The Speed of Culture Podcast

In this episode of The Speed of Culture podcast, Matt Britton sits down with Doug Sweeny, Chief Marketing Officer at ŌURA, to explore the evolution of the smart ring from a niche sleep tracker into a cultural symbol for performance and longevity. Doug shares how ŌURA leverages the accuracy of the finger to provide a holistic view of health, including women’s health and stress tracking, while integrating AI to act as a personal health advisor. The conversation also covers ŌURA’s unique approach to brand building through the "Give Us the Finger" campaign and the importance of resilience in a fast moving marketing landscape.Follow Suzy on Twitter: @AskSuzyBizFollow Doug Sweeny on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits down with Rachel Thornton, CMO of Adobe Enterprise, live from CES 2026 in Las Vegas. Rachel unpacks how Adobe helps brands move from raw customer data to genuine personalization at scale, why she believes everyone is a creator, and how agentic AI is used in a marketing team. The conversation also covers Adobe's push into sports and fan engagement, the Semrush acquisition, and how to build brand integrity in a world where AI can generate content faster than any team can review it.Follow Suzy on Twitter: @AskSuzyBizFollow Rachel Thornton on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits down with Allison Stransky, Chief Marketing Officer at Samsung Electronics America, live from CES 2026 in Las Vegas. In this interview, Allison unpacks how Samsung's "AI for All" vision – anchored in its promise to be “Your Companion to AI Living” – is transforming connected living across entertainment, the home, and everyday wellbeing. They discuss how Samsung is shifting from feature-based marketing to selling higher-order benefits, why data has become the ultimate brand differentiator, and how creator content and live commerce are reshaping how the brand reaches consumers. The conversation also explores Samsung's SmartThings ecosystem, the evolving role of the CMO in an AI-driven world, and what it takes to lead transformation inside one of the world's largest technology companies.Follow Suzy on Twitter: @AskSuzyBizFollow Allison Stransky on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits down with Rustom Dastoor, EVP, Head of Marketing and Communications, Americas at Mastercard, live from CES 2026 in Las Vegas. Rustom talks about why most brands are using AI to reinforce what already works rather than unlock what was never possible before. He introduces the concept of technical branding and explains why marketers will soon need to build their brands for AI agents rather than human consumers. The conversation also covers how Mastercard reads 150 billion annual transactions to spot real consumer behavior, why sports has become the most valuable media environment for marketers, and what resilience, and hustle still mean in a technology-saturated world.Follow Suzy on Twitter: @AskSuzyBizFollow Rustom Dastoor on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton and Christian Muche, Global President and Co-Founder of POSSIBLE, discuss how an industry-defining event is built from scratch. Christian shares how POSSIBLE came out of a gap he saw in the market during COVID, why Miami Beach became the right home for it, and how the conference has grown into something closer to a year-round platform than an annual gathering. They also touch upon what makes sponsorship activations work, how POSSIBLE Connect is reshaping the buyer-seller relationship, and why Christian believes trust is the most valuable currency in business today. Follow Suzy on Twitter: @AskSuzyBizFollow Christian Muche on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits down with David Grutman, one of the most influential entrepreneurs in modern hospitality. Known for transforming Miami into a global nightlife and dining destination, Grutman shares how social media, authentic relationships, and relentless attention to experience helped him build a hospitality empire. The conversation also explores his investments in emerging consumer brands, his growing entertainment ventures, and why “taking it personal” remains the core philosophy behind everything he builds.Follow Suzy on Twitter: @AskSuzyBizFollow David Grutman on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits down with David A. Steinberg, Co-Founder, Chairman and CEO of Zeta Global. David shares how Zeta built a data and AI platform that now serves 51% of the Fortune 100, why the company sees itself as the disruptor rather than the disrupted in a rapidly shifting martech landscape, and what it took to rearchitect the business around artificial intelligence starting in 2017. The conversation covers the launch of Athena, Zeta's voice-enabled AI copilot built in partnership with OpenAI, the internal transformation required to make AI native to the way teams work, and what the rise of generative search means for how brands reach consumers. David also reflects on his career, his advice