PODCAST · business
This is Personal
by Alex Fales
This is the podcast for entrepreneurial moms who want to grow a meaningful, profitable business without sacrificing their other priorities (like spending time with their kids or getting enough sleep).Host Alex Fales—business coach, mindset mentor, and mom—shares honest conversations, simple strategies, and powerful mindset shifts to help you and make money doing work you love and grow as a person while you're at it.Expect solo episodes, authentic chats, and real-life stories that help you blend business strategy with personal growth, so you can build a business that supports your life (not the other way around).Because you don’t need more hustle.You need clarity, confidence, and the courage to do business your way.
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123 | You've had clients, so why does it still feel like luck?
You've had clients, but it's always felt a little random (how they found you and how they decided to start working with you). Whether you realize it or not, you have a sales process. When you make it intentional, getting clients stops feeling like luck and starts feeling consistent. Join us on May 28 for a MAP YOUR SALES PROCESS WORKSHOP Join us on May 16 for a hike with other female entrepreneurs
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122 | The 4 stages someone moves through before becoming a paying client
Most entrepreneurs only focus on stage 3, but if you are intentional about all 4 stages this expedites the process of someone finding you to becoming a paid client. Come join us on Thursday May 28 where we will help you map out your own sales process. Sign up HERE
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121 | Maximizing your time // with Meagan Hubbard
This week's episode is all about maximizing your time (without the typical "productivity hacks"). Meagan recently completed a new certification as a time coach and shares some mind-blowing insights. If you are interested in a free 30-minute call you can reach out to @meaganhubbardcoaching on Instagram or email her at [email protected] Learn more about a Free Hike for Female Entrepreneurs HERE Learn more about Private Coaching HERE Learn more about Miracle Month HERE Learn more about Grounded Growth HERE
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120 | When you're not seeing the results you want
You might be in a "growth plateau" if you don't have as many clients as you used to, if you show up consistently but still don't have the results you want, if you have mastered many skills related to business growth but still don't have the clients or money you want, if the things that used to work aren't working anymore. Tune into this week's episode to learn more about what to do if you or your business has hit a plateau of growth. Learn more about a Free Hike for Female Entrepreneurs HERE Learn more about Private Coaching HERE Learn more about Grounded Growth HERE
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119 | Being witnessed
People often laugh about women's need for emotional validation and men's desire to focus on practical problem solving. Of course there is a place for both, but there is something energetically that happens when your emotions are witnessed. Explore Private Coaching Join Grounded Growth
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118 | What spaciousness actually feels like when you are a high-achiever
Most high-achievers actually don't want to "slow down." They don't want to feel so busy and overwhelmed, but they don't want to do nothing either. They like their lives to feel full and productive. In this episode I talk about how to feel more spacious without sacrificing success.
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117 | Believing in possibility again
When you first have an idea it feels exciting and expansive. Then, as you start working towards it you might feel hopeless, doubtful, or tired. This is where most people give up. But if you are willing to keep going, you will experience a life that most people don't experience.
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116 | Expanding your capacity to experience joy
Our generation talks a lot about "allowing all emotions." But most people subconsciously block themselves from experiencing positive emotions like joy, peace, excitement, satisfaction. In this episode we break down how to increase your capacity to experience joy.
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115 | 3 main pillars in the work I do with clients
I've noticed some common themes in the feedback I most frequently receive from clients. In today's episode I share more about the 3 most common things I hear from clients. If you want to grow your business while also working on your personal expansion, you can join GROUNDED GROWTH here: https://www.alexfales.com/grounded-growth If you are curious about working together 1:1, email me at [email protected]
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114 | A new way of viewing desires
I used to think my desires were almost something to be scared of or cautious of. I didn't want to let my desires get in the way of what God wanted for me. In this episode I offer a new way of thinking about desires. What if your natural desires, interests, inclinations, curiosities are actually God's way of guiding and directing you? If you want to grow your business while also working on your personal expansion, you can join GROUNDED GROWTH here: https://www.alexfales.com/grounded-growth If you are curious about working together 1:1, email me at [email protected]
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113 | Can you hear yourself? (rerun)
We live in a miraculous time. Truly. I can find answers about my child's rash in seconds. I can have a chatgpt write shownotes for me based on my podcast episode's transcript. I can learn from experts who live hundreds of thousands miles away from me. But sometimes it is easy to stop hearing the voice that matters most: your own. Tune in to hear about turning off the noise: how to do it and why it matters. Join Grounded Growth
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112 | Common themes in recent coaching calls
I decided to offer 28 free coaching calls (if you haven't signed up for one yet, you can do that HERE). In this episode I share some of the common themes and approaches I have used in recent coaching calls.
