LinkedIn: https://www.linkedin.com/in/robert-kopel/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of “TBR Talks,” Milan Cooper, head of Product at TWG AI, joins host Patrick Heffernan for a discussion on business process reinvention and implementation of AI-enabled solutions. Milan also discusses the critical role of top-down leadership, particularly starting with the CEO, in successful AI adoption and explains what makes TWG AI’s approach to using AI different from those of peers.Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Milan on LinkedIn: https://www.linkedin.com/in/milanpcooper/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of “TBR Talks,” host Patrick Heffernan is joined by TBR’s federal IT services experts, Senior Analyst John Caucis and Senior Analyst James Wichert, to discuss the current state of federal IT services and their projections for the next five years. The pair shares their thoughts on how the adoption and application of AI will impact federal IT companies overall and, subsequently, government spending, and whether a strong presence in the defense sector will become critical to the performance of IT services companies in the civilian sector. This episode also highlights one of TBR’s newest research reports, the Federal IT Services Market Forecast. Click here to download a preview of the report.Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠Connect with John on LinkedIn: ⁠⁠https://www.linkedin.com/in/johncaucis/⁠⁠Connect with James on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/jameswichert/⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of "TBR Talks," Patrick Heffernan is joined by Alan Flower, Global Head, AI Labs at HCLTech, to explore why AI represents a true inflection point on par with the internet, cloud and smartphones. Alan shares frontline insights from hundreds of enterprise AI engagements, explaining how organizations are moving beyond experimentation to large-scale deployment focused on productivity, simplification and growth — not just cost-cutting. The conversation also examines the evolving role of talent, partnerships and innovation, and why the AI era is creating unprecedented opportunity for both enterprises and the next generation of builders.Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Alan on LinkedIn: https://www.linkedin.com/in/alanflower/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of "TBR Talks," Sid Nair, Cloud Growth Lead at AccentureAmericas, joins host Patrick Heffernan and TBR Principal Analyst Boz Hristovfor a discussion on why AI is fundamentally reshaping enterprise operations, shifting from a technology initiative to a business-led transformation. They unpack the critical enablers of successful AI adoption — including data readiness, governance, talent and change management — while also exploring how buyers are navigating complex purchasing decisions across ecosystems of partners and platforms. The conversation also examines the future of alliances, evolving commercial models, and how ecosystem-driven partnerships will redefine value creation in the AI era. Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Boz on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/boz-hristov-2b0589a/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Sid on LinkedIn: https://www.linkedin.com/in/sidnair1/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of “TBR Talks,” TBR Principal Analyst Chris Antlitz joins the show to share his top takeaways from Mobile World Congress 2026, including the growing importance of AI, sovereignty and trust in the telecom ecosystem. Chris digs into how telcos are positioning themselves as trusted stewards of data, the early stage reality of agentic AI, and why sovereignty could emerge as a meaningful revenue opportunity. Additionally, the pair discuss emerging technologies like quantum and integrated sensing and what they signal for the future of telecom innovation. Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠Connect with Chris on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/christopher-antlitz-a1541312/⁠⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of “TBR Talks,” Principal Analyst Boz Hristov joins Patrick to break down key insights from recent analyst events with Fujitsu, Infosys and PwC. They explore what companies are getting right — and wrong — in presenting client use cases, as well as why in-person engagement remains critical for understanding strategy, culture and execution. The conversation also looks ahead to how analyst events may evolve over the next five years, from more practitioner-led discussions to the rise of AI-native companies hosting their own events.Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Boz on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/boz-hristov-2b0589a/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of "TBR Talks," host Patrick Heffernan sits down with Rich Hermann, Vice President of Sales, Accounting & Consulting Vertical at Intapp, to discuss how enterprises are moving from AI experimentation to scaled deployment. Hermann explains how organizations are approaching AI infrastructure, data strategy and partnerships and explores the evolving role of the ecosystem and what it takes for enterprises to turn AI investments into measurable outcomes.Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Rich on LinkedIn: https://www.linkedin.com/in/richard-hermann-39b6679/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of "TBR Talks," Principal Analyst Angela Lambert and Senior Analyst Ben Carbonneau discuss how supply chain dynamics are shaping the emerging AI PC market. They explore the reasons behind slower-than-expected AI PC adoption and the shift in memory production capacity. Additionally, the pair looks at how specific companies, including Dell, HP Inc. and Lenovo, are adjusting to current market conditions and delves into the biggest supply chain unknowns for 2026.Listen and learn with TBR Talks!Read the special report: https://bit.ly/47nSFCSSubmit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Angela on LinkedIn: ⁠⁠⁠⁠https://www.linkedin.com/in/angelalambert1/⁠⁠⁠⁠Connect with Ben on LinkedIn: ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/ben-carbonneau/⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of "TBR Talks," Patrick Heffernan speaks with Asif Poonja, Fujitsu’s Americas Region CEO, about how Fujitsu is evolving its consulting-led growth strategy, pursuing differentiated M&A, and navigating geopolitical and AI-driven disruption. Poonja explains how initiatives like Wayfinders and Uvance are expanding customer engagement beyond IT into business value creation, while AI adoption reshapes talent strategy and service delivery models. From long-term transformation lessons to leadership advice for the next generation, this conversation explores what it takes for a 90-year-old technology company to continuously reinvent itself.Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Asif on LinkedIn: https://www.linkedin.com/in/asifpoonja/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Senior Analyst John Caucis and Analyst James Wichert explore how a turbulent 2025 — marked by budget uncertainty, a prolonged government shutdown and shifting federal priorities — is setting the stage for a more stable, but structurally different, federal IT market. Learn why 2026 is likely to bring stabilization rather than a full rebound, with defense, intelligence and national security-related spending remaining resilient while civilian agencies take longer to normalize procurement cycles.  Additionally, the pair will look at what will matter most in 2026: accelerating partnership activity, deeper engagement with commercial technology providers, and AI-led modernization as a core differentiator for federal systems integrators.  A forward-looking debate on which companies will dominate the conversation by the end of 2026, this a must-listen for executives, strategists and partners tracking the evolution of the federal IT services ecosystem. Monthly market, competitive and ecosystem intelligence — free. Subscribe to Insights Flight to receive top-tier analysis delivered straight to your inbox, plus access to Spotlight Reports that keep you ahead of the curve. Choose your Content Role when subscribing to receive exclusive invitations to expert-led webinars with downloadable presentation decks after each session. Sign up today: https://hubs.ly/Q03Ydq5L0Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠Connect with John on LinkedIn: ⁠https://www.linkedin.com/in/johncaucis/⁠Connect with James on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/jameswichert/⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