for the next generation of marketers, and the mantra he has carried through every crisis.Follow Suzy on Twitter: @AskSuzyBizFollow David A. Steinberg on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits down with Roberto Ramirez Laverde, Global Senior Vice President of Patrón Tequila at Bacardi. Roberto shares how Patrón built and protected its position in the super premium tequila category by staying true to quality, transparency, and craft. They discuss the Pursuit of Greatness campaign, the creative partnership with filmmaker Guillermo del Toro, and how Gen Z is reshaping consumption habits across the spirits industry. The conversation also covers how Patrón approaches music and culture partnerships, why the on-premise channel still defines brand equity, and how human connection remains the anchor in an AI-driven world.Follow Suzy on Twitter: @AskSuzyBizFollow Roberto Ramirez Laverde on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits down with Dolores Assalini, Head of Axe US at Unilever. Dolores unpacks how one of the most culturally iconic men's personal care brands is reinventing itself for a new generation. From the launch of their new spray technology to the creator-led campaign History of Overdoing It, she explains how Axe is leaning into humor, social insight, and authenticity to win back cultural relevance. The conversation covers how AI is reshaping product discoverability, why the linear advertising model is officially dead, and what modern brand stewardship looks like when your consumer lives on TikTok.Follow Suzy on Twitter: @AskSuzyBizFollow Dolores Assalini on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, recorded live at CES in Las Vegas, Matt Britton sits down with Michael Lacorazza, Chief Marketing Officer at U.S. Bank. Michael shares how U.S. Bank is operationalizing AI across synthetic audiences, personalization, CRM intelligence, and product bundling to drive measurable growth. The conversation explores balancing innovation with risk, building cross-functional buy-in, the cultural power of sports, and why understanding the P&L is the ultimate unlock for modern marketing leaders.Follow Suzy on Twitter: @AskSuzyBizFollow Michael Lacorazza on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, recorded live at CES in Las Vegas, Matt Britton sits down with Natasha Madan, Head of Marketing at Intuit Credit Karma. Natasha shares how Credit Karma is evolving from a credit score provider into a personalized financial assistant powered by AI and 70,000+ data points. The conversation explores democratized creativity in the AI era, financial literacy in the age of “FinTok,” Gen Z acquisition strategy, and how trust, personalization, and human intelligence will define the next phase of financial services.Follow Suzy on Twitter: @AskSuzyBizFollow Natasha Madan on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, recorded live at CES in Las Vegas, Matt Britton sits down with Diana Marshall, EVP and Chief Experience Officer at Sam’s Club. Diana shares how Sam’s Club is building a human-led, tech-powered membership model, why experience is now the primary differentiator in retail, and how closed-loop data and AI-driven personalization are reshaping acquisition, loyalty, and retail media. The conversation explores the shift from frictionless to effortless retail, the power of associate experience, and what the future of buying looks like in an AI-enabled world.Follow Suzy on Twitter: @AskSuzyBizFollow Diana Marshall on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits down with Kelly Mahoney, Chief Marketing Officer at Ulta Beauty, live from CES 2026 in Las Vegas. In this interview, Kelly unpacks how Ulta Beauty’s loyalty program and personalization engine drive nearly all sales. They also discuss why motivation-based marketing segmentation has replaced traditional demographics, and how AI-powered personalization in beauty and wellness retail shapes everything from recommendations to creative execution. The conversation further explores Ulta Beauty’s omnichannel customer journey, its evolving beauty and wellness retail strategy, and how Adobe CDP and Adobe Firefly creative automation support marketing at scale.Follow Suzy on Twitter: @AskSuzyBizFollow Kelly Mahoney on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Milo Speranzo, Chief Marketing Officer for Lenovo North America, live from CES 2026 in Las Vegas. Milo breaks down what it took to deliver Lenovo’s sold-out Sphere showcase, the product story behind AI PCs, servers, wearables, and Motorola, and why edge computing AI privacy now shapes a new hardware refresh cycle. The conversation also explores the Lenovo FIFA World Cup partnership, FootballAI analytics, and Milo’s leadership mantra for 2026: learn, iterate, and be a goldfish.Follow Suzy on Twitter: @AskSuzyBizFollow Milo Speranzo on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton speaks with Rachael Zaluzec, Chief Marketing Officer and Senior Vice President of Customer Experience and Brand Marketing at