PODCAST · business
Your Questions, Answered
by Erin Kelly @ MemberVault
Your Questions Answered: The MemberVault PodcastYou’ve got offers. You’ve got subscribers. But sometimes, you just need a straight, simple answer to keep your momentum going.That’s where Your Questions Answered comes in.I’m Erin Kelly, CEO and co-founder of MemberVault — and in each short, casual episode, I answer one real question from our community about growing your sales, re-engaging your audience, and making your MemberVault account work smarter for you.No fluff. No jargon. Just practical, human-first advice you can use right away — whether you’re figuring out how often to email your list, how to get more eyes on your offer, or how to simplify your business and still grow.💡 Real questions. Quick answers. Steady sales.Want to start building your own binge-worthy sales ecosystem?Get free access to MemberVault and our 7-day Make Selling Simpler email series: https://membervault.co/free
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31
Debrief of our first MV summit
Question“What actually worked—and what didn’t—during your first MemberVault summit?”In this episode:Erin gives a behind-the-scenes debrief of the very first audio-only MemberVault summit, sharing honest reflections on what went well, what needs tweaking, and what’s next.Erin shares:Why they went all-in on an audio-only, evergreen formatWhat surprised her about traffic, engagement, and retentionWhat she’ll keep, change, or test in future summits (including how speakers submitted content!)💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: mvlearn.co/yqa-summit-debriefWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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30
4 email challenge
NOTE: This episode is a throw back to when we were doing sprints for All Access -- but I left it in the feed because it's such a valuable thought experiment with great sales ideas to get you thinking, and taking aciton!QUESTION“What’s the best way to revive an old offer—or promote a new one—without launching?”In this episodeErin kicks off the first-ever MV Sprint with a simple, powerful challenge: send four emails (or two, if you're using conditional content) to boost visibility and sales for an existing or brand-new offer. You’ll learn exactly what to say, how to structure your messaging, and why following up is where most creators drop the ball.Plus, get smart ideas for rewarding past buyers, increasing conversions with dynamic content, and creating momentum in your ecosystem—all without a big launch or starting from scratch.💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: mvlearn.co/yqa-email-challengeWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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29
How to get more eyes on your offer
QUESTION“How do I get more eyes on my offer?”In this episodeIf you’re worried your offer isn’t getting seen—this one’s for you. Erin explains why most creators are under-sharing their products, and how to fix it without feeling pushy. From teaser modules to sample content to shifting your sales mindset, she walks through practical ways to get your offer in front of more people (more often!) in ways that feel natural and valuable.You’ll also learn how to use MemberVault features like blog posts and product previews to create layered, low-lift promo content that builds trust and drives conversions over time.💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: mvlearn.co/yqa-promote-your-offersWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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28
How to decide whether you should optimize your offer
QUESTION“How do I decide which offer is actually worth optimizing?”In this episode:Erin walks through a simple but powerful gut-check framework to help you figure out which offers deserve your time, energy, and attention—and which ones to retire, repurpose, or ignore.In this episode, Erin shares:The 3-question test to quickly assess whether an offer is worth improvingWhy optimization can be more satisfying than starting from scratch (even if it's less dopamine-y)How to spot buried gold in your old content vault—and what not to bother polishing💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: mvlearn.co/yqa-optimize-offerWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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27
How many times to email about your paid offer
QUESTION“How many times should I email my list about a paid offer without annoying them?”In this episode:If you’re unsure how often to promote your offers—or worry about being too “salesy”—Erin breaks down the balance between value-driven emails and direct sales messages. You’ll learn how to keep your audience engaged and increase conversions by mixing high-value content with strategic standalone promos.Plus, Erin shares her own mindset challenges around sales emails and offers simple guidelines you can adapt to your style, whether you’re a die-hard newsletter writer or a recovering launcher.💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: mvlearn.co/yqa-email-paid-offerWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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26
How to send a highly personalized email to existing buyers, and people who haven’t bought
QUESTION“How do I personalize my emails for both buyers and non-buyers without sending two separate broadcasts?”In this episode:Erin walks you through how to use conditional content (aka dynamic content) to personalize your emails based on purchase history—so you're always sending the right message to the right people. Instead of splitting your list or writing twice the content, you’ll learn how to add smart blocks that show different messages depending on who’s opening the email.You'll also hear:Real examples of how Erin uses 20+ conditional blocks in a single email (yes, really)A simple upsell trick for adding new support options only for people who’ve already purchasedWhy conditional content is Erin’s must-use tactic for offer optimization💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: mvlearn.co/yqa-personalized-emailWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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25
How to incentivize your audience to share your business freebie paid offer
QUESTION“How do I get more people to share my stuff without building a full-blown affiliate program?”In this episode:Erin shares how to run low-lift, high-impact sharing incentives that get your audience excited to spread the word—no complicated affiliate setup required. Whether it’s your freebie, podcast, or paid offer, these one-off share-and-reward strategies are a fun way to boost visibility and build community energy around your content.You’ll learn:The “what, how, and why” behind setting up simple, trackable share incentivesWhy screenshots and email shares often outperform social media algorithmsEasy prize ideas that get people back into your MemberVault (and closer to buying)💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: mvlearn.co/yqa-incentives-for-referralsWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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24
I want to keep my business simple, and make my MV my hub. Advice?
