THE FORTITUDE FORUM

Bill welcomes Matt vandenBerg, president of Ohio Wesleyan University, who recounts how failing at a pre-med path in college led him to discover his calling through mentorship and student government leadership. vandenBerg discusses early-career imposter syndrome, viewing failure as an “honest mirror,” and treating fear as fuel while “playing to win.” He shares a defining moment from his third day at Ohio Wesleyan when he had to close the library, then leveraged the crisis into a vision for the first fine-arts-infused library and raised $45 million in three months, including a $20 million gift. He explains building trust through actions and storytelling, a “rebellion” against broken higher-ed norms centered on boldness, kindness, and innovation, and peak-performance habits like delegation, communication discipline, family time, and daily workouts. He aims to create a blueprint other liberal arts colleges can follow. 00:00 Welcome and Guest Intro 00:52 From Pre Med to Purpose 04:59 Mentors and Early Struggles 07:03 Fear as Fuel 11:02 Honeymoon Over as President 11:44 Library Crisis to Fundraising Win 14:58 Building Trust Through Story 19:30 Rebellion in Higher Education 22:25 Energy and Decision Discipline 26:27 Ambition Versus Patience 28:39 Team Standards and Nonnegotiables 31:09 Legacy and Closing Thanks

Bill welcomes faith-based entrepreneur, speaker, and author Stephen Scoggins, who shares his journey from a period of homelessness to building and exiting a company he started from “trash piles,” scaling it to just under nine figures in top-line revenue with a 400-person team across three states. Despite outward success after selling the company in 2023, Stephen describes feeling empty in 2024 and traces his transformation to becoming an “integrated leader” rooted in authenticity, identity, strength, and humility. He recounts pivotal influences including his grandfather’s advice to become “one part lion and one part lamb,” and mentor Steve Myrick, who gave him a second chance after Scoggins lost early wealth due to arrogance and poor stewardship. Scoggins explains the contrast between “immature lamb” (people-pleasing and self-abandonment) and “immature lion” (control and aggression). He outlines five leadership constraints—arrogance, ignorance, impatience, fear, and insecurity—and their antidotes: humility, teachability, presence/patience, pursuing truth through intentional faith, and compounded confidence. He also discusses practices for balance and presence, including a morning routine and mantra, and how he helps high achievers move from striving to “being,” reconnect identity from the inside out, and pursue meaning through service. The episode concludes with Scoggins sharing upcoming plans for 2026, including the Integrated Leaders Lion Den, increased speaking engagements (including Create Conference in Atlanta the weekend of January 27), and inviting listeners to take a free 10-minute leadership assessment at stevensgoggins.com/leader, along with a 30–40 page PDF, and connect with him on Instagram. 00:00 Welcome to The Fortitude Forum + Meet Stephen Scoggins 00:45 From Homelessness to Building Companies: The Big Mindset Shift 03:13 The ‘Lion and Lamb’ Lesson from Grandpa Silver Fox 04:20 Saul vs. David: Identity, Approval-Chasing, and Integrated Leadership 07:42 Rock Bottom at the Gym Mirror: Dropping the Mask 11:20 Limiting Beliefs & the Mentor Who Gave a Second Chance 15:12 Do the Pushups: Why We Don’t Execute (and How Mentorship Mirrors Us) 17:37 When to Be Lion vs. Lamb: Daily Practices to Lead from Presence 20:56 Why Businesses Really Fail: It’s Behavior, Not Tactics 21:36 Arrogance → Humility Without Self-Abandoning 22:05 Ignorance → Teachability (and How to Find What You Need) 23:03 Impatience → Presence: “Be Where Your Feet Are” 24:01 A Hard Lesson in Presence During Divorce 25:48 Fear of Success/Failure → Pursuing Truth & Intentional Faith 27:07 Insecurity → Compounded Confidence & Living Forward 28:42 Helping High Achievers Feel Whole Again: From Striving to Being 30:48 Identity After the Exit: Why Success Can Feel Empty 32:09 Legacy, Service, and Building Identity From the Inside Out 34:33 Workshop: Rewriting Identity After Sports (Host’s Story) 38:33 What’s Next: 2026 Vision, Free Assessment, and Where to Connect

In this episode of The Fortitude Forum, Bill welcomes Michael McFall, co-founder and co-CEO of Biggby Coffee, which boasts 454 locations and over $350 million in annual revenue. Mike dives deep into his personal journey, discussing formative experiences like sailing around the world at 15, studying in West Africa, and leadership positions in high school sports. He emphasizes the power of love and focus in leadership, revealing how his business philosophy has evolved over 30 years. From starting as a minimum-wage barista to co-owning a thriving coffee franchise, Mike shares invaluable lessons on entrepreneurship, visioning big goals, and the importance of people-centered leadership. Listeners will also hear about Mike's moonshot ambition to own the Detroit Red Wings and his ongoing efforts to positively impact youth sports culture. 00:00 Introduction to the Guest: Michael McFall 00:55 Formative Experiences: Sailing and Studying Abroad 03:21 Athletic Background and Family Influence 04:24 The Birth of Big B Coffee 07:26 Franchising and Business Growth 13:14 Entrepreneurial Philosophy and Leadership 20:57 Defining Leadership vs. Management 21:45 The Role of Enterprises in Social Change 23:44 Creating Superheroes in the Workplace 27:15 The Importance of Youth Sports 32:51 The Power of Visioning and Big Dreams 39:33 Conclusion and Final Thoughts