TBR Senior Analyst Ben Carbonneau breaks down why he believes AI PCs will evolve from early-stage adoption to full-market dominance within the next decade and discusses the role Microsoft and Windows on ARM will play, how collaboration across the ecosystem could reshape competition, and why “prioritization for premiumization” may become the defining strategy for vendors heading into 2026.  If you’re tracking the future of PCs, silicon innovation, or the business dynamics around the devices industry, this is a conversation you won’t want to miss. From AI adoption at the edge and ROI-driven use cases, to the ripple effects of data center modernization and VMware decision making, TBR Principal Analyst Angela Lambert discusses how changing customer expectations will influence demand across the infrastructure stack in the new year. She also weighs in on the modernization versus transformation debate, shifts in AI-accelerated server investment, and which vendors — from silicon providers to OEMs — are best positioned to lead in 2026. If AI infrastructure, hybrid cloud dynamics or customer-driven strategy are on your radar, this conversation is your preview of the year ahead. Monthly market, competitive and ecosystem intelligence — free. Subscribe to Insights Flight to receive top-tier analysis delivered straight to your inbox, plus access to Spotlight Reports that keep you ahead of the curve. Choose your Content Role when subscribing to receive exclusive invitations to expert-led webinars with downloadable presentation decks after each session. Sign up today: https://hubs.ly/Q03XGXBv0Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Angela on LinkedIn: ⁠⁠⁠https://www.linkedin.com/in/angelalambert1/⁠⁠⁠Connect with Ben on LinkedIn: ⁠⁠⁠⁠⁠https://www.linkedin.com/in/ben-carbonneau/⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Digital Transformation Principal Analyst Bozhidar Hristov unpacks TBR’s predictions for the next three to five years of change in the IT services market. The conversation explores a fundamental shift underway in managed services: from a cost-optimization and labor-arbitrage model to a growth-oriented, insight-driven entry point for consulting, integration and modernization services. Boz explains why managed services are increasingly becoming a “door opener” rather than a back-end support function and examines why this pivot has been difficult for many consultancies to execute. Boz concludes with a peek at TBR’s forward-looking research agenda for 2026 and beyond, covering changes to commercial models, the decline of time-and-materials pricing, evolving ecosystem dynamics, and how service providers must rethink partner strategies as digital labor becomes a core part of managed services delivery. A must-listen for IT services and consulting leaders and ecosystem partners navigating the next evolution of managed services and digital transformation. Predictions is an annual series of special reports examining market trends and business changes TBR expects in the coming year. Download your copy of TBR’s 2026 Managed Services Predictions special report, “In 2026, Managed Services Shifts from Delivery Model to Growth Engine”: https://hubs.ly/Q03YBQ2V0Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Boz on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/boz-hristov-2b0589a/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Join "TBR Talks" Host and Principal Analyst Patrick Heffernan, Principal Analyst Allan Krans and Principal Analyst Angela Lambert as they break down 2026 predictions for alliances and partnerships across cloud, software, infrastructure and the rapidly evolving edge ecosystem. The team dives into the resurgence of enterprise edge, why AI is accelerating demand for edge deployments, and how systems integrators and OEMs are redefining orchestration, commercial models, and partner engagement as infrastructure and platforms become tightly integrated. If your focus includes partner strategy, AI ecosystems or competitive positioning, this episode delivers insights you’ll want in hand as 2026 ramps up. Predictions is an annual series of special reports examining market trends and business changes TBR expects in the coming year. Download your copy of TBR’s 2026 Predictions special report on Alliances & Partnerships, “2026 Will be a Pivotal Year as AI Momentum Drives Deeper Ecosystem Alliances,” featuring insights into AI-driven sales and marketing, AI alliances and operational technology, and sovereign AI: https://hubs.ly/Q03YBNp70Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠Connect with Angela on LinkedIn: ⁠⁠https://www.linkedin.com/in/angelalambert1/Connect with Allan on LinkedIn⁠: ⁠⁠⁠⁠⁠https://www.linkedin.com/in/allan-krans/⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Are we approaching the end of traditional SaaS as AI-native architectures and agentic platforms take center stage? TBR Cloud & Software Senior Analyst Alex Demeule discusses which SaaS incumbents are best positioned to execute a true hard pivot toward AI, highlighting how workforce restructuring, sales realignment and platform modernization at vendors like Salesforce, SAP and Microsoft reveal early signs of strategic transformation. Additionally, this conversation explores the growing tension between general-purpose large language models and specialized small language models, digging into the economics, power constraints, and architectural trade-offs that will define enterprise-grade AI applications. A must-listen for SaaS leaders, cloud strategists and ecosystem partners navigating the industry’s most consequential pivot in over a decade. Predictions is an annual series of special reports examining market trends and business changes TBR expects in the coming year. Download your copy of TBR’s 2026 Cloud & Software Predictions special report, “Will AI be the Death of SaaS?” featuring insights into SaaS and PaaS revenue expectations and SaaS’s impact on AI strategies: https://hubs.ly/Q03YBPCg0Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠Connect with Alex on LinkedIn: ⁠https://www.linkedin.com/in/alexanderddemeule/⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