QUESTION“I want to keep my business simple and make my MemberVault my main hub—what’s your advice?”In this episode:Erin shares how to turn your MemberVault into the central home for your entire business ecosystem, so your audience knows exactly where to go—and you can stop scattering your content across 12 platforms. If you’re craving more ease and fewer tech tools, this is your roadmap to a cleaner, more cohesive setup.You’ll learn:Why having your blog posts, freebies, and paid offers all in one place increases engagement and salesHow a centralized MV setup makes it easier for your audience to refer others (and for you to track what’s working)Why this approach simplifies your content strategy, support, and product creation—without sacrificing results💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: mvlearn.co/yqa-business-hub-mvWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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23
Should I have multiple free opt ins or a vault, or both?
QUESTION“What’s the best way to utilize my freebie content inside MemberVault? Should I use a freebie vault, individual freebies—or both?”In this episode:Erin walks through how to turn your freebies into a strategic lead-to-sale engine using MemberVault—not just a scattered library of opt-ins. Whether you’ve got one freebie or twenty, this episode helps you streamline what to show (and hide) based on what moves people closer to your paid offers.You’ll learn:Why the #1 question to ask is: How does this freebie lead someone to buy from me?A smart way to use a hidden Freebie Vault as a follow-up, not a starting pointHow to avoid “opt-in overwhelm” on your Marketplace and focus on what actually converts💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: mvlearn.co/yqa-optins-vs-vaultWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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22
Should I have a landing/sales page tool, or use the promo text and send people to MV
QUESTION“Should I create a separate landing/sales page for each product, or just use the promo text inside MemberVault?”In this episode:Erin walks through the pros and cons of building sales pages outside of MemberVault—and why you definitely shouldn’t leave your promo text blank. This episode helps you think strategically about when to link out, when to keep people inside MV, and how to make the most of both worlds.You’ll learn:Why blank promo text is a missed opportunity (even if you use external pages)What to include in your product description so browsers become buyersHow to combine outside landing pages with direct MV signups for a smooth experience💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: mvlearn.co/yqa-sales-page-vs-mvWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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21
What’s the best way to use the teaser module feature?
QUESTION“What’s the best way to use the teaser module feature? I have some sneak peek videos from my membership—but could I be using this better?”In this episode:Erin breaks down one of the most underused features inside MemberVault: teaser modules. These ungated previews are powerful sales tools—but only if you use them with intention. Whether you want to share sneak peeks, objection busters, or bonus tips, this episode will help you turn passive browsers into curious buyers.You’ll learn:Why teaser modules work (even for high-ticket offers)What makes a great teaser—beyond just dropping in a few videosErin’s personal workflow for creating teaser content without disrupting your live products💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: mvlearn.co/yqa-teaser-module💻 Check out this case study on how Cindy created her first teaser module over on our blogWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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20
I want to grow my membership. What are the best ways?
QUESTION“I want to grow my membership. What are the best ways to grow it?”In this episode:Erin breaks down the three-part strategy behind sustainable membership growth—and why recurring revenue products need more than just a low price point to convert. Whether you’ve got 5 or 500 members, these tips will help you attract the right people, increase conversions, and keep your current members sticking around.You’ll learn:Why low-cost doesn’t equal low-friction—and what to do insteadHow to nurture your email list and retain members at the same timeThe one strategy Erin uses again and again to boost conversions without overwhelming her list💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://www.mvlearn.co/yqa-grow-membershipWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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19
I’m participating in a bunch of summits-bundles. Should I use the offers feature?