In this episode of The Fortitude Forum, Bill interviews Coach Michael Burt, a former basketball coach who has transitioned to the business world. Michael discusses his unique career path, spanning sports and business, and shares insights from founding The Greatness Factory and authoring multiple books. He delves into his concept of 'Prey Drive,' the importance of mental toughness, and his philosophy on leadership and motivation. Michael also discusses raising $30 million and his ambitious plans for building 'Greatness Factories' across the country, emphasizing the significance of playing the 'biggest game in business.' 00:00 Introduction to The Fortitude Forum 00:57 Coach Michael Burt: From Sports to Business 03:20 Early Coaching Journey and Leadership Lessons 05:18 Transitioning from Sports to Corporate Coaching 12:51 The Concept of Pray Drive 15:25 Activating and Sustaining Motivation 17:46 Pressure Packed Situations and Elite Decisions 18:17 Attributes of Top Performers 18:34 The Importance of Repetition and Muscle Memory 18:47 A Coaching Lesson in Boldness 21:34 Rewriting Identity for Peak Performance 25:03 The Concept of the Big Table 26:37 Trigger Moments and Quantum Leaps 30:46 Raising Capital and Building Greatness Factories 32:46 Future Aspirations and Quantum Leaps 33:43 Connecting with Coach Michael Burt

In this episode of The Fortitude Forum, Bill welcomes Bryce Henson, CEO of FitBody Bootcamp. Bryce shares his inspiring journey from a challenging childhood to leading a fitness empire. They discuss the principles of resilience, mental toughness, and leadership that have shaped Bryce's approach to life and business. Bryce also talks about his upcoming book, 'Turn Adversity to Advantage,' and provides insights into his daily rituals and the importance of moral authority in leadership. The conversation highlights key lessons and advice for anyone looking to overcome adversity and achieve success. 00:00 Introduction and Guest Welcome 01:00 Early Life and Overcoming Adversity 03:04 Developing Resilience and Leadership 05:04 Work Ethic and Early Jobs 10:55 Fitness Journey and Transformation 15:44 Inspiring Transformations and Leadership 19:59 The Essence of Self-Leadership 20:39 From Fitness Enthusiast to Business Owner 23:21 The Importance of Moral Authority in Leadership 26:01 Facing Uncertainty and Setting Big Goals 28:30 Advice to My Younger Self 33:01 Daily Rituals for Success 35:38 Future Plans and Projects

In this unique episode of The Fortitude Forum, Bill diverges from the usual guest format to discuss a crucial insight observed in high performers: how one emotion can ruin success. Through a personal story and lessons from Coach Nick Saban and a sports psychologist, the episode reveals how feeling this emotion can lead to complacency, ultimately undermining sustained success. The host urges listeners to channel the feeling into continuous momentum and adopt a mindset of relentless pursuit, distinguishing between rewarding oneself and becoming complacent. Listeners are challenged to stay focused, maintain high standards, and keep asking 'what's next?' to achieve enduring greatness. 00:00 Introduction to The Fortitude Forum 00:28 The Dangerous Emotion of Relief 01:36 A Personal Story: Lessons from Coach Saban 03:10 The Impact of Relief on Success 04:48 Strategies to Overcome Relief 06:36 Conclusion: Stay Relentless

Bill welcomes Matt Morizio, a former professional baseball player, founder of Reconstructing Wealth, and father of seven. Morizio shares insights on life with a large family, the importance of homeschooling for his children, and intentional parenting. The discussion delves into his journey from a scarcity mindset to financial literacy, and how education and emotional detachment from money reshaped his financial outlook. Morizio emphasizes the role of generosity in financial freedom and offers practical advice for listeners to improve their financial literacy. He also provides avenues for connecting with him for further resources and guidance. 00:00 Introduction and Guest Welcome 00:20 Life with Seven Kids 01:19 Homeschooling and Family Dynamics 03:28 Deathbed Perspective on Decisions 04:41 Earliest Money Memories 13:12 Breaking the Scarcity Mindset 16:35 Financial Fortitude and Emotional Detachment 23:33 The Importance of Generosity 28:01 Conclusion and Contact Information

Bill welcomes James Moore, a Vietnam War veteran turned estate planning attorney and business succession expert. James shares his journey from a troubled youth to a determined Marine Corps officer, detailing how sports and military discipline shaped his mental toughness. He discusses his decision to pursue law, the challenges he faced, and the importance of integrating wisdom with wealth in estate planning. James also emphasizes the value of being coachable and the role of structured environments in developing leadership qualities. The episode is packed with insights on personal development, leadership, and effective financial planning. 00:00 Introduction and Guest Welcome 00:46 Early Influences and Sports 03:39 Military Service and Bootcamp Experiences 14:08 Transition to Civilian Life and Law School 19:20 Estate Planning and Business Succession 25:46 Final Thoughts and Contact Information Contact James: https://mooreandkerbawy.com/

