PODCAST · news
Say it Online
by Anansi Content Solutions
In the digital space, clear and effective communication is crucial. It's easy to misinterpret or completely miss something when you're working with contractors and clients across the globe.At Anansi Content, we work with digital agencies on a daily basis. We see what works and what doesn't when connecting with your team. That's why we launched Say it Online, helping digital agency owners communicate in a way that actually gets stuff done.
Episodes
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090: Self Care And Stress Management For Digital Leaders With Justine Sones
Setting clear boundaries – both personal and professional – is essential to our productivity and wellbeing. So… why does it seem so hard to do? Justine Sones is a writer and stress management coach who loves drinking coffee, helping burnt-out humans set boundaries, and talking about things that...
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089: Data-Driven Storytelling With Chris Mercer
If you think storytelling and data are incompatible, this episode is for you. In fact, identifying the connection between your analytics and customer behavior might just be the key to supercharging your marketing efforts – and Chris Mercer is here to show you how easy it is. Mercer is the senior...
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088: Everything You Need To Know About SEO In 2021 With Eric Seropyan
You know what SEO stands for, but do you really know how it works? If not, your agency could be missing out on huge opportunities to climb up on critical Google rankings. Eric Seropyan is joining the podcast to share how SEO rewards consistency – and why you should care. Eric is the President of...
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087: Digital Agency Real Talk: Strategic Planning A Year Into The Pandemic
Strategic planning has felt like a foreign idea for the past year. For many agency leaders, it can feel impossible to plan ahead as the world continues to throw curveballs at us. But one year into the pandemic, planning and working towards goals is as essential as ever. It's time you lean into…
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086: How To Build An Effective Sales Process (And Scale!) With Dan Englander
Ready to put 100% of your energy into a leadership role but worried about handing off sales to someone else? Say's been there, and she's got the perfect guest to break down how you can make it work. Dan Englander is the CEO and Founder of Sales Schema, a fractional new business team for marketing...
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085: How To Build A Million-Dollar Presentation with Charlie Poulson
What do Instagram algorithms have in common with the big presentation you're putting together for your clients? Charlie Poulson breaks it down, giving you wide-ranging tips on how to build a million-dollar presentation! Charlie is the CEO and Creative Director of Americano. At the intersection of...
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084: Why ADHD Is A Superpower With AJ Wilcox
Did you know that adults with ADHD are 300% more likely to start a business? Or that almost half of entrepreneurs have ADHD, either diagnosed or undiagnosed? So… what's the link? AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. He's an official...
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083: The Principles Of Ethical Marketing With Margo Aaron
We spend a lot of time talking about new trends in marketing, but sometimes it's important to go WAY back to learn new lessons. On this episode of the podcast, Margo Aaron takes us back in time to examine both old and new trends. Margo Aaron is a writer, recovering academic, and accidental...
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082: Digital Agency Real Talk: Balancing Negativity In Copywriting With Caelin Aerin
Struggling to get clients to communicate their issues with copy? Not sure what they mean when they say that copy is "too negative"? Caelin has been there, and they talk to Say about why it's so crucial to have your copywriters engaged in the entire project process. Finding the exact right words...
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081: The Difference Between Marketing And PR With Michelle Calcote King
Most agency owners seem to think PR and marketing are the exact same thing. Newsflash! If you don't know the difference, Michelle Calcote King is here to tell you that you're probably missing out on some opportunities. Okay… so how are PR and marketing related? They're kind of like cousins…
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080: Why Clarity Comes First With Jason Swenk
The first step to agency success is always clarity. Unfortunately, it's something that most agencies continue to struggle with. And Say wants to find out why. So, what's holding your agency back from achieving growth through clarity? Say and Jason Swenk are getting into it. Jason has literally...
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Ace Your Next Hire With Our February Group Training
Did you know a bad hire could cost your agency upwards of $15,000? Over the last five years since Say started Anansi, our leadership team has consistently been asked by digital agency owners how we built such a passionate and dedicated team that totally rock their roles. So, what's the secret?...
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079: Creating Accessible Content And Breaking Down Industry Jargon With Jake Smith
Rule #1 of marketing: if you don't know your audience, you'll never create effective content. That's why Say chats with Anansi Content Strategist Jacob Smith about how to drop the jargon and speak directly to your community — even if you have more than one. Jacob strives to approach his work...