Volkswagen of America. Rachael explains how the Volkswagen ‘Drivers Wanted’ campaign returns as a cultural statement about independence and identity. The conversation explores 2026 Automotive marketing trends, the role of AI in automotive customer experience, and how Volkswagen is blending heritage with modern technology while preparing for the future of autonomous driving Volkswagen strategy.Follow Suzy on Twitter: @AskSuzyBizFollow Rachael Zaluzec on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits down with Jennifer Wilson, Senior Vice President and Chief Marketing Officer at Lowe’s, to examine how one of America’s largest retailers is executing a modern marketing strategy rooted in culture, experience, and long-term relevance. Jennifer breaks down Lowe’s brand transformation, from expanding beyond traditional home improvement into lifestyle and community, to using AI in home improvement retail, scaling creator partnerships, and building a powerful retail media network. The conversation offers a clear look at how brands evolve without losing trust, and what it takes to stay relevant as consumer behavior, technology, and culture continue to shift.Follow Suzy on Twitter: @AskSuzyBizFollow Jennifer Wilson on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Melissa Harrison, Vice President of Marketing and Communications at the Consumer Technology Association (CTA), live from CES 2026 in Las Vegas. Melissa breaks down how CES grew from a gadget showcase into a cross-industry business hub where enterprise innovation, media, creators, and global partnerships collide. They explore what it takes to build a 13-venue event at this scale, how CTA markets a two-sided marketplace of attendees and exhibitors, the rise of the creator economy at CES, and why AI at CES 2026 marks a turning point from theory to real-world application.Follow Suzy on Twitter: @AskSuzyBizFollow Melissa Harrison on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Tom Donaldson, Senior Vice President and Head of Creative Play Lab at the LEGO Group, live from CES 2026 in Las Vegas.  Tom introduces LEGO SmartPlay at CES 2026, a new platform powered by LEGO SMART Brick technology that allows LEGO creations to respond to how they are played with, all through interactive LEGO play without screens. The conversation explores LEGO System in Play innovation, long-cycle R&D product development, and how creativity and AI leadership shape the future of play.Follow Suzy on Twitter: @AskSuzyBizFollow Tom Donaldson on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits with Selina Sykes, VP and Global Head of Digital Marketing and Social-First, Unilever, Beauty & Wellbeing, for a deep look at the company’s marketing transformation. Selina breaks down how Brand DNAI, AI in content creation, digital twins, creators, and cultural insight come together to build “desire at scale.” She also explains how AI agents and agentic shopping will rewrite the future consumer journey, and why authenticity and community matter more than ever in global beauty.Follow Suzy on Twitter: @AskSuzyBizFollow Selina Sykes on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits down with Jessica Ling, EVP of Global Advertising at American Express, to explore how Amex is redefining premium for a new generation. Jessica breaks down the shift from exclusivity to experiential access, how the brand consistently delivers emotional and rational value, and what it takes to build modern connection across culture, sports, entertainment, and travel. She also dives into AI and the future of commerce, the power of personalization and connected experiences, and the evolving role of creators and live sport in customer engagement and brand storytelling at scale.Follow Suzy on Twitter: @AskSuzyBizFollow Jessica Ling on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this special edition of The Speed of Culture podcast, Matt Britton shares his perspective on the Top consumer AI trends for 2026 and how they reshape daily life, commerce, and creativity. He explains how Consumer AI adoption behavior moves beyond work tools into search, shopping, health, and learning. This reflection covers the rise of the Gen Alpha AI generation, the shift toward a new AI-powered front door of the internet, the growth of Chat-based shopping, and why hyperpersonalization marketing becomes a basic expectation. Matt also explains why this moment signals AI and the end of the knowledge economy and what brands must prepare for next.Follow Suzy on Twitter: @AskSuzyBizFollow Matt Britton on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits down with Koen Burghouts, President of Sweet Snacking at Mondelēz International, to unpack how one of the world’s largest snack companies continues to grow through culture, speed, and conviction. Koen shares how Mondelēz marketing strategy connects brand, culture, partnerships, and AI to keep iconic brands like Oreo and Chips Ahoy relevant. They further explore Oreo marketing strategy, Chips Ahoy marketing strategy, and what modern