In this episode of the Fortitude Forum, Bill welcomes Albert Thigpen, former athlete and operating advisor at Nautic Partners, to discuss his multifaceted career and the invaluable lessons learned from playing under Coach Nick Saban. Thigpen shares captivating anecdotes from his time at Toledo, emphasizing the rigorous conditioning practices under Saban's leadership, which instilled discipline and a focus on minute details—principles he has carried into his business career. The conversation also delves into Thigpen's extensive experience in mergers and acquisitions, highlighting the importance of culture, leadership, and adaptability in successful integrations. Thigpen also touches on the personal resilience needed to navigate complex business environments and offers advice for emerging leaders. The episode concludes with a discussion on the future of healthcare and Thigpen's vision for making it more affordable and accessible. 00:00 Introduction and Guest Welcome 00:28 Early Days with Nick Saban 01:18 Winter Conditioning and Discipline 04:35 Learning the Game's Details 08:21 Leadership Lessons from Saban 16:56 Mergers and Acquisitions Insights 25:57 Personal Resilience and Leadership 35:52 Future Goals and Healthcare Vision 39:24 Conclusion and Final Thoughts

In this compelling episode of The Fortitude Forum, Bill welcomes Trent Clark, a three-time World Series coach, author of 'Leading Winning Teams', and a notable keynote speaker. The discussion delves into Trent's early experience with goal setting at age 13, pivotal moments of belief and encouragement, and the significance of self-discipline, confidence, and effort in achieving success. Trent emphasizes the crucial aspects of leadership, mental toughness, and actionable strategies both in sports and business. He also discusses his approach to helping businesses win every day, the importance of hyper-learning, and the value of reviewing and measuring progress. Trent introduces his 'Bloom Grow System', a game-changing tool for businesses seeking growth and consistency. The episode is packed with insights on how to turn vision into achieved goals. 00:00 Introduction to Trent Clark 00:33 Trent's Early Vision and Goal Setting 03:00 The Power of Belief and Mentorship 04:41 Achieving Goals and Reflecting on Success 07:29 The Importance of Confidence and Resilience 10:51 Mental Toughness and Talent in Major Leagues 15:54 Leadership Lessons from Top Coaches 18:58 The Journey to Championship Success 19:20 Overcoming Self-Doubt and Imposter Syndrome 20:58 Embracing Failure as a Learning Tool 23:27 Winning Every Day: Practical Steps 27:51 The Importance of Measuring Success 30:34 Insights from Leading Winning Teams 34:05 Final Thoughts and How to Connect

In this episode of The Fortitude Forum, Bill welcomes Dr. Bobby Low, a human performance psychologist and the director of mental performance at Brigham Young University. Dr. Low discusses his athletic background and how his struggles in pole vaulting led him to explore the mental side of sports performance. He shares transformative experiences from his career, including overcoming anxiety and distractions through mental training. The conversation covers the principles behind his upcoming book, 'Wiring Intelligence,' which focuses on the eight mindsets that foster high performance. Dr. Low also emphasizes the importance of developing the right thinking patterns, the concept of proactive and reactive intelligence, and the significant role of mental skills in achieving success. The episode offers valuable insights for athletes and non-athletes alike, aiming to enhance mental toughness and personal wellbeing. 00:00 Introduction and Guest Welcome 00:38 Dr. Lowe's Athletic Journey 01:40 Mental Performance Breakthrough 04:22 From Athlete to Psychologist 04:58 First Lessons in Mental Training 08:00 Applying Mental Skills in Competition 15:12 Proactive vs. Reactive Intelligence 19:56 Developing Proactive Thinking Patterns 21:13 Introduction to 'Wiring Intelligence' 21:57 The Eight Mindsets for High Performance 22:59 Proactive vs. Reactive Intelligence 23:51 Detailed Breakdown of the Eight Mindsets 28:29 Balancing Ambition and Wellbeing 30:02 Personal Application and Focus 34:27 The Bigger Mission and Mental Health 38:11 Pre-order Information and Conclusion

Brock Huard, a former NFL quarterback, left-handed thrower, and Fox Sports broadcaster, discusses his career journey from playing at the University of Washington and the Seattle Seahawks to entering the world of high school football coaching. Reflecting on memorable moments like the 1997 Aloha Bowl, he shares insights into his quarterback experiences, struggles with injuries, and life transitions post-football. Huard emphasizes the importance of faith, family, and building resilience from the inside out. As he transitions to coaching his son's high school team, he aims to instill the values of internal fortitude and perseverance in young athletes. 00:00 Introduction to Brock Huard 00:27 Memories from the Aloha Bowl 03:43 The Challenges of Being a College Quarterback 13:06 Transitioning to the NFL 16:07 Life After Football 18:30 Balancing Criticism and Empathy in Broadcasting 18:57 Early Career Challenges and Growth 19:51 Evolving Perspective with Experience 21:25 The Importance of Genuine Broadcasting 24:38 Handling Adversity in Broadcasting 27:22 Insights from Coaching Meetings 31:58 Transitioning to Coaching High School Football 34:20 Building Fortitude in Young Athletes 35:48 Staying Connected with Fans and Future Plans