From the widening K-shaped economy to shifting customer affordability and changing price-for-value expectations, Principal Analyst Chris Antlitz outlines why telcos must rethink their pricing, bundling and financing models to stay competitive in 2026. This conversation explores the big agenda items shaping the 2026 telecom landscape: the integration of 6G into market forecasts, edge computing’s renewed relevance, the energy problem slowing scale, and how previously hyped technologies like blockchain and the metaverse may be poised for resurgence. Listen today for a clear, unvarnished view into the constraints and catalysts defining the telecom industry in 2026. Predictions is an annual series of special reports examining market trends and business changes TBR expects in the coming year. Download your copy of TBR’s 2026 Telecom Predictions special report, “Telecom Industry Will Adapt to K-shaped Economy in 2026,” featuring insights into AI-driven sales and marketing, AI alliances and operational technology, and sovereign AI: https://hubs.ly/Q03XGZPn0Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠Connect with Chris on LinkedIn: ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/christopher-antlitz-a1541312/⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

“TBR Talks” is on break this week for the Christmas holiday. Join us Friday, Jan. 2 for the first of our 2026 Predictions Series episodes, which will highlight our expectations for industry markets in the new year. Our first episode will feature TBR’s Principal Analyst & Practice Manager Allan Krans and Principal Analyst Angela Lambert discussing predictions for alliances, partnerships and the tech ecosystem. In the meantime, be sure to catch up on the first half of “TBR Talks” Season 4, which featured discussions with top persons at Work & Co., Ericsson and BCG as well as key insights and analysis from TBR’s leading experts. Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

As we close out 2025, “TBR Talks” host Patrick Heffernan and producer and TBR Marketing Coordinator & Account Executive Haley Demers sit down for a candid, end-of-year retrospective and a sneak peek at what listeners can expect in the new year.  Additionally, the pair unpacks the podcast’s growth, with nearly half of this season’s conversations featuring voices from outside TBR, and shares a behind-the-scenes breakdown of the show. They also discuss how those external perspectives have broadened the scope of the dialogue, how the show has evolved as listeners began reaching out proactively to participate, and the unexpected value that emerged when technology-focused discussions turned personal. Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Haley on LinkedIn: https://www.linkedin.com/in/haleydemers/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