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078: How To Reduce Cognitive Overload With Caelin Aerin
Our newest strategist dives into the pros and cons of coercive marketing, how copywriting is basically narrative writing, and the final piece of marketing that MOST clients don't think about. Finding the exact right words when you can't quite articulate what you do is Caelin's speciality. They…
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077: How To Position Your Digital Agency With Brendan Dell
Hold up – what does positioning even mean? Lucky for you, we're talking to an expert about it. Brendan Dell is an author, messaging strategist, and go-to-market advisor to the world's fastest-growing B2B technology brands. His book The 12 Immutable Laws of High-Impact Messaging helps…
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076: How To Build A Podcast That Fosters Business Growth With John Corcoran
Think you know what makes a podcast successful? Think again! John Corcoran is a former White House writer, speechwriter, attorney, author, and B2B podcasting expert. His company, Rise25, helps B2B businesses connect with their ideal clients, referral partnerships, and strategic partners using...
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075: Creating Inclusive Customer Experiences With Jeannie Walters
"How can we design experiences for everybody if we don't really have everybody in that process?" Perfecting your customer experience could be the most important thing you do at the start of the year. And we're making sure you follow all the right steps to do it with ease. Jeannie Walters is the...
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074: Digital Agency Real Talk: How To Set Effective Boundaries
The key to a comfortable, productive work environment is effective boundary-setting, yet it doesn't always feel as easy as it should be to speak up about your boundaries. In this episode of the podcast, Say gets into WHY it's so essential to be clear, concise, and consistent with your boundaries....
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073: Why Your SEO Isn't Producing Results with Chris Dreyer
Need a killer recipe for SEO success? This episode is for you! Chris Dreyer is the President and Founder of Rankings.io, an agency that specializes in personal injury lawyer SEO. His agency ranks personal injury firms for the most lucrative keywords in the industry with end-to-end SEO, from…
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072: How To Develop Effective Agency Processes with Jason Kanigan
When projects go wrong, you're probably left wondering if a bad client or a crappy process is to blame. After a 15-year corporate executive career, including being a plant manager at 25, Jason Kanigan has run his own businesses for the past decade. Since 2016, he has run Cold Star Technologies, a...
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071: How To Attract Consistent Clients Without A Huge Online Following With Ellen Yin
Ready to scale your business but unsure of where to start? Say chats with Ellen Yin to break down why it's essential to shift your mindset when you're getting ready to scale. They discuss everything from common mistakes to how to handle the hiring process. Ellen Yin is the founder of Cubicle to...
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070: Digital Agency Real Talk: Iterative Marketing
Still dealing with clients who think their websites are "one-and-done," expecting them to magically bring in and convert leads as soon as they go live? This installment of Digital Agency Real Talk is all about finding a rhythmic flow for your marketing and using the right framework to assess the...
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069: Hiring The Right People For Your Team With Jake Jorgovan
Trying to build a team that'll help your agency grow – and make you sweat a little less when you have to hand off work? Say chats with Jake Jorgovan about exactly that, getting him to share all his secrets when it comes to hiring the right people for your team, from common mistakes that business...
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068: Digital Agency Real Talk: How To Prioritize Your Mental Health As A Leader
Say is flying solo in this installment of Digital Agency Real Talk, sharing tips and tricks based on her own experience navigating mental health and wellness while being the leader of a digital agency. In this episode, Say dives into the importance of getting in touch with yourself as a human...
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067: The Unsexy Side Of Being A Leader with Jeremy Pope
It's not always easy being vulnerable with your team. Luckily for us, Jeremy Pope knows the value of being vulnerable – and he's sharing how his most embarrassing business year ever led to major breakthroughs for his own growth. Being honest with employees and making tough decisions about your...
