007: CASEY JACOX, Sales Coach & Speaker On Winning The Relationship

Winning Relationships: A Conversation with Casey Jacox. In this episode of the Fortitude Forum, the host welcomes Casey Jacox, a former corporate sales star turned keynote speaker, sales trainer, and author of 'Win the Relationship, Not the Deal'. They dive into the concept of treating life with a game clock mentality, highlighting the importance of urgency and focus. Casey shares his unique formula for leadership and relationship building, H + C + V (Humility + Curiosity + Vulnerability), and discusses its application in both his sales career and his role as an executive coach. The discussion also touches on the critical importance of resilience in sales and life, and Casey offers insights into effective parenting, emphasizing curiosity, humility, and vulnerability in raising mentally tough and well-rounded children. The conversation concludes with Casey discussing his podcast, 'The Quarterback DadCast,' where he continues to explore these principles with other dads. 00:00 Introduction: Are You Playing to Win? 00:45 Meet Casey Jacox: From Corporate Sales to Keynote Speaker 01:52 Connecting Sales and Leadership: The Power of Humility, Vulnerability, and Curiosity 05:05 Resilience in Sales: Overcoming Obstacles and Learning from Failure 12:38 Winning Relationships Over Transactions: The Key to Long-Term Success 16:35 The Six Keys to Building Solid Relationships 17:58 Effective Listening and Follow-Up Questions 18:10 The Importance of CRM in Sales 18:45 Keeping Ego in Check 19:05 Building Strong Relationships 20:11 Mental Toughness in Sales 20:49 The Power of Asking Great Questions 25:56 Balancing Family and Mental Toughness 27:43 Curiosity in Parenting 34:01 Final Thoughts and Resources