NOTE: I mentioned the Up Your Email Game Action Lab in this episode, specifically the conditional content episode and the bundle/summit episode. You can listen to those here: https://www.mvlearn.co/gameQUESTION“I’m participating in a bunch of bundles and summits. Should I keep using a discount code—or switch to the offers feature instead?”In this episode:Erin re-recorded this one for a reason—because using the offers feature can seriously level up your conversions when you're participating in bundles or summits. Learn how to create a smoother handoff, stronger messaging, and a better first impression that turns those new leads into paying customers.You’ll learn:Why generic product links often fall flat (and what to do instead)How to build trust instantly with your new bundle or summit leadsErin’s favorite way to upsell without sounding pushy💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://www.mvlearn.co/yqa-offers-featureWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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18
I want recurring revenue. What are my options?
QUESTION“I want recurring revenue—what are my options?”In this episode:Recurring revenue sounds dreamy, but not everyone wants to run a standard membership (and spoiler: you don’t have to). Erin shares six flexible models—from one-on-one services to low-effort content delivery—to help you find the recurring path that actually fits how you want to work.You’ll learn:The 6 recurring revenue types (and how to tell which is right for you)Why more access doesn’t always mean more valueErin’s real-life story of how losing a client helped her go all-in on recurring income💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://www.mvlearn.co/yqa-recurring-revenue-optionsNOTE:Check out the Recurring Revenue Action Lab here: https://www.mvlearn.co/recurringrevenuelabWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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17
10 recurring revenue ideas that aren’t a membership
QUESTION“What are some specific recurring revenue ideas that aren’t a standard membership?”In this episode:Not everyone wants to run a full-blown membership with calls, a community, and constant engagement—and good news, you don’t have to. Erin shares 10 recurring offer ideas that are easier to manage and easier to sell, whether you’re starting from scratch or layering on an upsell.You’ll learn:10 recurring revenue offers that don’t require a community or callsHow to structure and price low-lift options like content delivery or private podcastsCreative ways to add friction-free continuity to VIP services, coaching, and more💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://www.mvlearn.co/yqa-recurring-revenue-ideasWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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16
I want to have the doors always open, but it sells so much better using doors open-shut?
QUESTION"I want my membership to always be open—but it only sells when I use doors open/doors shut. What do I do?"In this episode:You’ll hear why closing the doors isn’t your only option, and how to build natural urgency into an evergreen offer (without being sketchy or complicated).Takeaways:Visibility and positioning matter just as much as urgencyYou can create urgency without closing the doorsAdd value-driven bonuses, time-sensitive perks, and event-based reasons to join now💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://www.mvlearn.co/yqa-evergreen-vs-live-launchWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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15
Recurring Revenue Inspiration: Jay Clouse’s hybrid membership
QUESTION"What’s one smart way to structure a membership that creates urgency and naturally boosts retention?"In this episode:Erin shares a real-world example of a hybrid membership model that combines content and transformation in a way that’s brilliant for both sales and sustainability.Why Jay Clouse’s two-tiered membership is so effectiveHow a content membership can act as a nurturing waitlistThe retention power of limiting access to your high-touch offer💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://mvlearn.co/yqa-hybrid-membershipNOTES:Check out Jay’s site - https://creatorscience.com/Check out the Recurring Revenue Action Lab here: https://www.mvlearn.co/recurringrevenuelabWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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14
What if I lose interest in my recurring revenue offer?
QUESTION"What if I lose interest in my recurring revenue offer?"In this episode:Erin shares her personal experience shutting down a membership that was working—plus the four things she did to keep trust, relationships, and revenue intact.Why you’re allowed to pivot (and how to do it well)The 3 things your exit plan must includeOne generous move that kept her audience raving instead of raging💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://mvlearn.co/yqa-lose-interest-recurring-revenueNOTE:Check out the Recurring Revenue Action Lab here: https://www.mvlearn.co/recurringrevenuelabWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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13
Should I use webhooks to bundle 2 products?
