005: Brand Humanization in a Nutshell

Is brand humanization just a fancy word for marketers and bloggers who have run short of things to talk and write about? Or is it more? Is it something that brands should take the time to understand? The short answer is no, it's not just a fancy word used by lazy marketers. Brand humanization can help organizations of all sizes better connect with their audience, nurture valuable relationships and achieve their business goals.  In this 5 minute Social Zoom Factor "Take 5" episode Pam Moore, CEO & Founder Marketing Nutz, social media, digital marketing & branding agency,  puts brand humanization in a nut shell and explains why humanizing your brand is a requirement, not an option!