leaders must understand about food and beverage brand marketing trends shaping the next decade.Follow Suzy on Twitter: @AskSuzyBizFollow Koen Burghouts on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits down with Dr. Eliza Filby, historian of generational change, bestselling author of Inheritocracy and Founder of The Generational Blueprint, to examine how work, identity, and power are being rewritten across generations. Eliza breaks down the forces reshaping the future of work, from multi-generational workforce dynamics and economic interdependence inside families to AI workforce disruption and the rise of the inheritance economy. She explores how Gen Z and Gen Alpha are shifting expectations around ambition, personal identity, and work, and why human skills in an AI world are becoming the real currency of progress.Follow Suzy on Twitter: @AskSuzyBizFollow Eliza Filby on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Christina Panos, Chief Marketing Officer at The Corcoran Group, to discuss how emotion, trust, and creativity drive modern real estate brand strategy. Christina shares how Corcoran’s marketing uses emotional storytelling, community insight, and agent partnership to reach Millennial and Gen Z home buyers who want clarity and connection. She also discusses real estate and AI, social platforms, and the next era of real estate marketing trends across a shifting housing landscape.Follow Suzy on Twitter: @AskSuzyBizFollow Christina Panos on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits with Ofori Agboka, Vice President of Amazon People Experience and Technology, for a grounded look at what it takes to run and scale the Amazon workforce responsible for the most complex retail operation on the planet. From Amazon Cyber Monday operations and robotics-enabled fulfillment to AI in warehouse operations and large-scale training, Ofori breaks down how Amazon prepares people for the Future of work while keeping safety, clarity, and dignity at the center of the experience.Follow Suzy on Twitter: @AskSuzyBizFollow Ofori Agboka on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

Live from the Amazon Warehouse in Robbinsville, in this episode of The Speed of Culture podcast, Matt Britton speaks with Amanda Doerr, Vice President of Core Shopping at Amazon, for a deep and practical look at how Amazon AI shopping is reshaping the entire buying journey. From the launch of Rufus AI shopping assistant and breakthroughs in AI review summarization to the rise of conversational commerce, voice commerce, and mobile-first e-commerce, Amanda shares how Amazon is solving customer friction and building the foundation for the future of e-commerce 2026.Follow Suzy on Twitter: @AskSuzyBizFollow Amanda Doerr on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture podcast, Matt Britton sits down with Kenny Mitchell, Global Chief Marketing Officer at Levi Strauss & Co., to unpack how Levi’s balances 170 years of history with the urgency of modern culture. Kenny shares how Levi’s marketing strategy is evolving through cultural partnerships like the Beyoncé REIMAGINE campaign, the Shaboozey Men’s Icons campaign, and the Nike Levi’s collaboration. This conversation explores how an iconic global brand stays relevant through culture-led brand growth, data, AI-powered personalization, and disciplined leadership.Follow Suzy on Twitter: @AskSuzyBizFollow Kenny Mitchell on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, host Matt Britton sits down with Christine Buscarino, Global Chief Operating Officer and Chief Marketing Officer at Dale Carnegie & Associates, to discuss how empathy and emotional intelligence at work are redefining the future of leadership in an AI-driven world. Christine shares how Dale Carnegie training continues to empower leaders to strengthen communication and trust, engage a cross-generational workforce, and create people-centric cultures that thrive through technological change. Together, they explore how the Human by Design program is helping leaders balance AI and human skills to drive sustainable leadership transformation.Follow Suzy on Twitter: @AskSuzyBizFollow Christine Buscarino on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, host Matt Britton sits down with Laurie Lam, Chief Brand Officer at e.l.f. Beauty, to explore how the brand leads through purpose-driven growth, cultural storytelling, and community-led innovation. Laurie shares how e.l.f. Beauty became one of the most influential names in beauty marketing by listening to its community, championing inclusivity, and building creativity under pressure. From viral campaigns to global brand expansion, this conversation captures how modern beauty brands grow by staying true to purpose and pace.Follow Suzy on Twitter: @AskSuzyBizFollow Laurie Lam on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, host Matt Britton sits down with Raina Enand, Head of Marketing at Blue Apron, a Wonder company, to unpack the brand’s major transformation, from subscription-only meal kits to