QUESTION"I have two separate products I’d like to bundle. Would I use webhooks to connect them?"In this episode:Erin walks through two smart ways to bundle products inside MemberVault—without needing webhooks or tech headaches.When to use Actions vs. Offers for bundlingThe quiz question trick that personalizes the experience and boosts conversionsA simple way to track which promotions are actually working💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://mvlearn.co/yqa-webhooks-bundleWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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GUEST: Writing emails that convert with Shenee Howard
QUESTION:"How do I write emails that actually convert into sales?"In this episode:Guest expert Shenee Howard shares her top tips for creating content that leads naturally—and effectively—to your offers.What it means to “write on the timeline” (and why it matters)The magic of monthly themes and selling just one thing at a timeWhy solving too much in your emails can actually hurt conversions💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://mvlearn.co/yqa-emails-that-convert-shenee-howardNOTE:Shenee helps people build businesses that can fund and support their creative passions. You can find her at @heyshenee on Instagram, or https://www.heyshenee.com.Welcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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GUEST: Writing emails that convert with Emma Weatherall
QUESTION"How do I actually use the pre-written sales emails inside the All Access Pass?"In this episode:Emma Weatherall walks you through the strategy behind each email in the 9-part sales sequence included with your All Access Pass templates—so you’re not just copying and pasting, you’re converting with intention.Learn exactly how to structure your email send schedule for maximum salesFind out how to use MemberVault tools like teaser modules, expiring bonuses, and quiz questions to power up your sequenceGet tips for customizing each email to match your product, your people, and your positioningNOTES:The templates referenced in this episode are included with the All Access plan. Already an All Access member? Go here: https://www.mvlearn.co/marketingtemplatesABOUT EMMAEmma helps established coaches, course creators, consultants and service providers to improve their business strategies and increase their sales, so that they are building multi-six figure businesses that feel spacious and aligned, while still bringing their work to more clients they adore.Find her at: https://emmaweatherall.comAnd on Instagram and Facebook - @emmaweatherall💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://mvlearn.co/yqa-emails-that-convert-emma-weatherallWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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10
My takeaways after running 2 summits and 1 bundle, and participating in 2 other summits...plus, what I'm trying next.
QUESTIONWhat’s actually worth it when it comes to bundles and summits—and what’s just a time suck?In this episode:Erin shares a behind-the-scenes breakdown of what worked (and what didn’t) from running two summits and one bundle this year—all recorded while walking her golden doodle. Expect an honest, detailed reflection on optimizing for impact, not overwhelm.Why bundles are way more work than they look (and not just for you)The surprising benefits of evergreen, low-lift summits—and what Erin would tweak next timeHow she’s rethinking list growth, strategic partnerships, and optimizing for minimal work hours💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://mvlearn.co/summits-bundle-takeawaysNOTE:The Low Lift Summit Action Lab referenced in this episode - https://www.mvlearn.co/summitWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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9
4 things to check if your offer isn’t selling
QUESTION"What should you actually do when your offer isn’t selling?"In this episode:Erin shares four clear steps to troubleshoot slow sales—without scrapping your offer or slashing your prices. If you’ve been quietly panicking behind the scenes, this walk-and-talk episode is your calm, strategic reset.The #1 sales problem Erin spotted across dozens of MemberVault auditsHow to show up more visibly without sending a million emailsWhat to tweak if people are clicking but not buying💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/Welcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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8
The emails I recommend for a high converting sales sequence
QUESTION"How do you write a sales email sequence that actually converts?"In this episode:Erin takes you on a walk-through of her strategic 8+ email sequence—designed to boost conversions without overwhelming your list. Whether you're launching or just giving your offer a focused push, this behind-the-scenes breakdown will help you plan smarter.You'll learnWhat to send (and when) during a launch or evergreen pushEasy wins like resends, split tests, and teaser modulesTwo smart follow-up emails most people forget to send💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://mvlearn.co/yqa-high-converting-sales-sequenceNOTES:Want to get the actual templates for these emails inside the Revenue Accelerator? Join here: https://www.mvlearn.co/rawaitlistAlready in RA? Go here: https://www.mvlearn.co/revenueacceleratorWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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7
Hot leads and how to follow up with them
QUESTION"What should you say to people who’ve checked out your offer… but haven’t bought?"In this episode:If you’re not following up with hot leads (aka people who’ve looked at your product multiple times but haven’t purchased), you’re leaving easy sales on the table. Erin shares how to use this powerful MemberVault feature—without feeling awkward—and what to say when you reach out.What hot leads are and how to set them up in your accountWhat to say in your emails (and what to never forget to include)Why this kind of follow-up actually protects your main list💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://mvlearn.co/yqa-hot-leadsWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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6
Debrief of the Two Summits I've Run in 2024, And My Bundle Experience
