The Network Effect

How to Market Your Church to Your Community This Easter | ICN Catalyst WebinarEaster is one of the greatest opportunities of the year.But here’s the tension every church leader feels:You want to reach your community…You want unchurched people to walk through your doors…But you’re not sure your message is actually reaching them.Most churches don’t struggle with passion.They struggle with clarity and strategy.In this ICN Catalyst Webinar, Ryan St. John from Aclara sits down with Clint Craig, Lead Pastor of Lifeswitch in Wellington, New Zealand, to unpack exactly how they’re marketing their church to their community this Easter — and what’s actually working.You’ll discover:• How to clarify your message so your community understands why your church matters• The biggest marketing mistakes churches make (and how to avoid them)• Practical, real-world strategies Lifeswitch is using right now• How to think beyond promotion and build genuine connection with your cityThis isn’t theory.It’s practical, tested, and built for churches who want to be outward-facing.At ICN, we believe this is not a model to copy; it’s a tribe to belong to.We don’t have all the answers, but we love asking the right questions.And we’re committed to helping leaders work on it, not just in it.If you’re a pastor, communications leader, or ministry team member wanting to make this Easter count — this webinar will give you clarity and next steps.👉 Watch now.👉 Share with your team.👉 And start building a church your community can’t ignore.If you’re not yet part of the Irresistible Church Network, and you want to join a tribe of leaders creating churches unchurched people love to engage with, reach out to us. You don’t have to do this alone.

Lance Witt, founder of Replenish Ministries and former executive pastor at Saddleback Church, acknowledges that leading in the local church today is more complex than at any point in recent decades. Ministry leaders navigate unprecedented cultural challenges whilst making personal sacrifices and enduring criticism. Yet this faithful service makes a kingdom difference and causes the Lord to smile.

AI is reshaping how we tell the story of Jesus, much like stained glass did centuries ago. In this ICN Catalyst Webinar recap, Tim Lucas (Lead Pastor of Liquid Church) shares how AI-generated video and imagery can help churches create more engaging, emotionally compelling communication that connects with today’s audiences. You'll learn:-Why AI is becoming the “new stained glass” -Practical tools churches can use right now -How visuals + story + emotion increase retention -Simple ways to elevate your Christmas and Sunday communication This webinar is part of the Irresistible Church Network, a tribe of leaders creating churches where unchurched people love to engage.