flexible, protein-forward, creator-driven food experiences. Raina shares how Blue Apron is rebuilding trust, modernising mealtime for busy households, and embracing a customer-first model that blends innovation, convenience, and creativity.Follow Suzy on Twitter: @AskSuzyBizFollow Raina Enand on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this special edition episode of The Speed of Culture Podcast, host Segun Oduolowu sits down with Suzy Founder & CEO Matt Britton live from the Generation AI Book Launch in New York City. Together, they explore how artificial intelligence is transforming consumer behavior, personal branding, marketing strategy, and everyday life.This is an eye-opening, forward-looking discussion on how the next generation—Generation Alpha—will grow up as true AI natives, and what that means for the future of business, creativity, and society.Follow Suzy on Twitter: @AskSuzyBizFollow Matt Britton on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Eric Liedtke, CEO and Co-Founder of UNLESS Collective and Brand President of Under Armour, to explore how he’s pioneering the movement toward regenerative fashion and plastic-free innovation. From his decades at Adidas to leading Under Armour’s transformation into a sustainability-driven performance brand, Eric shares how purpose, wellness, and eco-conscious design are redefining what the next era of sustainable sportswear looks like.Follow Suzy on Twitter: @AskSuzyBizFollow Eric Liedtke on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Brian Irving, Chief Marketing Officer at Lyft, to explore Lyft’s human-first brand, the role of drivers in a two-sided marketplace, and how AI is reshaping modern marketing teams. From Lyft Silver and bike share to AV partnerships and creator strategy, Brian shares a pragmatic playbook for serving people better as riders, drivers, and employees, while building an AI-native organization rooted in psychological safety, critical thinking, and purposeful execution.Follow Suzy on Twitter: @AskSuzyBizFollow Brian Irving on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Jessica Murphy, Vice President of Global Marketing Strategy & Operations at Hasbro, to explore how play fuels connection in an increasingly digital world. Jessica unpacks the loneliness epidemic, the role of tactile and imaginative play in child development, and how Hasbro is modernizing iconic IP like My Little Pony and Peppa Pig while experimenting with AI-driven possibilities. She also shares how the toy giant is adapting its marketing playbook for YouTube, gaming, and creators, while reminding leaders why adaptability is the most critical skill in a changing marketplace.Follow Suzy on Twitter: @AskSuzyBizFollow Jessica Murphy on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Moksha Fitzgibbons, President of Complex, to explore how the brand became one of the most trusted voices in youth culture. From surviving the 2008 crash by pivoting to digital, to launching ComplexCon and building deep ties with creators, Moksha shares how Complex keeps its edge by focusing on what young audiences actually care about.Follow Suzy on Twitter: @AskSuzyBizFollow Moksha Fitzgibbons on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Hannah Dray, Chief Marketing Officer at Lagunitas Brewing Company, to explore how beer brands are navigating seismic cultural shifts. From reviving iconic packaging to launching functional and non-alcoholic innovations, Hannah shares how Lagunitas is reconnecting with its roots while steering the brand toward the future. She also dives into the “American party crisis,” Gen Z’s evolving relationship with alcohol, and why challenger brands must think differently to stay relevant.Follow Suzy on Twitter: @AskSuzyBizFollow Hannah Dray on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Linda Bethea, Chief Marketing Officer at Danone North America, to unpack how brands are navigating disruption in the food and beverage industry. From the rise of GLP-1 drugs to the creator economy and AI-powered marketing, Linda shares how Danone is balancing science-backed credibility with cultural relevance. She also reveals her “four C’s” of leadership, curiosity, compassion, courage, and conviction, and why brand-building fundamentals matter more than everFollow Suzy on Twitter: @AskSuzyBizFollow Linda Bethea on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Laura Desmond, CEO of Smartly, to explore how advertising is being reshaped by AI and why the next decade won’t be about producing more ads, but creating intelligent creative that adapts in real time. From her leadership philosophy to Smartly’s industry forum “Advance,” Laura shares why leading at algorithm speed requires fearless execution, a strong mission, and the courage to get things done.Follow Suzy on Twitter: @AskSuzyBizFollow Laura Desmond on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Victoria Lozano, Chief Marketing Officer at Crayola, to unpack why creativity is a life skill that prepares people for whatever lies