Dr. JudI Brown Clarke, Vice President and Chief Health Equity Officer at Stony Brook University, shares her inspiring journey from an Olympic silver medalist to a leadership role in higher education. Dr. Clarke discusses her early experiences in track, the mental challenges of competing at an elite level, and the lessons of resilience, discipline, and mental toughness she's carried into her professional life. She offers valuable insights on overcoming self-doubt, the importance of sequential steps to achieve goals, the role of fear as a catalyst for growth, and the significance of personal responsibility. Dr. Clarke also highlights the importance of team dynamics, understanding the individual needs of team members, and fostering authentic connections. Tune in for a stimulating conversation that explores the intersection of sports and professional success. 00:00 Introduction and Welcome 00:45 Early Days and Love for Track 01:21 Facing Gender Barriers in Sports 03:02 Olympic Journey and Mental Challenges 05:03 Mindset and Performance Strategies 11:22 Transition from Sports to Career 17:15 Applying Athletic Skills to Professional Life 20:17 Mapping Your Future Beyond Sports 21:30 The Role of Adrenaline in Performance 25:02 Leadership and Team Dynamics 32:01 Personal Responsibility and Belief 35:50 Embracing Fear for Growth 38:16 Connecting and Impacting Others

Unveiling the Match Point Mindset with Tennis Legend Todd Martin. In this episode of The Fortitude Forum, host Bill interviews Todd Martin, a former professional tennis player, philanthropist, coach, speaker, and former CEO of the Tennis Hall of Fame. Todd discusses his journey from childhood sports in Ohio to the professional tennis circuit, highlighting his experiences, challenges, and triumphs. The conversation delves into his mental and physical preparation for major tournaments, the significance of goal setting, and managing expectations. Todd also shares insights from coaching Novak Djokovic and the importance of recovery. The discussion culminates with Todd's ongoing work through the Todd Martin Youth Leadership Foundation and his new role at Swing Racket and Paddle. 00:00 Introduction and Guest Welcome 00:30 Todd Martin's Early Life and Tennis Beginnings 03:29 College Tennis and Professional Transition 08:17 Facing Tennis Legends and Mental Preparation 13:24 Grand Slam Experiences and Mental Fortitude 26:12 Coaching Novak Djokovic and Insights 31:21 Todd Martin Youth Leadership Foundation 39:33 Final Thoughts and Future Plans

In this special edition of The Fortitude Forum, host Bill reunites with his former Michigan State University teammate, Lorenzo Guest. Lorenzo is currently the Director of Athlete Performance and the strength and conditioning coach for the prestigious MSU basketball team. The discussion covers Lorenzo's long-standing affiliation with Michigan State, reflecting on his experiences as a dual-sport athlete and lessons learned from coaching legends like Nick Saban, Tom Izzo, and Mark Dantonio. Lorenzo shares invaluable insights on time management, mental toughness, and his philosophy on coaching and developing young athletes for success both on and off the field. The episode delves into Lorenzo's transition from football to basketball coaching and how he incorporates the rigorous training methodologies of football into the basketball program, aiming to build not just strong athletes but well-rounded individuals. 00:00 Introduction and Guest Welcome 00:55 Lorenzo's Journey at Michigan State 02:07 Balancing Dual Sports and Time Management 07:47 Lessons from Legendary Coaches 14:33 Transition from Football to Basketball 16:55 Building Mental and Physical Toughness 28:09 Rapid Fire Questions and Conclusion

Bill welcomes Ed Latimore, a former professional boxer, aspiring chess master, and author of 'Hard Lessons from the Hurt Business.' Ed delves into his journey back into boxing after a nine-year hiatus, driven by newfound health and biomechanical insights. He shares his philosophy of using watershed moments to transform life trajectories and emphasizes the importance of learning, self-sufficiency, and leveraging help to achieve success. Ed talks about his upcoming projects, including a podcast and a fiction book, while highlighting the challenges and triumphs of balancing physical and mental fortitude. 00:00 Introduction and Guest Welcome 00:25 Ed Latimore's Chess Journey 02:12 Return to Boxing: A Knockout Comeback 10:05 Lessons from Four Lives 14:09 Growing Up in Pittsburgh: Strength and Survival 19:40 Self-Sufficiency and Action Bias 24:06 2013: A Year of Transformation 27:02 Core Principles for Success 31:34 Promoting the Book and Asking for Help 34:24 Comparing Chess and Boxing 36:16 What's Next for Ed Latimore 36:52 Conclusion and Farewell

Register Today: relentless-summit.com July 29-Aug 1 2025 In this episode of the Fortitude Forum, Bill introduces the Relentless Summit, a virtual event designed to help attendees unlock their full potential and become unbreakable. Highlighting the core meaning of 'relentless' as a state of constant pursuit of excellence rather than mere hustle, Bill outlines the star-studded lineup of speakers including Coach Michael Burt, Molly Fletcher, Ben Newman, and more. Each speaker brings unique expertise in peak performance, leadership, and transformation, sharing strategies for mental toughness, authenticity, and resilience. This summit is crafted for driven individuals, from former athletes to business executives, aiming to ignite their next chapter. The event is free and accessible online, offering lasting transformation rather than temporary motivation. Listeners are urged to sign up and join the summit for an unparalleled growth experience. 00:00 Introduction to the Fortitude Forum 00:33 Unveiling the Relentless Summit 01:29 Defining Relentlessness 03:17 Meet the Speakers 07:28 Who is the Summit For? 08:49 How to Join the Summit 09:04 Conclusion and Final Thoughts