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111 | Why I'm quitting social media
This episode feels so scary to share because it means I have to commit to something I've been feeling for a while now. This week I share why I'm quitting social media, my true thoughts and feelings about the decision, and what I plan to do instead to continue to grow my business. Email me at [email protected] (really do email me with any thoughts or questions! I'd love to hear from you) alexfales.com Join Grounded Growth
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110 | Book Club: Anxious Generation // with Carlie Crane
One of my favorite things to do is chat with other moms at the park while our kids are playing. This week's episode is essentially a recording of one of those conversations. I talked with my dear friend Carlie about the book Anxious Generation: the general outline, our overall thoughts, our main takeaways, and how we want to apply it to our lives. GROUNDED GROWTH enrolling now
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109 | Tolerating distress as a tool for business growth
In this episode, I’m sharing why “tolerating distress” is the most underrated tool for business growth. I share specific examples of how it shows up everywhere from selling, to parenting, to being willing to fail more than you ever have before. For the month of February I am offering 28 free coaching calls. Schedule yours HERE
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108 | How I'm making space for my business again
Almost 3 months postpartum, I started feeling frazzled and spread too thin as a mom of 3 young kids and business owner. In this episode I share the simple process that helped me create more capacity in my life + business. Grounded Growth
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107 | Blending masculine and feminine energy
If this episode resonated with you, you might be a good fit for Grounded Growth, my group coaching program designed to help you grow your business while also improving your health, relationships, and spirituality Join Grounded Growth
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106 | Intuition, business evolution, and trusting your gifts // with Sheridan Ripley
I'm joined by Sheridan Ripley for a deeply meaningful conversation about intuition, energy, and trusting the gifts we've been given. We talk about Sheridan's journey from birth work to life coaching and energy work and the unfolding of her ability to facilitate spirit-to-spirit communication with non-speaking autistic children. We explore what it means to allow your work to evolve and how to build a business rooted in service, trust, and partnership with God. If you're drawn to personal growth, intuitive work, entrepreneurship that goes beyond strategy, or the courage it takes to share your gifts with the world, then this conversation is for you. Find Sheridan at: awesomeautismtools.com sheridanripley.com If this episode resonated with you, you might be a good fit for Grounded Growth, my group coaching program designed to help you grow your business while also improving your health, relationships, and spirituality
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105 | Grounded Growth
Grounded Growth
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104 | Understanding levels of energy
Sometimes the strategies that once worked stop resonating. This isn't because they’re wrong, but because you’ve changed. In this episode, I share a framework that’s been giving me language for something I’ve seen for years with my clients: people buy, create, and grow from different levels of energy. We’ll talk about why pain-point marketing can feel misaligned as you evolve and how understanding levels of energy can bring more clarity, compassion, and ease to the way you market and coach. If you’ve felt like you’re outgrowing what the business world (and self-help world) tells you to do, this episode will help you trust that shift instead of fighting it. Grounded Growth
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103 | The missing step in manifestation
Join Grounded Growth
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102 | You are the creator
Many of my clients come into business wanting someone to just tell them exactly what to do (in business, as a mom, and just in life). This episode is for you if you second-guess your ideas, look to others for validation, or feel stuck between wanting guidance and wanting to do things your own way. Join Grounded Growth
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101 | What it really takes to bring your vision to life
In today’s episode, I’m sharing the process I use to turn my dreams into reality. If you’re ready to create your next-level life and business in 2026, you’ll want to listen in. Grounded Growth Grounded Growth Voxer Event
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101
100 | The power of believing in people
If you’ve ever caught yourself trying to “save” the people around you, this conversation is for you. I'll walk you through how believing in people shows up in 4 areas of my life: believing in my husband and kids, believing in my clients, believing in potential clients, and believing in myself.
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99 | Bridget's birth story + lessons from a newborn
I'm 2 weeks postpartum today. Tune in to hear Bridget's birth story and lessons I've been learning from my newborn.