ahead. Victoria shares how Crayola has expanded beyond crayons into products, experiences, and content, why more than half of purchases now come from households without kids, and how the Campaign for Creativity is reframing creative expression as a cultural movement.Follow Suzy on Twitter: @AskSuzyBizFollow Victoria Lozano on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Aleco Azqueta, Global VP of Marketing at Grey Goose Vodka, to explore how a brand rooted in French luxury has built cultural currency at the US Open, created enduring consumer rituals, and reframed time itself as modern luxury. Aleco explains why brand fit matters more than fame, how experiential activations beat passive impressions, and why young marketers need to stop “chopping wood” and start “sharpening the axe.”Follow Suzy on Twitter: @AskSuzyBizFollow Aleco Azqueta on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Andrew Robertson, Chairman at BBDO Worldwide, to unpack what makes great work, how AI is transforming creativity, and why managing risk, not chasing certainty, is key to bold brand storytelling. From emotional resonance to strategic simplicity, Andrew shares hard-won insights from his decades leading one of the world’s most decorated creative agencies.Follow Suzy on Twitter: @AskSuzyBizFollow Andrew Robertson on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton speaks with Jenna Lebel, CMO of US Retail Markets at Liberty Mutual Insurance, about AI’s role in modern marketing, connecting with Gen Z, and how jingles and data-driven creative keep Liberty top of mind.Follow Suzy on Twitter: @AskSuzyBizFollow Jenna Lebel on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Julie Haddon, former Chief Marketing and Commercial Officer at the National Women’s Soccer League, to explore the league’s explosive growth. They discuss athlete-led storytelling, breakthrough brand partnerships, and how the NWSL is changing the game for women’s sports.Follow Suzy on Twitter: @AskSuzyBizFollow Julie Haddon on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] episode was recorded in May 2025, prior to Julie’s departure from the league in July 2025. Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Matt Story, VP of Global Brand Integrated Marketing at Visa, to discuss the intersection of storytelling, innovation, and inclusion. They explore Visa’s role in sports, creator partnerships, AI-powered transactions, and how the brand continues to stay human in a tech-driven world.Follow Suzy on Twitter: @AskSuzyBizFollow Matt Story on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton speaks with Dan Murphy, SVP of Marketing at Liquid Death. From viral collabs to their in-house writers’ room, Dan shares how Liquid Death turns cultural chaos into marketing gold.Follow Suzy on Twitter: @AskSuzyBizFollow Dan Murphy on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Karen Riley-Grant, CMO at Vuori, to unpack how the brand’s product-first strategy, community-building, and global expansion are redefining athleisure. Learn why Vuori’s growth isn’t about speed—it’s about staying true to the soul of the brand.Follow Suzy on Twitter: @AskSuzyBizFollow Karen Riley-Grant on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton sits down with Carly Zipp, Global Director of Brand Marketing at Amazon Ads, to explore how Amazon is reshaping advertising. From full-funnel strategies and immersive live sports to creator collaborations and AI-driven personalization, Carly reveals how Amazon is transforming consumer connections across its media ecosystem.Follow Suzy on Twitter: @AskSuzyBizFollow Carly Zipp on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton talks with Kristen Lauria, Chief Marketing Officer at Wheels Up, about redefining private aviation through accessibility, innovation, and customer-centric strategies. Kristen discusses the democratization of luxury travel, strategic partnerships with Delta, and the critical role of experiences in engaging today's discerning travelers.Follow Suzy on Twitter: @AskSuzyBizFollow Kristen Lauria on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Speed of Culture, Matt Britton speaks with Richard Nunn, CEO, United MileagePlus, and Maggie Schmerin, Chief Advertising Officer at United Airlines. Together, they unpack how United is rewriting the rules of airline marketing, from loyalty built on personalization to Starlink-powered experiences and culture-driven creative.Follow Suzy on Twitter: @AskSuzyBizFollow Richard Nunn on LinkedInFollow Maggie Schmerin on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.

To celebrate our 200th episode of The Speed of Culture, Tim Ellis, Chief Marketing Officer of the NFL, joins Matt Britton to share how the league continues to lead with purpose, power, and cultural relevance. From creator-led content to global fandom and deeper player storytelling, this episode dives into how the NFL stays iconic—and ahead.Follow Suzy on Twitter: @AskSuzyBizFollow Tim Ellis on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.