TBR Digital Transformation Principal Analyst Boz Hristov joins host Patrick Heffernan to detail Infosys’ key points from Infosys Americas Confluence 2025. Boz shares his insights into Infosys’ strategy changes and why clients choose Infosys, and looks at whether Infosys has figured out the staffing model of the future. Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Boz on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/boz-hristov-2b0589a/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of “TBR Talks,” Batia Stein, managing partner at EY Law and partner at EY People Advisory Services, and Chris Gordon, Canada region leader at EY People Advisory Services Tax, speak with host Patrick Heffernan on EY’s AI strategy for people advisory services.  In this lively discussion, Batia and Chris detail EY’s approach to automation within the tax and audit divisions within EY. The wide-ranging discussion includes thoughts on immigration, cybersecurity, data privacy and data sovereignty as well as tax, HR and what the future may hold. Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Batia on LinkedIn: https://www.linkedin.com/in/batia-stein-181aa212/Connect with Chris on LinkedIn: https://www.linkedin.com/in/christopherdgordon/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

“TBR Talks” is on break this week for the Thanksgiving holiday in the U.S. Join us Friday, Dec. 5 for a discussion on immigration, cybersecurity, data privacy, data sovereignty, tax and HR, and more with leaders from EY People Advisory Services. In the meantime, be sure to catch up on the first half of “TBR Talks” Season 4, which featured discussions with top persons at Work & Co., Ericsson and BCG as well as key insights and analysis from TBR’s leading experts. Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

IT Infrastructure Principal Analyst Angela Lambert and Senior Analyst and NVIDIA research lead Ben Carbonneau join “TBR Talks” to share key takeaways and insights into NVIDIA’s strategies for 2026 and beyond.Recently, "TBR Talks" host Patrick Heffernan met with executives and others within the GPU ecosystem at NVIDIA GTC, and on this episode, all three analysts share their thoughts on partnerships, business strategy and growth for the global leading GPU firm.Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Angela on LinkedIn: ⁠⁠https://www.linkedin.com/in/angelalambert1/⁠⁠Connect with Ben on LinkedIn: ⁠⁠⁠⁠https://www.linkedin.com/in/ben-carbonneau/⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of “TBR Talks,” Senior Analyst Ben Carbonneau and Principal Analyst Angela Lambert review Lenovo’s 2025 Global Industry Analyst Conference, where Lenovo provided updates on its overall strategy and ambitions to shift its perception from a PC vendor to a full-stack, end-to-end solution provider. The pair discusses the event’s AI strategy announcement, how this year’s GIAC differed from past years and where Lenovo is differentiating itself from peers. Listen and learn with TBR Talks!Read TBR's Event Perspective: https://tinyurl.com/4yv889a7Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Angela on LinkedIn: ⁠https://www.linkedin.com/in/angelalambert1/⁠Connect with Ben on LinkedIn: ⁠⁠⁠https://www.linkedin.com/in/ben-carbonneau/⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

How accurate were TBR’s 2025 predictions for the IT infrastructure market and digital transformation efforts? In this episode of “TBR Talks,” TBR IT Infrastructure Principal Analyst Angela Lambert and TBR Digital Transformation Principal Analyst Boz Hristov share how they and their teams look at the future of their respective IT market segments. A mix of retrospective and forward-looking thoughts about 2026 and beyond, this episode offers insights into what the team got right in their predictions for 2025 and what they anticipate will come next. AI servers, unified data, AI services, strategy consulting and how AI is impacting the services business model are all topics on the table. Listen and learn with TBR Talks! 2025 Digital Transformation Predictions: https://landing.tbri.com/2025-digital-transformation-predictions2025 IT Infrastructure Predictions: https://youtu.be/O5_CEpNbIUQ?si=WafgOhdmDtefEeIU2025 Ecosystem Predictions: https://landing.tbri.com/2025-ecosystems-and-alliances-predictionsLearn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Angela on LinkedIn: ⁠https://www.linkedin.com/in/angelalambert1/Connect with Boz on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/boz-hristov-2b0589a/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