Constructing The Process With DENNIS CARIGNAN, President of Granger Construction In this episode of The Fortitude Forum, host Bill Burke sits down with Dennis Carignan, President of Granger Construction, to discuss the critical aspects of mental toughness and leadership in the construction industry. Dennis shares personal anecdotes from his career, highlighting high-pressure situations where strategic decisions were pivotal. He also dives into the importance of a process-focused mindset, particularly in turning around a struggling sales division. The conversation further explores the challenges of building both revolutionary projects and a robust organizational culture, offering listeners valuable insights into effective leadership and team-building strategies. As a distinguished leader, Dennis sheds light on how Granger measures success beyond financial metrics, emphasizing safety, brand perception, and community impact. 00:00 Introduction: Playing to Win 00:43 Welcome to The Fortitude Forum 01:45 High-Stakes Decisions in Construction 03:31 Turning Sales Around: A Leadership Challenge 09:08 Mental Toughness in Construction 14:14 Building Culture vs. Building Structures 18:44 Evolving Leadership Perspectives 22:32 Defining Success Beyond Metrics 23:37 Conclusion and How to Connect

Speaker and mental performance coach Ben Newman discusses the powerful concept of 'the burn'—the underlying driving force that fuels one's purpose and actions towards achieving greatness. Newman shares a personal story of his mother's battle with a chronic illness, which instilled in him the importance of resilience and not wasting a single day. The discussion also explores how this concept helps high performers in sports and business maintain their focus and discipline, even in the face of adversity or success. Newman emphasizes the need for individuals to find their own 'burn' to sustain peak performance and make the most of every moment. 00:00 Introduction: Playing to Win 00:49 Meet Ben Newman: Mental Performance Coach 01:42 The Burn: Finding Your Inner Fire 06:43 Lessons from Nick Saban 10:04 Standard Over Feelings: The Key to Consistency 17:50 Translating Sports Lessons to Business 20:20 Learning from the Greats 24:20 Staying Grounded and Motivated 26:28 Vision and Legacy: Impacting Billions 29:17 Conclusion and Contact Information

Embracing Obsession and Legacy with Manny Amezcua. In this episode, Bill welcomes Manny Amezcua, CEO of MassMutual Great Lakes and founder of Podium Group. Manny shares how his obsession with adding value and solving problems has been shaped by personal experiences and family values. Manny delves into building inclusive company cultures, championing philanthropy, and balancing professional dreams with family priorities. Manny also opens up about his legacy, which he views through the lens of his children's future, and emphasizes the importance of vulnerability, continuous improvement, and leading with a servant's heart. 00:00 Introduction: Playing to Win 00:43 Welcome to The Fortitude Forum 01:08 Manny Amezcua: The Obsession with Adding Value 04:09 Building Companies and Cultures 08:18 The Relentless Pursuit of Excellence 13:18 At the Podium: Personal and Professional Alignment 24:50 Balancing Personal and Professional Life 29:30 Legacy and Final Thoughts

In this episode of The Fortitude Forum, host Bill discusses the power of urgency and peak performance with guest Charlie Ruiz, a former professional baseball player turned keynote speaker and performance coach. Charlie shares his nostalgic love for baseball, emphasizing the importance of history and connection in the sport. He recounts a poignant visit to Rockwood Field and the emotional moment of Willie Mays' passing. The conversation transitions into handling the mental game in sports, closing the chapter on athletic careers, and reinventing oneself for corporate success. Charlie explains his approach to translating athletic lessons into the corporate world, emphasizing presence over preference and the importance of acknowledging one's previous achievements. The episode concludes with valuable insights on navigating personal fulfillment and professional stagnation. 00:00 Introduction: Playing to Win 00:44 Guest Introduction: Charlie Ruiz 01:31 Charlie's Baseball Journey 03:35 Lessons from Baseball 03:56 A Memorable Baseball Experience 10:20 Transitioning from Sports to Life 12:49 Coaching in the Corporate World 20:53 Reinvention and Personal Growth 25:43 Choosing Presence Over Preference 30:15 Finding Fulfillment in Leadership 37:01 Conclusion and Contact Information

In this episode, Bill engages in an inspiring conversation with Don Polite, Chief Marketing Officer at SkyGen and former high-level college basketball player. Don shares his diverse background, from his upbringing in the Northeast and Southern roots to his high school and college athletic experiences. He elucidates the valuable lessons learned from sports, including preparation, mental toughness, and leadership traits that seamlessly transitioned into his successful corporate career. Don emphasizes the importance of teamwork, vision, communication, and perseverance in both sports and business. The episode also touches on Don's strategies for maintaining resilience and his commitment to a servant leadership lifestyle, aiming to mentor and support others in their professional and personal growth. 00:00 Introduction: Playing to Win 00:45 Meet Don Polite: Athlete and Executive 01:48 Don's Early Life and Family Influence 04:09 High School to College: The Athletic Journey 08:04 Lessons from College Basketball 16:55 Transitioning from Sports to Corporate Life 20:50 Leadership and Mental Toughness in the Corporate World 28:20 Daily Habits for Success 30:40 Conclusion and Connect with Don Polite

