006: Maintaining client engagement with Dana DiTomaso

Why does Dana DiTomaso from Kickpoint believe it's important to teach clients how to tackle marketing independently? Find out as I sit down with Dana to discuss the training tools she provides to clients so that they can "learn to fish" for themselves.    Dana DiTomaso is the President of Kickpoint, a digital marketing agency that helps exceptional entrepreneurs and organizations to do better marketing.   In this episode, Dana dives into clearly communicating your agency's methodology and processes, engaging clients through training, and how to approach those "hard" conversations with clients.   Tune in to learn how to: Scale your language to respect and translate technical issues with ease to your clients Create the A-team of your dreams Keep your clients issues at the forefront for your entire team   Connect with Dana at Kickpoint.ca or on Twitter at @danaditomaso.