How accurate were TBR’s 2025 predictions for cloud and telecom markets? In this episode of “TBR Talks,” Principal Analyst and Host Patrick Heffernan reviews TBR’s 2025 telecom and cloud predictions against the year’s actual market developments as well as what these developments mean for our 2026 predictions in an age of AI-enabled research and analysis.  Last year Principal Analyst Chris Antlitz predicted major communication service providers would not realize ROI from 5G investments, which they did not, while Principal Analyst Allan Krans predicted Microsoft Azure would close the gap with Amazon Web Services in the IaaS market, which it did. Patrick walks listeners through each leading analyst’s process for making predictions and discusses with them how AI has and has not changed the way they go about making their market predictions. Listen and learn with TBR Talks! 2025 Cloud Predictions: https://landing.tbri.com/2025-cloud-market-share-predictions2025 Telecom Predictions: https://landing.tbri.com/6g-predictions-for-2025Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠Connect with Chris on LinkedIn: ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/christopher-antlitz-a1541312/⁠⁠⁠⁠⁠⁠Connect with Allan on LinkedIn⁠: ⁠⁠⁠⁠https://www.linkedin.com/in/allan-krans/⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of “TBR Talks,” TBR Senior Vice President, Sales & Marketing, Dan Demers interviews host Patrick on how the globe’s top global systems integrators, ISVs, hyperscalers and OEMs use TBR’s proprietary data and analysis to make validated and data-backed decisions. From strategy planning based on partners’ annualized revenue or headcount growth to allocation of training budgets and schedules to align engineering resources, TBR’s unique data and analysis within the ecosystem give leaders a meaningful and independent set of data to make partnership investment decisions. Listen and learn with TBR Talks!Watch the webinar replay here: https://youtu.be/qNj4Aoc45DQExplore TBR’s ecosystem intelligence research with a free trial of TBR Insight Center™: ⁠https://tinyurl.com/ye23x7xxSubmit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠Connect with Dan on LinkedIn⁠: ⁠https://www.linkedin.com/in/dan-demers-959a541/⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Eric Müller of Work & Co meets with “TBR Talks” host Patrick Heffernan to discuss security in the AI age, the importance of curiosity and creativity, and advice for the upcoming generation of talent from his perspective as a seasoned industry professional.  Eric Müller is an Associate Director of Product Engineering at Work & Co, part of Accenture Song. With over 20 years of experience spanning banking, social media, B2B, retail, fashion, and online gaming, he brings deep expertise in both engineering and digital security. Before joining Work & Co, Eric served as VP of Engineering and CISO at Presence, and held key roles at Wells Fargo, Charles Schwab, Razorfish, and Mekanism. He has led award-winning digital initiatives for major brands including Microsoft, Samsung, eBay, and DKNY. Eric is known for his empathetic leadership style and transparent communication, which foster resilient, high-performing teams that deliver without burnout. He also champions strong agency–client collaboration, involving partners early and often to build trust and create better outcomes. Outside of work, Eric is an amateur photographer, baking enthusiast, and passionate advocate for digital security. Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Eric on LinkedIn: https://www.linkedin.com/in/ericmullersf/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Kelly See, knowledge analyst for BI/CI at Ericsson, joins “TBR Talks” host Patrick Heffernan to discuss the state of AI tools for knowledge management inside one of the world’s leading telecom vendors. Kelly also shares how the demands of global knowledge management are being served with artificial intelligence tools across a diverse global workforce. Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Kelly on LinkedIn: https://www.linkedin.com/in/kellysee/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

TBR Principal Analyst Boz Hristov joins “TBR Talks” to share his insights into how global systems integrators and management consultancies are partnering with ISVs, hyperscalers, model makers and OEMs to deliver solutions to enterprise. Additionally, Patrick talks through industry specialization, permission to play, data management and transformation orchestration within the rapidly evolving AI marketplace.  Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠Connect with Boz on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/boz-hristov-2b0589a/⁠⁠⁠⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of “TBR Talks,” Senior Director David Martinez shares his point of view on key topics covered by his BCG Henderson Institute team, particularly regarding geopolitics and artificial intelligence. The BCG Henderson Institute is an internal think tank at Boston Consulting Group.David Zuluaga Martínez is a Senior Director at the Geopolitics & Society Lab, based in BCG’s Brooklyn office. Prior to his current role, David was a partner affiliated with BCG’s Public Sector practice. Previously, as an Alum Ambassador at the Tech & Biz Lab (2023-2024), he co-authored research on generative AI and, as an Alum Ambassador at the Strategy Lab (2021), on business resilience amid the COVID-19 pandemic and collective business action to address climate change. Since joining BCG in 2018, David has worked on strategy, operations and technology projects primarily for social impact and public sector organizations. His recent engagements include designing and operating an emergency food assistance program during the COVID-19 pandemic for one of the largest U.S. cities, leading the assessment of COVID’s economic impact for a large U.S. state, and conducting a strategic review of the procurement division of a large U.S. state. Prior to BCG David completed a PhD. in political theory at Princeton University.Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about David's work:o ⁠https://www.bcg.com/publications/2025/geopolitics-of-tech-is-hitting-all-companies⁠o ⁠https://www.bcg.com/publications/2025/where-will-tomorrows-web-geniuses-go⁠o ⁠https://www.bcg.com/publications/2024/how-ceos-navigate-new-geopolitics-of-genaiConnect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with David on LinkedIn: https://www.linkedin.com/in/davidzuluagam/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Elizabeth Roberts, Global Head of Information Management at Ericsson, joins “TBR Talks” host Patrick Heffernan to share insights into what Ericsson is doing to leverage AI tools for internal knowledge management at the world’s leading telecom vendor. With over 3,000 regular users, each of whom support different business groups, executives and field leaders, Ericsson’s Business Intelligence Center (BIC) has become a powerful use case of AI internally. Elizabeth shares the challenges with AI adoption, change management and the never-ending need for quick and correct intelligent answers to business questions. Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Elizabeth on LinkedIn: https://www.linkedin.com/in/elizabethdroberts/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