In this episode of The Fortitude Forum, host Bill is joined by Jamie Elizondo, a seasoned football coach with experience in the NFL, CFL, and XFL. Jamie shares his background, starting from his early years in Texas through his career progression in football and transition into performance coaching. They explore Jamie's life-changing decision to forego a lucrative law career for coaching, his insights from working with top talents like Tom Brady and Drew Brees, and the importance of having a coach to highlight one's blind spots. Jamie introduces his 'Crush It' formula, focusing on principles like courage, resilience, and high performance habits to help individuals reach peak performance in all areas of their lives. The episode also delves into Jamie's future projects, including his upcoming book 'The Crush It Formula,' a 50-day online course, and an exclusive program for football coaches. 00:00 Introduction: Playing to Win 00:44 Guest Introduction: Jamie Elizondo 02:01 Jamie's Early Life and Career 03:12 Transition to Coaching 04:25 Coaching Philosophy and Insights 08:31 Impactful Players and Lessons Learned 14:16 Transition to Performance Coaching 25:12 The Crush It Formula 33:39 Upcoming Projects and Conclusion

In this episode of The Fortitude Forum, host Bill interviews Desmond Clark, CEO of a logistics firm, 12-year NFL veteran, and former Chicago Bears tight end. Clark shares insights from his childhood, highlighting how his struggles and his mother's resilience shaped his character. He discusses the importance of self-belief, the process of greatness, and how success is a series of disciplined choices. Clark delves into the mental challenges and transition from professional sports to the business world, emphasizing the power of relationships, self-motivation, and result-oriented goals. The conversation also covers mentorship, leadership, and the essence of mental toughness. Clark concludes by outlining his vision for a legacy that inspires and elevates others to achieve greatness. 00:00 Introduction: Playing to Win 00:48 Guest Introduction: Desmond Clark 01:27 Desmond's Early Life and Challenges 05:50 The Path to Success: Choices and Determination 08:09 NFL Insights: Talent vs. Hard Work 11:48 Transitioning from NFL to Business 14:55 Discovering Leadership and New Opportunities 19:43 Principles of Winning 19:52 The Power of Relationships 20:10 Commitment to Excellence 20:23 Self-Motivation and Results Orientation 21:24 Philosophical Insights on Success 22:15 Defining Mental Toughness 24:20 Mental Toughness in Leadership 27:07 Mentoring and Belief 30:26 Advice from Mentors 33:27 Passion for Inspiring Others 36:18 Legacy and Impact 37:50 Final Thoughts and Farewell

In this episode of The Fortitude Forum, host Bill Burke welcomes Matt Johnson, president of On Target Living, a health and wellness company founded by his father. The discussion touches upon Matt's upbringing in a health-conscious environment, the evolution of health awareness, and the challenges of maintaining a healthy lifestyle amidst a busy schedule. Matt emphasizes the importance of foundational habits like sleep and urges listeners to focus on small, consistent actions rather than quick fixes. He also shares insights from his book 'Capacity,' which highlights the need to increase our capacity to handle life's increasing demands. The episode concludes with Matt's thoughts on legacy and the importance of empowering individuals to take control of their health. 00:00 Introduction: Playing to Win 00:44 Welcome to The Fortitude Forum 01:31 Matt Johnson's Background and Family Influence 04:14 Health Trends and Public Perception 06:33 Personal Health Journey and Aha Moments 08:49 The Importance of Rest and Rejuvenation 12:23 Challenges in Maintaining Healthy Habits 22:04 The Critical Role of Sleep in Health 24:13 The Sleep Crisis and Modern Stress 24:56 Foundations of Mental Fortitude 26:25 Health Trends and Lifelong Commitment 26:58 Building Sustainable Habits 29:12 The Importance of Capacity 35:56 The Writing Journey and Legacy 44:04 Final Thoughts and Takeaways

The 9 Drivers of Fortitude: Unlocking Peak Performance In this solo episode of the Fortitude Forum, Bill delves into why fortitude is the foundation of peak performance, detailing the nine critical elements: focus, ownership, resilience, time, inner voices, team, understanding emotional energy, discipline, and execution. Listeners are encouraged to improve one of these drivers to unlock their highest potential. Featuring motivational insights and actionable steps, this episode challenges the audience to relentlessly pursue the best version of themselves. 00:00 Introduction: Playing to Win 00:48 Welcome to the Fortitude Forum 01:06 The Foundation of Peak Performance 02:52 Nine Elements of Fortitude 02:58 Focus: The Starting Point 04:04 Ownership: No Excuses, Just Results 04:58 Resilience: Embracing Adversity 06:06 Time: Commanding Your Clock 07:00 Inner Voices: The Power of Self-Talk 08:03 Team: Building Your Huddle 09:09 Understanding Emotional Energy: Mastering Your Emotions 10:10 Discipline: The Difference Maker 10:59 Execution: Turning Plans into Action 11:56 Conclusion and Challenge