QUESTION"What’s the easiest way to run a summit that actually grows your list and your credibility?"In this episode:Erin debriefs her second “low lift summit”—what worked, what didn’t, and how it stacks up to her first summit and a recent mega bundle. If you’ve been avoiding summits because they sound like too much work, this episode is for you.You'll hear:Why her second summit was gated (and why that worked better than ungated)How she turned it into a paid product without adding a ton of extra workWhat she’ll never do again—and how she’s evolving this strategy for next time💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://mvlearn.co/yqa-summits-debrief-bundle-experienceWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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5
How to get bundle signups to actually start
Question:“How do I encourage people to actually complete my free course—especially when they joined through a bundle?”In this episode:Bundle signups are often cold leads, which means your free course needs to work harder to capture attention—and gently guide people forward.In this episode, Erin shares:Why your course might be getting ignoredHow to reframe it as a binge-worthy experienceEasy tactics to boost completion and conversions—without overwhelm💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://mvlearn.co/yqa-how-to-get-bundle-signups-startWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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4
3 reasons your course sale are stuck
Question:“I’ve sold the same course for years—but it’s never scaled beyond covering costs. What should I assess if I want it to actually pay me a real salary?”In this episode:If your course has steady sales but isn’t bringing in real profit, it’s time to dig into why. Erin breaks down the three biggest areas to assess—visibility, value perception, and your content ecosystem—and shares a practical framework to help you decide what to do next.Plus, you’ll get actionable strategies to boost order value, reconnect with past buyers, and increase conversions… without needing to start from scratch.💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://mvlearn.co/yqa-reasons-course-sales-are-stuckWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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How to use MemberVault for a high intimacy…
QUESTION:“How can I use MemberVault to attract and nurture a smaller, high-intimacy membership with aligned, higher-fee clients?”In this episode:Erin shares how to use MemberVault to build a personalized, connection-driven journey for your high-trust, high-ticket membership.Learn how to:Build resonance without pressureSegment the right-fit people with easeUse content to create belonging (and buyers)💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://mvlearn.co/yqa-use-membervault-for-a-high-ticket-membership🎁 Want a free taste of the Binge & Buy Roadmap?Grab your Starter Pack here: www.mvlearn.co/bbpodcastInside, you’ll get:🎧 A private podcast episode packed with bite-sized strategy to help you start making sales from the content and offers you already have—without needing a big launch or complicated funnel.🛠️ The first workshop to help you start building your binge & buy ecosystem in real time, so that you can create sustainable sales, boost engagement, and grow your list on autopilot.✨ Whether your MV is already built out or still just a skeleton, this starter pack will help you optimize what you’ve got—and get it earning.Welcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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3 ways to bring in more sales today
QUESTION"What should you do if you feel weird about selling—but still want to make more sales?"In this episode:If the word “sales” makes you cringe, this episode is for you. Erin walks through how to reframe selling as support, plus three simple moves you can make today to invite more purchases—without sounding pushy.Why “selling is helping” isn’t just a mindset trick—it’s a strategyThe most overlooked place to post about your offer (even with a tiny audience)One email mistake that’s costing you clicks—and what to do instead💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://mvlearn.co/yqa-more-salesWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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Why isn’t anyone signing up for your freebie?
Question"I created a freebie to grow my list, but barely anyone is signing up. What am I doing wrong?"In this episodeYou made a freebie… but no one’s biting.In this episode, we unpack why even well-made lead magnets flop — and how to reposition yours to actually grow your list and lead to sales.You’ll learn:Why most freebies fail (and how to fix yours fast)The magic of making your freebie giftableHow affiliates can amplify your reach — even for free productsWhy your freebie should never be a dead endPlus, Erin shares a free private podcast + workshop that shows you exactly how to connect your freebie to a bingeable, strategic content ecosystem.💡 Don’t have a MemberVault account yet? Sign up for our free plan (no credit card required) here: https://membervault.co/💬 Get the full transcript for this episode: https://mvlearn.co/yqa-why-isnt-anyone-signing-up-for-your-freebieGrab the free Binge and Buy Starter Pack Normally $9 — yours free as a podcast listener 👉 https://www.mvlearn.co/bbpodcastWelcome to the Your Questions, Answered podcast — brought to you by MemberVault's CEO, Erin Kelly! Each short episode tackles one juicy question straight from our community and gives you real strategies you can actually use.
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ABOUT THIS SHOW
Your Questions Answered: The MemberVault PodcastYou’ve got offers. You’ve got subscribers. But sometimes, you just need a straight, simple answer to keep your momentum going.That’s where Your Questions Answered comes in.I’m Erin Kelly, CEO and co-founder of MemberVault — and in each short, casual episode, I answer one real question from our community about growing your sales, re-engaging your audience, and making your MemberVault account work smarter for you.No fluff. No jargon. Just practical, human-first advice you can use right away — whether you’re figuring out how often to email your list, how to get more eyes on your offer, or how to simplify your business and still grow.💡 Real questions. Quick answers. Steady sales.Want to start building your own binge-worthy sales ecosystem?Get free access to MemberVault and our 7-day Make Selling Simpler email series: https://membervault.co/free
HOSTED BY
Erin Kelly @ MemberVault
CATEGORIES
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