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98 | How to sell so that people actually buy your stuff
Most of us didn’t start our businesses because we were excited to “sell.” We started them because we wanted to help people. But if no one is buying what you’re offering, that help never reaches the people who need it most. In this episode, I’m sharing a past training from my program The Serenity where I share all about how to sell in a way that actually works without feeling manipulative or gross.
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97 | The trap of "someday" energy
When I think back to the early days of my business, I remember having so much belief in what was possible for me and my business. That vision of what my business would look like "someday" kept me moving when things were hard (and honestly it still does). ButI’ve noticed for myself and for many of my clients that sometimes “someday” becomes a trap. We think we’ll magically wake up confident or selling will suddenly feel easy or our offers will just flow perfectly. The reality is the business you dream about is built by taking uncomfortable action now. In this episode, I share what it looks like to keep believing in the business you’re building and get honest about the actions you need to take today to bring that future closer.
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96 | Are you subconsciously sabotaging what you want?
This isn’t the polished rebrand launch I had planned for the new podcast: This is Personal "simple strategies and honest conversations for a business that fits your life." Instead I share openly about my pregnancy, mental health, and the intense emotions I’ve been processing lately. But most of all, I talk about resistance. You know what you want. More clients. More revenue. A sold-out launch. But secretly part of you might not want it. In this episode, I explore the idea of hidden resistance: the subconscious fears that can block us from receiving the very things we’re working toward. I share examples from clients (and my own life), plus a simple question you can ask yourself to uncover what might be keeping you stuck. DM @thealexfales if you're interested in Peak Collective.
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95 | Making powerful decisions
Weak decisions drain your energy. Powerful ones lighten your mental load. In this episode, I unpack the difference between the two, why powerful decisions are a hallmark of successful people, and how to start practicing this skill. If you are interested in exploring what it could look like to work together send me a DM on Instagram or you can send me an email and I'd love to chat with you about what that could look like to work together.
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94 | 9 friendship principles to help you attract more clients
I’ve been blessed with the most amazing friendships, and recently I’ve been reflecting on how they came to be. When I dug deeper, I realized there are 9 principles that have shaped these close connections. And, they are the exact same principles that can help you attract more aligned clients in your business. Last chance to join Consistent Income Lab
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93 | Creating an ideal schedule for a new season (rerelease)
Fall is around the corner, and with the shift in seasons, I’ve been reflecting on how I want to spend my time. In this episode, I walk you through the exact process I use to plan my ideal fall schedule—one that honors my energy, priorities, and season of life as a mom and business owner. If you’re craving more rhythm, space, or intentionality in your days then this one’s for you.
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92 | If I wanted to make consistent money as a coach here's what I'd do
I found an old journal entry from almost a year ago with the prompt: “If I were to tell someone exactly what to do to start making consistent money as a coach, service provider, or online educator, here’s what I’d say…” And in this episode, I share my answers straight from that journal page. These steps became the foundation for a new group program: Consistent Income Lab (an 8-week intensive for female entrepreneurs to turn their ideas into income). If you’ve made some money here and there but want more money and more consistently then you’ll love this one. Consistent Income Lab Early Bird Pricing (ends July 31)
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91 | What emotion is driving your action?
When most people start a business, they focus on the strategy: What to post. When to launch. How to grow. And while those things matter (and I love helping clients get clear on them), there’s another layer that often gets overlooked: the emotions driving your actions. In this episode, we’re diving into why your energy and motivation matter just as much—if not more—than the tactical steps you're taking. I’m sharing personal stories, client insights, and a simple check-in practice that can help you create more aligned results in your business. If you’ve been craving support that blends grounded business strategy and emotional clarity, this one’s for you. And if that kind of support sounds like what you need right now, you might be interested in The Serenity.
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90 | A good cry and a simple business
After a good cry and a journal session, I realized I’ve been slipping into a pattern I know all too well: prioritizing everything except myself. So in this episode, I unpack what that looked like this week (including a very human parenting moment), why I decided to go off of Zoloft during pregnancy, and the honest reminder I needed about creating space for me—outside of my work, outside of my business, and outside of being a mom.I also talk about the question I keep coming back to when business starts to feel too big or heavy.Whether you’ve been overwhelmed by your to-do list, your emotions, or your season of life, this episode is a gentle but honest nudge to come back to what matters most—and to build from there.Hang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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89 | My summer strategy for more revenue and more play
In this episode, I’m pulling back the curtain on what a typical day looks like for me right now—while pregnant, running a business, and soaking up summer adventures with my kids. I’ll share how I structure my time, how I decide what to prioritize (in both work and life), and the mindset shifts that help me stay grounded and intentional—even when things don’t go perfectly.Hang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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88 | Are you willing to embrace both sides of entrepreneuership?