This episode of the Fortitude Forum features an engaging conversation with Dr. Kyle Stephenson, a highly accomplished orthopedic surgeon who shares his inspiring journey towards achieving peak performance in both his medical career and real estate investing. The host, Bill, introduces the concept of 'Your Game Clock,' an exercise designed to instill urgency and focus in one’s life. Dr. Stephenson discusses his passion for sports medicine, his perseverance through setbacks in medical school, and his innovative approach to maintaining mental toughness in the high-stress environment of surgeries. He also delves into his interest in real estate investing, emphasizing the importance of self-education, building strong teams, and balancing multiple career paths to avoid burnout. This episode is filled with valuable insights on handling adversity, making decisive actions, and striving for success and significance in one’s community. 00:00 Introduction: Playing to Win in Life 00:48 Welcome to the Fortitude Forum 01:15 Meet Dr. Kyle Stephenson: A Journey to Orthopedic Surgery 04:03 Overcoming Adversity: The Path to Medical School 11:54 Mental Toughness in Surgery 17:20 Real Estate Investing: A New Passion 22:45 Balancing Two Careers: Surgery and Real Estate 28:32 Conclusion: Embracing Multiple Paths          

Winning Relationships: A Conversation with Casey Jacox. In this episode of the Fortitude Forum, the host welcomes Casey Jacox, a former corporate sales star turned keynote speaker, sales trainer, and author of 'Win the Relationship, Not the Deal'. They dive into the concept of treating life with a game clock mentality, highlighting the importance of urgency and focus. Casey shares his unique formula for leadership and relationship building, H + C + V (Humility + Curiosity + Vulnerability), and discusses its application in both his sales career and his role as an executive coach. The discussion also touches on the critical importance of resilience in sales and life, and Casey offers insights into effective parenting, emphasizing curiosity, humility, and vulnerability in raising mentally tough and well-rounded children. The conversation concludes with Casey discussing his podcast, 'The Quarterback DadCast,' where he continues to explore these principles with other dads. 00:00 Introduction: Are You Playing to Win? 00:45 Meet Casey Jacox: From Corporate Sales to Keynote Speaker 01:52 Connecting Sales and Leadership: The Power of Humility, Vulnerability, and Curiosity 05:05 Resilience in Sales: Overcoming Obstacles and Learning from Failure 12:38 Winning Relationships Over Transactions: The Key to Long-Term Success 16:35 The Six Keys to Building Solid Relationships 17:58 Effective Listening and Follow-Up Questions 18:10 The Importance of CRM in Sales 18:45 Keeping Ego in Check 19:05 Building Strong Relationships 20:11 Mental Toughness in Sales 20:49 The Power of Asking Great Questions 25:56 Balancing Family and Mental Toughness 27:43 Curiosity in Parenting 34:01 Final Thoughts and Resources

The Power of Surrender: Adam Jablin’s Transformation from Addiction to Triumph In this episode of the Fortitude Forum, Bill Burke sits down with Adam Jablin, a life coach, author, and interventionist who shares his incredible journey from addiction to sobriety. Adam reveals how a pivotal intervention on July 14, 2006, led him to confront his alcoholism and addiction, which he now understands as a spiritual disease. Through rehab, he learned the importance of surrender, spiritual healing, and redefining mental toughness. Adam also discusses how he uses prayer, meditation, and journaling in his daily life to maintain his recovery. He introduces his new book, which delves deeper into his transformative journey, and shares insights from his coaching program, 'The Hero Project,' aimed at helping others find their own path to recovery and resilience. This episode is a heartfelt conversation about hope, transformation, and the true essence of mental toughness. 00:00 Introduction: 00:44 Introducing Adam Jablin 01:28 Adam's Defining Moment 02:08 Understanding Addiction as a Disease 04:53 The Spiritual Component of Recovery 06:16 The Decision to Enter Rehab 1 11:58 Life Inside Rehab 16:00 Redefining Mental Toughness 18:30 The Essence of Mental Toughness 19:12 Trust and Teamwork 21:06 The Challenge of Change 23:56 Daily Practices for Mental Strength 26:17 The Power of Community 26:41 Introducing the New Book 30:49 The Hero's Journey 33:48 The Importance of Hope 36:30 Connect with Adam Jablin

In this episode of the Fortitude Forum, host Bill Burke interviews Marcus Ogden, former NFL offensive lineman turned international speaker and consultant. Marcus shares a pivotal moment from his NFL career that tested his mental toughness, the challenges he faced transitioning out of professional sports, and the lessons learned from his multiple business and personal setbacks, including bankruptcy and divorce. He emphasizes the importance of accountability, surrounding yourself with the right people, and facing challenges head-on. Marcus also discusses the value of self-hypnosis, focusing on what can be controlled, and providing a supportive network to help navigate life's adversities. The episode concludes with Marcus's insights on how these experiences have shaped him into a better leader, speaker, and mentor. 00:00 Introduction: Playing to Win 00:40 1:11 Marcus Ogden's NFL Journey 01:33 Lessons from the NFL 05:53 Transitioning from Professional Sports 10:00 Hitting Rock Bottom and Rebuilding 13:21 The Importance of Mental Toughness 18:35 Building a Successful Consulting Career 26:17 Parenting and Mental Toughness 32:03 Final Thoughts and Mantras marquesogden.com