IT, OT, plus AI — In a Season 3 bonus episode of “TBR Talks,” Principal Analyst Bozhidar Hristov and Principal Analyst and “TBR Talks” host Patrick Heffernan discuss Hitachi Digital’s view into Industry 5.0.Looking beyond the marketing spin of Industry 5.0, TBR’s analysts discuss how Hitachi Digital leverages its engineering expertise, industrial know-how and IT capabilities to bring solutions to the market with its partners.Listen and learn with TBR Talks!Insights from the Hitachi Digital Services summit on technology shifts and growth prospects in the IT and professional services sectors — Read full special report todaySubmit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠Connect with Boz on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/boz-hristov-2b0589a/⁠⁠⁠⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Technology executive Darlene Wilson joins “TBR Talks” for a discussion on tech disruptions, business model evolutions and life as a technology expert.Darlene is a seasoned technical strategist with over 20 years of leadership experience at companies like Amazon Web Services, Whole Foods Market, and E*TRADE, where she has driven growth through both market- and customer-centric efforts. She is known for building high-performing teams, mentoring emerging leaders, and championing women in tech through roles like co-sponsoring the AWS Women’s Summit and participating in T200.A technology leader and veteran of many disruptions, including “as a Service” to cloud and AI, Darlene talks Amazon Web Services’ entrepreneurial start, the evolution of multivendor alliances and the ever-present consistency of change.Listen and learn with TBR TalksSubmit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about Darlene Wilson: https://www.darleneawilson.com/Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Darlene on LinkedIn: https://www.linkedin.com/in/darlene-a-wilson/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of “TBR Talks,” Senior Analyst Kelly Lesiczka and Principal Analyst Boz Hristov share insights into EY’s People Advisory Services after their meeting with senior leadership and partners during a recent showcase of the service line. Additionally, Kelly, Boz and “TBR Talks” host Patrick Heffernan discuss how EY manages the critical aspect of people advisory in digital transformation within its partner model, how enterprise needs have changed post-pandemic, and how people advisory engagements fit within EY’s larger framework of services offerings.Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠Connect with Kelly on LinkedIn: ⁠⁠https://www.linkedin.com/in/kellylesiczka/⁠⁠Connect with Boz on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/boz-hristov-2b0589a/⁠⁠⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Principal Analyst Boz Hristov and Analyst Alex Demeule join "TBR Talks" for an exclusive look at TBR’s Ecosystem Reports, which detail how the top global systems integrators (GSIs) most important technology partners — Amazon Web Services, Azure, Google Cloud Platform, SAP, Oracle, Workday, ServiceNow, Salesforce, Adobe — collaborate with integrators and consultancies. How many certified, trained staff do these practices bring to their partnerships within the most influential GSIs? How do they address migration and modernization efforts? How are they deploying AI solutions? TBR has been answering these critical questions for years, and Boz and Alex are excited to announce that upcoming publications will include the addition of geographic data cuts for Americas, EMEA and APAC. (Industry vertical cuts on the horizon as well!)Additionally, the trio will discuss the possibility of more analysis on partner perception of working with one another as well as the addition of more research on ISVs such as HubSpot. Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Boz on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/boz-hristov-2b0589a/⁠⁠Connect with Alex on LinkedIn: ⁠⁠https://www.linkedin.com/in/alexanderddemeule/⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of "TBR Talks", Principal Analyst Boz Hristov and Senior Analyst Kelly Lesiczka join Patrick for a discussion on the challenges occurring amid reductions in force and labor rationalization across the global tech marketplace.The pair, who specialize in digital transformation, ecosystems and management consulting research, also look at the trends and predictions TBR’s teams noted in 2023 and continue to observe in 2025 regarding anticipated reduction in and optimization of the labor pyramid within professional services and IT services vendors.Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠Connect with Kelly on LinkedIn: ⁠https://www.linkedin.com/in/kellylesiczka/⁠Connect with Boz on LinkedIn: ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/boz-hristov-2b0589a/⁠⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Post-KPMG Global Analyst Day 2025, Senior Analyst Kelly Lesiczka joins "TBR Talks" host Patrick Heffernan for top takeaways from the February event. The pair review KPMG’s strategy, including its emphasis on IT and Strategy Consulting, within the context of its legacy Tax & Audit business model, and its position as client zero in implementing and adoption AI across its global operation. Kelly and Patrick and look at broader trends and analysis she is seeing in TBR’s research on the management consulting space.Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠Connect with Kelly on LinkedIn: ⁠https://www.linkedin.com/in/kellylesiczka/⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Principal Analyst Bozhidar Hristov, Senior Analyst Catie Merrill and Analyst Alex Demeule join "TBR Talks" to share key takeaways top announcements from KPMG’s Global Analyst Day 2025, held in February at KPMG’s global training facility, Lakehouse. The group also discusses strategies of the leading advisory firm as well as multipartner ecosystem management and co-investment across declared and committed partners, generative AI and data government as a key differentiator, and more.Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Boz on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/boz-hristov-2b0589a/⁠Connect with Catie on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/catie-merrill-154899b5/⁠Connect with Alex on LinkedIn: ⁠https://www.linkedin.com/in/alexanderddemeule/⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Who gets the best talent? Who decides what’s next? Who does the selling? How does everyone know what everyone else is doing? And what role will managed services play?Despite their digital transformations over the years, TBR is still hearing these five questions from the Big Four — KPMG, EY, PwC and Deloitte — and in this episode of "TBR Talks," we leverage our recent publications on the firms to address these questions on internal operational challenges of the Big Four consulting firms. From how they decide on talent allocation to selling, regional management and revenue attribution and visibility across often opaque regional management hierarchies, we’re diving in, in this episode.Listen and learn with TBR TalksRead more: ⁠https://bit.ly/44ymBvqSubmit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Research Analyst Alek Maxfield and Senior Analyst Ben Carbonneau of TBR’s hardware research practice share insights into the performance forecasts and emerging solutions of leading semiconductor providers and OEMs. Additionally, the pair discuss their predictions for the hardware market in 2025, including the possibility that the much-discussed AI PC refresh will be overshadowed by other drivers of enterprise spend.Listen and learn with TBR Talks!Download TBR's 2025 AI PC Predictions: https://tinyurl.com/4375d3fuSubmit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠Connect with Alek on LinkedIn: ⁠https://www.linkedin.com/in/alekmaxfield/⁠Connect with Ben on LinkedIn: ⁠⁠https://www.linkedin.com/in/ben-carbonneau/⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