Are you chasing the perks of entrepreneurship while quietly resenting the hard parts? You might be trying to hold only one side of the stick.In this episode, I talk about the power of being honest about both sides of entrepreneurship—the beautiful and the brutal. I walk you through the process of making a powerful decision: to embrace all of it and go all in or to set the stick down and choose a different path with clarity and peace.Whether you're in a season of doubt or simply craving more clarity, this conversation will help you reflect on what you’re truly choosing—and where your power lies when you decide to fully pick it up… or set it down.Hang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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87 | Complexity bias and Occam's Razor
Feeling pulled in a hundred directions? You might be suffering from complexity bias. In this episode, I unpack the power of asking better questions, why our brains resist simple solutions, and how I’ve built my business by focusing on what actually moves the needle.Hang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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86 | Unaligned or just uncomfortable?
If you've ever avoided something in your business or personal life because it felt wrong, this episode is for you.I unpack a recent realization from a conversation with my coach: the difference between something being unaligned and simply uncomfortable. I share personal stories—from navigating a launch that didn’t go as planned, to posting on Instagram, to saying no to playdates to prioritize work.Whether you’re struggling to sell your offer, set a boundary, or prioritize your time, this conversation will help you ask better questions, get clear on your values, and move forward with confidence—even when it’s hard.You’ll hear about:Why some of the most aligned things can also be deeply uncomfortableHow alignment can shift with your priorities and season of lifeReal-life examples from my business, parenting, and personal growthReflection questions to help you discern between unaligned vs. uncomfortableWhat to do if something feels aligned but still feels hardHang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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85 | The relationship advice every entrepreneurial mom needs // with Sara Payne
In this episode of The Mindful With Media Podcast, I’m joined by relationship coach Sara Payne for a deep and meaningful conversation about what it takes to build strong, healthy, connected relationships—not just with your partner, but with yourself, your kids, and everyone in your life.Sara walks us through the five pillars of a rock-solid relationship and shows how each one can shift the way we experience daily challenges—from resentment and scorekeeping to gratitude and stillness. Whether you're married to someone with a demanding job, navigating motherhood, or figuring out how to pursue your dreams without guilt, this episode is for you.This one is full of "aha!" moments and personal stories we think every woman (especially entrepreneurs and moms) will relate to.What We Cover:Why resentment is actually a good thingHow to stop keeping score in your marriage and start solving problems as a teamThe surprising impact of seeing your partner (and yourself!) as your highest selfGratitude practices that feel real—not forced or guilt-drivenWhy stillness matters (even if you only find 5 minutes for it)What to do when your partner isn’t willing to work on your marriagesarapayne.com@sarapaynecoaching on InstagramHang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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84 | Coaching is not one-size-fits-all (and that's the point)
In this episode of The Mindful With Media Podcast, I’m diving into why cookie cutter strategies often fall short.With all the free advice online (and yes, even tools like ChatGPT!), it’s easy to wonder if hiring a coach is still worth it. But here’s what I’ve learned over and over again: nothing compares to the power of personalized support.I’m sharing real stories from my own coaching calls—like the two clients who had nearly identical goals, but needed completely opposite strategies. You’ll also hear examples around pricing, marketing, and mindset work that prove how different our paths can be (and should be).If you’ve ever felt like traditional business advice didn’t quite fit, this episode is for you.What You’ll Hear in This Episode:Why AI and free advice can’t replace a real human mentorWhat happened when one client needed an Instagram strategy—and another needed to quit Instagram altogetherA fresh take on pricing that doesn’t involve “just charge more”Why your sales and marketing should be based on your zone of geniusHow to filter business advice through your personal lensThe reason honest, nuanced marketing attracts the right peopleA behind-the-scenes look at my new offer, The Genius SprintThe Genius SprintHang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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84
83 | Making health & fitness simple as a mom and entrepreneur // with Anne Miller
If you've ever felt like taking care of your health gets pushed to the bottom of the list as a mom and entrepreneur, you are not alone. In today’s episode, I chat with my good friend Anne Miller—fitness coach, mom of four, and personal development enthusiast—about what it really means to take care of your body in a way that’s simple, sustainable, and supportive of the rest of your life.We talk about everything from:Why health and fitness don't have to be “one more thing” on your to-do listAnne’s approach to nutrition using the "two P rule" How moving your body impacts your nervous system, mindset, parenting, and businessDealing with the paradox of loving your body now and wanting to change itThe danger of obsessing over clean eating—and what to focus on insteadThe power of identity-based habits and letting go of arbitrary fitness rulesFinding your personal “domino habit” that will positively ripple into other areas of your lifeThis episode is full of real talk, encouragement, and mindset shifts that will leave you feeling like “I can do this” when it comes to nourishing your body and prioritizing your wellness—without the overwhelm.Follow @rethinkingfitnesswithanne on InstagramHang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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83