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066: How Digital Agencies Are Coping Through COVID-19 With Karl Sakas
While we've all been affected by COVID-19, the pandemic has hit digital agencies in some uniquely challenging ways. Especially with recession rhetoric being thrown around, there's definitely been a degree of panic for many agency owners. That's why I'm thrilled to be chatting with Karl Sakas…
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065: How To Master LinkedIn Ads With AJ Wilcox
Are LinkedIn ads worth your time (and money)? I'm diving into the do's and don'ts of LinkedIn advertising with AJ Wilcox, breaking down some major misconceptions surrounding the platform and helping you understand how to build the right marketing strategies for your business. AJ Wilcox is a...
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064: From Dildos To Diamonds With Tania Hogan
How do you create a sales process so bullet-proof that it works across virtually any industry? Tania Hogan is here to answer that question. I chat with our amazing account manager Tania about how she's found success in sales across a wide range of industries, including growing a sales team from 2...
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063: Digital Agency Real Talk: Why Self Work Is Important For Your Business With Say Gabriel
On this installment of Digital Agency Real Talk, I'm talking to a very special guest – myself! Which is oddly appropriate, because this episode is all about the importance of self-work. It all boils down to this: especially in the midst of such turbulent times, if you aren't taking care of...
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062: How To Market Your Brand During A Recession With Jeremy Miller
We've heard so many stories about businesses struggling through the pandemic. But what about the success stories? How have certain businesses managed to thrive through the chaos and uncertainty? Jeremy Miller is here to share how he and his team have been able to scale during COVID-19. The…
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061: How To Cope With Stress When Working From Home With Taylor Cashdan
Most of you probably thought that working from home would be easy. The good news is that it can be (we'll get to that!), but for a lot of workers, COVID-19 making businesses go remote has presented a whole new set of challenges and stresses. As our screen time has increased, human interaction has...
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060: Digital Agency Real Talk: Supporting BIPOC In The Digital Space With Jazzmine Multani
It's time to get uncomfortable! In this installment of Digital Agency Real Talk, we're not just getting uncomfortable – we're getting real. I chat with Anansi Content Strategist Jazzmine Multanti about the realities of racism (even when it's subtle, it's always around), how living in India has...
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059: Digital Agency Real Talk: How To Delegate Effectively
Delegating can be a major challenge when you're running a business – especially when you know that you can do certain tasks better yourself. But that's the cynical way of looking at things! Delegating gives you the opportunity to put 100% of your time and effort into the most important tasks,...
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058: Digital Agency Real Talk: The Connection Between Mental Health and Productivity
Is radical wellness high on your list of priorities for your agency? We're here to tell you why it needs to be. In this episode of Digital Agency Real Talk, Celene and I dive into the importance of encouraging your team to create habits centered on wellness. We chat about the fact that working...
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057: Overcoming Impostor Syndrome With Michaela Kemp
On the path to finding our superpowers, we're usually our own greatest obstacle. Imposter syndrome, that nagging voice inside our head that says we're not good enough, holds too many of us back. When you're overcome with anxieties that you don't fit in, aren't up to the job, or can't live up to...
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056: Understanding The Health Of Your Business Using KPIs with Keith Perhac
Are you using the right metrics to track and plan for growth? With so much data at your fingertips these days, it can be difficult to know what you should be tracking, what to do with the numbers you find, and how to leverage that data for growth. Understanding KPIs (Key Performance Indicators)…
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055: Digital Agency Real Talk: Adapting To Change During COVID-19
Change is something we've all been forced to think about a lot lately. Around the globe, businesses are finding new ways to adapt, connect, and remain productive while COVID-19 keeps us all on our toes. In this episode of the podcast, we're giving you a peek behind the curtains at how Anansi has...
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054: Navigating Search Engine Marketing With Brandy Lawson
Are you using Search Engine Marketing to your advantage – or still struggling to figure out what it is and how to leverage it? Either way, this episode is for you. I chat with Brandy Lawson, who breaks down the power of Search Engine Marketing to drive growth and help push clients to reach their...
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053: Work Life Integration vs. Work Life Balance With Anam Ahmed
Finding a productive work/life balance when the world seems off balance can be a challenge, but it isn't impossible. Take it from Anansi Content Strategist Anam Ahmed, who our entire team looks to as a shining example of "having it all." Anam is a word junkie — and loves working with…
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052: Pivoting Your Services and Staying Focused On Your Strengths With Sarah Olivieri
If the current pandemic has taught us anything, it's the power of being flexible and adaptable as an agency owner. But it's just as important to focus on your strengths as you pivot. That's why Sarah Olivieri, from PivotGround, revamped her entire agency by automating processes, mastering the...