How are research firms, including TBR, and market and competitive intelligence groups within technology vendors using powerful new generative AI (GenAI) tools? In this episode of "TBR Talks," TBR Senior Vice President Dan Demers joins Patrick to discuss how global systems integrators, telecom vendors, hyperscalers and others are deploying GenAI internally to improve operations as well as how they are delivering GenAI solutions to enterprises across the global ecosystem. Listen and learn with TBR Talks!Download TBR's 2025 GenAI Predictions: https://tinyurl.com/bdpabvy6Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠Connect with Dan on LinkedIn⁠: https://www.linkedin.com/in/dan-demers-959a541/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

TBR’s Public Sector Senior Analyst John Caucis joins the podcast to share how the very real concerns have led to net-zero impact on federal systems integrators’ financial performance in the last fiscal quarter, with some leading services firms revising guidance upward. Are the fears going to be substantiated into the next fiscal quarter, or will demand for IT modernization within the U.S. federal government remain? Public Sector Analyst James Wichert also joins Patrick this episode for a discussion on the realities of Department of Government Efficiency’s impact on vendors and the market. Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠Connect with John on LinkedIn: https://www.linkedin.com/in/johncaucis/Connect with James on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/jameswichert/⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

What challenges will IT decision makers face in the current macroeconomic environment and amid the need to manage enterprise data, workload migration and ongoing services? In this episode of "TBR Talks," TBR Principal Cloud Analyst Allan Krans shares his analysis of and predictions for cloud market share in 2025, including expectations for generative AI (GenAI) spend and the impact the technology will have on the market. Patrick and Allan also dig deeper into anticipated ROI for recent GenAI investments, compared to more common digital transformation engagements for cloud players such as Microsoft’s Azure, Amazon Web Services and Google Cloud Platforms.Listen and learn with TBR Talks!Download TBR's 2025 Cloud Predictions: https://tinyurl.com/5fy3nhmpSubmit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠Connect with Allan on LinkedIn⁠: ⁠⁠⁠https://www.linkedin.com/in/allan-krans/⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

