004: Topless Marketing (It’s NOT What you think!)

YES—this podcast is still G-rated 😉 ! If you’ve ever tried to mow a yard infested with moles, you know the pain of stepping into holes and soft spots. It’s maddening. Many of us have holes or blind spots in our marketing, branding and positioning. And these holes make it a real challenge to market, brand, and position your personal brand and business. In this episode, you'll discover: Where the holes are in your marketing, branding, and positioning How to connect them together and why it matters Why topless marketing will ruin your business 😲 (It’s NOT what you think!) I'll unveil my simple, 7-part framework to pull it all together.   ---> RESOURCES FROM THIS EPISODE Top 20 Website Resources for 2020 » These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and  up your website game. Get your copy of The Radical Empathy Brand Framework » Download your FREE copy of my Radical Empathy Brand 7-part framework. Check out Range: Why Generalists Triumph in a Specialized World by David Epstein » This is a fantastic book I’ll be referencing frequently. It’s certainly counterintuitive in the world of personal brands and marketing, where “niching down” is trumpeted as "THE" way to succeed. Recommended Resources » Check out my recommended resources page for all kinds of great resources. From WordPress hosts to apps to books, you’ll discover my tried and true recommendations organized in one easy-to-navigate page.   ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/  LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201  Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler  --> I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.