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051: How To Keep Copy Projects On Track With Maximilian Conte
I don't know an agency owner who has had a perfectly smooth project from start to finish. Bumps in the road always show up — even with some of your best clients. You know those classic client problems, the "never responds to emails," or the "miss meetings with zero notice and then complain that...
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050: Digital Agency Real Talk: How To Be More Action-Oriented
Are you an "idea" person or a "make it happen" person? Most agency owners tend to be amazing at the big picture game. You're planning for future growth, creating team trainings, devising new product and service launches, and crafting a plan to push your agency to new heights. But then you have to...
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049: Managing Sales and Checking In With Prospects During COVID-19 With Lois Koffi
COVID-19 has shaken every industry. Sales have stalled for many of us, and yet we all feel exhausted and overwhelmed. Every country, state, and city seems to be in a different place with different rules and restrictions. When this episode airs it will have been months since the official pandemic...
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048: Mastering Efficiency And Hiring For Your Digital Agency With Chris Martinez
You could be losing 22 days of work each month because of basic operation and admin challenges. This isn't a shocking statistic to scare you, it's the reality of doing it all yourself. It's also why Chris Martinez, Founder of DUDE, spends his days helping other digital agency owners outsource and...
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047: Business Process Automations You Need Right Now With Jimmy Rose
What does Jimmy Rose, a former automation engineer, consider the number one mistake agency owners make when it comes to automations? Tune in to the podcast to find out. Jimmy is the co-founder of Content Snare, a software platform that helps professionals collect content and files from clients.…
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046: Digital Agency Real Talk: Why Marketing Is Like Gardening
Did you know that our Chief of Operations Celene has a six-tab spreadsheet dedicated to her gardening? There's no set-it-and-forget-it attitude or guesswork when it comes to her veggies, and there shouldn't be when it comes to your marketing strategy. Sure we love a #failfast attitude, but you…
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045: Link Building: What It Is And How It Works With Jared Carrizales
You can have the most stand out, unique, internet-shattering content in the world, but if that content is buried in the darkest corners of the internet, no one will read it. That's where today's podcast guest comes in. Jared Carrizales leads the team at Heroic Search, a link building and content...
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044: Digital Agency Real Talk: Scaling Up From A Team Of One
There are pivotal moments in the life of your business. Those things that stick with you forever, that mark a change. Seeing your website go live, finalizing your first project, and quitting that back up job all come to mind. I would add hiring your first employee to that list. It's the official...
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043: Building An Effective Website with Tricia Littlefield
Why does design and great copy come second (just barely) for Tricia Littlefield of Ledgers Branding? Find out as I sit down with Tricia to talk about how to get every element of your client's website working together. Tricia Littlefield is the solopreneur behind Ledgers Branding and has been...
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042: Designing Your Service Framework with Lee Goff
Dozens of people are going to try and sell you that one magical "ninja" hack that will skyrocket your business. Lee Goff is not that person. So, why does Lee Goff, creator of the Digital Marketing Agency Success Group, favor sales skills and data over design and creative skills? Find out as I sit...
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ABOUT THIS SHOW
In the digital space, clear and effective communication is crucial. It's easy to misinterpret or completely miss something when you're working with contractors and clients across the globe.At Anansi Content, we work with digital agencies on a daily basis. We see what works and what doesn't when connecting with your team. That's why we launched Say it Online, helping digital agency owners communicate in a way that actually gets stuff done.
HOSTED BY
Anansi Content Solutions
CATEGORIES
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Frequently Asked Questions
How many episodes does Say it Online have?
Say it Online currently has 93 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Say it Online about?
In the digital space, clear and effective communication is crucial. It's easy to misinterpret or completely miss something when you're working with contractors and clients across the globe.At Anansi Content, we work with digital agencies on a daily basis. We see what works and what doesn't when...
How often does Say it Online release new episodes?
Say it Online has 93 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Say it Online?
You can listen to Say it Online on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Say it Online?
Say it Online is created and hosted by Anansi Content Solutions.
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