From post-proof of concept use cases of generative AI and adoption rates of fixed wireless access to missed ROI opportunities of 5G and the vision of 6G, in this episode of "TBR Talks" Telecom Principal Analyst Chris Antlitz joins Patrick to highlight his top takeaways from Mobile World Congress 2025. Chris considers the implications for the global telecom market and how the market must change. Additionally, he discusses the foundational challenges of global telecom operators and traditional telecom vendors, where governments must interview, and what role hyperscalers will play. Listen and learn with TBR Talks!Read the special report: https://tinyurl.com/32z6y7e8Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠Connect with Chris on LinkedIn: ⁠⁠⁠⁠⁠https://www.linkedin.com/in/christopher-antlitz-a1541312/⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Senior Analyst John Caucis and Analyst James Wichert, of TBR’s U.S. Public Sector Professional Services research team, share key challenges our clients in the space — including four of the top six federal systems integrators — and their partners face amid uncertainty in funding as the Trump Administration implements funding reviews and contract cancellations stemming from the work of Elon Musk’s Department of Government Efficiency (DOGE). John and James also discuss what these disruptions mean as well as how many federal IT services vendors are using this time to enhance their partner ecosystems, positioning themselves for the inevitable workloads and IT modernization spend to come.  Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠Connect with John on LinkedIn: https://www.linkedin.com/in/johncaucis/Connect with James on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/jameswichert/⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

TBR Principal Analyst Chris Antlitz dives deep into the stark reality of 6G rollout and the implications of the technology for telecom operators and vendors as well as other over-the-top data and service providers. Additionally, Chris discusses the implications of these investments for consumers, enterprises, governments and IT vendors.Listen and learn with TBR Talks!Download TBR's 2025 6G Predictions: ⁠https://bit.ly/4hzB2lQSubmit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠Connect with Chris on LinkedIn: ⁠⁠⁠⁠https://www.linkedin.com/in/christopher-antlitz-a1541312/⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

In this episode of "TBR Talks," TBR Principal Analyst Bozhidar Hristov and TBR Analyst Alex Demeule join Patrick for a discussion on partnership predictions for 2025. Boz and Alex share insights into the partnerships between cloud vendors and software vendors as well as with their systems integrator partners, including the increase in collaboration to deliver modernization, cloud migration and GenAI solutions to the world’s leading enterprises. Alliance highlights in this episode include Microsoft Azure, Salesforce, Amazon Web Services and Accenture. Listen and learn with TBR Talks!Download TBR's 2025 Digital Transformation Predictions: https://bit.ly/41GJ9rWDownload TBR's 2025 Ecosystems & Alliances Predictions: https://bit.ly/4ik8vBySubmit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Alex on LinkedIn: https://www.linkedin.com/in/alexanderddemeule/Connect with Boz on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/boz-hristov-2b0589a/⁠⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

TBR Talks host Patrick Heffernan began his professional career in diplomacy, with Middle East postings as a foreign service officer with the State Department and counterterrorism assignments with the National Security Council and the U.S. Department of the Treasury. In this bonus episode of TBR Talks, Patrick gives his unique perspective on the impact of Saudi Arabia’s recent decision regarding PwC and on consulting and IT services firms. Patrick will also share insights into how Saudi Arabia may be changing the way in which it operates with global firms.Listen and learn with TBR Talks!Read more: https://bit.ly/3R6cjuRSubmit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy

Astadia CEO Scott Silk joins Patrick for a discussion on cloud migration and the mainframe modernization needs of enterprises globally. A recent Amdocs acquisition, Astadia focuses on the mainframe modernization opportunity within the broader digital transformation services space. Scott also shares insights into Astadia’s core partner strategy and how a smaller firm partners with larger hyperscalers, global systems integrators and legacy OEMs.Listen and learn with TBR Talks!Submit your Key Intelligence Questions for Patrick and his guests: ⁠⁠⁠⁠⁠⁠https://bit.ly/3T9VZek⁠⁠⁠⁠⁠⁠Learn more about TBR at ⁠⁠⁠⁠⁠⁠https://tbri.com/⁠⁠⁠⁠⁠⁠Connect with Patrick on LinkedIn: ⁠⁠⁠⁠⁠https://www.linkedin.com/in/patrick-heffernan-0b90785/⁠⁠⁠⁠Connect with Scott on LinkedIn: https://www.linkedin.com/in/scottsilk/TBR Talks is produced by Technology Business Research, Inc. Edited by Haley DemersMusic by Burty Sounds via PixabayArt by Amanda Hamilton Sy