82 | Understand your Human Design chart so you can simplify your life and business // with Jade Alexander
In this episode I dive into all things Human Design with Jade Alexander, host of The Simplify Podcast. If you’ve ever felt like you’re doing life or business “wrong” because you don’t operate like everyone else, this conversation will feel like a breath of fresh air.Jade shares how learning about her Human Design type helped her let go of shame, trust her intuition, and simplify everything—from her schedule to parenting to big life decisions. We talk about what each type (Generator, Manifesting Generator, Projector, Reflector, and Manifestor) is designed for, and how understanding your strategy and authority can bring so much peace and clarity to your life.We also touch on the pressure to be “productive,” the real purpose of trials, and how slowing down might be the most powerful thing you do.Follow Jade on Instagram @thesimplifypodcastHang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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82
81 | What social media isn't telling you about the nervous system // with Erika Behunin
Erika Behunin is a LCSW and runs her private therapy practice where she mostly works with women with anxiety helping with nervous system regulation. In this episode we discuss:understanding the nervous system "ladder"the hidden key to feeling safe and regulatednormalizing feeling dysregulatedpractical ways to move up the ladderhow to be present with your kids when your brain won't stop spinningConnect with @erikabehunin on Instagram erikascounseling.comHang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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81
80 | Book Club: Atomic Habits chat with Ashley
In this week's episode I chat with a good friend about the book Atomic Habits by James Clear. We discuss why setting goals and establishing habits is different as a women (and especially as a mom of young kids), our favorite tips from the book, and how we're applying it to our lives.Hang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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79 | Allowing yourself to receive more money // with Maren Rasmussen
@livingawakewithmaren on InstagramHang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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BONUS | What you can learn about running a successful business from nonprofit founder Emily Hemmert
Emily Hemmert is the founder of a nonprofit organization called The Marcovia Project. Tune in to hear what makes this foundation so unique along with several helpful insights on how to run a successful business. Participate in The Marcovia Project's GIVING WEEKHang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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78 | My husband's near-death experience & recovery
In February of 2017 my husband was playing in an intramural basketball game where he experienced a concussion that led to a life-saving surgery. I decided to interview my husband and his parents to share this miraculous story.Currently enrolling for the next round of The Serenity (a high-level space for a tight-knit group of 10 female entrepreneurs to refine their strategy, strengthen their mindset, and build a business that fits their lifestyle)Hang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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77 | Managing panic attacks as a business owner and mom of littles
This episode feels especially vulnerable. I share about the 2 panic attacks I had this week and things I do to take care of my mental health as a business owner, mom of littles, and someone who has experienced panic attacks.Hang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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76 | When you're in a hard place emotionally (rerelease)
You are wired to escape pain and seek comfort, and this survival instinct helps you in so many ways! It's also the same reason you turn to your phone more when you're struggling emotionally. Today I'll be sharing 4 steps to stop turning to your phone so much even when you're not in a great place emotionally.Hang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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75 | How to turn off your work brain
Hang out with me on Instagram @thealexfalesJoin the waitlist for The Serenity
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ABOUT THIS SHOW
This is the podcast for entrepreneurial moms who want to grow a meaningful, profitable business without sacrificing their other priorities (like spending time with their kids or getting enough sleep).Host Alex Fales—business coach, mindset mentor, and mom—shares honest conversations, simple strategies, and powerful mindset shifts to help you and make money doing work you love and grow as a person while you're at it.Expect solo episodes, authentic chats, and real-life stories that help you blend business strategy with personal growth, so you can build a business that supports your life (not the other way around).Because you don’t need more hustle.You need clarity, confidence, and the courage to do business your way.
HOSTED BY
Alex Fales
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