In this episode, Bill Burke talks with Kristy Kuhl, a performance coach with extensive corporate experience, about pivotal moments that tested her mental toughness. Kristy shares her journey from a high-stakes career in medical device sales to coaching, highlighting the importance of personal development, core values, and mental fortitude. The conversation delves into the demanding environments she navigated, including the operating room, and practical strategies like exercise, hydration, and sleep routines to build mental resilience. Kristy also emphasizes the role of vulnerability and continuous self-improvement in achieving success. 00:00 Introduction: Playing to Win 00:47 Introducing Kristy Kuhll 01:23 Kristy's Defining Moment 03:02 The Journey to Fulfillment 05:34 Overcoming Early Challenges 09:20 The Importance of Personal Development 13:54 Professional Setbacks and Values 21:52 Navigating Self-Doubt and Fear of Failure 22:34 Overcoming the Fear of Failure 22:57 Navigating the Corporate World 23:17 The Power of Personal Development 25:00 Challenges in the Operating Room 32:54 Daily Habits for Mental Toughness 36:04 Balancing Vulnerability and Strength 38:38 Future Goals and Personal Development 41:15 Connect with Kristy kristykuhl.com bill-burke.net

In this episode of the Fortitude Forum, Bill Burke interviews Ben Kenyon, a performance coach for NBA players, discussing his career journey and his approach to mental toughness, team dynamics, and maintaining peak performance. Ben shares his transition from aspiring basketball player to strength coach, highlighting the importance of self-education, passion, and holistic health. He also delves into personal challenges, including managing an aortic aneurysm, and emphasizes the significance of a supportive team and clear vision in achieving success. Ben's new book, 'Climb', encapsulates his philosophy and provides a guide for individuals striving for excellence. 00:00 Introduction: Playing to Win 00:44 Meet Ben Kenyon: From Player to Performance Coach 01:09 Journey to Becoming a Strength Coach 04:24 Mental Toughness and Evolution 07:00 Balancing Physical and Mental Training 11:08 Challenges of Professional Athletes 15:17 The Importance of Routine 23:38 Personal Struggles: Dealing with an Aneurysm 25:34 Overcoming Physical Challenges 26:44 Building Momentum and Mental Resilience 30:09 Learning from Professional Athletes 35:41 Strategies for Personal Growth 41:12 The Journey of Writing 'Climb' 47:30 Final Thoughts and Book Information greatdaytoclimb.com bill-burke.net

In this inspiring episode, Ian Bowen shares his incredible journey of resilience and determination as he overcame a rare form of neurosarcoidosis that left him paralyzed from the chest down. Ian talks about his initial shock, his strong mindset, and the support from his family and medical team that helped him regain his mobility. He discusses the power of a positive mindset, celebrating small wins, and the importance of having an indomitable will. Ian's story is a testament to the human spirit, showcasing how adversity can be transformed into a powerful force for personal growth and achievement. 00:00 Introduction and Guest Background 01:21 Early Life and Athletic Pursuits 02:21 Building a Business and Facing Health Challenges 03:03 The Health Crisis Unfolds 05:15 Diagnosis and Initial Reactions 08:44 Surgery and Immediate Aftermath 11:01 Overcoming Adversity and Defying Expectations 13:05 Mindset and Continuous Improvement 16:55 Reflecting on Life Lessons and Resilience 21:38 Summer Job and Building Discipline 22:16 No Plan B: The Mindset of Success 23:08 Overcoming Dark Moments 26:36 Support System and Mental Fortitude 30:22 Setting Standards and Achieving Goals 35:32 Celebrating Small Wins 40:43 Positive Persistence and Final Thoughts bill-burke.net thepositivepersistence.com

In this episode of the Fortitude Forum, Bill reconnects with J.R. Butler — an accomplished former college hockey player and now successful entrepreneur. J.R. introduces himself and shares his background, including his early life in Massachusetts and his transition from hockey to the business world. He discusses the emotional and mental struggles he faced after leaving hockey, which eventually led him to form Shift Group. This company aids athletes and veterans in their career transitions by emphasizing resilience and coachability. J.R. also shares personal stories, such as a health scare that brought new perspectives on life and productivity. The conversation highlights the importance of adapting athletic principles to business to build winning teams and achieve success. Listeners gain insights into how to control the controllables, learn from failures, and maintain a balanced and present mindset amid pressures.   00:00 Welcome and Introduction 00:47 J.R. Butler's Background and Hockey Journey 01:30 Struggles and Transition to Business 02:35 Founding Shift Group 07:39 Challenges and Growth of Shift Group 12:54 Mental Toughness and Business Parallels 20:00 Building a Resilient Sales Team 20:45 A Health Scare and Its Impact 22:59 Embracing the Present Moment 23:44 Work-Life Integration and Family 26:44 Instilling Mental Toughness in the Team 28:52 Advice for Aspiring Entrepreneurs 32:04 The Influence of Family and Mentors 34:01 Legacy and Future Goals 36:42 Connecting with Shift Group   bill-burke.net shiftgroup.io  

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