004: The “F*ck, Marry, Kill” Business Strategy Photographers Need to Know

You ever wonder why some photographers are booked solid while others are scrambling for clients? Spoiler: it’s not just their work. It’s because they’ve positioned themselves as the go-to expert. That’s what I'm getting into today—how to stop competing and start leading. Because if people don’t see you as the best, they won’t book you. Period. I’m breaking down five power moves to build authority, attract your dream clients, and make damn sure your name is the first one people drop when they need a photographer. In this episode: 🔥 Why some photographers book effortlessly—and others don’t 🔥 The “F*ck, Marry, Kill” framework I use to run my business 🔥 How to make social proof work for you (instead of hoping people “just find you”) 🔥 Why you need to stop hiding behind your work and show up daily 🔥 The five steps to positioning yourself as the authority in your market If you’re ready to go from just another name on the list to the only name that matters, hit play. Timestamps:01:38 Balancing Life and Business04:37 The Rollercoaster of Entrepreneurship07:05 Foundational Business Principles08:04 Playing 'F*ck, Marry, Kill' with Business Values11:35 Establishing Authority in Your Market12:29 Top Five Ways to Build Authority23:08 The Power of Social Media and YouTube27:17 Blogging and Strategic Partnerships30:21 Final Thoughts and Wrap-Up 🔗 Connect with Jodi: 📸 Website 📷 Instagram 📣 Help Spread the Word! If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get. Tits up, ears open—let’s go build something epic.