008 - Red Ocean vs. Blue Ocean
from The Everyday Marketer Podcast Hosted by High Touch Marketing
The marketplace is busy but don’t let that discourage you. A crowded marketplace actually gives you an advantage when it comes to reaching new people, BUT you have to be strategic. On today’s episode, Alan and Jonathan unpack two strategies for approaching the digital marketplace. that you need to be aware of when attempting to get your message in front of more eyes, ears, and hearts. There's a lot of low hanging fruit despite the marketplace being so busy; HOWEVER, It's important that you know when to go for the red ocean, and when to go for the blue ocean. Need help with your marketing strategy for 2021? Book a discovery call with us, It's free and you WILL leave with practical next steps to help you grow your brand. Free discovery call: https://calendly.com/high-touch/30-minute-discovery-call
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